SeIT_SINCE Studies in INTERNATIONAL BUSINESS ADMINISTRATION

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1 SeIT_SINCE 188 Studies in INTERNATIONAL BUSINESS ADMINISTRATION

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3 Fresenius University of Applied Sciences Our tradition your future Fresenius University of Applied Sciences Our tradition your future Fresenius University of Applied Sciences is one of the biggest and most renowned private universities of applied sciences in Germany, possessing facilities in Idstein, Cologne, Hamburg and Munich with approximately 5,000 enrolled students. Close ties to the field of practice, innovative study programmes, small study groups, highly reputable cooperation partners and a broad alumni network are only a few of the many advantages offered by Fresenius University of Applied Sciences. With its head office in Idstein, a suburb of Wiesbaden, Fresenius University of Applied Sciences has a tradition extending back over 1 years. Carl Remigius Fresenius founded the Fresenius Chemical Laboratory in 188; it was devoted both to laboratory practice and education right from the beginning. The university has been licensed as a university of applied sciences recognised by the state with private funding since 1971 and offers study programmes and educational training in the fields of chemistry and biology, health, business & media. In the study programmes of the Business School, Psychology School and Media School, students can attend Bachelor and Master programmes in Idstein, Cologne, Hamburg, Düsseldorf and Munich both full-time and as continuing education courses. Fresenius University of Applied Sciences was commended for its broad and innovative range of Bachelor and Master programmes, its international atmosphere and its attractive links to the field of practice by the German Council of Science and Humanities and institutionally accredited in autumn Each individual study and training programme is additionally accredited by the FIBAA (The Foundation for International Business Administration Accreditation). 3

4 International Business Administration your access to global economy International Business Administration your access to global economy Changes in the political and economic framework, such as the internationalisation of markets, growing capital export and relocation, have forced companies to increasingly search for qualified, internationally experienced graduates. Hence, the fields of work for graduates of the International Business Administration programme are virtually infinite. With International Business Administration, Fresenius University of Applied Sciences offers a programme tailored to the current landscape of the job market. It allows you to gain basic knowledge in the fields of economics and business administration with a focus on relevant international aspects. You will be empowered to be internationally mobile, and you will gain essential personal and social skills. Due to the international focus of the program, foreign language skills are imperative for successful completion of the program. To make sure you are on top of any business situation, the International Business Administration programme provides you with fundamental knowledge and skills in the fields of economics and business administration. Special focus is set on important international aspects. You will learn how to solve complex problems in international business innovatively, as well as to implement solutions in an adequate and sustainable manner. The International Business Administration programme is organised in modules. Each module consists of up to six contact hours per semester. Performance will be graded on the basis of course participation, final exams, presentations, and papers. Each module will be awarded with ECTS credits according to the required workload. Coursework includes the following modules: Business Administration Microeconomics Accounting Controlling Business Law Marketing Entrepreneurship Human Resources Management Case Studies Personal and Social Skills

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6 The course structure International Business Administration Bachelor of Arts (B.A.) Subject, Module and Partial Module Basic Principles of Economics Basic Principles of Business Administration Basic Principles of Economics Managerial Accounting Accounting I Accounting II Mathematics and Statistics Mathematics Statistics Law Private Law: Civil Law Business Law Corporate Functions Financing and Investment Human Resource Management Work and Organizational Psychology Management of Tangible Assets Management Functions Marketing and Marketing Research Management in a Global Context Development-Oriented Management Entrepreneurship and Business Planning Semester ECTS SWS Rational Decision Making - Theory and Cases 2

7 The course structure International Business Administration Bachelor of Arts (B.A.) Subject, Module and Partial Module Semester ECTS SWS Project Studies Project Studies I Project Studies II International Business Administration Compulsory Optional Modules 0 2 Marketing Management International Management (Consolidation) Languages English I: Business Topics, Affairs and Trends, Academic and Business Writing English II: Rhetoric, Public Speaking, Presentations, Communication, Negotiations, Interviews, Teambuilding and Leadership Skills Skills I (Academic Writing, Project Management) Skills II (Communication and Presentations, Moderation & Negotiating Techniques) Skills III (Business Ethics & Corporate Social Responsibility, Gender- and Diversity-Mgmt) Thesis Sum ECTS and SWS Semester ECTS SWS Optional Modules Information and Communication Technology Foreign Language 8 Sum ECTS and SWS 8 ECTS= European Credit Transfer System SWS= hrs per week per semester 7

8 International studies Acquire intercultural skills Go abroad for your majors International studies Fresenius University of Applied Sciences strongly encourages you to gain experience abroad. There are many ways of doing this within the programme: through study periods abroad, through summer and winter school programmes, and through an internship abroad. Acquire intercultural skills Go abroad for your majors The conceptualisation of the International Business Administration study programme attaches special importance to international experiences in the form of two integrated semesters abroad. In the th semester you will focus on Marketing Management in the USA and in the 5th semester on International Management in China. Integrated semester in the USA with a major in International Management This major addresses market-oriented business management. Not only do you learn to develop ideas and strategies you are also taught how to forecast the success of advertising programmes on the basis of sales analysis and assessments of customer benefits. You learn the trade of a marketing decision-maker for consumer goods, services and the business-tobusiness environment. In particular, the following modules are offered: Strategic and International Management Marketing Tools Fields of Application for the Marketing Conception Marketing Controlling and Organisation Integrated semester in China with a major in Marketing Management Globalisation of the economy is having an ever greater impact on business enterprises. Procurement processes in Asia, production in South-Eastern Europe, marketing in Germany and loans from the USA this is not an unusual constellation in modern economic life. This major will appeal to you, especially if you are interested in a career in the international environment of multinational corporations. In the following modules you will learn to recognise challenges and develop solutions to problems: International Management Human Resources Management/Management Skills Finance and Managerial Accounting in International Business International Economic Relations 8

9 Optimum preparation for professional life With the right key skills and qualifications Operate internationally Learn foreign languages Optimum preparation for professional life With the right skills and qualifications On top of technical know-how, everyday working life requires a wide range of additional personal skills and abilities. To optimally prepare you for professional life, your study at Fresenius University of Applied Sciences imparts the following key qualifications: Communication and contact skills Team skills Management skills Motivation and leadership Rhetorical skills Presentation and moderation Gender skills Business ethics Operate internationally Learn foreign languages Well-founded foreign language skills are an absolute must for your possible stays abroad and in today s international business communication. In order for graduates to be able to express themselves adequately in everyday work situations, Fresenius University of Applied Sciences offers in addition to the Englishtaught subjects integrated in the courses optional courses in the following languages: Spanish (as accredited DELE examination centre) French Italian Chinese Russian Polish Dutch 9

10 Career opportunities for graduates Career opportunities for graduates The Bachelor programme prepares students for the demands of globally operating companies and qualifies them for entry-level positions in all relevant fields of those companies. Study material based on the field of practice and the latest research findings makes it possible for you to take well-founded entrepreneurial and business decisions in professional life. Graduates of the Bachelor programme in International Business Administration will find a broad range of areas in which they can apply their gained business administrative expertise and skills in working life. Regular feedback from cooperation partners of Fresenius University of Applied Sciences indicates that the International Business Administration study programme meets market requirements. This is confirmed on an on-going basis by trainees/ student workers being offered permanent positions right after they receive their degree. 10

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13 From theory to practice With committed cooperation partners From theory to practice With committed cooperation partners Teaching at Fresenius University of Applied Sciences is not only academically well-founded it is also oriented towards the field of practice. It is to this end that Fresenius University of Applied Sciences cooperates closely with partners from the field of business. Numerous events such as guest lectures, company presentations and workshops help ensuring a lively exchange between experts from the field of business and students. To further support students in looking for internships and permanent positions or to facilitate contacts for project or Bachelor theses, Fresenius University of Applied Sciences is constantly expanding its network of highly reputed cooperation partners. A few of these cooperation partners can be found on the left. These cooperation partners make a special commitment, thereby guaranteeing excellent support for teaching. This includes, for example, the provision of suitable internships and jobs in the university s own Intranet or exclusive guest lectures by executive staff. For the students this means an extremely high influence of actual business practice on the lectures. 13

14 Stay in contact. The alumni network at Fresenius University of Applied Sciences The path to your future Admission requirements and application Stay in contact The alumni network at Fresenius University of Applied Sciences To make sure you and Fresenius University of Applied Sciences do not lose personal and scholarly contact after the completion of your studies, Fresenius University of Applied Sciences has established an exclusive alumni network. The network allows friends and fellow students to stay in touch, to interact with students and graduates from other years and other programmes as well as to establish some helpful business contacts. Interacting with students at Fresenius University of Applied Sciences is only one small element in all the advantages offered by the alumni network Additionally, Fresenius University of Applied Sciences offers you numerous activities such as alumni meetings, invitations to guest lectures and continuing education. The alumni network of Fresenius University of Applied Sciences makes sure you are always well informed as a graduate and that you also continue to profit from your university in your professional career. The path to your future Admission requirements and application The following requirements must be met for admission to the Bachelor programme in International Business Administration: Qualification for university entrance (Fachhochschulreife or equivalent), Proven German-language competence certified by the Deutsche Sprachprüfung für den Hochschulzugang ausländischer Studienbewerber (DSH), if secondary schooling diploma was not obtained from a German institution. Since Fresenius University of Applied Sciences is recognised by the state, but does not receive state funding, monthly tuition is charged. Student loans are of course possible. You will find the exact costs at the respective sections on our website: We will be glad to meet with you in person to explain various funding opportunities. 1

15 Idstein Campus Limburger Straße Idstein Tel. +9 (0) Fax +9 (0) Hamburg Campus Alte Rabenstraße Hamburg Tel. +9 (0) Fax +9 (0) Cologne Campus Im MediaPark c 5070 Köln Tel. +9 (0) Fax +9 (0) Munich Campus Infanteriestraße 11 a München Tel. +9 (0) Fax +9 (0) International Office New York 871 United Nations Plaza New York, NY USA phone +1 (212) fax +1 (212) Düsseldorf Campus Platz der Ideen Karl-Friedrich-Klees-Str Düsseldorf Tel. +9 (0) Fax +9 (0)

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