Flexible Media Management and Licensing

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1 Flexible Media Management and Licensing

2 One-stop, tailor-made solution Cortex contains all the components for managing and licensing media online as efficiently as humanly possible. With configuration parameters, our system is powerful enough to fully adapt to your most specific needs. But Cortex gives you more than functionality. Ease-of-use is a core concept throughout the application, so you don t have to be an IT expert to use it. Cortex helps you do your job faster and better. It s 100% AJAX based and makes extensive use of intuitive, time-saving tools such as dragdrop and auto-completion features, batch edition tools, automated functions, ergonomic interfaces, and much more. (Ask for a demo, you ll see what we mean). Cortex is scalable, so you can start with the basics and grow with the system. All modules are fully integrated in a flexible, adaptable and comprehensive solution. By running your photo archive with one single software, you ll save time and money and avoid the frustration of having to patch many applications together. Cortex is a full Web-based solution, and requires no on-site installation and no need for internal IT support.

3 Cortex Digital Asset Management Storage, cataloguing, organization and retrieval of assets such as pictures, videos or graphics. (Batch Editing Tools, Thesaurus / Keywords Management, Packages Management, Advanced and Refine Search features, Filters, Image Restrictions, etc.) Distribution and Licensing Contact Management Orders and Invoices Management Content Management System Workflow, Projects and Events Management Reporting, Tracking and Statistics Security Management

4 Cortex Digital Asset Management Distribution and Licensing Self-service automated online sales for royalty free images and rights-managed image licensing using Cortex Intelligent Calculator. Marketing tools such as Newsletters, Promotional Packages, Image Rating and advanced Lightbox features. Contact Management Orders and Invoices Management Content Management System Workflow, Projects and Events Management Reporting, Tracking and Statistics Security Management

5 Cortex Digital Asset Management Distribution and Licensing Create/Edit/Search/View Clients, Staff, Artists, Photographers,, Models, Agents, etc. Contact Management Extensive CRM (Customer Relationship Management) features allow you to track and enhance interactions between your clients and your images. Your clients have their own account pages on your website where they can to follow up their orders, change personal settings, re-print invoices, etc. Orders and Invoices Management Create/Edit/Search/View contacts including contact details, contact-related events, orders, usage agreements,, restrictions, security profiles, login history, lightboxes, searches, downloads, etc. Content Management System Workflow, Projects and Events Management Reporting, Tracking and Statistics Security Management

6 Cortex Digital Asset Management Distribution and Licensing Contact Management Orders and Invoices Management Issue all quotations, orders, invoices and other financial documentation. Invoices can be generated manually or automatically based on image download. Royalty computation, payments and reports can be automated. Content Management System Workflow, Projects and Events Management Reporting, Tracking and Statistics Security Management

7 Cortex Digital Asset Management Distribution and Licensing Contact Management Orders and Invoices Management Content Management System The integrated CMS gives you full control over your website (text updates, typography, colors, slideshows, design guidelines, etc.) Workflow, Projects and Events Management Reporting, Tracking and Statistics Security Management

8 Cortex Digital Asset Management Distribution and Licensing Contact Management Orders and Invoices Management Content Management System Workflow, Projects and Events Management Full Workflow Management system based on your working practices and environment. Project Management tools to maximize your team's efficiency. Configurable Events Management ensuring complete audit trails and staff notification as required. Reporting, Tracking and Statistics Security Management

9 Cortex Digital Asset Management Distribution and Licensing Contact Management Orders and Invoices Management Content Management System Workflow, Projects and Events Management Reporting, Tracking and Statistics Generate a wide variety of reports based on customizable parameters and exportable in XML and CSV formats. Track sales trends for a period, region, asset, collection/package, etc. Get statistics on your website traffic and usage. Security Management

10 Cortex Digital Asset Management Distribution and Licensing Contact Management Orders and Invoices Management Content Management System Workflow, Projects and Events Management Reporting, Tracking and Statistics Security Management Permission-based interfaces based on unlimited, cumulative user profiles and security points. You decide on the levels of access to view, manipulate, share, license and download your assets.

11 The human factor Distributing your media asset on the Internet is a challenging task. We help you throughout the process with consultancy, data migration, project management, training, support and managed hosting services. Orange Logic has made successful customer projects where competitors had failed. We want every new project to be a constructive and enjoyable collaboration with our customer. Our mission is your objective: maximizing the usage of your digital assets. As a true technology partner, we ll take care of all the techie stuff so you can concentrate on growing relationships with existing and new clients, and adapting to the market as it evolves. Pictured : Two of Orange Logic s Project Managers pretending they re working in front of the photographer

12 Ask us why they chose Orange Logic REUTERS PICTURES, the world s largest news agency, distributes millions of high-quality photos from Reuters journalists to professionals in the media, financial services and corporate markets. MAGNUM PHOTOS, founded in 1947 by Henri Cartier- Besson, Robert Capa and others, is the oldest international cooperative photo agency. The archive contains over one million images dating from the 1930s until today.

13 ART RESOURCE is the world s largest fine art photo archive, licensing art historical images from the world's major museums and commercial archives including the Metropolitan Museum, Museum of Modern Art, Smithsonian American Art Museum, Smithsonian Portrait Gallery, Tate Modern and Tate Britain. IMAGE SOURCE is the largest producer of royalty free stock photography in the world, supplying images through an international sales network of over 200 partners. The new multilingual website introduces a unique and innovative user experience.

14 RMN (Réunion des Musées Nationaux) is a federation of 35 French museums including the Louvre, the Musée d Orsay, the Centre Pompidou and Picasso Museum. The website provides access to hundreds of thousands of images of works of art from museums worldwide. ARS (Artists Rights Society) represents the intellectual property rights interests of over 50,000 visual artists and estates of visual artists including Braque, Brancusi, Chagall, Dubuffet, Duchamp, Ernst, Giacometti, Kandinsky, Klee, Le Corbusier, Léger, Matisse, Magritte, Miró, Munch, Picasso, Pollock, Ray, Rothko, Warhol, and many others.

15 ART + COMMERCE represents emerging and world renowned artists. The Image Archive licenses photos by many of the photographers represented for assignment such as Steven Meisel, Patrick Demarchelier and Nick Knight, as well as artists estates such as Robert Mapplethorpe, Erwin Blumenfeld and Guy Bourdin GEORGE EASTMAN HOUSE is an independent nonprofit museum and educational institution. The collections include more than 400,000 images dating from the invention of photography to the present day and one of the oldest film archives in the United States.

16 Who we are Our story begins in New York in the 90s when the first version of Cortex was born and delivered to Magnum Photos, Art Resource, and the Artist Rights Society. Our solutions now manage millions of images for photo agencies, picture libraries, news agencies, museums and galleries, NGOs, and other image-intensive organizations distributing and monetizing media assets on the internet. The latest version of Cortex is the result of more than fifteen years of evolutionary solutions for managing photo archives. From 2006 to 2008, the application interface was completely rebuilt with usability as a main target. At the same time, we implemented innovative development methodologies referred to as agile, because they are better suited to adapt quickly to our customers evolving needs and minimize risk by developing software in shorter timeframes. One of these methodologies is the extreme Programming (XP), of which we apply the Test-Driven Development (TDD) technique. By making use of latest technologies and constantly keeping ahead of new trends, we provide our customers with superior user experience, help them lower their operating costs, and increase utilization of their pictures. Pictured : Orange Logic Development Facilities

17 Contact us UNITED STATES Orange Logic LLC 28 W 44th Street, Suite 1020 New York, NY Tel: Fax: For product and press inquiries in the US contact Karl Fakhreddine karl@orangelogic.com EUROPE Orange Logic Europe 1006 rue de la Croix Verte, Bat Montpellier, France Tel: Fax: For product and press inquiries in Europe contact Chantal Muller , chantal.muller@orangelogic.com For all other inquiries, contact@orangelogic.com

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