Bureau for Visual Affairs. content management system. Keep your website up-to-date and relevant with ease

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1 content management system Keep your website up-to-date and relevant with ease 1 Only an up-to-date and well maintained website is perceived as relevant and will generate return visits and involvement. Webmatrix is a uniquely flexible and easy to use content management system which will ensure the time spent updating your website is minimal. 2 All your maintenance time for the website can be spent on content generation as the system will take care of displaying and formatting the content. The Webmatrix system uses a flexible template system to display all data. 3 Each installation of the Webmatrix system is built around the clients workflow. Its ease of use will allow a wide range of staff - no technical knowledge is required - to maintain your website through a browser based interface which can be used from any computer with Internet access. 4 Additional functionality like marketing or managing client contacts as well as maintaining the inventory of your online shop make the Webmatrix system a unique communication tool which is developed as a bespoke system for each client. Bureau for The Hop Exchange 24 Southwark Street London SE1 1TY t: f: bureau-va.com monitor@bureau-va.com Company number: Registered office: 8 Blandfield Road London SW12 8BG

2 overview The Webmatrix system has made updating our website very hands-on. We have moved from having a very minimal relationship with our online identity to a point where we are now more than comfortable in evolving and developing it. Martin Davis, Information Manager, Henry Moore Foundation summary ease of use ease of use editorial process For any tool to be useful it should not only do the job but it should also be easy to use. Ease of use ensures that the system will be used frequently and the website updates will get done. Using the Webmatrix system makes editors feel empowered and in control without requiring technical knowledge. The interface of Webmatrix system offers only relevant options that are releated to a specific task instead of overloading its users with all possible functionality. how to edit a page 1 select a page from the site structure 2 select edit from the actions menu 3 edit the content 4 save the page and see it live on the website editorial process Sometimes it will be useful to add a level of editorial control to this process in this case the Webmatrix system can be configured to require sign-off before pages go live. Responsibilities can also be divided between different members of staff. Each one can be assigned the rights to edit certain sections of the website only.

3 overview The speed with which we can amend content and create new pages means we can meet the demands of our member hotels and our customers with minimal fuss. The system itself is very easy to use and has allowed a range of staff at design hotels, from novice to experienced users, to get involved in the maintenance of our website content. Z. Courtenay, CRM manager, summary reusable data reusable data modular architecture The Webmatrix system stores all content in a central database this ensures the content is not only usable for the website but can also be reused for other communication material for example newsletters or PDF documents. Design templates control how the content is displayed on your website. The Webmatrix system is developed to offer maximum flexibility when designing templates ensuring that the design process is not limited but supported by the system. 1 content is entered 2 and can be published in various formats modular The Webmatrix systems consists of a core framework which can be customised and expanded by modules to fit your specific requirements, for example: Track your users activities through the statistics module. Manage your client relationship with the subscribers module. Keep visitors informed by sending them an newsletter from the newsletter module. Manage your shop orders in the orders module. These are just a few examples of how a workflow can be enhanced and how your website can become a tool for communicating with your clients.

4 features The Webmatrix system has revoluntionised our relationship with the web here at Ace. Whereas before specialist gatekeepers were required to get anything up onto the web, now all staff have access and can upload information within seconds. If a news story comes through we can post it up immediately, if someone spots and error on the site it can be corrected in seconds, when an MP3 file is ready it can be uploaded straight away. With our old site getting content uploaded was the main challenge, with the Webmatrix system uploading information is effortless and we can focus all our energies on generating the best content we can. Neil Scaplehorn, Marketing and PR Ace Records interface editorial process Update your website with an easy to use, browser based tool + browser based client, no software installation + no HTML knowledge required + moving, adding, deleting of pages + intuitive cross+linking of pages + full texteditor functionality for creating lists, subheadings, internal and external links, bold, italics etc. + unlimited numbers of pages and sections + easy image upload with intelligent scaling facility and automatic thumbnail generation + multi+language support Keep control of the updating process + secure rights and access management + unlimited workgroups and workspaces to distribute responsibilities, controlling of module access + preview and staging functionality, sign+off procedures + design templates for consistency of presentation + asset management and backup facility services for your visitors Offer the best service and experience to your visitors + forums, feedback, polling and rating mechanisms + standards compliant presentation + multimedia elements for example movies, flash + online purchasing modules + personalisation for individual experiences + glossary functionality + configurable search engine for relevant results automation Distribute content automatically + automatic generation of lists and overview pages + automatic generation of navigation and newsletter + content scheduling and automatic archiving + content syndication statistics Keep track of your users + detailed statistics with user journeys + statistics for newsletter campaigns + sophisticated member / subscriber management (CRM) + member areas and password protected downloads + export of collected data as XML, CSV, text architecture Work with a scalable and expandable system + intelligent caching for performance optimisation + XML based template system for easy adaptation + flexible module based structure for expandability with custom functionality, intelligent module connections + expandable architecture: use of several servers and databases + built with robust and secure open source technologies

5 technical The adaptability of the system is a big asset, demonstrated by the ability of the team behind it, to incorporate a number of requests and more complex database requests into the CMS. We are now able to provide visitors to the site with a range of additional features that we were previously unable to do. Z. Courtenay, CRM manager, introduction licence The Webmatrix system is based on robust open source technologies. Using open source software for development eliminates the cost of expensive licence fees and ensures that there is support from a large community of developers. Some of the most busiest websites on the Internet use the combination of PHP and MySQL and have proven to be fast and reliable. To use the Webmatrix system for your site you will need to purchase a licence for a one off fee which is valid for one domain. The standard licence allows you to use the system indefinitely and includes everything you need to maintain your website with ease of use. Additional functionality can be added through custom modules at extra cost. Developer licences and maintenance contracts are available on request. server Unix / Linux based environment running Apache is the preferred environment for performance and security reasons. Microsoft IIS is also supported, PHP 4.1 database MySQL or PostGreSQL databases client For content editing via the Webmatrix system: Internet Explorer 5.5, Firefox, Netscape 6.1, Safari languages English and German are supported as standard languages. Further languages can be added on request. track record The system has been continuously developed for over 3 years and has been installed and customised more than 50 times. Currently websites using the Webmatrix system are based in Germany, France and the UK. examples International portal for aspirational places to stay with online booking facility and members services. Henry Moore Foundation Open air museum and institute for contemporary sculpture offering a wide range of events and activities and a comprehensible book shop. Ace Records Record label offering a browsable and searchable catalogue of songs and recordings with sample audio files.