Graduate Diploma. from HEC Montréal. Master in Business Administration Management and International Affairs

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1 Graduate Diploma in Management (D.E.S.S.) from HEC Montréal Master in Business Administration Management and International Affairs from THE HOLY SPIRIT UNIVERSITY OF KASLIK (USEK)

2 Graduate Diploma in Management (D.E.S.S.) from HEC Montréal Master in Business Administration - Management and International Affairs from USEK Obtained Diploma Graduate Diploma in Management (D.E.S.S.) from HEC Montréal and Master in Business Administration from USEK Objective HEC Montréal and USEK give you the chance to earn a Graduate Diploma in Management from HEC Montréal and an MBA from USEK, offered in English, close to home, at USEK main campus, in Lebanon. The flexible structure allows you to enroll in a program in Lebanon while pursuing your professional activity. The dynamic blended program combines one weekend per month intensive courses at USEK with distance learning via videoconferences and e-learning, and at the same time, respects the structure and quality of teaching of HEC Montréal and USEK programs. Flexible and customized to better meet student needs, this program gives you the opportunity to boost your future international career in the business field and enhance your knowledge and skills. Career opportunities Entrepreneurship, international business, consulting, leadership, managerial positions in companies, banks, and institutions. 3

3 PROGRAM STRUCTURE Common Courses (9 credits) A HEC510 The Fundamentals of Management A HEC545 Managerial Economics A Passing Grade 80/ 100 HEC550 HEC MONTRÉAL COURSES (30 credits) Accounting Information: Financial Statements and Accounting Tools A HEC530 Marketing A HEC525 Human Resources Management A HEC680 International Management A HEC670 Management Change A HEC540 Basic Corporate Finance A HEC520 Decision Support Models A HEC675 Theories and Practices of Negotiation A HEC565 Leadership and Management Skills A HEC570 Information Systems A HEC555 Business Strategy 3 USEK COURSES (9 credits) Passing Grade 80/ 100 BUS 691 Thematic Seminar I 1 BUS 692 Thematic Seminar II 1 BUS 693 Thematic Seminar III 1 BUS 689 Case Study Methodology 3 Passing Grade 80/ 100 Analytical Report 3 Cr. 3 COURSE DESCRIPTIONS HEC Montréal Courses and Preparatory Courses HEC 510/ A: The Fundamentals of Management The course explores the economic, political, social and cultural challenges that pertain to any organization, thus introducing participants to the world of the manager. It covers the basic functions of management, namely strategic planning, organizing and structuring, leading and controlling. In the process, students will be exposed to the challenges of international and intercultural management, innovation, management of creative enterprises and knowledge management. The course reviews different aspects of existing organizations, such as marketing, finance, accounting and human resources. New issues introduced include sustainable development, corporate social responsibility, corporate ethics and governance. HEC 545/ A: Managerial Economics Managers must organize, sell under competitive constraints and make profits. The aim of the course is to shed light on these responsibilities by providing students with an analytical grasp of the conduct of individuals and organizations, based on the incentives and the constraints present in the market place. Topics covered include market demand, product differentiation, costs, size and design of firms, market economics, competition and competitiveness. Real-world situations will be examined for each topic covered. Students will have to examine the situation of particular Lebanese firms with respect to the major themes covered in the course. HEC 550/ A: Accounting Information: Financial Statements and Accounting Tools Managers make decisions based on various sources of information, one of which is the accounting system that produces financial information. The end products of this system are financial statements prepared according to a standardized set of rules. The first part of the course is designed to give students a general knowledge of the most important international standards used in financial reporting. The second part of the course focuses on management accounting. A key role for management accountants is to establish the control systems used to achieve organizational goals and minimize risks. One of the most important of these is budgetary control, a powerful tool that encourages planning, sets milestones, evaluates performance and suggests paths for improvement. The objective of this part of the course is to help students understand the role and functioning of the budget. HEC 530/ A: Marketing Marketing is an applied science built on the foundations of economic, behavioural and management sciences. It is associated with a large number of topics, concepts, theories and examples. The objectives of the course are to demystify the terminology, concepts and theories, to understand and apply marketing management principles, and to develop the analytical and decision skills required in a competitive marketplace. The course will present this abundant material in a systematic framework so that students will be able to link the different subjects and understand the relationships between marketing research, consumer behaviour, market segmentation, targeting, product positioning, distribution channels and promotion alternatives. HEC 525/ A: Human Resources Management The underlying premise of the course is that Human Resources Management (HRM) is a responsibility shared by both HR specialists and the firm s managers. HRM is viewed as a key component of business strategy and as a potential source of competitive advantage. The course highlights the numerous challenges facing today s firms: growing pressures for continuous productivity improvement, better quality goods and services, more flexible production systems and changing employee expectations. These pressures are straining the traditional HRM model and leading to a realignment of HR practices and the restructuring of relationships among the firm s major players (i.e. executives, managers, employees and unions). This course is designed for managers, as they often do not have access to a human resources department, but must still manage human resources in all activities ranging from planning, recruitment and selection to performance evaluation, compensation and development of competencies.

4 HEC 680/ A: International Management Students who intend to work in the area of trade and international business development must have some essential points of reference in order to achieve a successful career. This course is intended to provide students with these essential points of reference. As such, its objectives for students are: To understand the international business environment in which firms operate. To evaluate opportunities and challenges faced by firms in the global and competitive environment of prominent emerging markets in which domestic and multinational firms currently operate. To analyse national and international policies with regard to globalization, trade and firm growth. To differentiate between domestic and multinational business strategies. To understand the important place of consensus in international business. To develop a corporate social responsibility policy in this context. To help students achieve these objectives, concrete cases will be presented in order to facilitate their understanding of the fundamental concepts taught in the course. HEC 670/ A: Management Change Contemporary organizations have to deal with rapidly changing environments. The globalization of the economy forces organizations to seriously reconsider the design as well as the deployment of the organization itself. Public as well as private organizations throughout the world are living laboratories of this phenomenon. Confronted with market deregulation, privatization, global competition, achievement of world-class practices and rapidly changing technologies, institutions that want to survive in their field must adjust constantly. This adjustment requires that private companies and even state-owned companies constantly re-examine the chosen organizational models. More and more often, we are confronted with reorganizations, new partnerships, out-sourcing and all other types of organizational transformation. Moreover, it becomes evident that this redeployment of organizations goes far beyond their simple reconfiguration. It requires that managers of these organizations develop specific competencies concerning the implementation of major changes. These changes often have significant social and political effects, which managers must be able to identify and handle. HEC 540/ A: Basic Corporate Finance The course will focus on the problems a financial manager faces. In particular, we will examine how to obtain adequate funds to allow a firm to operate and how to decide on their optimal allocation. To obtain funds, the financial manager must participate in markets for debt and equity securities. Thus, we will discuss how these markets work and how they can be most efficiently used by the firm. In allocating funds, we will learn how to assess the economic benefits of long-lived projects and how to make optimal choices between projects. We will also spend time developing basic financial tools that will assist us in the decision-making process. HEC 520/ A: Decision Support Models The course objective is to present quantitative tools used in practice to support decisions, as well as the management situations to which they apply. Using stylized cases, students will learn to recognize several types of decision-making problems, express them as mathematical models and identify the appropriate techniques to solve them. Special attention is given to prescriptive models, which help identify the best (management) decisions. At the end of the course, students will have gained basic knowledge of the main techniques involved for these decision support models. This will allow them to deal with current problems of decision making with the help of specialized software attached to Microsoft Excel. HEC 675/ A: Theories and Practices of Negotiation The course is an introduction to negotiation as a management tool used by individuals in and between organizations. It focuses on learning the main models of negotiation. The primary goal of this course is to give an opportunity to critically evaluate current strengths and weaknesses in relation to negotiation so that students can develop a personal toolkit of effective negotiation skills, strategies, and approaches. A related aim is to provide with a broad intellectual understanding of concepts central to the scientific research on negotiation. In concrete terms, the students will be required to experience negotiation within various contexts. HEC 565/ A: Leadership and Management Skills The course will help students to develop skills required to carry out the activities and responsibilities associated with leading and managing people. The word skills refers here to abilities appropriate to a particular situation, suited to the person who exercises them, and likely to lead to desired outcomes. The skills that students will learn, practise and develop in this course concern the task of overseeing the work of others. The focus is on the ways a manager can exercise authority and in different contexts; the emphasis is primarily on action and practice. The course addresses the skills required in order to succeed in the following four broad domains: exercising authority, communication skills, political skills and team leadership. Students will be asked to react to concrete situations involving the management of people. Case discussions will be supplemented with practical exercises. HEC 570/ A: Information Systems The ability to manage and use information in the pursuit of business objectives is an important managerial skill. Developing this skill requires an understanding of information technologies, the competencies and processes used to manage these technologies; such as, the governance of information systems, and the collection, manipulation and analysis of operational data. The course on Information Systems will focus on three critical technologies: Data Management, Integrated Systems and Business Intelligence. Students will examine the management and use of these technologies, their relationships to one another and the responsibilities of managers in their application. Participants will be asked to design the essential elements of an information system to support the implementation of a particular business initiative. HEC 555/ A: Business Strategy Business firms face constant pressure in a rapidly evolving competitive environment. Succeeding in this context requires an understanding of strategies and of the needs to reinvest in the firm s strategic position. Two main objectives are pursued in the course. First, to introduce students to the fundamentals of strategy, i.e. its formulation and its implementation. Building on these foundations, the second objective is to gain a thorough understanding of strategy execution. Two approaches will be favoured: case studies to illustrate the foundations of business strategy, and a simulation to put students in a position to strategically manage an organization. This simulation allows them to raise issues related to the formulation, implementation and execution of the strategy. USEK remaining courses for obtaining the MBA BUS 691/692/693: Thematic Seminars Professionals from both the workplace and the university world will share their expertise in the context of various current events in the areas of finance, management and marketing. The aim is to illustrate and complete the instruction provided to students in the program, and to broaden their knowledge. Interaction and participation are a must in order for students to reach the objectives of these related seminars. BUS 689: Case Study Methodology The course aims to help students prepare, conduct and present a research project, with the aid of numerous concrete examples. The course is based on the main stages of the completion of a research project. It is similar to a research report since the authors research projects are developed throughout the course. Not only does the book offer guidance and examples to develop a research project, but it also serves as a model for their presentation. BUS 690 A; B: Analytical Report This thesis must account for a professional corporate mission through mobilizing the acquired knowledge in one or more courses. It should allow the candidate to demonstrate his or her analytical capacities applied to a practical problem. It should not be limited to the description of the mission and the company, but must include an analytical and prescriptive dimension, through advocating solutions, recommendations or appropriate methods of action. 7

5 HEC Montréal Canada USEK KASLIK LEBANON 9

6 Learning Coordinator: Veronika Kisfalvi Professor HEC Montréal INSPIRING GLOBAL EXCELLENCE New realities. New challenges. The Faculty of Business Administration USEK joins HEC Montréal a globally recognized, prestigious business school actively expanding into international and multicultural contexts offers you a unique opportunity to complete an international path. The Graduate Diploma in Management offered by HEC Montréal, with all courses taught at the USEK campus; students in the program are also offered the possibility of obtaining a Master of Business Administration (M.B.A.) from USEK upon completion of additional credits. Whether you wish to obtain your Graduate Diploma in Management from HEC Montréal or go on to obtain your M.B.A. from USEK, without interrupting your professional activities, this dynamic program has been developed just for you. The Graduate Diploma in Management from HEC Montréal combines courses given over one intensive weekend per month with distance education (videoconferences, on-line activities, etc.). This short, flexible program is designed to allow individuals with a university degree, with or without work experience, to gain a comprehensive understanding of the workings of organizations and the economy. As a complement to your academic training, you will learn to use various tools in marketing, finance and information technology. You will also learn approaches for effectively managing your staff, how to prepare and manage an operating budget, and have opportunities to improve your management skills. Do you want to hone your knowledge and your skills? Remain competitive in today s corporate world? Re-invent ways of doing business and develop innovative approaches to ever-evolving challenges? Then the Graduate Diploma Program offered by HEC Montréal with the option of the M.B.A. from USEK is your clear choice! Whether it is at a regional, national or international level, competition is intensifying and the pace of work is accelerating. Be among the graduates from HEC Montréal in Lebanon: a real boost for your career! HEC Montréal at a Glance Founded in 1907, HEC Montréal was the first business school in North America to hold the three most prestigious accreditations in management education: AACSB International, AMBA and EQUIS. HEC Montréal is an associate member of the Conférence des Grandes Écoles de France and a member of the Shastri Indo-Canadian Institute. Rated among the best business schools in the world according to Forbes, Financial Times, AméricaÉconomía and Expansión. Plays a leadership role in research thanks to over fifty-research units (including 25 chairs). Employs over 260 career professors, trained at the world s leading universities, supported by more than 500 lecturers, with practical business experience in the business world. Accommodates 12,800 students in its 51 management programs, at all three university levels. Maintains an influential business network consisting of more than 73,000 alumni around the globe. Provides remote access to the largest bilingual business library in Canada. 11

7 Dean of the Faculty of Business Nehme AZOURY Professor USEK A University Opened to the World Because of its strategic geographic location, Lebanon has always been at the center of fruitful dialogue and communication between various civilizations. In this context, and in view of growing competitive pressures, the Faculty of Business puts great emphasis on establishing worldwide partnerships with highly reputed international institutions in order to broaden its horizons and stay attuned to all the changes the world is witnessing. It keeps its programs abreast of labor market requirements; we constantly update or create new majors in a variety of professional fields. In an era where the enhancement of development, evolution and growth is no longer an option but a strict obligation, the Faculty of Business has established a partnership with HEC Montréal, an internationally renowned business school, to launch a Dual Diploma in Management and International Affairs, offered in English, where the successful candidate obtains a Graduate Diploma in Management from HEC Montréal, and a MBA in Management and International Affairs from USEK. The goal is to attract the highest caliber of students from Lebanon and abroad with a dual diploma accessible to people from various cultures, thus paving the way for promising careers. You will be able to benefit from the professionalism and expertise of highly regarded HEC Montréal professors, who will ensure that the regional market is provided with rich and multicultural human capital, along with well-trained USEK instructors. The passion for teaching and its counterpart, the passion for learning, are at the core of this unique partnership. HEC Montréal and USEK subscribe to this principle and will be pleased to welcome you to Lebanon. USEK at a Glance The Holy Spirit University of Kaslik (USEK) is a private Catholic institution of higher education. It was founded and is administered by the Lebanese Maronite Order (OLM), in order to provide an education closely linked to scientific research and the professional environment. Since its founding in 1961, the Holy Spirit University of Kaslik, as a permanent source of education and culture, has constantly endeavored to contribute to establishing a community that reveres freedom of thought and expression and emphasizes critical reflection. Faithful to its founders traditions, the University s mission revolves around educating young people in a multicultural environment, far removed from discrimination and exclusion. The USEK study programs, diplomas and curricula are all accredited by the Lebanese government. It is a national institution, one that strives to provide an academic and high-quality professional education that goes hand in hand with the vow in the Post-synodal Apostolic Exhortation. USEK welcomes more than 7,000 students in its ten faculties and four institutes, which offer a broad array of high-level educational opportunities. 13

8 About the Dual Diplomas Program: The program delivered at the Faculty of Business and Commercial Sciences of USEK, in association with HEC Montréal, will provide students with a Graduate Diploma in Management (D.E.S.S.) from HEC Montréal and MBA in Management and International Affairs from the Holy Spirit University of Kaslik- USEK, exclusively in the Middle East. The program will be given in English by international professors from HEC Montréal, in collaboration with professors from USEK. A dynamic approach combines four days of intensive lessons per course (Thursday and Friday evening, Saturday and Sunday), delivered once per month. The follow-up of the monthly course will be ensured via videoconferencing and e-learning. Admission Requirements The applicants should fulfill the following criteria: Education Hold a degree following four years of university studies with an average of at least 12/20 for all years of university. In exceptional cases, candidates who have completed three years of university with outstanding academic records will be considered for conditional admission. Language skills Students must provide evidence of an advanced level in English before being admitted to the program. Admission tests: Oral and writing test BMAT from USEK; Interview with a mixed jury from HEC Montréal & USEK Photos and Testimonials Marlène Mouchaty DESS HEC Montréal, 2013 with Honors Credit Bank SAL Trade Finance Department In the increasingly competitive environment of worldwide access to higher education, I found the HEC Montréal Graduate Diploma in Management program a guarantee of quality, value and intellectual rigor. This program was essential for me to gain new opportunities, to develop my career, and to broaden my knowledge base. It was a challenging and exceptionally rewarding year of my life. Besides, the undisputed advantage out of it is the ability to acquire an excellent qualification with an international recognition. I highly recommend HEC Montréal Program, given that it establishes a strong basis to face nowadays challenges, thanks to the quality of the courses and expertise and skills of the involved professors. Common courses Obtaining a cumulative average of 2.7 in the three common courses. Nada Karam DESS HEC Montréal, with Honors Cluster Meetings Director, Intercontinental Hotels Group Integrating HEC Montréal wasn t a simple education aiming for a Graduate Diploma in Management but an experience by itself that enabled me to broaden my scopes of productivity through the learning I have earned. The new managerial approach taught sketched me a road map towards new horizons; horizons of progress, personal and professional development, and surely a successful career path. Today, I am confident that the decisions I will be taking are supported by solid learning and deep knowledge. Alfred Zakhour DESS HEC Montréal, 2013 Creator and Brand Manager of Home of H When asked what I had achieved from the HEC Montréal Graduate Diploma in Management program, I felt proud to say that I have acquired a certain way of thinking during such a program, at a point that my mind began to develop and look at the business world differently, while assessing what it should be done and how to get it done accordingly. This program has also helped me gain knowledge about the business world in depth, revolving around organizations and their strategic tactics. On a personal note, I would recommend this program to whoever is looking to expand his/her knowledge in the field of business and grasp a degree that is definitely differentiated amongst all the rest. 15

9 Contact Faculty of Business and Commercial Sciences Tel: fgsc@usek.edu.lb Orientation and Admission office Tel: orientation@usek.edu.lb HEC Montréal, International Executive Education international.executive.education@hec.ca usek.edu.lb