Know how to publish, integrate and share using social media
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1 Unit 246 Know how to publish, integrate and share using social media UAN: Level: 2 Credit value: 5 GLH: 40 Assessment requirements specified by a sector or regulatory body: R/505/3515 All Assessment Criteria must be met and assessed in line with Skills CFA Assessment Strategy. 1. Know the current social networks used to publish, integrate and share online. 1.1 identify the main social media networks in current use 1.2 describe the main features of each social media network identified 1.3 describe why they would use each of the social media networks identified 1.4 explain the purpose of a 'social aggregator' tool 1.5 describe how blogs give individuals a voice on the Web 1.6 explain how professionals make connections using social media networks. 1
2 Range Social media networks: eg Facebook Twitter Google+ Pinterest YouTube LinkedIn Main features: eg Facebook Google+ like feature o posts o pictures o companies timeline share content find/add friends notifications private messages share content circles +1 post communities Pinterest boards share pins media platform follow me pin it YouTube share videos video channels videos can be shared on other social media channels like, comment Reasons for using social media networks: Social sharing information sharing media social interaction creating events hangouts real time engagement 2
3 Business video conferencing sharing information sharing media creating events business networking advertising Social aggregator tool: Rebel Mouse Postano Tweetech Hootsuite Voice on the Web: Connections: interacting with likeminded people raising awareness of issues sharing media promoting products social and business networking invitations to join groups invitations to follow following sharing professional articles sharing content 2. Understand how social media is used by individuals, organisations/businesses, governments and social groups. 2.1 describe why a. individuals b. organisations/businesses c. governments d. social groups use social media networking sites 2.2 explain the advantages and typical components of a social media user profile 2.3 identify the benefits of using social media networking for: a. individuals b. organisations/businesses c. governments d. social groups 3
4 2.4 identify the risks of using social media networking for: a. individuals b. organisations/businesses c. governments d. social groups 2.5 describe how social media networks monitor engagement with their websites 2.6 describe the advantages of podcasting 2.7 explain why organisations have social media policies. Range Typical components: biography appropriate photos engaging representation of personality links to relevant interests/people Risks: trolling grooming cyber bullying fraud terrorism inadvertent disclosure of sensitive information Monitor engagement: bandwidth monitoring chat room moderation server statistical analysis user tracking ( eg statistical analysis within Facebook) Advantages: easy to consume portable make information personal on-demand technology data collection and analysis 4
5 3. Understand best practices for safe social networking. 3.1 describe appropriate precautions to ensure their own safety and privacy 3.2 describe how to protect personal information when engaging with social media websites 3.3 identify legal constraints on the uploading and downloading of software and other digital content. Range 3.1 and 3.2 need to be covered together. Other digital content: photographs images music films/videos 4. Be able to use browser software to communicate information online. 4.1 select and use appropriate tools and techniques to communicate information online 4.2 use browser tools to share information sources with others 4.3 submit information online 4.4 identify opportunities to create, post or publish material to social media websites. Range Tools and techniques: social media eg o Facebook o Twitter o Google + o Pinterest video conferencing instant messaging services 5
6 Browsers: Google chrome Internet Explorer Safari Firefox Sharing: sharing extensions social media links links Submit: Status updates Tweets Photo sharing Social media websites: Facebook Twitter Google+ Pinterest 5. Understand the need for safety and security practices. 5.1 describe the danger of computer viruses and how to minimise risks 5.2 describe how to minimise threats to information security when online 5.3 describe how to minimise the threats to user safety when online 5.4 describe where to access online help and information when using social media networks. 6
7 Range Danger of computer viruses: bad websites attachments removable storage downloading files Threats to information security: phishing pharming hacking malware Threats to user safety: grooming stalking cyber bullying 7
Know how to publish, integrate and share using social media
Unit 246 Know how to publish, integrate and share using social media UAN: R/505/3515 Level: 2 Credit value: 5 GLH: 40 Learning outcome 1. Know the current social networks used to publish, integrate and
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