POSTSHOW REPORT 2013
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1 POSTSHOW REPORT 2013
2 GENERAL INFORMATION -, Municipal Equipment, Natural Stone, Machinery and Equipment Exhibition was held between 3-6 October 2013 in Basrah Iraq. The official opening ceremony was held with the participation of Deputy Governor of Basrah, Mr. Nezar Rabeea Al Jabri; General Consular of Turkey in Basrah, Mr. Faruk Kaymakcı; Iranian General Consul in Basrah; Russian General Consul in Basrah; Commercial Attache of Turkey; Basrah Chamber of Commerce; Basrah Business Council, and Chairman of Pyramids Group Fair Company, Mr. Mohamed Sherif Hashem. Basrah Building attracted near 244 brand names from 11 countries, covering a full range of the latest constrution technologies and solutions. Covering large scale of building & construction industry & sub-sectors with full support from local and regional trade unions, associations, governmental and ministerial bodies and chambers of commerce increased the event s importance even higher. Basrah Building was visited by more than visitors during 4 days event. Participated countries: UAE, Italy, Germany, Turkey, Lebanon,Iran, India, Saudi Arabia, Iraq, qatar and China. There was national pavilions from Iraq, Turkey and Iran at Basrah Building Exhibition. 2
3 EXHIBITOR PROFILE Building Excavation Loading Jigsaw Grading and Tunneling Machinery Equipments Concrete or Asphalt Road and Canal Construction Machinery Maintenance Machinery and Equipments Road and Soil Packing Equipments Drilling, Pile Driving, Cutting and Extraction Equipments Construction Pressurized Air and Hydraulic Tools Compressors Under Soil Water Level Reduction Equipments Construction Pumps Cement and Mortar Preparation Packing Transportation Machinery and Installations Rock, Gravel, Sand, Lime, Plaster, Cement and Other Covering and Filling Materials ProductionPlants and Equipments Cement, Lime, Plaster Based Machinery Construction Machinery Construction Vehicles Power Drive Technology for Construction Machinery and Vehicles and Construction Material Production Machinery (Engine, Gearbox, Drive Lines) Spare Parts and Lubrication Systems for Construction Machinery and Vehicles and Construction Material Production Machinery Scaffolding, Form, Woodworking System and Equipments and Canal Production Control, Measurement and Leveling Equipments Plant, Machinery and Equipments for Building Material Production Work Safety Equipments Natural Stones Marble Granite Travertine Mosaic Internal Wall Coating and Siding Natural Stones Slate Stones Onyx Rough Blocks Plywood Products Plywood Flooring and Coating Blocks (Stone, Marble, Granite) Decorative Products Marble Machines Block Cutting Machines Polishing Machines Cranes Compressors Diamonds Furnace Equipments Grinding Machines Drainage Systems VISITOR PROFILE This year visitors come from 11 country : Iraq Iran Lebanon Germany Syria Kwait Turkey UAE Italy China USA 3
4 MARKETING & ADVERTISING ACTIVITIES The 3rd Basrah Building was promoted by using the following tools: Billboard advertisements Newspaper advertisements Advertisements and editorial coverage in various industry publications Advertisement at web portals & fax campaigns directly targeting industry professionals in Iraq and whole Middle East. Multi SMS shooting to professionals Flyers to further raise public awareness Web portals Promotion activites at international exhibitions Promotion Activites: This marketing campaign was held via: Billboards in the cities of Basrah 2x3 Billboards 45 pcs, Roll up 25 pcs. Mobile operators - Asiacell ( pcs) and Zen and Korek ( pcs). Newspapers & Industrial Magazines - Al-İttihad (1 time), Al-Bayan (2 times), Al-Sabaah (3 times), Al-Mashriq (1 time), Al-Ahbar (1 time), Entishar (5 times), Iraq-Business News. International exhibitions: Turkey Build (2-6 May 2012, Istanbul/Turkey), WIN World of Industry (29 March-1 April 2012, Istanbul/Turkey), Ankomak (6-10 June 2012, Istanbul/Turkey), Natural Stone (18-21 October 2012, Istanbul/Turkey), Marble (21-24 March 2012, Izmir/Istanbul). Web Portals such as Trade Key, Events Eye, Bif Fairs, Fuarplus (Turkish Trade Show Resources Directory ). TV Stations TV Serit (in 3 channels, 9 times). Superb strategic location a gateway to the region Iraq has historically occupied a pivotal position in the Arabian Gulf and Middle East region. It has strategically important ports and airports and can prove to be a cost-effective trading and distribution location. Unmet needs of a diverse domestic market Iraq s strategic position, availability of people and competitive cost base make it an excellent location from which to export to the region and to the world. However, given that the majority of goods sold now in Iraq are imported, Iraq s domestic market of 34 million people offers an obvious opportunity to produce and sell goods and service to provide import substitution. 4
5 INTERNATIONAL EXHIBITORS Ummul Qura Elemara United Co, Scalar Energy Center, Anwar Al-Seba Company, Al-Taka Al Kouita, Al-Rytaj Company, Mnawi Basha Hotel are some of local exhibitors. Weiler Gmbh from Germany, A.R.T.I.M. Di Rebussi Alessandro, Bagattini Pavimenti Spa and GBC Marmi Srl from Italy, Dewan Architects & Engineers, Nft Specialized in Tower Cranes LLC and Al Jonoob Engineering Bureau and Arab Suppliers General Trading Co. LLC from UAE, Encyclomedia Sal Nizar Ollayk from Lebanon and Ak Pazarlama Turz.San. Tic. Ltd. Sti, Anadolu Kartonpiyer, Ari Electric Co. Ltd, Astav Panel Aluminiyum San. Tic. Ltd. Sti, Ay-Par Metal San. Ve Tic. A.S, Basaran Proje Montaj, Burc Aydinlatma San. Tic. Ltd. Sti, Desa Yapi, Dizayn Group, Dorce Prefabrik Yapi ve Insaat San. Tic. A.S, Ekinciler Demir ve Celik San. A.S, Ermak Beton, Gencerler Makine, Geoplas, GMM Makina, Hebo Yapi, Inoksan, Interplast, Isin Imalat Aydinlatma, Lichtgitter Izgara San. Ve Tic. A.S, Meka Concrete Batching Plants, Nurmet Celik, Ozkan Dekoratif, Pi Makina, Pinar iş Makinalari, Sanel Asansor, Sayal Vinc, Semix, Tugcular, Turkuaz, Zas Tasarim, Ake Asansor and Ozborsan Boru are some of international exhibitors which were taking place at 3rd Basrah Building Exhibition. Iran Saudi Arabia china Qatar India Iraq is in need of a full range of infrastructure related products, services and systems, including: hospital equipment and supplies, security products, building materials and equipment, electrical engineering and technology, lighting equipment, finishing products, hardware, tiles and stone, roofs material, road and rail machinery, oil production equipment and finance and telecom systems. Work on hundreds of major projects worth US$43.5 billion - pledged by the interim Iraqi government with funds from Iraq s own oil revenues - is moving ahead. IRAQ- Basrah International fairground NEXT EVENT OCTOBER 2014 Reconstruction contracts are no longer restricted to a number of countries. They are now being awarded and supervised by Iraqi ministries, a development that has encouraged suppliers and contractors from around the world to come forward and grab a share of the multibillion-dollar redevelopment process. It is estimated that over the next four years, Iraq s new government will be spending more than US$150 billion on reconstruction of key sectors. 5
6 International sales Dep. Mr. Behnam Ghasemi Phone: Ext:228 Fax: Mobile : behnam.ghasemi@pyramidsfair.com skype: ghasemi.behnam Istanbul - Turkey IRAQ needs more investment... NEXT EVENT OCTOBER 2014 Organizer: Küçükbakkalköy Mah. Kocasinan Cad. Gümrükçü Sok. No: Ataşehir - İSTANBUL / TÜRKİYE Tel : Faks: İnfo@pyramidsfair.com
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