21-24 September 2016 Moscow, Expocentre Fairgrounds

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1 21-24 September 2016 Moscow, Expocentre Fairgrounds Organiser: In conjunction with:

2 МЕЖДУНАРОДНЫЙ РОССИЙСКИЙ ТУРИСТИЧЕСКИЙ ФОРУМ сентября 2015 Москва, МВЦ «Крокус Эк спо» WELCOME TO THE HOME OF TOURISM! OTDYKH Travel Market is Russia s leading travel and tourism event. The world OTDYKH means leisure, which is exactly the central aspiration of this fair. The annuallly occurring travel event in Moscow is the perfect start for the upcoming winter season on the Russian inbound and outbound market. Since 1995 OTDYKH is a must attend event for travel professionals, a platform for negotiations and signing contracts. In 2016 OTDYKH International Travel Market will celebrate its 22nd edition. The event will again combine all relevant sectors of the tourism value chain: Leisure Travel MICE and Business Travel Medical, Spa & Health Tourism Luxury Travel including Gourmet & Wine tourism Become a part of OTDYKH 2016 where the world of travel is at home. IMPRESSIVE FIGURES 19, EXHIBITING COUNTRIES & REGIONS 2015 Exhibiting countries: Andorra Argentina Armenia Belarus Brazil Bulgaria China Colombia Cuba Cyprus SQ. M OF EXHIBITION AREA EXHIBITORS Czech Republic Dominican Republic Egypt Estonia Finland Georgia Germany Hungary India Indonesia Israel Italy Kazakhstan Kenya Korea Latvia Lithuania Malta Mexico Morocco Norway Peru COUNTRIES AND RUSSIAN REGIONS BUSINESS PROGRAMME EVENTS VISITS WITHIN 4 EXHIBITION DAYS Poland Romania Russia Serbia Seychelles Singapore Slovakia Spain Sri Lanka Tanzania Thailand Tunisia Turkey UAE United Kingdom USA Uzbekistan Ukraine Venezuela Vietnam THIS IS WHERE TRAVEL EXPERTS MEET Trade visitors 79% travel agencies 44% tour operators 25% hotels 13% mass and travel media 4 % insurance 3% MICE and event agencies 7 % corporate buyers 4 % Travellers 21% On one hand, the tourism industry is experiencing certain difficulties today. On the other hand, it is a time for new opportunities, new products and technologies. The market lives, and it is very good that there are industry important events such as OTDYKH. Its intensive business programme and impressive line-up of exhibitors inspire new ideas and help travel industry specialists to implement important tasks. Russia s regions: Arkhangelsk region Kaliningrad region Krasnodar region Moscow region Murmansk region Nizhny Novgorod region Novgorod region Republic of Tatarstan Sergey Korneev, Deputy Head of the Federal Agency for Tourism of the Russian Federation Republic of Crimea Ryazan region Samara region Smolensk region Stavropol Territory Tver region Tula region Vladimir region Vologda region Yaroslavl region MORE SERVICE FOR A SUCCESSFUL FAIR посетитель / visitor MOBILE APP 2015 DOWNLOAD VISITOR BADGE Register on the exhibition website before the show and get your free visitor e-badge APPOINTMENT SYSTEM Set up a convenient meeting schedule and make appointments with your partners in advance with our Online Appointment System MOBILE APPLICATION Plan your exhibition route, get information about exhibitors and business programme events with your smartphone using the mobile guide application for Android and ios MEYOU SERVICE Visit MeYou.ru, meet other visitors, ask questions to the conference speakers, and watch their presentations on your mobile devices THIS IS WHERE DECISION MAKERS GATHER 42% director / owner management / 29 % administration 15 % middle management 9% teachers / students marketing specialists / 5 % event-managers

3 PROFIT FROM ADDITIONAL MARKETING TOOLS FOR EXHIBITORS OTDYKH Leisure offers you the best time and the best place to negotiate with Russian partners about winter programmes and to pre-sell summer packages! Get the most out of your participation! Go beyond the limits of your exhibition stand and use all marketing potential to achieve your goals! News on the exhibition website ings & newsletters to targeted audiences Social Media Marketing Media coverage and support Sponsorship opportunities This year Serbia was granted the Country Partner status of OTDYKH, the important international tourism exhibition. For us, it is both a great honour and a great challenge to demonstrate our travel destinations in Russia in the best possible way. We live in a very difficult time. Now it is important to show that tourism is an essential link, which blurs the boundaries and conflicts between nations and peoples Gordana Plamenac, Executive Director of the National Tourism Organization of Serbia Many tourists from Russia come to Sri Lanka; that is why it is very important for us to be a part of this show, and to promote the destination as a whole, and certain resorts in particular Alvin Jacobs, Cinnamon Hotels & Resorts, Head of Contracting OTDYKH LEISURE ND INTERNATIONAL TRADE FAIR FOR TRAVEL & TOURISM OTDYKH Leisure is the leading international Autumn Trade Fair for leisure travel in Russia. The exhibition is a must attend event for tourism professionals working in the Russian market. It is the gateway to the outbound market of Russia and the meeting platform for travel professionals, which offers new business opportunities, education and business development. You are our future conference and specialized programme for students from Russian universities is aimed to provide a broader vision of the tourism market for the young generation of future industry professionals. CONFERENCE «YOU ARE OUR FUTURE» In 2015, 34% of OTDYKH visitors attended its technology section to learn about the latest trends and innovations in travel technology. IT TECHNOLOGY EXHIBITORS ARE: on-line hotels and flight booking systems OTA - online travel agencies payment systems mobile technology CRM systems Start-up projects The event scale and exhibitor quality are essential for us. The organizers cope with the set targets efficiently and professionally Mikhail Kochenkov, Head of the business development department, PAY.TRAVEL Exhibitor of the TRAVEL TECHNOLOGY section

4 12 TH INTERNATIONAL MEETINGS INDUSTRY AND BUSINESS TRAVEL EXHIBITION In the context of the geographical re-orientation of MICE events and the reduction of travel and event budgets, we are witnessing a growing demand for new partners, platforms and trends, as well as a need to exchange the experience and to become familiarized with the latest trends in the meetings industry. The OTDYKH MICE International Exhibition and Conference is aimed to fulfil these goals. EVERYTHING FOR SUCCESS Special service for exhibitors: standard exhibition stands decorated with original exhibition elements or equipped working space. The price includes the promotion package and Pecha-Kucha meetings with direct buyers - the corporate clients. The Sponsorship programmes with a maximum range of marketing services work before, during and after the show. OTDYKH MICE EXHIBITORS Business travel tour operators Professional Conference Organizers MICE and event agencies Hotels Event venues and locations Conference services providers Thanks Thanks to to the the sponsorship. sponsorship. Our Our company company has has positioned positioned itself itself as as a a reliable reliable and and long-term long-term partner, partner, and and at at the the same same time time has has adjusted adjusted the the company s company s marketing marketing strategy strategy based based on on the the business business travel travel development development trend trends in in today s today s market. market. Anastasiya Anastasiya Tuseyeva, Tuseyeva, Head Head of of the the Advertising Advertising and and PR PR Department, Department, Interservice Interservice Group Group Logistic Logistic Sponsor Sponsor of of OTDYKH OTDYKH MICE MICE Conference Conference We speak about the theory, the practice, and raise a complex topic of MICE development in Russia. Join us, there are a lot of issues to argue. ONLY HERE: CORPORATE BUYERS VISITORS PROGRAMME Alexanrda Zager, Chief Editor, Business Travel magazine OTDYKH MICE Conference moderator A unique and successfully implemented format for attracting corporate clients who prefer to attend the exhibition and the conference, and to meet with service providers according to pre-arranged interactive programmes. The Corporate Buyer Programme has been specially designed for corporate events and congress-managers, heads and specialists of purchasing departments, representatives of administrative and financial departments, HR, PR and protocol service specialists, travel managers and personal assistants.

5 FOOD & WINE TOURS TREND OF THE SEASON Every tour in Russia or abroad includes exploring culinary and winemak- ing traditions. The development of specialized routes, the organization of thematic festi- vals, and the use of food & wine topics in destination marketing becomes increasingly relevant in Russia and worldwide. That is why the GOURMET & WINE Travel section at OTDYKH Luxury becomes more and more popular for exhibitors. Simple Travel participated in OTDYKH for the first time. We are very pleased with the results. Our stand was very popular among corporate partners and private clients; we met new colleagues and friends. The visitors took part in the activities and the events that we organized very enthusiastically. We will definitely exhibit next year. Nataliya Zhestkova Operations Director Simple Wine Travel GOURMET & WINE TRAVEL EXHIBITORS Food & wine tours organizers Hotels and villas Wineries Manufacturers of authentic products National culinary schools and master classes Gourmet regions 12 TH INTERNATIONAL TRADE FAIR FOR LUXURY TRAVEL OTDYKH Luxury international exhibition represents the exclusive offers of international and Russian travel agencies dealing with individual VIP tours, unique resorts, luxury hotels, destinations and other luxury travel segments. COOKING MASTER CLASSES THE HIGHLIGHT This is a an attractive and dynamic part of the business programme that offers exhibitors and guests an opportunity to taste a country. Cooking master classes are a new way to promote a destination among industry experts and direct clients. CULINARY MASTER - CLASS ON OTDYKH IN 2015 Such large-scale international forums always bring fruitful results and contribute to establishing new professional contacts and relationship Cooking master classes are organized with the support of BreadSalt magazine and the culinary studio with Julia Vysotskaya - famous Russian actress and moderator. In the specially designed cooking area, the master classes participants cook national dishes together with the invited chefs, and at the same time watch the presentations of the partners, and play quiz games. NEW GREAT OPPORTUNITY FOR EXHIBITORS: BECOME A PARTNER OF A COOKING MASTER CLASS Elena Zhebit Sales Representative Slavian Tours, Brazil

6 WHY EXHIBIT? Target visitors: travel industry specialists, physicians, direct clients Special service for exhibitors: standard exhibition stands decorated with original exhibition elements or an equipped working space. The price includes a promotion package and a 15 minute presentation held in an equipped conference hall. BECOME A CONFERENCE PARTNER THE HIGHLIGHT It is an opportunity of intensive promotion using the advantages of a big-budget advertising campaign of the exhibition and Russia s only annual international conference on medical and health tourism. Industry experts, invited speakers and the target audience of the Conference delegates, as well as the wide event promotion by the press and on the Internet are the factors that work for the Conference Partner, helping in the favourable image formation and brand promotion of a company, a clinic or a health centre. 12 TH INTERNATIONAL EXPOSITION AND CONFERENCE ON MEDICAL TOURISM, SPA& HEALTH Healthy perspectives for your business! The growing demand of Russian tourists for medical and health tours in different countries, including Russia, has influenced the formation of a separate travel industry segment, represented at the 12th International Exhibition OTDYKH Medical Tourism, Spa & Health. EXHIBITORS AT OTDYKH MEDICAL TOURISM, SPA& HEALTH Private and state medical institutions and clinics Rehabilitation and diagnostic centres Medical and health tourism operators Medical and SPA associations SPA hotels Medical SPA Health resorts Sanatoriums in Russia and the CIS countries Insurance and consulting services Equipment for health centres and resorts We are pleased to participate in the exhibition every year because it is one of the largest events for medical tourism promotion among the people of Russia. Meetings and contacts at the exhibition are always efficient and we plan to participate at the show next year Eugeniya Panurina International Marketing Executive Bangkok Hospital Pattaya, Thailand

7 OTDYKH BUSINESS PROGRAMME ALEKSANDRA ZAGER (BUSINESS TRAVEL MAGAZIN) & ANATOLY KURIUMOV (IBC CORPORATE TRAVEL) CONFERENCE 2015 OTDYKH MICE programme is focused primarily on the educational component and supporting topical and professional dialogue. Discussions, presentations, case studies, training games are unique working formats for the maximum professional development. SPONSORSHIP AND ADVERTISING OPPORTUNITIES The organizers have designed diverse packages of additional opportunities to increase the marketing efficiency of participation. Sponsorship packages cover a whole range of options that can help you to take full advantage of the commercial potential of OTDYKH before, during and after the show, in order to raise your company s position and to increase brand awareness in the market. Some packages are focused on target visitor groups, using different kinds of media and advertising promotion tools. Our sponsorship packages cover a whole range of options that can help you to take full advantage of the commercial potential of the OTDYKH exhibition. An extensive advertising campaign aimed at the target audience and the Sponsor status will help to raise your company s position in the Russian and international tourism market, and to attract the attention of wide circles of experts and the industry s key decision makers, and to establish business relations with new partners. OTDYKH MEDIA PARTNERS OTDYKH cooperates with 119 industry leading print media, web portals, TV and radio channels. The advertising campaign includes digital marketing, outdoor and printed advertising, radio and video announcements. This provides an intensive promotion of the exhibition among specialists and the general public. Russia s one & only professional educational event for medical and health tourism specialists. For more than 10 years, the event has lost nothing of its relevance or importance, demonstrating the growing interest to the Conference among the market players every year. NADEZHDA MANSHINA, INDEPENDENT EXPERT CONFERENCE MODERATOR Since 2012, the Conference is a highlight of the OTDYKH business programme and a discussion place of the latest innovations and technologies in tourism. The delegates learn today what they need to know tomorrow. SERGEY KOHICHKO (MAIL.RU GROUP) CONFERENCE 2015 «YOU ARE OUR FUTURE» 2015 If you want to be a demanded specialist in tourism, in addition to the basic education you need to keep your finger on the pulse of the industry s pressing issues and to be aware of what is happening in the field, you can get the first-hand information directly from the practitioners with extensive experience and knowledge of how to be successful. OTDYKH IN SOCIAL NETWORKS OTDYKH is represented in all the major social networks. Get social with OTDYKH on:

8 BEST ORGANISATION WITH EUROEXPO EUROEXPO was founded in Moscow in 1992 and today is the largest private exhibition organisation in Russia. EUROEXPO is a member of the Russian Union of Exhibitions and Fairs, of the Moscow Chamber of Industry and Commerce (ICCA) and of the Global Association of the Exhibition Industry (UFI). EUROEXPO Exhibitions & Congress Devel opment GmbH with it s office in Vienna, Austria, is responsible for international relations and sales & marketing of the exhibitions and conferences. Every year, EUROEXPO Moscow and EUROEXPO Vienna are jointly responsible for the organisation, as well as the professional implementation of 11 international trade fairs. EXPOCENTRE - NEW VENUE FOR THE OTDYKH INTERNATIONAL RUSSIAN TRAVEL MARKET EXPOCENTRE NEW VENUE FOR OTDYKH The Expocentre Fairgrounds offers nine fully equipped exhibition pavilions with the most modern infrastructure and facilities, multifunctional halls for conventions, press conferences, meetings and seminars. The area of 165,000 sqm. is situated in the centre of Moscow. It is easily and conveniently accessible by the Metro. PLEASE DON T HESITATE TO CONTACT US SHOULD YOU HAVE ANY QUERIES INTERNATIONAL OFFICE: Euroexpo Exhibitions and Congress Development GmbH Wagenseilgasse 3 Euro Plaza, Gebäude I, 3.OG 1120 Vienna, Austria Phone: Fax: Ms. Ekaterina Kohlhauser Exhibitions Director Travel Exhibitions Division leisure@euroexpo-vienna.com e.kohlhauser@euroexpo-vienna.com HOW TO GET THERE BY METRO Station Vistavochnaya FLOOR PLAN OFFICE IN RUSSIA: EUROEXPO LLC. 35, Arbat Str., office 441 Moscow, , Russia Phone: /62 Fax: BY CAR Krasnopresnenskaya nab., 14 1st Krasnogvardeyskiy proezd, 12 Violetta Tulich Director of Travel Exhibitions Department violetta@euroexpo.ru Lyubov Mordvintseva Specialized Projects Director mice@euroexpo.ru luxury@euroexpo.ru OFFICIAL CARRIER OFFICIAL SUPPORT OTDYKH INTERNATIONAL TRAVEL MARKET SkyTeam is the Official Air Carrier of OTDYKH The alliance comprises 20 leading international airlines, serving 1,064 destinations in with over 15,723 flights daily. The exhibitors and visitors of OTDYKH International Travel Market are able to save up to 15% on travel with the Sky Team, entering the Event ID 3197S upon booking on skyteam.com. Ministry of Culture of the Russian Federation Federal Agency for Tourism of the Russian Federation Chamber of Commerce and Industry of the Russian Federation Association of Tour Operators of Russia Russian Union of Travel Industry