ORGANIZED BY SUPPORTED BY

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2 ORGANIZED BY Expocentre ZAO SUPPORTED BY Ministry of Telecom and Mass Communications of the Russian Federation Rossvyaz Federal Communications Agency Ministry of Industry and Trade of the Russian Federation Moscow City Government UNDER AUSPICES OF Chamber of Commerce and Industry of the Russian Federation

3 NO.1 TELECOMMUNICATIONS SHOW IN RUSSIA The best exhibition in all nominations in the Information and Communications Category of the Russian National Exhibition Rating m 31,527 Exhibition space 363 Exhibitors 43,000 Visitors Statistics 2015

4 The largest number of customers from Russia and the Commonwealth of Independent States at one time and place The largest meeting point for industry professionals to exchange experience A clear view of the competition Key trends and market novelties New opportunities for business development Support from relevant ministries and departments The key event of the IT and telecommunications industry

5 RUSSIAN MARKET OF IT AND TELECOMMUNICATIONS IT equipment market (in monetary terms) % Increase in commercial data centers Smartphones and mobile phones Personal computers Network equipment Tablets Peripheral devices Servers Data storage systems Trends in the Russian IT market Mobility Decrease in PC sales in B2C sector, increase in sales of portable mobile devices Virtualization of servers, data storage systems and network infrastructure allows allocating computing resources more evenly Switch to convergent systems of all-in-one kind from one supplier Data Centers Services for development, operation and maintenance of DPCs in the coming five years is one of the rapidly growing segments of the Russian IT market (thanks to the law on storage of personal data of Russian citizens on the territory of the Russian Federation)

6 RUSSIAN MARKET OF IT AND TELECOMMUNICATIONS Software market (in monetary terms) % 52 Applications Infrastructure software Software for applications development 16,4% Trends in the Russian software and IT services market SaaS software as a service Gradually all basic applications can be accessed via Internet and not acquired as resident programs installed on specific computers IT services market (in monetary terms) % System integration IT outsourcing Setup and support Consulting and customization Development of custom software IT consulting Network integration and consulting IT education and training Access to applications via mobile devices Software run in phones and tablets based on ios, Android or other operation systems

7 (billion USD) RUSSIAN MARKET OF IT AND TELECOMMUNICATIONS Consumption of IT equipment and services by industries Dynamics and forecast of consumption of IT equipment, software and services % Home users Transport, communications, power industry Government Finances Manufacture Retail / wholesale Services Other Equipment Software IT services Source: IDC 2015 Review

8 (million USD) RUSSIAN MARKET OF IT AND TELECOMMUNICATIONS Turnover of Russian market of cloud services Main users of cloud services are small and medium sized businesses. Large companies still prefer to own a major part of IT infrastructure and software. HRMS, PLM and MES continue to be in demand. System integration also becomes an important step to cloud architecture and consequently cost saving. SaaS PaaS IaaS Source: IDC 2015 Review

9 > 600 billion rubles will be allocated to development of IT and telecommunications in Russia At the IT Forum in August 2015, Russian President Vladimir Putin announced that over 600 billion rubles would be allocated to the State Strategy of IT Development in the Russian Federation in and up to 2025, and to the Information Society state program. Mr Putin also stressed that Russia had to cooperate with BRICS countries, especially China, to develop its information technologies. Our key task is to create beneficial conditions for a widespread use of information and communications technology, and development of communications infrastructure throughout the Russian Federation. Nikolay Nikiforov Minister of Telecom and Mass Communications of the Russian Federation Source:

10 SMARTPHONE SALES IN RUSSIA* In volume terms, million pcs. Total: Q1-Q Total: Q1-Q Less than 7,500 rubles. From 7,500 to 15,000 rubles From 15,000 to 25,000 rubles More than 25,000 rubles In monetary terms, billion rubles Total: Q1-Q Total: Q1-Q Despite drop in smartphone sales in the first half of 2015, the Russian smartphone market has grown in monetary terms. The market is expected to continue growth trend in the coming years as expensive American and European devices are replaced with more affordable Chinese and South Korean ones. Forecast for 2019** 42.1 million devices Total number of smartphones sold in million sold in % share of smartphones in total mobile device sales in % in 2014 As early as 2015 Russian market can rank 4 th in terms of the number of people using smartphones, ahead of Japan and behind only China, the USA, and India. *Source: GFK, IDC **Source: J son & Partners Consulting

11 POTENTIAL OF RUSSIAN SMARTPHONE MARKET Internet availability 82 million Internet users 50 million mobile Internet users* Smartphone availability Internet penetration rate** 97 million devices with mobile broadband access 81% 71% 62% Moscow Million plus cities Smaller cities and towns Smartphone penetration rate 76% 40% We expect Apple volumes to drop after the boom in Cheaper Android handsets will undoubtedly do well this year as consumers cut outlays. Simon Baker, IDC *Among them 11.8 million people use Internet only via smartphones and tablets **Population

12 TRENDS OF RUSSIAN SMARTPHONE MARKET Strong growth of smartphone share in the total market of mobile terminals The share of smartphones increased from 37% to 67% in 2013 Q1 and 2015 Q1 accordingly. Drop in sales of flagship models of mobile devices Due to increase in their cost, the average price of flagship models grew by 41% in 2015 (the average price of smartphones increased by 21% totally). Interest growth in the gadgets made by Chinese manufacturers Due to euro and dollar rates increase, prices for American and European smartphones exceeded psychologically comfortable level of Russian consumers. This leads to a growing popularity of Chinese gadgets in all price segments. Increase in the number of Chinese manufacturers of mobile devices in The number of Chinese manufacturers briskly increased (up to 45%). They offer functional and well equipped devices at lower prices. The market has the necessary conditions to substitute the US manufactured smartphones for those made in China and South Korea.

13 Vystavochnaya, Delovoy Tsentr metro stations SVIAZ PRODUCT SECTORS* Vendors. Comprehensive Pav telecommunications and IT solutions Expocentre Fairgrounds Layout Mobile communications and Pav telecommunications Data centers. Cloud solutions and services Pav Banking payment systems, applications and equipment. Mobile payments Pav Information and infrastructure security Pav Startups. Innovations and solutions that change the world Pav. 2.4., West Entrance Navitech 2016 Navigation Systems Pav and Technology Telecommunication equipment IT and telecommunications in logistics Pav Pav Forum Congress Centre Management South Entrance 5 Krasnopresnenskaya naberezhnaya 5 1 Sviaz 2016 Forum Pav. 8.2., 8.3 * Find the full list of product sectors at our website

14 VISITORS* Type of company % 19 State-run company % 3 Commercial company Self-employed Industry sector Development / production / supply of equipment Service providers Setup / maintenance of equipment Distribution / wholesale / retail Software development R&D, education Finances Government / administration Job title 9 CEO 27 55% Top executive 19 Decision makers Mid-level executive % Engineer / administrator Manager Every second visitor is in search of suppliers *2015 statistics

15 WHAT TO SEE AT SVIAZ 2016? Not only see but also test new products Equipment Transmitting, receiving and test equipment TV and radio broadcasting equipment Head-end stations Radio relay equipment Network active and passive equipment Aerials, masts, towers Optic, fiber, copper, coax cables Servers and data storage systems Decoders, switchboards, streamers, connectors, routers Systems CCTV and access control systems Monitoring and control systems Cooling and ventilation systems Systems of uninterrupted and guaranteed power supply IT services and products Software Information systems Information security, data storage and protection Cloud and advertising technologies Big Data Virtualization and network computing Services Mobile, landline and satellite communications Broadband access, FTTB and FTTH IT outsourcing and consulting Development of software and applications System integration Routing, including structured cabling systems Data centers SaaS and PaaS Startups And much more...

16 visitors from 35 countries Abkhazia Australia Austria Azerbaijan Algeria Armenia Belarus Belgium Bulgaria Canada China Cyprus Denmark Germany Greece Hungary India Iraq Israel Italy Kazakhstan Republic of Korea Kyrgyzstan Latvia Lithuania Luxemburg Mongolia Myanmar Netherlands Norway Poland Russia Spain UAE *Statistics 2015

17 363 exhibitors from 20 countries Belarus China Cyprus Finland France Germany Hungary Italy India Japan Kazakhstan Republic of Korea Netherlands Poland Russia Sweden Switzerland Turkey United Kingdom USA 78% of exhibitors are comebacks or regulars 89% of exhibitors recommend their colleagues to participate in Sviaz *Statistics 2015

18 EXHIBITOR FEEDBACK It is very important for us to participate in this exhibition. It is a great chance not only to showcase our equipment but also to build new business relations. Olesya Khoroshaeva, Sales Manager of Communication Networks Department, Wireless Systems, ABB The T8 stand at Sviaz 2015 had more than 700 visitors. This year there were more associated events than the previous year. Elena Dubinskaya, Commercial Director, T8 We had many meetings, several successful talks and exchange of opinions. We also signed some mutually beneficial deals. As usual the exhibition was a perfect showcase of the telecommunications market. Andrey Grigoriev, Director of Product Management Department, Nateks Our exposition generated a lot of interest. One of our visitors was Russian Minister of Communications and Mass Media Nikolay Nikiforov. Top executives and experts of Gazprom Space Systems had a lot of meetings and talks. Gazprom Space Systems

19 HIGH TECHNOLOGY WEEK IN EXPOCENTRE Even more visitors in 2016! Three events will be co-located on One venue 3 shows More attention from mass media More attention from professional community More than 50,000 professional visitors over 4 days!

20 EVENTS OF HIGH TECHNOLOGY WEEK (reports, presentations, workshops and round tables on the most relevant issues) Sviaz 2016 Internet. Copyright legislation Telecommunication, navigation and IT solutions for logistics and transport Business software solutions for business process improvement 10 th International Navigation Forum GLONASS satellite navigation (ERA GLONASS implementation) STL. Systems for Transport & Logistics 2016 Solutions for storage automation and supply chain management Organized by Expocentre ZAO Supported by RAEC Russian Association of Electronic Communications, GLONASS Union

21 SVIAZ MEDIA CAMPAIGN Mass media More than 1,000 publications made as part of the advertising campaign 2015 Advertising campaign Extensive advertising campaign in search engines, industry websites, social networks, radio, federal and industry press Press conferences Widest reach of target audience in federal, industry and business press, industry and news Internet portals

22 WHY PARTICIPATE? Establish new business relationships Generate sales leads Increase sales of products and services Introduce new products Meet partners Enter new markets Identify industry and market trends Research competitors and target audience Source new business ideas

23 Meet your new clients at Russia s leading IT and telecommunications show! Take part in Sviaz 2016! Exhibition Management Phone: + 7 (499) , Fax: + 7 (495) ; sviaz@expocentr.ru Venue Expocentre Fairgrounds 14 Krasnopresnenskaya nab., Moscow, Russia Phone: + 7 (499)