Cloud Computing and the Data Centre of the Future

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1 Cloud Computing and the Data Centre of the Future Martin Hingley, CEO, ITCandor CLOUD COMPUTING SUMMIT 2014 MILAN

2 Clouds in the Eye of the Beholder Maximise Value Enforce SLAs Manage Suppliers Cap Ex v Op Ex Balance Financial Director Data Center Manager/CIO Infrastructure as a Service Hardware Management Virtualization Cluster Grid Cloud Computing Software Developer Free Development Platform Internet-wide Distribution Web Apps Self Service Pay-per-Use Utility Computing Software as a Service Line of Business Scalable Deployment Simplified SDK

3 Agenda What Is Cloud? Definition Data Centre Trends Software Defined and Converged Infrastructure Consolidation, Virtualisation, Integration Cloud Adoption Private, Hybrid, Public Which Organisations? Which Workloads?

4 Cloud Computing - A Working Definition Always All ITC offerings used for the consumption or delivery of remote, browser-accessed applications Delivery from resources unknown to the ultimate end-user Typically Applications purchased on a pay-as-you-go basis Accessed by industry standard client devices such as PCs and Smart Phones Specifically excluded Applications requiring local processing and storage Client Server computing and interactive processing Single-customer applications not excluded if delivery mechanisms have been adjusted

5 Data Centre Trends Consolidation Reducing the number of data centres Rationalising server, storage and network hardware Reducing the number of suppliers Consolidate Virtualisation Moving from physical to virtual machines Choosing SAN, NAS, DAS, flash, Unified storage strategy Looking at Software Defined Networking, Storage, Data Centre Integration Simplifying vendor choice Orchestrating the south side infrastructure Speeding up application deployment for business agility Virtualise Integrate

6 The Rise of Server Virtualisation -Server Shipments (Millions) By Quarter And Type Virtual Machine Physical-only Server 1 Virtualised Server

7 Software Defined and Converged Infrastructure Software Defined Software Defined Data Centre Data Centre Tool Application Workload Tool Application Workload Virtual Virtual Virtual Virtual Virtual Machine Machine Machine Machine Machine Hypervisor/OS Orchestration/Automation Server Storage Network Converged Infrastructure Hypervisor/OS Converged Infrastructure Bring Bring Your Your Own Own Hardware Hardware Systems Management Secret Sauce Server Storage Network

8 The Data Centre Journey Beyond Integration Big Data Analytics and the Internet of Things drive a mass of new data at the Enterprise Secret sauce software expands to cover heterogeneous devices Hyperscale Web suppliers take business from the big Vendors MSPs and new-style Outsourcing Risk and Capital Investment move back through the Supply Chain Fewer, but Much Larger Data Centres in Future The evolution of Data Stewards

9 Application Database Hypervisor Server Storage Network Which IT Elements Move Off Premise with Cloud Services? Infrastructure Software Orchestration BYO IaaS PaaS SaaS

10 The Pros and Cons of Private, Hybrid and Public Clouds Private Cloud (on premise) TCO Hybrid Private Cloud (on/off premise) TCO Average Security Average Security Performance Elasticity Performance Elasticity Hybrid Multi- Tennant Cloud (off premise) TCO Public Cloud (off premise) TCO Average Security Average Security Performance Elasticity Performance Elasticity

11 IT and Communications Market Forecast ($US Trillion) Traditional and Cloud Computing $6 $5 $4 $3 Traditional ITC Software 12.2% Hardware 12.0% 2013 $1.1T Telecom Service 31.2% IT Service 44.6% $2 $1 Cloud Computing $

12 Leading Cloud Supplier Revenues ($US Million excluding advertising) $2,500 $2,000 Google $1,500 $1,000 Amazon Salesforce.com $500 Rackspace Facebook $

13 IaaS/PaaS Market Share 2013: $27B Amazon 9.9% Other 63.4% Xerox 2.6%

14 Software as a Service Market Share 2013: $41B Salesforce 7.3% IBM 3.8% EA 3.4% Other 78.0%

15 Cloud Computing Spending ($US) By Customer Size and Industry Sector Small 27.6% Medium 10.1% Large 12.0% Consumer 50.2% Health 5.5% Services 8.2% Finance 12.7% Other 17.0% Manufacturing 19.2% Retail 18.5% Government 18.8% Customer Size All ITC: $1.1T Industry Sector Business ITC: $570B

16 Which Workloads and Applications are Going to the Cloud? Business processing CRM, salesforce automation, some SAP, not much OLTP or Batch Decision support some business analytics, data warehousing stays mainly on premise Collaboration hosted workspace, , sync and share App dev/test lots moving to the Cloud Web serving a strong adoption Infrastructure mainly internal, some firewalls and security moving High Performance Computing lots of data centre sharing

17 Overcoming the Objections to Cloud Data Location Legislation is changing and restrictions lifting Cloud Providers begin to allow you to choose service location On/off premise data options Selecting workloads Dealing with complexity through more consolidation Look for the car park and canteen workloads P2V, V2V, V2P work on data portability Trust and Security Pick MSPs which understand your business Find security to protect you from bad guys and governments Look at flexible contracts and think about lock-in

18 Cloud Computing and the Data Centre of the Future - Summary Cloud Computing is still big news - as a Service elements are a small part Vendors are taking big steps towards Cloud business models A choice of elasticity, TCO, performance and security It s a natural step beyond Integration in the data centre Software Defined -a route into shared on/off premise solutions Cloud appeals to enterprises who want pay as you go workloads The canteen and the car park pick the easiest workloads to let go Many IT Managers will become Data Stewards

19 Cloud Computing and the Data Centre of the Future Consolidate Virtualise Integrate Cloudify

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