Samsung SDS. Retail Training. Retail Training helps to enhance sales and customer satisfaction through interactive training for sales associates

Transcription

1 Retail Training Retail Training helps to enhance sales and customer satisfaction through interactive training for sales associates

2 What is Retail Training? Retail Training s Values Sales capability enhancement solution to make sales associates more engaged to a brand and train our employees and resellers at the same time. Integrated solution connecting the head office/each branch/each store in real time Real time 1 2 Real-time Product Information LDS (Learning Design System) Head office manager Field survey conducted Retail Training Big Data Analysis Soft skill training Rapid training development Continuous sales capability enforcement Sale Talk Push Notice Real-time provided By region By store type User feedback Sales associates Rapid training for new sales associates 3 Level-up Quest 4 Community Continuous sales capability enforcement 5 Certification 6 Virtual Customer 7 Leader board 8 Contents Clipping Retail Training s characteristics Training solution optimizes for mobile environment - Real time operation management - On-premise / Cloud service O/S: Android kitkat 4.4 or later, ios 8 or later 17 languages supported Various activities 9 Motivate to learn 10 Test, Field Survey, Poll Points/ Badge Statistics 02 Retail Training 03

3 Success Story Retail Training s Features Case 1. Global Hardware Manufacturer Marketing/sales training for the global corporate sales associates Item Before After Real-time Product training Retail Training solutions enables in real time Push Notice Retail Training Readiness of Improvement of sales Staff talk management After releasing 100% Individual sales talk 14 days before releasing 140% Group sales talk 140% HQ Product training content with push alarm A region B region C region Check contents Case 2. Global IT Manufacturer Customer Service Center Product and customer reception training for consultants and service engineers Item Before After LDS (Learning Design System) Learning design allows any one to create content for training easily. My Learning Design Course creation Video, File, Voice Challenge Quest Pre-con Debate New Survey New Exam Content Registration New course Cover creation Readiness of Cost of group training After releasing Annual increase 14 days before releasing Cost reduction (effectiveness varies on customers) Module Search/ Registration List of Enrolled Learners Enrolled Learner Search Staff talk management Individual sales talk Group sales talk Case 3. Global IT Manufacturer Customer Service Center New product sales/marketing training for international store sales associates due to business expansion Item Readiness of Training effectiveness Before After releasing Inefficient due to instructor-led group training After 14 days before releasing Improvement on training satisfaction products Level-up Quest Level-up quest motivates participants to share thoughts and ideas on tasks Discussion topic Let s discuss the future of Chinese market. Write down your opinion about the future of Chinese automotive market Submit John View Other s quests Staff talk management Individual sales talk Group sales talk Ranking of best performer Mr. Kim Kethy 04 Retail Training 05

4 Retail Training s Features Community Community provides sales associates to share ideas and thoughts in a secured setting Leader Board Real time statistics on a leader board keep sales associates motivated to learning Certification Certification empowers sales associates to be masters for products My Certificate Samsung+Online Certification program ~ My Progress Sales Track Expert Level Pass criteria:95points My Activity Course Selected track user status 5/100Points > Exam > 0/ 2 0/ 1 Total 4 (person) How to 1 Check the 2 Learn certification certification track contents Associate Level Specialist Level Expert Level Completed Take a test 4 Earn Certification Content Clipping Content clipping enables ales associates to learn more effectively and share clipped contents with others Contents Clipping Screen Clipped Content View Screen Question by customer type Virtual Customer With virtual customers, the sales associates can be trained to improve the customer reception skills. Comprehension Check Select a virtual customer Choose one of examples Get tailored feedback 06 Retail Training 07

5 Retail Training s Features Retail Training s Key Differentiators Test, Field Survey and Poll Retail Training s other training tools help managers to collect opinions from different stores easily. Test Field Survey Poll Sales innovation through professional sales associates training, experience Retail Training yourself. Knowledgeable sales associates makes it happen. is what Retail Training defines Sales innovation. Points/ Badge and Statistics Retail Training provides motivational tools for sales associates to complete their own courses in time. 08 Retail Training 09

6 Retail Training User scenario Ms. Smart is working hard to be a product expert through Retail Training any time anywhere Learning New product course materials just arrived Ms. Smart learns the on her personal mobile phone while taking a subway to work. She receives the "sales talk" related to the new product sent by the store manager in real time. The store manager conducts a group training with the sales staff via Retail Training. Work place Retail Training is also utilized to introduce to the customers. She checks the accumulated mileage points after completing courses, sharing contents and take certification courses. Certification Course She takes certification courses to become a master in sales. Other users of Community read the posting, comments and share their ideas. She leaves her commentson on customers feedback to products on Community to share it with her colleagues Retail Training 11

7 Copyright 2016 Co., Ltd. All rights reserved.