V-IS SUITE. ViaSat Infrastructure Services Suite. Simplifying Space. Team ViaSat AESE 2013 Greg Buhler David Jacobs Shawn Owston
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1 V-IS SUITE ViaSat Infrastructure Services Suite Simplifying Space Team ViaSat AESE 2013 Greg Buhler David Jacobs Shawn Owston
2 ABOUT VIASAT ViaSat Produces and Operates Multiple Satellite Communications Networks, Defense and Security Related Products and Systems The AESE Team: Greg Buhler: Software Lead for Commercial Broadband David Jacobs: Systems Engineering Lead for Commercial Broadband Shawn Owston: IT Architect
3 BOTTOM LINE UP FRONT What s the Answer: Combine our independent Satellite Network Infrastructures with a Unified Service Oriented Infrastructure Service Suite (V-IS) What s the Value: Make our networks work better and deploy them faster with worldwide reach Billions in new potential revenue from new networks Hundreds of millions in increased revenues on our existing networks through Increasing efficiency by factor of 4 Increasing customer retention rates by 10% Increasing existing consumer revenue 2.5%
4 IMAGINE Imagine deploying any new Satellite network anywhere in the world based on the same common SW architecture Imagine Executives and Marketing being able to: Market-test new services, collect business metrics in real time, see revenue trends, and make strategic decisions on rapid weekly scales
5 IMAGINE Imagine a Complex Media Events Service solution that can orchestrate: Streaming a multiple-camera concert event for real time or later viewing While at the same time, letting a ground soldier send secure video to a Pentagon commander for analysis and response via airborne C2 and fighter platforms And the customer doesn t need to know or care what satellite system is being used
6 IMAGINE Imagine common enterprise interfaces to all ViaSat satellite networks Customer Facing Services: A common user portal for our customers to build, order, status and manage features and their accounts Resource Facing Services: A unified management services portfolio to rapidly enable new features Imagine the synergy of combining our networks with a flexible and extensible enterprise services architecture No need to reinvent each value-added service for every satellite network we build or change Cost savings by combining common efforts That is V IS
7 MEDIA SCENARIO
8 M2M SCENARIO
9 DEFENSE SCENARIO
10 WHERE WE ARE HEADED
11 MODEL STRUCTURE class High Level Operational Concepts The model allows our common core to quickly inherit rich service based solutions «Network» SV-1 - Netw ork Systems::NBNCo «Mission» Next Generation SatCom Infrastructure Services Platform «Mission» Commercial Software Products «Network» SV-1 - Network Systems::KACST «use» «Network» SV-1 - Netw ork Systems::Arclight «use» Core Platform «Platform» PaaS «ESB Component» Message Broker «ESB Component» Serv icedataconnector «ESB Component» Workflow Engine «Database Component» Database «Network» SV-1 - Network Systems::exede Mobile «HighLevelOperationalConcept» ViaSat Infrastructure Services «Network» SV-1 - Netw ork Systems::exede Residential «use» «use» «use» «use» Vertical Solutions «Network» SV-1 - Netw ork Systems::w ildblue «Service Bundle» OSS Provisioning Service «Service Bundle» Media Services «Service Bundles» BFT Services «Service Bundle» NMS Services The OV-1 describes a mission, class of mission or scenario, showing the main operational concepts and interesting or unique aspects of operations.
12 V-IS BENEFITS Increase infrastructure efficiency Introduce new services Improve resource management Minimize impact to existing networks
13 INCREASE EFFICIENCY Common infrastructure for All ViaSat networks Reduce annual network operating costs: $5M by year 2 $15M by year 3 $20M by year 4 Common interface for End-users Support staff Business intelligence Resource facing services Reduce annual support costs: $5M by year 3 $8M by year 7
14 REVENUE GROWTH Increase customer retention 10% increase worth $58M annually in 10 years Improved visibility by end-users, support staff, and businesses will lead to this New customer categories New service capabilities such as Military events, Live events, and M2M worth $5 to $10M annually Emergent capabilities Rapidly deployed value-added services with annual revenue persubscriber Millions $80 $70 $60 $50 $40 $30 $20 $10 $ Revenue Growth
15 ALIGN EXPERTISE Enable businesses to focus expertise on new services development by Reducing effort to maintain existing networks Streamlining the deployment of new networks Dedicate specialized teams for new service solutions
16 MIGRATION STRATEGY Modular nature of V-IS allows networks to migrate at their desired pace V-IS core team to support migrating legacy networks Map existing capabilities to V-IS core capabilities Create new core capabilities as applicable New services deployed within V-IS will be available to all networks that are managed by the V-IS core
17 TIMELINE WHAT YOU GET After 6 months Prototype for V-IS core After 1 year V-IS is capable of reducing infrastructure costs V-IS core infrastructure complete Core data storage service prototype Device provisioning service complete After 2 years Additional network integrated with core services End-user portal complete Live events capability prototype Core analytics capability prototype After 3 years V-IS is capable of generating new revenue Machine to Machine capability prototype Military event capability prototype After 4 years V-IS is capable of running any network Fully productized V-IS ready for use by all networks
18 FINANCIAL NPV = $240M 10 year timeline 12% Discount Rate $1.25M investment NOV = $274.5M 10 year timeline (same as for NPV) 1 year option based on ESB based prototypes of provisioning and storage Other options available at years 2-4 Volatility = 0.9 Option purchase price in year 1: $1.25M Option exercise price: $50M over 9 years
19 V-IS ARCHITECTURE Core Platform class Services Content Description PaaS OSS Services BI Services Machine to Machine Services ESB + AAA Service Vertical Market Solutions OSS Services Enterprise Services M2M Services Media Services NMS Services BFT Event Services BI Services + CMDB Specification Service + Provisioning Activity Service + OSS ESB Components + OSS Messages + OSS Queues + REST Resources Enterprise Services + Business Intelligence + Customer Care + Customer Portal + Data Link Manager + Data Warehouse + Events Manager + Field Service Management + Order System + Retail Billing + Service Catalog «use» «use» «use» ESB + MessageBroker + Queue + Application Services + ESB Components + Infrastructure Services + Service Endpoint Interfaces PaaS + Administration Console + Core Component Provisioning + Platform Monitoring + Platform Provisioning «use» «use» «use» «use» Media Services NMS Serv ices + FCAPS + Inventory BFT Event Services
20 V-IS PROTOTYPE Goals: Prove it works: An Executable model of the V-IS Architecture Prove it s extendable: Demonstrate extension of core V-IS Architecture Model with a Vertical Market Solution Prove it is flexible: Design a solution with all networks as Actors Prove it s usable: Easily distributable Code Sample for socialization internally Scenario: Activate Internet and VOIP Service for a user in Collengatta, AU and Exede 12 Internet Service in Iowa, USA utilizing V-IS OSS Services
21 PROTOTYPE COMPONENTS RESTful Service Interface Message Broker and Queues ActiveMQ ESB Components Spring Integration Framework Utilize existing: AAA API (Client) MOCK CMDB(sm) API (Client)
22 OSS SIMULATION SHOWS Submitting 30 Provisioning Activities 10 successful Exede service activations VoIP and Internet 10 successful NBN Co hierarchical service activations VoIP and Internet 10 introduced errors recognized 5 malformed service requests that should fail synchronously 5 unidentifiable-network asynchronous workflow errors
23 DEMO
24 KEY TECHNICAL TAKEAWAYS Highly modular, well defined components Loosely coupled components that support a wide array of deployment options across any number of networks Pluggable message chain workflows Specification model Blueprints of configurations allow for any network element possible. Provides a Specification Pattern enabling the system to plug and play on any network V-IS is a product Designed to work on any network (not just ViaSat s) and demonstrated to work on two very different ones Architecture designed to be monetized as a COTS software offering
25 CONCLUSION ViaSat is already growing rapidly Worldwide networking solutions represent billions in potential revenues V-IS allows us to strategically target those markets with a scalable solution while increasing our return on investment and capabilities in our existing markets
26 Q&A Any questions?
27 THANK YOU V-IS Suite
28 BACKUP V-IS Suite
29 MESSAGE BROKER QUEUES Queue Name Queues network.oss.provisioningactivitiesq network.exede.oss.provisioningactivityq network.nbn.oss.provisioningactivityq network.exede.oss.aaaactivityq network.nbn.oss.aaaactivityq network.oss.provisioningactivity.response CompleteQ network.oss.provisioningactivity.response ErrorQ
30 SERVICE INTERFACE RESTful Service Interface ProvisioningActivity Resource Attribute Activity Example ACTIVATE KeyId Network ServiceTemplate Exede VS1Package SubscriptionType 2 State CreateDate PENDING_ACTIVATION T16:21: :00 Id 2341 Message Gateway Publishes Message to an All Network Queue
31 V-IS OSS ESB COMPONENTS Component ESB Components NetworkProvisioningActivityRouter ServiceDecompositionActivator FreeRadiusAAAActivator ESB Component Message Router Service Activator Service Activator Description Evaluates the network attribute of the ProvisioningActivity Message and forwards to appropriate network specific Message Broker Queue Performs service decomposition into a Service Provisioning Plan based on the Service Template utilizing the CMDB(sm) Services Performs transformation the Plan into the AAASubscriberAttributes object matching the signature of the AAA API. Performs ChangeOfAuthorization.
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