Big Data jaka jest wartość biznesowa wiedzy uzyskanej ze środowisk Big Data Robert Lejnert
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1 Big Data jaka jest wartość biznesowa wiedzy uzyskanej ze środowisk Big Data Robert Lejnert HP Software Big Data
2 Flight 276 Tokyo/LHR 260 Passengers Advertorial Lighting Bracket Status: OFF Building m ºC / 72 Building m ºC / 73 Traffic Monitor Shibuya Sta. Crossing Yun Kim Shibuya Sta. Crossing Jen Shitohara
3 Volume of data Human data Big Data shift Data centers Photo sharing Mobile apps Wearable devices Social networking Sensors Internet of things Technology gap Machine data Business data Data Time 3
4 Big Data landscape Machine Data Business Data Human Information HP Vertica HP Autonomy HP Hardware & Services 4
5 Data is an organization s most strategic asset Monetize Differentiate Personalize Monitor Meter Optimize Predict and more 5 Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
6 and its greatest risk Monetize Differentiate Personalize Monitor Meter Optimize Predict and more Regulate Comply Control Secure Address Ensure 6 Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
7 The Big Data Balance Sheet Monetize Differentiate Personalize Monitor Meter Optimize Predict and more Assets Liabilities Regulate Comply Control Secure Address Ensure 7
8 Why HP Software Big Data? Our mission is to be the trusted partner for organizations to store, explore, govern, protect, and serve information and insights that fundamentally improve the outcomes of businesses, people, and the environment, while managing risk and meeting legal obligations. 8
9 From Big Data to Smart Data Eliminate what is not important Better manage what is important Lower compliancebased risk Automate as much as possible 9
10 Act on 100% of your information Increase Efficiency Increase Productivity Reduce Cost Increase Revenue Find Enrich Analyze 2D/3D clustering, Acoustic signature, Active matching, Agents, Alerting, Auto language detection, Auto query guidance, Boolean & legacy, Operations, Breaking news clustering, Categorization, Collaboration, Community, Concept highlighting, Concept-query, Summarization, Conceptual retrieval, Context summarization, Cross-modal suggest, Dynamic n- dimensional, Taxonomy generation, Dynamic 500+ XML, Consumption, high-roi, powerful, Exact phrase matching, automated Expertise functions location, and Explicit services profiling, Face recognition, Field modulation, Frame analysis, Fuzzy matching, Hot clustering, Hyperlinking, Image analysis, Image association, Implicit profiling, Keyword search, Mail object identification, Melody classification, Melody identification, Metadata recognition, Natural language retrieval, Object identification, Object recognition, Ontology generation, Parametric refinement, Phrase spotting, Proper name identification, Query by example, Real-time aggregation, Routing, Scene detection, Script alignment, Sentiment analysis, Sound matching, Speaker identification, Speaker recognition, Spectographic analysis, Spell checking, Tag reconciliation, Transcription, Video analysis, Voice printing, Word spotting, Work groups, XML tagging. Enterprise NOSQL PORTALS and more IDOL Act on 100% of your information Act External and Cloud NEWS FORUMS BLOGS and more Language independent Language independent Language independent 10 Social media Video Audio Mobile Documents Texts Customer communications Transactional data IOT Images Search engine
11 Why is processing human information different? Human information is diverse: text, audio, video, social Information is dynamic Information is complicated Meaning is relative Ideas don t match - they have distance Keywords and metadata do not solve this problem. The processing and retrieval of human information must be automated. My grandma makes the best apple pie. Apple will begin selling the unlocked iphone 5 in the US tomorrow. Celebrity Gwyneth Paltrow kicked off the holiday season with a day of shopping with Apple and Moses. 12
12 Gain actionable insight from 100% of your data HP Autonomy Core technology - HP IDOL: Information platform for processing free text, audio, video, image and structured data How it works: Probabilistic modeling and pattern-matching to understand concepts in unstructured information including free text, audio and video Illustrative use case: Voice of the Customer Key advantage: Analyze diverse forms of unstructured information to probe and explore data Spectrum of use cases: Information governance, ediscovery, knowledge management, marketing optimization video surveillance Analyze 100% of your information with context, speed and scale HP Vertica Core technology - HP Vertica Analytics Platform: Purpose-built analytics platform to manage petabytes of data at massive scale with blazing-fast analytics How it works: Columnar architecture with intelligent data compression, built-in analytic functions, and open integration to meet analytic use cases Illustrative use case: Clickstream analytics Key advantage: Manage and analyze massive volumes of data in seconds, not weeks Spectrum of use cases: Operations analytics. sensor data analytics, patient analytics, customer analytics 13
13 IDOL operating human information Easy to use analytics for business users Native data enrichment Concept clouds & maps Clusters Hot, Breaking, Spectrographs People, places, companies Social, credit card #s, etc. Sentiment Other eduction Social media attributes twitter # tags, followers etc Discover related concepts robust query handling Drill down and analyze - trends, geogrpahies, segments Discover what you don t know - trends and segments > 400 data connectors to collect your data Agent/support notes CRM databases Live chat Blogs Forums Websites File Systems & SharePoint Social media Mainstream news Call recordings Scalable across languages & documents Language & industry-agnostic (statistical algorithms vs NLP) In-memory indexing (Fast!!) Enterprise-grade Secure (cloud & onprem) Worflows, roles & permissions Engagement Alerts, automation 14
14 HP Software Big Data business group portfolio Solutions Archiving & ediscovery Compliance Litigation readiness Storage optimization Database archiving ediscovery Supervision Legal hold Data Protection Server Data Protection Virtual Machine Data Protection Remote & Branch Office Data Protection Endpoint Device Data Protection Cloud Data Protection Enterprise Content Management Records management Legal content management Business process management Document management Records management Legacy clean up Platform Vertica Big Data Analytics IDOL & IDOL OnDemand Media intelligence video surveillance Knowledge mgmt. Content access & extraction Store, explore, govern, protect, & serve 15
15 HP s Information Governance vision Access & understand Organize and control Leverage and take action Unstructured enterprise data repositories Structured enterprise data repositories Cloud-based repositories Mobile & social media Offsite or removable data repositories Dat a Common policy framework IDOL Address business & operational objectives Enterprise Content Management Enterprise Search & Collaboration Information Archiving ediscovery Legacy Data Cleanup Address legal & compliance objectives Backup & Recovery Disaster Recovery Legal Holds Records Management Address information management objectives Business Resiliency Long-Term Retention Administer data in place or in a consolidated repository 16
16 Enterprise Content Management
17 HP Enterprise Content Management suite at a glance Uncover connections and insights Capture and digitize Faster processes More accurate More responsive Improve operations, Reduce costs Windows Outlook Web Tablet Mobile Cloud - MFP Automate processes Document & mgmt. Enhance client satisfaction Enterprise search Reduce storage costs Enhance compliance Information governance HP TeleForm Digitize content Identify forms/docs OCR Extract data HP Process Automation Workflow and BAM E-forms Digitized paper forms HP WorkSite Integrate documents and s Secure collaboration Mobility capture HP Intelligent Universal Search Search across diverse repositories, formats Meaning based analysis HP Records Manager & Control Point Policy-based governance Records management Retention and disposition IDOL Content integration / Enterprise search Compliance Invoice processing Proof of delivery Billing AP / AR Legacy data cleanup Contract management Tax and audit Human resources 18
18 WorkSite The Electronic Project / Matter File Unify information in context, for enhanced productivity and service delivery Unified digital project files Metadata and security inheritance OCR and search File Sharing Cloud Access from any device, anywhere Web portal for partner access Full mobility client Mobile cloud file synch and share Secure, automated, comprehensive Security, audit trails - cloud and on-premises Notifications for edits and new documents Fully integrated with RM, BPM, capture Scanning Repository CLD Extranet Mobile Secure Digital document 19
19 HP Records Manager Comprehensive, cross-repository enterprise-class records management solution Integrated Document & Records Manages both physical & electronic documents Manage-in-Place or Centralized Repository 20 Apply holds to documents in external repositories, or move to secure records repository Advanced SharePoint & Integration Modern User Interface HTML5 Intuitive, secure access, anytime, anywhere Advance Warehouse Integration Request records stored on-premises or offsite Global Certification and Standards Designed to International Standard of Record Management, ISO 15489:2001, elements of ISO HP RM Controls HP RM Repository User Interface HTML5 IDOL Integration Framework Exchange SharePoint Retain Archive Protect Dispose Other Repositories Manage-in-Place Paper Files
20 HP ControlPoint Gaining control over all enterprise content Approach Identify, classify, assess content for value & risk Ability to take action for cost /risk reduction, better compliance Consistent, automated policy driven approach across multiple repositories HP Control Point IDOL Integration Framework Benefits Reduce Information footprint for cost & efficiency Improve ediscovery Readiness Protect and secure sensitive information (e.g. PII, PHI) Automate Records Classification Improve compliance and defensible disposition Offerings Legacy Data Cleanup Assessment Service Information Governance for SharePoint Regulatory Record Keeping for Dodd-Frank Compliance HP RM Sensitive Exchange SharePoint File Shares Repositories Transitory Content Content In-process Finalized Content Dark Data 21
21 HP Intelligent Retention & Content Management Integrating HP Storage and HP Information Governance Software Identify, retain and leverage valuable business data for superior business performance at a lower cost HP Intelligent Retention & Content Management HP ControlPoint Designed to help organizations who face content and storage management challenges driven by regulation, compliance, information security and cost Optimized, scalable and immutable storage Integrates with HP Records Manager for Information Lifecycle Management 22
22 HP powers data optimisation HP ControlPoint enables organizations to analyze, classify to properly archive, protect & dispose legacy data Lite Reduce Storage Full Reduce Risk FileSystem Hadoop SharePoint HP RM Exchange HP StoreAll 24 Role based security, Review process, Auditing
23 everybody benefits from good Information Governance 25
24 Archiving & ediscovery
25 HP CA HP unifies information archiving HP Consolidated Archive provides intelligent data management Multichannel Applications s Files Images Audio IM Independent archive Index and understand Embedded search portal Rich user search & ediscovery Capture Index Store Discovery & Case Manage. Legal Hold Archiving policies Retention management Secure, Available, Scalable Efficient storage Classification, storage optimization & policy enforcement Advanced ediscovery, hold & Investigations Supervision Surveillance 27
26 HPCA User Interface A modernised User-Interface Key Features Modern web-interface: reponsive design HTML 5 Available on all platforms: Desktop, Tablet & mobile Touch gesture optimised solution Powerful search functionality Navigation by tabs Personalised dashboard end-user choice of UI language (POLISH AVAILABLE!) 28
27 ediscovery Legal Hold Preserve data in place within the archive with native hold Investigations and ECA Search, cull and filter via sub-search Rapidly identify, preserve, export data Visualizations Cluster Tree, Tag Cloud Efficient case management Handle multiple case-level exports Create custom roles and permissions 29
28 Data Protection
29 HP Adaptive Backup and Recovery Core Capabilities I. Prioritization Set policies based on data & application priority & business criticality II. Prediction Real-time operational analytics drive optimal resource utilization III. Recommendation Actionable suggestions to mitigate potential conflicts & ensure SLAs are met IV. Automation Self-learning system enables automated provisioning adjustments Applications Zero Downtime Backup Granular Control >_ OS File Systems Instant Restores Integrations APP OS Hypervisor Tiered Backup Operational Analytics Networking Compute Storage Archive Cloud 31
30 HP Data Protector software Rethinking backup and recovery for the modern data center HP StoreOnce Federated Deduplication Breakthrough Scalability and Performance Enterprise Application Protection Comprehensive Virtual Environment Support Extensive 3 rd party device support Enhanced Automated Disaster Recovery Data Protector 32
31 Comprehensive Reporting Dashboard HP Backup Navigator Comprehensive reporting for HP Data Protector Standard build-in and fully customizable Reports Dashboard Monitoring Administrators, management, auditors Scalable (from SMB enterprise environment) Build-in (70+) and custom reports on backup, clients, capacity, performances 33
32 VMware ZDB Snapshot Integration Available for 3PAR and NetApp Storage Systems vsphere Farm VM VM VM VM VM VM Mount Host VMware VMware VMware Backup Server t 0 1. VMs get a fresh software snapshot 2. 3PAR takes a hardware snapshot 3. VMs get released from software snapshot 4. Hardware snap is presented to mount host 5. VMs get backed up by Backup Server 34 Result: No backup i/o load on the source ESX servers and improved performance
33 HP Connected Backup Enterprise Endpoint Protection Fully automatic, secure, efficient and reliable backup and recovery solution designed for the enterprise Protect critical information at the edge of the network Ensure endpoint data is available, secure, and accessible for recovery and discovery Enterprise-proven, highest scalability in the market today Secure and compliant with the most rigorous enterprise requirements. Powered by HP s global network of data centers 5 million enterprise endpoints protected and growing 35
34 Connected Backup How it works Recovery Access HP Autonomy Cloud or Enterprise Data Center Mobile Workers Backup 36
35 HP s Mobile Information Management Connected MX MIM Advanced Capabilities Sync & Share Eliminate Shadow IT risks via enterprise class file sync & share Convergence Leverage single data store to serve both mobile data protection & accessibility Workflow Enable mobile data governance through workflow and integration (security, compliance, litigation support) Lifecycle Enable management of the entire mobile information lifecycle Identity-based Intelligent Accessibility and Control 37
36 Introducing HP Connected MX Protection for edge devices plus user conveniences of recovery and file synchronization and sharing combined with corporate intelligence, control, security, and information analytics. Enterprise ready and user friendly. PROTECT Everywhere ASSURE Everything ACCESS Anywhere Create Backup Recover Preserve/Retain Contextual Policies Information Visibility Enterprise Security Framework Extensibility Ubiquitous Access File Sync/Share Recoverability Information Mobility 38
37 Leading solutions across industries Gartner Magic Quadrant Information Archiving Gartner Magic Quadrant ediscovery Forrester Wave Enterprise Content Management Gartner Magic Quadrant Customer Communications Management Forrester Wave Marketing Optimization HP Autonomy HP Autonomy Leader Leader Leader Leader Leader HP has particular strengths in the areas of records management, information governance, and ediscovery, drawing on solid technology from both the HP and Autonomy product teams. - Forrester 39
38 The Era of smart data has arrived A unified data analysis for all Information Wisdom Big Data Knowledge Information Smart Data DATA For the first time in the IT industry, there is a fundamental shift from the T to the I : information management is the new source of competitive advantage. 40
39 Thank you
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