What do Big Data & HAVEn mean? Robert Lejnert HP Autonomy

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1 What do Big Data & HAVEn mean? Robert Lejnert HP Autonomy

2 Much higher Volumes. Processed with more Velocity. With much more Variety.

3 Is Big Data so big? Big Data Smart Data

4 Project HAVEn: Adaptive Intelligence + Big Data Critical to effectively address all 3 forms of data Annual Growth ~100% ~10% Machine Data Sensors; Web logs; App logs; event monitors; security and intelligence systems. 90% of Information Business Data ERP; CRM; EDW 10% of Information Human Information , social media, documents and records, video, audio, and images

5 Information optimization Make big data work for you - HP empowers the CIO to deliver business results IT/LOB 3 V s, complexity Data quality One version of truth Consumerization Big Data CIO Business insight New revenue New customers Improve risk management Better enterprise decisions C-suite Store Manage Understand Act Information efficiency Information protection Information insight

6 search The next shift in computing Analytics move to center..of everything! Today Analytic Capabilities Tomorrow Business Applications Business Applications centered Information analytics centered search Business Applications Analytic Applications search Analytic Capabilities Analytic Capabilities Business Applications search Business Applications Search

7 HAVEn HP s Big Data Modular Info Platform hp.com/haven HAVEn Hadoop/ HDFS Autonomy Vertica Enterprise Security n Apps Catalog massive volumes of distributed data Discover patterns and relationships in human Information Analyze at extreme scale in real-time Collect & unify machine data Powering HP Software + your apps Transactional Social media Video Audio Texts Mobile data Documents IT/OT Search engine Images

8 Act on 100% of your information Increase Efficiency Increase Productivity Reduce Cost Increase Revenue Find Enrich Analyze 2D/3D clustering, Acoustic signature, Active matching, Agents, Alerting, Auto language detection, Auto query guidance, Boolean & legacy, Operations, Breaking news clustering, Categorization, Collaboration, Community, Concept highlighting, Concept-query, Summarization, Conceptual retrieval, Context summarization, Cross-modal suggest, Dynamic n- dimensional, Taxonomy generation, Dynamic 500+ XML, Consumption, high-roi, powerful, Exact phrase matching, automated Expertise functions location, and Explicit services profiling, Face recognition, Field modulation, Frame analysis, Fuzzy matching, Hot clustering, Hyperlinking, Image analysis, Image association, Implicit profiling, Keyword search, Mail object identification, Melody classification, Melody identification, Metadata recognition, Natural language retrieval, Object identification, Object recognition, Ontology generation, Parametric refinement, Phrase spotting, Proper name identification, Query by example, Real-time aggregation, Routing, Scene detection, Script alignment, Sentiment analysis, Sound matching, Speaker identification, Speaker recognition, Spectographic analysis, Spell checking, Tag reconciliation, Transcription, Video analysis, Voice printing, Word spotting, Work groups, XML tagging. Enterprise NOSQL PORTALS and more IDOL Act on 100% of your information Act External and Cloud NEWS FORUMS BLOGS and more Language independent Language independent Language independent Social media Video Audio Mobile Documents Texts Customer communications Transactional data IOT Images Search engine

9 IDOL: the OS for human information Only IDOL can handle the continuum of human information Single processing layer for all data Continuous learning ability Superior speed, scalability, and simplicity Built in security and compliance functionality More than 400 seamless data connectors Supporting file types Language independent Process data in-memory, in-time, & in-place Ability to understand meaning makes IDOL totally unique in the market

10 Clustering Side letters Automatically partition the data so that similar information is clustered together Off balance sheet transactions Product performance issues

11 IDOL operating human information Easy to use analytics for business users Native data enrichment Concept clouds & maps Clusters Hot, Breaking, Spectrographs People, places, companies Social, credit card #s, etc. Sentiment Other eduction Social media attributes twitter # tags, followers etc Discover related concepts robust query handling Drill down and analyze - trends, geogrpahies, segments Discover what you don t know - trends and segments > 400 data connectors to collect your data Scalable across languages & documents Enterprise-grade Agent/support notes CRM databases Live chat Blogs Forums Websites File Systems & SharePoint Social media Mainstream news Call recordings Language & industryagnostic (statistical algorithms vs NLP) In-memory indexing (Fast!!) Secure (cloud & on-prem) Worflows, roles & permissions Engagement Alerts, automation

12 HP Autonomy solutions family, powered by IDOL Information Management & Governance Information Optimization Data Protection Information Archiving ediscovery Enterprise Content Mgmt Exstream Marketing Optimization Unified Information & Analytics Server Data Protection Virtual Server Data Protection Remote & Branch Office Data Protection Endpoint Device Data Protection Compliance Storage Optimization Database Archiving Policy Management Supervision Litigation Readiness Policy Management Legal Hold Policy-Driven Info Mgmt Legal Content Mgmt Business Process Mgmt Document Mgmt Records Mgmt Workflow Automation Legacy Clean Up Customer Communication Mgmt Aurasma Augmented Reality Digital Experience Mgmt Web Optimization Search Engine Marketing Marketing Analytics Contact Center Mgmt Rich Media Mgmt Voice of the Customer Video Surveillance Big Data Analytics Enterprise Search Knowledge Mgmt Content Access & Extraction Software Cloud IDOL the OS for human information Hybrid OEM

13 Leading solutions across industries Gartner Magic Quadrant Information Archiving Gartner Magic Quadrant ediscovery Forrester Wave Enterprise Content Management Gartner Magic Quadrant Customer Communications Management Forrester Wave Marketing Optimization HP Autonomy HP Autonomy Leader Leader Leader Leader Leader HP has particular strengths in the areas of records management, information governance, and ediscovery, drawing on solid technology from both the HP and Autonomy product teams. - Forrester

14 The Era of smart data has arrived A unified data analysis for all Information Wisdom Big Data Knowledge Information Smart Data DATA For the first time in the IT industry, there is a fundamental shift from the T to the I : information management is the new source of competitive advantage.

15 Thank you

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