Thesi Melissia Aspropirgos - Greece

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1 Offices Kazantzaki 40, Drapetsona Greece info@green-way.gr Logistics center Thesi Melissia Aspropirgos - Greece

2 Distribution in the front line

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4 Distribution in the front line I remember myself being a student and searching for records - mainly classical music records - downtown Athens, and I also remember that I liked using all my senses to examine, feel and finally listen to my music preferences. Then, came the internet and e-shopping dominated the market. The next step, digital download, was presented and we started using this method which is fast and most of the times cheaper than buying a physical disc. Many people claim that digital downloads will conquer the music industry the next decade and they might be right. But hey, the same was said about books, but thankfully millions of people still read books only in physical form! Don t misunderstand me, I m a fan of technology and I use it every day. On the other hand, I strongly believe and wish that Classical music records in physical form will survive in the digital era but we all have to try towards that direction, we have to feel the needs, the pulse of our customers and always offer them the best possible result through unique services. After many years of personal research and studies in the fields of business and music and when I realized the amount of classical & jazz record labels that exist in the music industry, I decided to start an effort to bring this treasure into my country and Greenway was born! Greenway has the goal to provide efficient and effective distribution services to record labels all over Greece. We would like to bridge the gap between the supplier and the store owner by providing physical and marketing services for the benefit of everyone. We strongly believe that distribution is bonded with services which have to be offered in a transparent way to our partners. There is no magic recipe for the success of this effort, only hard work and hard work. Our passion for music and our vision to create a bonded network of professionals, bringing distribution in the front line, is enough to keep us alert. After all, in order to sustain or grow your business position, you have to use all your senses, don t you think? Thedore Bafaloukas General Manager 5

5 ABOUT US The creation of stable business relationships based on honesty and hard work is the key point of our success. Greenway is a Greek company which specializes in distribution of selected record labels and audio equipment brands into the Greek market. We believe that distribution is bonded with services and we constantly improve them to meet our partner s needs & requirements. The company s offices are located near the port of Piraeus in a residential area while the Logistics center is located in the industrial zone of Aspropyrgos in Attica region. Our vision is to create a successful network of customers and suppliers in order to spread our love and passion for music all over Greece. Our mission is to become the number one music & audio distribution company in Greece by offering high quality services to our business partners, fulfilling business needs and acquiring maximum customer satisfaction. Our values serve as a compass to our actions: Focus: Focus on needs of our customers & partners Adaptability: almost everything is constantly changing, we are acting pro-actively for our partners Simplicity: we keep things simple in order to make your life easier Teamwork: everything you see & fell is a result of extensive teamwork Passion: our driving force Honesty: a solid rock for our relationships 6

6 OUR PEOPLE THEODORE BAFALOUKAS General Manager Theodore is responsible for the business development and the overall supervision of the company. He coordinates the business processes and he is the link between our departments. Sales Manager AFRODITY SKORDARA Afrodity is responsible for the sales deparment as she coordinates the orders both from our suppliers and business customers. She is willing to answer you to every question during ordering procedure. VASSILIOS KARAKOIDAS Senior Software Enginner Vassillios is responsible for the IT deparment and the B2B online platform. He is the link between business requirements and software development and his role is of strategic importance for the success of our project. DIMITRIS PANAGIOTOPOULOS Creative Director Dimitris leads our creative team. Every detail is important to him and he is responsible for the marketing campaings of our partners. Extremely passionate and dedicated to his work, will deliver you the best possible result. 7

7 OUR SERVICES Physical distribution Create business We promote & manage the distribution of record labels all over Greece through our professional network. For us, distribution means high level of both available titles and stock. No need to wait for long waiting periods till restocking, with us you ll find available almost every title in the desired quantity. On-line ordering Create innovation We believe that distribution is a commitment both to our suppliers and to our clients. Towards that notion, we offer a web platform for business to business online ordering of every available for purchasing title/code from our suppliers. We are trying to make ordering easy, fast & reliable! Advance B2B services Create sales The business portal is only one aspect of the services we offer to our customers. New services like virtual stock, are availalble for our customers in order to help them acquiring volume and improve the cash flow while the portal will offer many reward options. The development of the portal is a continuous process that will leverage the sales 8

8 Strategic planning Create mission Each of our partner is unique and has different needs. Establishing goals and objectives and creating strategies to attain them is important for the creation of a stable business enviroment. We design the sales strategy together with our partners, we make sale forecasts & set achievable sale targets. Every detail counts towards success. Marketing campaign Create added value We carefully design business campaigns in close cooperation with our partners in order to promote our distributed products in an effective & targeted way and achieve maximum sales result. Customizable marketing solutions to fulfill business requirements are offered to each of our partners. Consulting services Create trust We have a deep understanding of every record label we distribute and we are willing to offer any help that might be asked by our customers. It s of paramount importance to offer appropriate consulting services and actually help and guide our customers in order to establish a win-win cooperation with each of them. 9