1 University of North Carolina - Greensboro Supply Chain Management Course: SCM /01D FALL Logistics and Transportation in the Supply Chain Instructor: Tom Turner Office Hours: By appointment Office: ISOM Conf. Room 4 th Floor Bryan Bldg. Phone/ / PREREQUISITES: SCM 601 or MBA 607 (or equivalent of either course) CREDITS: 1.5 credit hours (seven week course) FOR WHOM PLANNED: Students in the SCM Post Baccalaureate degree program. CATALOG DESCRIPTION: Microanalysis of logistics and transportation services including customer service, third party logistics providers, and operation of transportation services. Topics include order processing, transportation mode and carrier selection, and transportation costing. STUDENT LEARNING OUTCOMES: On completion of this course, students will be able to: 1. Understand methods and tools used by today s logistics and transportation managers. 2. Apply these methodologies to the analysis of various logistical systems. 3.Explore different processes & information technologies that deliver customer order fulfillment. 4. Recommend specific solutions to improve customer order fulfillment. 5. Evaluate different transportation mode alternatives. 6. Provide specific recommendations for a series of customer deliveries. 7. Evaluate designs for integrated customer-centric and supplier-centric logistics networks. 8. Understand the use of Global Logistics Providers (GLPs) as a transportation and logistics strategy, including use of GLP information systems for shipment visibility and tracking. TEACHING STRATEGIES: Course will be a combination of web-delivered lectures, class discussion, interactive cases, tours of logistics facilities, and electronic discussion. REQUIRED TEXTS/READINGS/REFERENCES: 1. Prentice Hall Custom Published book. Dr Larry Taube Primary reference is Murphy and Wood, Contemporary Logistics, 2004, (Prentice-Hall), with additional cases. 2. UNCG Blackboard. Supplemental readings, homework assignments and other materials relevant to this course are accessible through UNCG s Blackboard online course management software. You must have an active UNCG account to access Blackboard. Note: Each Chapter in the text will have corresponding slides in the Learning Area of Blackboard that accompany each reading assignment. 3. Current news media. It is important that you keep abreast of current events that are relevant to the subject of economic development, and attempt to relate them to course materials. EVALUATION METHODS: Points Memos for Cases, Tours and Articles (5 out 32) 160 Online discussion based on Instructor Postings 10) 60 Supply Chain Project: Paper 120 Supply Chain Project: Presentation 60 Total 400
2 GRADING (Letter grades): A ( ); A- ( ); B+ ( ); B ( ); B- ( ); C+ ( ); C ( ); Below F ACADEMIC HONOR CODE: Each student is required to sign the Academic Integrity Policy on all work submitted for the course. Refer to UNCG Undergraduate Bulletin. STUDENT RESPONSIBILITIES: 1. The student is expected to actively participate in discussions and complete assignments on schedule. Failure to participate will result in a lowering of a student s average. 2. Participation based upon informed synthesis of reading material (assigned as well as other retrieved information by the students from relevant publications) is expected. 3. Each student is required to perform a Logistics and Transportation in the Supply Chain Project and write a paper (10 15 pages double-spaced) on a topic negotiated with Mr. Turner. The paper must be properly footnoted with references and citations. 4. For assistance in writing and organizing your research paper, please consult Kate, Turabian, Guide to Thesis Writing and/or Aaron, Jane E., The Brown Essential Handbook for Writers. There are a total of two plant tours, four cases and an Academic Journal Article that students can use for their memos; each student has to select only five of the seven. Each student is also graded on their online contributions based on six weekly Instructor discussion postings. The postings will be based on current topics relative to transportation, logistics and the supply chain. Responses should be organized, specific and logical and add to the value of the discussion by providing answers and posing further inquiry into the subject posted. Logistics and Transportation in the Supply Chain Project: Each student will develop an individual project that analyzes a logistical supply chain issue relevant to the course material, conducting independent research over the duration of the course. This project will afford students the opportunity to consider topics discussed in class in the context of a particular component of a firm s supply chain. Each student will submit the project report at the end of the course. All project papers should include the following sections: a) Introduction: List the objective of the paper and scope of your analysis. b) Body: This includes the main sections of your paper. Make sure that your paper is analytical rather than just descriptive. c) Conclusion: Discuss your conclusions as well as suggestions for future research. d) References: List all the references you used in your paper. e) Appendix sections: Tables, annual reports, statistics, and other relevant information. An example of a potential topic: Globalization and the Information Revolution: Impact on International Logistics Global electronic commerce and global transborder data flow are quickly becoming important issues facing global trade in manufacturing and services. Management gurus have proclaimed that information technology is transforming world commerce. Moreover, the U.S. enjoys an overwhelming competitive advantage in the new networked global village. Many would argue that the global reach of U.S. multinational firms is likely to increase. Others suggest that the networked global economy will allow the Europeans, Asians (China and India), as well as the other new arrivals to the global economy to become major competitors. As Logistics and Transportation Systems evolve, efficient and effective operations require integration of this data into corporate and system databases. Many firms have developed
3 highly reactive information systems and logistics systems, forming a competitive weapon in the marketplace. Possible Dimensions may include any of the following (and others of interest to the student): Current status of electronic commerce and information resources Impact of ecommerce on Logistics Systems Effective and/or Efficient Logistics and Transportation Systems in this global competition Future requirements of Logistics Networks to support the Global economy. Please note: This is one example of suggested research. Students may select other topics of interest to them supported by current literature and practices within transportation and logistics. Submission of topic for instructor approval should be completed by 8/31/11 via UNCG e- mail. Helpful Internet Links Preamble Our Commitment The administration, faculty, staff, and students of the Bryan School of Business and Economics at UNCG are committed to professional and ethical behavior in all areas of their academic and professional lives. The principles and expectations established in this document and the addendums encompass many aspects of professional behavior and integrity. It is not an exhaustive list, since change is part of life both inside and outside the university. This set of Guidelines constitutes a statement of values and expectations; concerns and issues are still best addressed by conversations between the individual faculty member and student. If further discussions are necessary, please contact the faculty member s Department Head. Expectations of All Learning Community Members The first sentence of the UNCG Student Code of Conduct is: Members of the UNCG community respect fundamental principles for ensuring a campus environment conducive to peaceful and productive living and study. These principles include five values: honesty, trust, fairness, respect, and responsibility. All university members (students, faculty, and staff) have a responsibility to uphold these five values, and this is true in the Bryan classroom environment and related academic activities. Expectations of Students Students in the Bryan School must conform to all existing principles found in UNCG s Academic Integrity Policy and the Student Code of Conduct. Further details may be found at the following sites:
4 and The attached addendum lists specific expectations of students regarding the learning process and environment at the Bryan School. Expectations of Faculty Faculty in the Bryan School must conform to all existing UNCG codes and policies, and their teaching roles are of particular relevance to these Guidelines (see for further details). The attached addendum lists specific expectations of faculty regarding the learning process and environment at the Bryan School. Footnote 1: This document does not constitute a binding contract between students and the University. Footnote 2: Portions of these Guidelines were modeled after the Professional Standards developed by the College of Business at Illinois State University. We thank them for their contributions! SCM FALL COURSE CALENDAR WEEK READING/REVIEW REQUIREMENTS ASSIGNMENT/DELIVERABLE Week 1: August 22nd, 2011 Ch.1: Logistics and the Supply Chain Ch. 2: The Supply-Chain Concept The Johnson Toy Company Case (JTC) p.52 Q 1-8 Respond to Discussion 1 by 11:59pm 8/28/11. Week 2: August 29th, 2011 Sample Case Write-Up Submit Research paper Ch. 6: The Domestic Transportation System Topic via Ch. 7: Industrial Transportation Management by 8/31/11. Week 3: 5, 2011 Chippy Potato Chip Company Case (CPCC) p. 229 Q1-6. Journal Article #1: Welborn, Cliff. Fuel costs and supply chain decisions. Journal of Transportation Management. (Spring 2010) p75. Submit JTC by 11:59pm 9/2/11. Respond to Discussion 2 by 11:59pm 9/4/2011. Submit CPCC by 11:59pm 9/9/11. Journal Article #2: Martin Christopher. The Agile Supply Chain: Competing in Volatile Markets.. Industrial Marketing Management. Volume 29, Issue 1, January 2000, p Respond to Discussion 3 by 11:59pm 9/11/2011.
5 Week 4: 12, 2011 Week 5: 19, 2011 Week 6: 26, 2011 Facility Tour 9/12: Southeastern Freight Lines (SFL) - Tour Begins Promptly at 6PM Address: 8718 US 42, Greensboro NC phone: Ch. 5: Order Management and Customer Service Cheezy Wheezy Case (CW) p. 148 Q1-6. Facility Tour 9/19: Replacements Limited - Tour Begins Promptly at 6PM Address: 1089 Knox Road, McLeansville NC phone: Deere and Company Worldwide Logistics (DWL) p. 339 Tentative Tour 9/26: Old Dominion Freight Lines - Tour Begins Promptly at 6PM Address: 500 Old Dominion Way Thomasville NC phone: Final Paper Preparation - Open Instructor Assistance if Required Submit Journal Article #1 Write Up by 11:59pm 9/16/11 Respond to Discussion 4 by 11:59pm 9/18/11. Submit SFL Tour Write Up by 11:59pm 9/23/11. Submit CW by 11:59pm 9/23/11. Respond to Discussion 5 by 11:59pm 9/25/11. Submit RL Tour Write Up by 11:59pm 9/30/11. Submit DWL by 11:59pm 9/30/11. Journal Article #3: O'Brien, D., & McNerney, G., Supply Chain Application Investments Pay Off. Supply Chain Management Review, May/June 2002, Volume 6, Issue 3, p Week 7: October 3, 2011 Final Research Paper Power Point Presentation Slides Respond to Discussion 6 by 11:59pm 10/2/11. Submit Final paper and Slides by 11:59pm 10/7/11. Note: all Journal Articles can be located on-line via Library Services.
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