Introducing the Custom Fan Shop Solution Partnering NACSCORP & SKOR

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2 Introducing the Custom Fan Shop Solution Partnering NACSCORP & SKOR SKOR and NACSCORP have teamed together to bring you a completely unique, extremely powerful, and risk-free/cost-free e-commerce program. The Custom Fan Shop Solution allows your store to capture untold incremental sales while offering ALL your customers not just students but alumni, parents, and fans of your sports teams, to name a few access to emblematic merchandise featuring logos from your school and its teams, houses, Greek societies, organizations, and more! The unique ability of SKOR to produce/manufacture/deliver one of anything to your consumers, including the marketing message, will give you an unmatched competitive advantage in the collegiate e-commerce marketplace. SKOR has quickly established itself as a leader in the e-commerce solution industry. It provides advantages like direct manufacturing, design support, unique custom capabilities, and fast delivery. NACSCORP stands tall in the educational retailing market, pointing the way to increased visibility, recognition, revenues, and forward-thinking initiatives designed to keep stores and schools innovative and proactive in a tough industry facing many challenges. The Custom Fan Shop is a great tool for meeting and beating those challenges. As you read this program guide, keep in mind the keys that make this program a potential breakout success in adding serious incremental sales and promoting your school s brand: No risk; no set-up or maintenance fees Uniquely built for one (make & deliver one of anything) Gain sales you re losing to online competition and other retailers Appeal to the way more of your customers want to do their shopping...online! 27 different merchandise categories Including 15 apparel categories with 1,000 different color combinations Multiple logos per school Thank you, we re thrilled that you are considering our partnership s e-commerce web store program. 2

3 COMPETITIVE ADVANTAGES The Custom Fan Shop Solution was designed to help Institutions, Universities, Colleges, and Bookstores navigate the changing face of collegiate e-commerce sales. Our NEXT GENERATION of e-commerce sites delivers a multi-faceted platform selection, combining unique proprietary products with innovative value-added services and software unseen in today s e-commerce sites until now. Industry-leading direct marketing support gives you the edge in attracting customers.

4 SOLUTIONS TO FIT TODAY S CHALLENGES REVENUE & PROFITS Industry-leading Share Plan NO RISK No program costs for NACSCORP Customers No inventory costs No fees for licensing...we manage them! MINIMAL TIME & EFFORT We do the work for you! MARKET YOUR BRAND Load up to 6 logos per store FREE* Your store name, your colors, your branded store NO CUSTOMER ORDER MINIMUMS Make & deliver as few as 1 of anything MARKETING TOOLS Use a library of support tools to drive traffic to your site CUSTOMIZE YOUR EVENTS Offer merchandise for championships and events Fundraising opportunities 24/7 SALES REPORTING Recaps available when you need them EXPERIENCE SKOR : 25 years in the college market SKOR manages the NCAA championship site NACSCORP: 47 years in the college market * fee may apply for logos beyond 6 if they require digitization

5 PROGRAM GOALS AND DELIVERABLES The Custom Fan Shop Solution provides stores with a turnkey exclusive external direct marketing online sales program that: markets to the institution s students, alumni, parents, fans, on-campus departments, and other consumers offers these customer segments emblematic merchandise with the institution s logos on authentic institution merchandise, licensed apparel, and other unique marketing solutions multiple logos for more targeted branding direct wholesale sales component for in-store sales

6 YOUR CUSTOM FAN SHOP COMES WITH THE FOLLOWING ITEMS AT NO COST Two Fully Designed Web Platforms 1) Business to Consumer Platform (B2C) Your everyday site is a 24/7 online retail experience; your customers can buy one of anything, anytime, anywhere. 2) Business to Business to Consumer Platform (B2B2C) Limited-time, temporary sites to support specific/special events. An online shopping mall experience designed for fundraising, championships, and on-campus events, with open and closing dates and merchandised for the specific event. All Platforms Are Hosted & Managed by SKOR s In-house Server Up to 27 Different Merchandise Categories (Customizable) Including apparel, luggage, bags, gift items and accessories Cradle to grave licensed products from baby gear to alumni items to retirement gifts Up to 6 Different Logos On-demand Order Fulfillment of 1 of Any Item Database Management Support Dedicated Toll-free Customer Service Number 24/7 Reporting on All Products and Sales Marketing Timeline Strategy Support Map out the year for incremental sales from drop-off day to graduation Access to Proprietary, Patented, Licensed Market Software Including RocketLife, Gold Mine, Photo stores Athletic Department Marketing Collaboration Our sales team assists you in capturing incremental sales from other campus departments Next-generation Fee-based e-commerce Solutions Also Available Set-up fee required for media guides, photo store, and gift wrap store

7 Customizable Options CUSTOM APPAREL LINES DESIGNED TO FIT YOUR BUDGET AND STYLE Value SKOR Executive (Premium Brands) Additional Features: 15 Apparel Categories Sports Specific/logos/styles CUSTOM different color combinations Branded - Cutter & Buck, Columbia, Tommy Hilfiger, IZOD, Nike Golf, Tiger Woods, Ashworth, Ogio, New Era, Adidas, etc... Category Specific Apparel Lines: Spring Break Apparel

8 Customizable Options (basic service=free; fee charged for advanced/diy service) MVP (Most Viral Promotion) With the Gold Mine platform we create an on-demand, customizable, viral video campaign for you. It s personalized for recipients by populating video footage with names you provide, so each person gets a starring role in a PRstyle video release! MVP is a great marketing tool that is creative, cost-effective, and catches the attention of your target group while collecting very important data for you. Costs vary based on the available video footage and editing functions required based on that footage. Industry-basic footage usable by any program participant is available (coming soon) at no cost, or develop your own video with costs based on the editing functions required.

9 Customizable Options Relive The Memories Enhance your customers experience by making it relevant. Relive The Memories captures the affinity of those connected with your institution on every level. Our award-winning software, RocketLife, provides your customers, fans, and donors the tools to show their affection for your institution through their pictures commemorating a specific game, a family vacation, or a birthday celebration. A custom designed web portal provides access to create everything from photobooks and mugs to sophisticated posters and calendars.

10 Customizable Options (set-up fee required) Special Event Publications You lived it, so why not capture and commemorate that special event in a memory book. Whether it s for a bowl game, institutional marketing or a memorable event you want to commemorate forever, our highly visual professionally-designed special event books are of the highest quality and perfect for any occasion. 1

11 Customizable Options Donor Gifts Finding that special donor gift is not just important to your fundraising success, it is crucial. We work with your price point and specifications to find just the right recognition items for your donors. 1

12 Customizable Options (set-up fee required) Photo Stores Our platform allows you to offer the opportunity to commemorate those special moments by purchasing quality professional photographs taken during your event. This on-demand process provides a way for your institution to significantly raise funds and offer an excellent, unique fundraising opportunity. 1

13 Customizable Options (set-up fee required) On Demand Media Guides How athletic departments plan to handle their future media guide structure has become a high priority challenge. Our technology provides the solution by producing media guides on demand with no minimum quantity, yet at the same price per guide. Need one, two, or ten? Produce them as needed to save on space, storage, and carrying costs.

14 Customizable Options (set-up fee required) Wrapping Paper Our custom wrapping paper is dedicated to helping your customers announce and celebrate any occasion. We own and operate industry-leading four-color printers renowned for their outstanding speed and amazing quality. Since we create and control all of our production in-house, we can ensure that our customers receive the superior personalized products for any and all occasions with the shortest delivery time possible.

15 The Custom Fan Shop Solution Recap Unique emblematic merchandise Incremental sales from the college campus, alumni, and parents No set-up fees for NACSCORP customers Multi-level web platforms Infinite ROI Financial Model w/no RISK Category management tools that allow you to make fact-based decisions on driving sales and profits Market vehicles that: Drive Consumer to physical / virtual store Create Customer Loyalty / Social Media / Onsite Sales Establish Store solution hub for campus / Fundraising Opportunities Other Advantages: Strong College Branding promote your brand, not your vendors Expand customized products Expand number and use logos for a better branding experience No minimums on e-commerce purchases Minimum of 6 on direct wholesale (for store floor) purchases Campus level of support goes beyond athletic dept. and into campus community Turnkey capability on all platforms Exclusive offers for NACSCORP customers

16 CONTACT US To obtain an agreement, get access to a webinar, or find out more details about our Custom Fan Shop Solution contact NACSCORP Customer Service at: (800) service@nacscorp.com