Representation & Consulting for Exceptional Hotels, Yachts & Destinations
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1 Representation & Consulting for Exceptional Hotels, Yachts & Destinations
2 WELCOME Incredible travel opportunities deserve inspired representation. At Kurtz-Ahlers & Associates, we strive to expand our clients reach by providing exceptional marketing for extraordinary experiences. Through long-standing relationships around the world, we offer individualized marketing services to each travel product we represent as customized as the experience our clients hope to bring their guests. 3
3 INSPIRED REPRESENTATION When one travels well, one s eyes open to more incredible and meaningful worldwide experiences. Uncommon, incomparable, remarkable moments. It is with this in mind that we create an individualized marketing, sales and consulting program for each client, offering an experience as unique as the one each provides their savvy guests. With offices on three continents, long-standing relationships worldwide and open lines of communication, Kurtz-Ahlers & Associates is dedicated to expanding our clients reach in a proven and measurable manner. 5
4 INDUSTRY KNOW-HOW Simply put, Kurtz-Ahlers & Associates has successfully increased revenue for its clients in all major markets. What is your current challenge? Whether it s increasing exposure in North America, maximizing sales throughout your market segments, creating a new marketing strategy or promoting a certain product, service or destination, we re up to the task. Over 25 years of luxury travel industry experience are parlayed into successful strategic and tactical methods to expertly position your travel product in the world market. SALES STRATEGIES Sales calls and missions with all client segments FAM Trips Road shows Industry-specific tradeshows Hotel and destination presentations Product training Representation at luxury consumer events MARKETING STRATEGIES Maximize strategic relationships/partnerships in key industry segments based on specific needs Create integrated marketing plans Direct mail programs Implement promotional luxury alliance initiatives Product positioning and business mix strategies Competitive sales and marketing analysis and benchmarking RESULTS Our measurable results are obtained through audits and performance evaluations, as well as staffing, sales training, deployment and branding assessments and market research. ADDITIONAL EXPERTISE Our team can lend their expertise on: Resort and destination consulting Sales strategy review and implementation Business assessments and audits New product introductions and pre-opening launches Marketing plans Positioning and repositioning of products Sales team goals, evaluation and incentive plans When you work with Kurtz-Ahlers & Associates, you re capitalizing on the unmatched global sales and marketing experience we have brought to our clients in the United States, South America, Europe, Asia and the Middle East. 7
5 WELLNESS TRAVEL Recognizing that the health and wellness trend is rapidly expanding within the luxury travel industry, Kurtz-Ahlers & Associates offers dedicated team members who focus on this specialized segment. Our marketing initiatives are carefully crafted to meet the needs of overseas destination spas, spiritual yoga retreats, medical-based clinics and luxury boot camps. 9
6 DESTINATIONS Africa Australia Cambodia Canada Caribbean Chile China Costa Rica Dubai Ecuador England Fiji India Indonesia Israel Italy Jordan Maldives Mediterranean Mexico New Zealand Nicaragua Oman Puerto Rico Spain Thailand Turkey United States Uruguay Vietnam 11
7 TEAM JoAnn Kurtz-Ahlers Founder & President Scott Bull, Wellness Collection Stephanie Harlow Jo Morris Marketing Consultant, United Kingdom Patrick Anderson Monica Chandra Wellness Collection Dora Karanikas Farimah Parang Sandy Blake Project Director Cristianne Coelho Sales & Marketing, South America Chris Mastin, United Kingdom Dori Solomon Becky Brown Marketing Consultant Kristin Duvall Justine Mastin Sales & Marketing, United Kingdom Fabiola Sotomayor Northern California Office Las Brisas del Mar San Juan Capistrano, California (949)
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