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1 Have Questions? Call (860) or go to 0

2 TABLE OF CONTENTS Introductory Letter from Jimmy Are They Certified? Do They Offer An Info-Product Explaining Their Proven System? Do They Have A Team Of Trained Marketing Specialists? Do They Have Tremendous Results They Can Share From Previous Clients? Are They Award-Winning? Do They Help Business And Practice Owners In Multiple Industries? Do They Offer Exclusivity? Do they Not Require Contracts? Do They Offer A Money-Back Guarantee? Is The First Strategy Session 100% Free? Do They Have A Marketing Strategy That Makes Sense To You? Do They Make You Feel Comfortable By Offering World-Class Service? BONUS Secret - Do They Offer Payment Plans? Closing Letter from Jimmy Have Questions? Call (860) or go to 1

3 INTRODUCTORY LETTER FROM JIMMY Dear Friend, If you are researching marketing companies and different options for marketing your business or practice, you are in the right place. While all marketing is testing, you obviously want to minimize your losses and maximize your gains. Choosing the right marketing company can be the difference of making tremendous amounts of money fast, or losing a fortune. Today, choosing the right marketing company can be a challenging task, simply because there are so many options out there and pricing is all over the place. At Jimmy Marketing our mission is to help you grow and succeed. If we end up working together, our vision is to have you love us by providing you exceptional service and exceptional results. To support our mission and vision, I wrote this report to help you. I want you to confidently understand your options when it comes to choosing the right marketing team for your business or practice. As always, I wish the best of success in all areas of your life! To your success, Jimmy P.S. We would love to hear your feedback on this report. Also, if you have any questions please reach out to us by calling (860) or going to Have Questions? Call (860) or go to 2

4 1. ARE THEY CERTIFIED? When you are choosing a marketing company, make sure they are certified with many marketing partners. While doctors can typically become board-certified, there really isn t a formal certification program for marketing companies. Therefore, it is beneficial for you if your marketing company has multiple certifications. By having diversified certifications, you will have the confidence that they can help you efficiently and cost effectively with your marketing. At Jimmy Marketing, we hold numerous certifications by the best marketing companies. Below you will find some of our more important certifications. Be sure your marketing team has these at a minimum: The Google AdWords certification is a professional accreditation that Google offers to individuals who demonstrate proficiency in both basic and advanced aspects of AdWords. An AdWords certification allows individuals to demonstrate that Google recognizes them as an online advertising professional. If you are not leveraging Google to the fullest extent, you are losing countless opportunities to your competitors. At Jimmy Marketing, not only are we a Google Partner and certified by Google, we have been managing millions of dollars of campaigns for over 15 years. GKIC is the world s largest direct response marketing organization. GKIC led by Dan Kennedy, one of the world s most sought after marketing consultants commanding fees of over $19,000 per day. At Jimmy Marketing, we are certified by the GKIC Marketing Academy. In addition to being certified, Jimmy was awarded the coveted Marketer of the Year designation. Most importantly, we have enjoyed tremendous growth from implementing GKIC direct response marketing strategies both internally and for our clients. Certified Client Acquisition Specialists are uniquely qualified to help brands and businesses leverage paid traffic channels such Google, Facebook and other advertising platforms to grow their customer or patient base. This certification is from the industry s go-to-resource for traffic and conversion strategies, Digital Marketer. Digital Marketer is led by Ryan Deiss and Perry Belcher. Jimmy Marketing has implemented Digital Marketer techniques both internally and for our clients. The Power Marketing Program is a COMPLETE marketing system unlike anything you've ever seen. The 5 major points in the Power Marketing Program include: 1. Business Innovation 2. The Strategic Messaging Formula 3. A Comprehensive Internet Marketing Suite 4. Your Systematized Sales Process 5. A Professionalized Image When you have these 5 components working in your business or practice you can easily dominate your market. At Jimmy Marketing, we are certified in the ENTIRE Power Marketing Program. Additionally, we have successfully implemented all 5 components both internally and for our clients. Have Questions? Call (860) or go to 3

5 2. DO THEY OFFER AN INFO-PRODUCT EXPLAINING THEIR PROVEN SYSTEM? Most marketing companies do not have their own info-product that completely explains their process and shows you exactly how to implement their marketing system step-by-step. There are many reasons why they don t. The most common reason is it takes an enormous amount of time and effort to document every step and put together the info-product in a detailed and easy-to-understand format. The marketing companies that do have a complete info-product, have documented all of their systems and processes. By knowing they have documented and proven system, you will have the confidence that their team can implement the same system for you. At Jimmy Marketing, we have multiple info-products for various industries. Contact us at (860) or visit for more details. Have Questions? Call (860) or go to 4

6 3. DO THEY HAVE A TEAM OF TRAINED MARKETING SPECIALISTS? In today s marketplace, with marketing and trends changing constantly, it is imperative that you are not relying on one person to help with your own marketing. While hiring freelancers or a local high student may cost you less in dollars, it will also cost much more in lost opportunities. A marketing company that has a team of people behind you, is a much better investment for your business or practice. At Jimmy Marketing, we have a team of marketing experts who specialize in various aspects of our marketing system. Also, we have a formal on-boarding process for all new team members. Our entire team is continually going through supplemental training as the marketing industry changes and grows. Our team stays on top of the latest trends and strategies in marketing, so you don t have to! The above is a screen shot of our internal training portal. Ask your marketing company for more information about their formalized training program. If they do not have a training program in place, that should raise a red flag for you. Have Questions? Call (860) or go to 5

7 4. DO THEY HAVE TREMENDOUS RESULTS THEY CAN SHARE FROM PREVIOUS CLIENTS? Any marketing company that you invest in should have social proof and references from existing clients. While every market is different, you will have more confidence if the marketing company you choose has proven results with current clients. At Jimmy Marketing, we have been helping business and practice owners since We have helped thousands of business owners over the years. Most likely, we have multiple references and case studies we can share with you, within your industry. Check out some of our favorite reviews below: Have Questions? Call (860) or go to 6

8 5. ARE THEY AWARD-WINNING? Most marketing companies don t have awards or they have the wrong types of awards. The majority of marketing companies that have awards, have awards more related to design concepts and branding. You want to choose a marketing company that has awards based on results, not just an appealing ad they designed. The founder of Jimmy Marketing, Jimmy Nicholas was awarded the coveted GKIC Marketer of the Year title by Dan Kennedy. GKIC is the world s largest direct-response marketing organization. Dan Kennedy is like the Michael Jordan of marketing. He is one of the world s most sought after consultants, commanding fees of over $19,000 per day. The GKIC Marketer of the Year is based on results of marketing campaigns, directly related to return on investment (ROI), not just pretty ads. You can learn more about the Marketer of the Year competition and GKIC by reading the book Jimmy wrote, Marketer of the Year. You can order right from our home page on the website. Look for this graphic: Have Questions? Call (860) or go to 7

9 6. DO THEY HELP BUSINESS AND PRACTICE OWNERS IN MULTIPLE INDUSTRIES? Most marketing companies help different types of industries. Some choose to specialize in a single field. There are major advantages when your marketing company does NOT specialize. Most importantly, a marketing company who chooses not to specialize in one industry can share knowledge, marketing tests, and results across various industries. That being said, you should want to work with a marketing company who has results within your industry. At Jimmy Marketing, while we help many types of businesses and doctors, there are similarities amongst who we get the best results for. For example, we don t work with many restaurants because the costs involved with implementing our marketing system can t be justified with just one new patron or one new patron per month for six months. Whereas, in industries with a higher profit margin per transaction, you may find your marketing investment is covered with just one new patient or client! If we feel we will not be able to market you profitably, we will not take on your business. As you can imagine, the way you market a restaurant versus a doctor or contractor is completely different. That being said, our marketing system works tremendously well for doctors and small business owners who offer a high-quality product or service that is typically high-ticket. You are invited to watch one of our special trainings on how you can triple your new patient phone calls or leads in the next 60 days Guaranteed! For a limited time, these are 100% free. Have Questions? Call (860) or go to 8

10 7. DO THEY OFFER EXCLUSIVITY? If you are looking to work with a marketing company to dominate your market, ideally your marketing company will work exclusively with you in your market. At Jimmy Marketing, we work with only one type of doctor or business in a given market. Our goal is to help you become #1 in your market and be an industry leader. Since there is only one #1, ethically and logically we can only work with one type of doctor or business in a respective market in regards to our completely-done-foryou solutions. Have Questions? Call (860) or go to 9

11 8. DO THEY NOT REQUIRE CONTRACTS? Many marketing companies will be adamant about making you sign a contract for at least 12 months. There reasoning is that they need a commitment from you and you most likely won t see results for 6 months. The better marketing company will let you try them, month-to-month, with no contracts. At Jimmy Marketing, there are no contracts. If you want to cancel our services at any time, no problem. If the results are not there, we want to give you the flexibility to move on. We are confident in our systems, our team, and the results you will receive. This is why we have an over 98% retention ratio for our clients. Have Questions? Call (860) or go to 10

12 9. DO THEY OFFER A MONEY-BACK GUARANTEE? When choosing a marketing company, you will want to choose a company that has some sort of guarantee. The stronger their guarantee, the better. At Jimmy Marketing, when you are choosing a marketing company, we realize you are not buying a car, a loaf a bread or another tangible product. In essence, you don t really know what you are buying. That being said, we do know our product and our team. We are so confident in the website we will build for you that we offer you a 100% money-back guarantee. Additionally, with our marketing systems we offer a 100% satisfaction guarantee. If you are like many of our clients, you most likely have had a poor experience with another web design or marketing company. To take the risk off of you, and put the risk entirely on us, we offer you these guarantees. While we have never had to honor one of these guarantees, it is important we offer them for your peace of mind. Have Questions? Call (860) or go to 11

13 10. IS THE FIRST STRATEGY SESSION 100% FREE? Some marketing companies will charge you for their initial consultation. You really should get a good feeling for the marketing company before you have to give them any money. If they are willing to help you, and they are confident in their services, you will find most marketing companies will not charge for your initial consultation. At Jimmy Marketing, we provide you a 100% 30-minute strategy session. There is no obligation. For more information on scheduling your strategy session, go to or call (860) Have Questions? Call (860) or go to 12

14 11. DO THEY HAVE A MARKETING STRATEGY THAT MAKES SENSE TO YOU? There is a myriad of marketing strategies you can utilize. You are most likely not McDonald s, Coke, Ford or another major corporation with millions of dollars to invest in marketing. As a small business or practice owner, your marketing investment needs to produce a return on investment. Before you commit to a marketing company, you should be confident in their proposed marketing strategy and the strategy should make sense to you. At Jimmy Marketing, we do not hide what we recommend for your marketing solution. We explain the strategy in terms you find relatable and understandable. Our marketing philosophy is based on 3 simple keys. To learn more about these foundational keys, simply go to After visiting our website, learning from our many resources, and potentially talking with us in a strategy session, the marketing strategy we recommend for you should make perfect sense. As always, we are here to answer your questions. Have Questions? Call (860) or go to 13

15 12. DO THEY MAKE YOU FEEL COMFORTABLE BY OFFERING WORLD-CLASS SERVICE? Since you should be working closely with your marketing team, you will want to ensure they provide fantastic customer service. At all times, you should feel comfortable and trust your marketing company. At Jimmy Marketing, we provide world-class 6-star service. We are all about exceeding your expectations by providing exceptional service and exceptional results. Since we strive to go above and beyond, the cornerstone of our training system is our 6-star customer service program. All of our team members and new hires go through this 6-star program, in-depth training on our systems and processes, and continual supplemental training to stay in line with the latest developments in the marketing industry. Have Questions? Call (860) or go to 14

16 13. BONUS SECRET DO THEY OFFER PAYMENT PLANS? While this report is titled, The 12 Secrets You Must Know In Choosing Your Marketing Company, I couldn t leave out some information on the importance of payment plans. Even if you don t require a payment plan for marketing services, you should still choose a marketing company that offers flexible payment options. Flexible payment options demonstrates a sign of stability, rather than a fly-by-night operation. At Jimmy Marketing, we offer multiple payment options for our marketing services, including our websites, infoproducts and more. We even have 0% financing available. We are willing to finance our services for you because we realize cash flow can be challenging at different points of your growth. We are most interested in forming a long-term relationship with our clients and providing flexible payment options. Additionally, we accept American Express, Discover, MasterCard, and Visa. Have Questions? Call (860) or go to 15

17 CLOSING LETTER FROM JIMMY Dear Friend, I hope you found this report helpful. Hopefully, you learned more about marketing effectively in general and potentially how Jimmy Marketing may be able to help you automatically attract more patients or clients. To accomplish our mission of helping you grow and succeed, we would be honored and grateful to learn more about your unique business or practice to see if we can help you attract more patients or clients. Currently, your initial 30-minute strategy session can be 100% free. You can apply at or call (860) for more information. There is absolutely no obligation. During your strategy session, we simply want to answer your questions, address your concerns, and have you experience Jimmy Marketing to see if you could see yourself choosing Jimmy Marketing as your marketing team. We will share with you: Our expert recommendation based on our years of experience and what we have seen work successfully well for business or practice owners all over the world Our advanced diagnostics to determine where your biggest opportunities are Our thorough analysis and recommendation for your unique business or practice. If we are not the fit for you, that is okay and we can part as friends. While our awards, being featured on major media networks, and being interviewed by Kevin Harrington, the original shark from Shark Tank may all seem impressive Have Questions? Call (860) or go to 16

18 Our most pride is in receiving phone calls and s from clients thanking us for our help and that they had to add another location, another associate to their practice, or another truck to their business. We are so excited to be helping business and practice owners make more money and most importantly enjoy more freedom in their life! I certainly recommend you do your research, but ultimately, you must trust and feel comfortable with the marketing team you decide to partner with for your business or practice. Obviously, there may be other things you should know before choosing your marketing team. In fact, I am sure I could have doubled the length of this report. Remember, we are always here to answer your questions. To your success, Jimmy & The Jimmy Marketing Team P.S. When you are ready, I invite you to apply for a 100% free strategy session with one of our marketing specialists by calling (860) or going to P.P.S. If you want to learn more about our specific marketing philosophies and the 3 simple keys you must be leveraging in your business or practice to automatically attract more clients or patients; I invite you to watch the replay of one of my special webinars where you will learn how to TRIPLE YOUR NEW PATIENT OR NEW CLIENT PHONE CALLS & LEADS in the next 60 days or less Guaranteed. Go to for more details. Have Questions? Call (860) or go to 17

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