Welcome to the Pre-Launch Briefing Webcast: What s new in HP Business Service Management

Transcription

1 Welcome to the Pre-Launch Briefing Webcast: What s new in HP Business Service Management Stephen Smith, Sr. Product Marketing Mgr. USA: Toll: Confirmation Code: Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice

2 Definition: Business Service Management Forrester Research Software that dynamically links business-focused IT services to the underlying IT infrastructure. A businessfocused IT service may be a specific IT service or part of a business process, but it must support a significant, visible business metric for a business owner. The Forrester Wave : Business Service Management, Q Gartner To qualify for the BSM category, a product must support the definition, storage and visualization of IT service topology via an object model that documents and maintains parent-child relationships and other associations among the supporting IT infrastructure components Hype Cycle for IT Operations Management, 2007 June October 2007

3 Customer Challenges Too many fragmented domain tools Incomplete view of infrastructure health results in drowning in sea of events IT is often optimized by domains and not across silos Incomplete or inaccurate measurements and reporting on IT service and business service levels Minimize Risk by prioritizing issues based on business impact Lack of visibility to end users experience and business transactions Infrastructure services not related to business services Difficult to prioritize IT s response with out knowing the impact of problems Slow, inefficient problem identification and resolution process Inability to optimize the process for incident and problem management due to siloed tools and domain experts Frequency of changes impact stability of service delivery causing duplication of efforts Can t proactively inform service consumers (e.g. business operations, application support) of impending problems or of fix-times 3 11 October 2007

4 How to achieve BSM Any order leads to BSM maturity SERVICE LEVEL MANAGEMENT Infrastructure Application Business PROBLEM RESOLUTION Diagnostics Problem isolation Run book automation TRANSACTION MANAGEMENT End user Business transactions Business process DISCOVERY AND DEPENDENCY MAPPING Manual definition Infrastructure Application Business services CONSOLIDATED OPERATIONS Element Consolidated event & performance Config and deploy Service impact chaos reactive proactive services value 4 11 October 2007 IT process maturity

5 News of the Day On Oct. 22, HP is announcing its newly enhanced, integrated, end-to-end Business Service Management (BSM) solution to help IT reduce the business risk of downtime for business services HP Announcements The HP BSM solution includes major new upgrades including: HP Operations Center 8.0 HP Network Node Manager 8.0 HP Business Availability Center 7.0 HP Universal CMDB October 2007

6 HP BSM Solution Comprehensive Business Service Management Business availability Top-down business view Business transaction management Business service level management End-user experience Diagnostics and guided problem isolation Consolidated infrastructure operations Service impact analysis Cross-domain correlation and root cause Consolidated event and performance Infrastructure Lifecycle Management Integration with key ITSM processes UCMDB Service dependency mapping Discovery services Incident Problem Change Configuration Release Bottom-up infrastructure view 6 11 October 2007

7 HP BTO Software Centers BSM is a Multi-Center Solution Business outcomes STRATEGY APPLICATIONS OPERATIONS BSM ITSM Project & Portfolio Management Center Quality Center Business Availability Center Service Management Center CIO Office SOA Center CTO Office Performance Center Application Security Center SAP, Oracle, SOA, J2EE,.Net Operations Center Network Management Center Universal CMDB Change and Configuration Center Identity Center 7 11 October 2007

8 HP Network Management Center HP Network Management Center Consolidated Operations Console (Operations Manager) Network Fault and Availability (NNMi series) Network Change and Configuration (Network Automation) Network Performance and Planning (Performance Insight, Perf ispi) Network Plug-ins (IPT, MC, MPLS, ATM) Network Process Automation (Process Automation) WAN Optimization (RAMS) Foundation Element Management Systems Correlation Live Network Universal CMDB Integration Third-Party Integrations 8 11 October 2007

9 HP Network Management Center 8.0 Completely re-architected and re-engineered Console only displays actionable conditions that require operator attention automatically determined based on changes in the network and root cause analysis Rapidly finds the root-cause of a network problem even when the topology of the network changes frequently Implement and automate event management (ITILv3) including detection, filtering, correlation, classification, automated response, closure, reporting and analysis Find problems in the network paths that link the elements of composite applications including those based on SOAs 9 11 October 2007

10 HP OperationsCenter HP OperationsCenter Operations Console Operations Management (Operations/Performance Manager) Service Impact Management (Operations Manager Service Views/Navigator) Reporting (Reporter/Performance Insight) Performance Management (Performance Manager, Glance Plus) Server and Storage Infrastructure Management (Systems Insight Manager, Essentials) Application Infrastructure Management (SPIs, SiteScope(BAC)) Foundation Common Agents Correlation User Roles Universal CMDB Integration Third-Party Integrations October 2007

11 HP Operations Center 8.0 Comprehensive, consolidated operations management solution addresses the issue of too many IT tools in silos Eliminate the need to manually create and maintain models with Automated Dependency Mapping Accelerate service impact analysis October 2007

12 HP Business Availability Center and Universal CMDB HP Business Availability Center Business Service Dashboard End User Management (BPM and RUM) Problem Isolation Service Level Management Business Process Insight System Availability Management (SiteScope and Ops Center) Dependency and Discovery Mapping Diagnostics (J2EE,.NET, ERP/CRM) TransactionVision Foundation Universal CMDB (Discovery, Federation, Reconciliation, Visualization, Change Tracking) Alerts and Notifications Service Impact Analysis Enterprise Reporting Third-Party Integration October 2007

13 HP Business Availability Center 7.0 Ensures that business processes and their underlying technologies are up and running Rapidly isolate problem area using guided workflow. Automatically collect and correlate information and determine recent, related changes that may be causing problems Automatically discover and monitor heterogeneous composite applications to support SOA Gain visibility into the detailed status of all steps of each business transaction to ensure the integrity of strategic business services October 2007

14 HP Universal CMDB 7.0 The foundation for HP s BSM solution Leverage existing information in other management data repositories with its newly enhanced on-demand, real-time federation and reconciliation capabilities Accelerate enterprise BSM implementation with HP Discovery and Dependency Mapping to automatically populate and maintain the CMDB October 2007

15 HP BSM Services HP helps customers implement their BSM initiatives in a way that conforms to their business priorities, budgets and organizational maturity Demonstrated ability to link ITSM processes with BSM to improve efficiency and business alignment. 15 years service management deployment experience Software as a service to accelerate BSM deployments and lower risk October 2007

16 Customer BSM Initiatives Who You Talk to Dictates the Deal Size CIO LOB 1 LOB 2 LOB 3 Shared Services Operations Initiatives Billing App Mgnt SAP App Mgnt Claims App Mgnt Oracle App Mgnt Retail App Mgnt LOB QA Enterprise QA IT Ops Networks IT Ops Servers IT Ops Databases Release Mgnt Deals < $1M LOB/Departmental BSM initiative Infrustructure mgnt upsell EUM upsell October 2007 Decision Makers VP/Dir. Ops, LOB Manager, VP Apps, ITSM mgr. Influencers Ops Silo Leads (e.g. Network, Database), Application Support Managers, LOB Reps Deals >$1M Corporate BSM initiatives End-to-end IT/LOB alignment Enterprise compliance initiatives

17 BSM Market Opportunity Performance and Availability Market Subsegment By 2011 IDC forecasts the Performance and Availability addressable target opportunity is over $4B October 2007

18 HP Partner BSM Sales Opportunity Approximately 30,000 OpenView and Network Mgnt installed base customers Over 5,000 legacy Mercury application management customers Over $2Billion addressable market (Gartner est.) A typical sale includes configuration and installation services of 20-50% per deployment Upsell/Cross-sell opportunities including: Upsell of new SPIs and Agents to Ops Center Customers Upsell UCMDB and DMA to Ops Center Customers Cross-sell End User Management to Ops Center customers Cross-sell BAC to LoadRunner and Performance Center Customers (Performance and Availability Lifecycle) Upsell application aware network management to existing HP Network Management customers Most BSM deals expand over time with add-on opportunities in all product centers! October 2007

19 19 11 October 2007 HP BSM Customers

20 HP approach to Business Service Management Consolidated service health management for application and infrastructure Minimize business risk Integrate with key ITSM processes Proactively manage business and operational service levels Consolidate event and in-depth performance tools into a single console. Automate the creation and maintenance of service dependency maps Manage from end user and business service perspective Prioritize IT issues based on business service levels and impact Accelerate root cause analysis through advanced analytics and problem resolution Links BSM with ITSM tools to optimize the Service Management Lifecycle Facilitate alignment across IT domains to optimize event, incident, problem, change and configuration processes Drive service management from a common service model Industry leading application management, operations management, and discovery and dependency mapping solution October 2007

21 As a leader in the transmission and distribution of electric energy, Duquesne Light prides itself on superior customer service and reliability, and that starts with the service and reliability of our IT infrastructure. We made the decision to deploy HP Network Node Manager i 8.0 to help us achieve faster mean time to resolution (MTTR) and because it is easy to use, easy to learn, and easy to deploy. We were managing our network within two hours after downloading the software. Kevin Turkovich, manager, IT infrastructure and support Duquesne Light October 2007

22 At Dow Chemical, we need to make sure that our Enterprise Applications are always up and available, and to do that, we rely on HP BSM solutions, including HP Business Availability Center software. Dow views IT as integral to its business processes, and by leveraging the capabilities of HP software, we ensure that our Enterprise Applications deliver the business value our company expects. Janet Gerdes, service manager Dow Chemical Company October 2007

23 "With HP Operations Center we can now ensure the company's mission-critical business processes are not only up and running, but performing according to our most critical business requirements. Our IT infrastructure is now robust and reliable. It's no longer holding the business back." Steve Morris, information system manager Australian Wine Selectors October 2007

24 HP Service Management software competitive landscape Demand & PPM SOA Quality Assurance Performance Validation Business Availability Center Network Mgmt. Operations Service Management Change & Config. Identity Management October 2007 Ranking 0-4 indicates the level of coverage by the vendor for each sub-initiative = no offering = minimal offering = complete, credible offering = credible niche offering = credible, fairly comprehensive portfolio

25 Quantifiable Value Propositions Minimize cost (efficiency gains) Mitigate risk (quality improvement) Minimize time (faster time to value) Reduce level of effort / IT costs associated with execution of: Service Level Mgmt Incident Mgmt reduce service desk churn Problem Mgmt - single unified model ( single version of the truth ); automatic ticket creation Reduce number and duration of outages / service degradations leading to: Revenue protection Lower IT support costs Fewer end use minutes lost (end user productivity) SLA or regulatory noncompliance Accelerate deployment of BSM solution: Managed Software Services (MSS) Cut need for extra scripting from testing to production Faster time to value Automatic ticket creation Reduce project overruns during the testing and implementation of key business applications Get revenue producing applications and business processes to market faster October 2007

26 HP Software Partner Enablement Galaxy Smaller than a Universe, more bang than an asteroid 2007 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice

27 HP Software Partner Enablement Galaxy Smaller than a Universe, more bang than an asteroid October 22 26, Hotel InterContinental New Orleans, LA 4.5 days of technical training Focusing on technical sessions across all BSM product centers Curriculum Multiple simultaneous multi-day training in one venue Centered on alliance focus areas Hands on training October 2007

28 Tracks Aligned with GTM Priorities: Intermediate BAC Sessions that began with Phase I EUM Adds OVIS/OVTA Migration Advanced BAC SWAT Training, TransactionVision Service Management Center Essentials Project & Portfolio Management Network Management Center NNM 8, Opsware NAS Quality Center Introductory session on SPI Dynamics October 2007

29 PE Galaxy October $995 registration fee 28 hours of hands-on instruction Access to product experts Breakfast each day, Lunch M-Th, Dinner M&Tu October 2007

30 Upcoming BSM Partner Webcasts 1. Operations Center v.8.0 Tuesday, October 16 Enhanced event and performance management across domains Integrations with third party domain managers Focus on automation and simplicity 2. Network Management Center v. 8.0 Tuesday, October 16 Operator Efficiency and Productivity Enhancements Universal CMDB integrations Immense Increases in scalability 3. BAC v.7.0 Thursday, October 18 Operations and Service Center Integrations Problem Isolation and Resolution Greater Visibility into Business Processes 4. Universal CMDB v.7.0 Thursday, October 18 Real-time dynamic federation and improved capacity Usability Improvements Reporting Extensions Discovery Enhancements October 2007

31 Partner Resources HP Software Partner Central one place to access content, apps and services to support your business Sales and technical resources Training and Certification News and Events HP Software Sales Kits HP BSM Launch kit A library of the latest marketing assets for partner to use in their sales initiatives Available Nov 9 th on web and DVD October 2007

32 32 11 October 2007 Q&A