Trains, Boats and Planes...! OAG an iconic brand with an amazing history!

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1 Introducing OAG!

2 Trains, Boats and Planes...! OAG an iconic brand with an amazing history!

3 A few facts! Founded in 1853! Moved into airline timetables at the turn of the 20th Century! Corporate travel, tourism and aerospace industries all use our data on daily basis! Our beginnings railway timetables in Europe and North America! Today definitive source of airline schedules for aviation industry and global travel communities!

4 Three Major Products! Schedules Data! Current and historic data for the travel community! Flight Status Information! Up-to-the-minute and historic flight status info! Analytics! The supply of both forward and historic capacity / market information!

5 A Global Business... based in the UK! Located in Luton! Regional offices in Chicago, Miami, Singapore, Tokyo & Beijing!

6 The OAG Evolution! A business that continues to evolve and work through transition! Constantly changing, increasing efficiency in our business! Delivering leading edge solutions to meet tomorrow s challenges! Our statistics support that evolution!

7 The OAG Evolution! 10 years ago - 4 offices, 300 staff in a highly manual data processing business! Today - 1 head office, less than 10 people in data processing in a highly automated, digitised business!

8 OAG - Absolute! Absolute the most comprehensive data sets available to our customer segments! 80 years experience! Over 900 airlines supplying data! Millions of records (both schedule and flights processed a month)!

9 OAG - Absolute Aviation! Aviation clear focus on the aviation communities of today and tomorrow! We are active participants in the industry! We provide insight and commentary on issues where appropriate! We are proud of our legacy but even more excited by our future and partnerships!

10 OAG - Absolute Aviation Advantage! Advantage we provide clear commercial advantage to the market! Impressive list of blue chip global customers in many sectors! We provide insight and commentary on issues where appropriate! Time saving online products that crunch data quickly!

11 Demonstrating Triple A Factor! Today I d like to allow two users of OAG data to explain how we help them conduct their businesses using a mix of fast, real time big data.! Tulinda Larsen masflight!! Michael Rudowski Dallas Convention & Visitor Bureau!!!!! 11!

12 Three Major Products! Schedules Data! Current and historic data for the travel community! Flight Status Information! Up-to-the-minute and historic flight status info! Dallas Convention & Visitor Bureau Analytics! The supply of both forward and historic capacity / market information! masflight

13 Implications of Big Data on Tourism Development June 15, 2015 Dr. Tulinda Larsen, President

14 What is Big-Data Analytics? The process of examining diverse, large-scale data sets to uncover patterns, unknown correlations and other useful information! Organizations have different levels of (1) database management expertise and (2) knowledge to process and analyze big data sets! Big data is a relative term based on the user! Data tables in excess of ten terabytes (10TB) are difficult to work with using most relational database management systems, and particularly using desktop statistics and visualization packages, including Microsoft Excel and Access! Unstructured data sources in the operational world simply do not fit into desktop or small-scale database structures! They can be hosted using cloud computing at lower cost, and mined more efficiently, than with on-premises database architectures!

15 What is Cloud Computing? THE CLOUD CONSISTS OF TERRESTRIAL SERVERS ACROSS THE INTERNET THAT COLLECTIVELY STORE, MANAGE AND PROCESS DATA! Figurative Cloud The term comes from the common use of a cloudshaped symbol as an abstraction for the Internet but application to virtual servers is as recent as 2006! Cloud computing is the use of resources (hardware and software) that are delivered as a service over the Internet or other network Content Object Storage Computation Monitoring Network Application Platform Infrastructure Storage Identity Databases Content Financial Metrics Communication Collaboration Cloud Computing Architecture

16 masflight leverages OAG OAG is the premier aviation data aggregator for airline schedules, plus flight and traffic information! Gathers data from direct sources! Provides analytic tool to query datasets! masflight ingests OAG data, fuses additional data sets, and provides cloud based data warehousing with big-data analytics.!

17 What is masflight? Cloud-based data warehouse Multisourced global operations data Access real-time and historic info Focus on accuracy, completeness

18 Unified big data and analytics SCALABLE CLOUD-BASED PLATFORM! Real-time processing with automated validation methods! Flexible and optimized for large-scale, real-time data sets! Analytics to transform manual processes; full BI integration! Blue chip user validation embedded in client workflow! We built our cloud-based platform to capture, link, normalize and analyze data revolutionizing how aviation companies plan, monitor and optimize operations! Our Solution!

19 Team & background INDUSTRY- RECOGNIZED EXPERTS IN AVIATION DATA PRODUCTION AND ANALYTICS Founded in 2010, entered commercial sales 2013 Josh Marks Tulinda Larsen Edmund Otubuah Airliine founder, big data expert, startup veteran Harvard MBA/BA 30 years in aviation analytics and data sales PhD in Aviation Ops Ops analysis veteran with 8 years at JetBlue Embry Riddle Rodrigo Navarro Joe Marotta Cloud data expert, mission critical systems MBA Universidad del Norte VP Finance at Spirit Airlines, MAXjet CPA studies, BS Hofstra Founder CTO May 2015 President VP Finance VP Product Paul Chen MD Sales Headquarters in Washington, DC with presence in Los Angeles, Nagoya and technology development in Colombia Forecast/analytics expert OAG, Bombardier, GE MS Purdue (IE) PROPRIETARY AND CONFIDENTIAL

20 PROPRIETARY AND CONFIDENTIAL masflight: Aviation big data THE AVIATION INDUSTRY NOW SPENDS $2 BILLION PER YEAR ON ANALYTICS AND NEEDS TIMELY, USABLE, ACTIONABLE DATA FOR MODERN BUSINESS INTELLIGENCE! masflight clients include global airlines, airports, manufacturers and suppliers masflight is the aviation industry s leading platform for operational data analytics! Our cloud platform fuses external and internal data to feed business intelligence, improve operations planning and visibility, enable benchmarking and elevate customer service! masflight sells to global airlines, airports, manufacturers, and the aviation supply chain, a $1.2 trillion market that spends $25 billion annually on IT infrastructure! SOURCE: SITA IT REPORT

21 What the press says about us masflight "helps airlines use enormous data sets to reduce fuel consumption and improve performance" Visible role as the industry s go-to source for accurate, conditioned, real-time analytics of flight operations 21

22 Flight Information: One Continuum Flight schedules a list of flights that an airline intends to operate in the future (today through +365 days in future)! Flight status information about flights that will operate in the short-term, are in flight, or have recently completed (generally -/+2 days)! Really are ONE concept/data set schedules are what was planned or expected to happen in the future, status is what s happening or has happened! T minus 12 months! 72 hours! From departure! CRITICAL WINDOW! FLIGHT SCHEDULE INFORMATION! Flight departure! Day of! flight! Flight completed! FLIGHT STATUS INFORMATION! 22

23 What s in the platform WE CAPTURE 436 GLOBAL AIRLINES AND 100,000+ DAILY FLIGHTS WITH COMPREHENSIVE COVERAGE OF 189 MAJOR GLOBAL AIRLINES Planned Operations! Detailed flight schedules! Code-share, regional info! Multi-sourced & corrected! Changes over time! Aircraft Information! Fleet databases! Operating history! Seating configuration & info! Previous and next ops! Weather Information! METAR, TAF & SIGMET! Radar & satellite graphics! Winds aloft! Timestamps! 04APR14 QR59 B787 DOH-MUC! A7-BCE ! Flight Performance! Gate & runway times! Block scheduled & actual! Taxi/runways used (USA)! Tail number flown! Track & Radar Data! Flight plans filed & flown! ASDI Class 2 Feed! ADS-B and ACARS reports! Diversions & re-routes! Airport Information! Terminal and gate information! Runway and traffic patterns! Utilization & buffers! Operating history! Commercial Information! Revenue & enplanements! DOT financial data (USA)! Bags, carry-ons and SSRs! Passenger routings! Embedded Analytics! Turn times, before and after! Aircraft lines flown! RON maintenance! Block time performance!

24 Why customers chose us. Internal performance monitoring and disruption management! Cross-airline validated data for planning and flight operations management! Large-scale data analytics of flight operations data over multi-year periods! Most complete, accurate, timely flight data for monitoring & managing operations! Relevant for airlines and their suppliers! On-time performance management! Power internal information systems! High-fidelity, aircraft-specific operations data for benchmarking across airlines! Track how each airline plans and manages! Maintenance, airport operations, etc.! Critical for OEMs and supply chain! Cloud data warehouse, stocked with info, drives insight without costly investment! Solves key IT hurdles to using data! Replaces costly legacy infrastructure! Allows analysts to focus on what matters! 24

25 Powering BI Insights INTEGRATED, CONDITIONED, USABLE DATA FROM A SINGLE MANAGED SOURCE ENABLE BI INVESTMENTS Feed 3 rd Party BI Platforms Schedules Radar Feeds Locations Performance Weather $ Revenue Advantages: Turnkey system Fast deployment Extensible storage Embedded analytics Customized formats Add new data quickly Minimal integration: cloud to cloud connection Fully managed, no-latency data platform Bespoke Visualization and Dashboards PROVIDE NEW INSIGHT Staffing Airports Managed Data Cluster (Pre-stocked & managed) Dashboards customized for client requirements Best solution for complex analytical problems May 2015 PROPRIETARY AND CONFIDENTIAL

26 Use Case: UAL at SFO SIGNIFICANT DIFFERENCE IN BLOCK TIMES DUE TO GATE POSITION

27 Fusing schedules and demographics Deep-dive into schedules and route opportunities! Identify Opportunities from IAD! Unserved markets ranked by broad catchment areas (urban area)! Unserved Market! Osaka, Japan! Delhi, India! Cairo, Egypt! Buenos Aires, Argentina! Mumbai, India! Shanghai, China! Dusseldorf, Germany! Lima, Peru! Madrid, Spain! Catchment! 17.6 million! 16.7 million! 15.5 million! 12.9 million! 12.2 million! 12.0 million! 11.3 million! 7.6 million! 5.1 million! Use geographic, demographic, and schedule data to identify new opportunities! Advanced schedule and market analytics! Not easily found via traditional schedule analysis or webbased info tools! Quickly access and view flight schedules and connecting itineraries from IAD, DCA! Use masflight to identify markets by:! Population! Wealth! Business connections to DC area! Top markets from OAG (Nonstop Only)!

28 Connecting to masflight CONNECT DIRECTLY TO THE PLATFORM TO DRIVE POWERFUL ANALYTICS OR USE THIRD- PARTY APPLICATIONS TO VISUALIZE OUR DATA Unified Info PlaXorm Managed & real-,me Direct AnalyYcs via SQL Flat, unified table for mul,- factor internal analysis and planning Custom Web Apps Customized apps for internal planning, monitoring & analysis Third- Party ApplicaYons API or Direct Connec,ons that feed info for third- party apps Cloud- based tables fully provisioned Immediate deployment no client data needed Ideal for operayons research & analysis One- stop solucon for current & historical informacon Ideal for managers and business teams Focused queries that address common quescons Ideal for powering client applicayons Real- Cme source is scalable, flexible, customizable

29 Thank You!

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