Merchant Pages Onboarding Flow
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1 Mercht Pages Onboarding Flow Start page, storefront = Yes... 1a Start page, storefront = No, Mobile/based... 1b Start page, storefront = No, M/H - Other... 1c Start page, storefront = No, Online... 1d Start page, Product =... 1e Interstitial... 2 Contact information... 3 Project Goals Build logic into the form so merchts c be appropriately directed throughout the process If a mercht needs to be redirected (to Fuse, for example) do it as early as possible so the mercht doesn t need to fill out two forms Minimize disappointment- if a mercht is going to be rejected, reject as early as possible Improve the % of good contacts Speed up the self-service funnel Track the form s performce- abdonments, completes, data quality Mercht Pages Onboarding Form Adam Curtis
2 Already Amazon Local mercht? Yes Storefront Zip Code Appears if Do you have a storefront? = Yes. Unavailable products are visible but not selectable Entertainment Mercht compy Save up to 75% in your city with great deals on restaurts, travel, massages, entertainment, fitness d more. 1a
3 Already Amazon Local mercht? No - Mobile Business Primary Region Served State Appears if = No - Mobile Business or based Business Region Populates with Regions from the selected state Entertainment Mercht compy Save up to 75% in your city with great deals on restaurts, travel, massages, entertainment, fitness d more. 1b
4 Already Amazon Local mercht? No - Mobile Business Primary Region Served State Other Please enter your Region Name If user selects Other they will be asked to enter their Region Name Entertainment Mercht compy Save up to 75% in your city with great deals on restaurts, travel, massages, entertainment, fitness d more. 1c
5 Already Amazon Local mercht? No - Online Business unavailable to the mercht are visible but not selectable Entertainment Mercht compy Save up to 75% in your city with great deals on restaurts, travel, massages, entertainment, fitness d more. 1d
6 Already Amazon Local mercht? Yes Storefront Zip Code You will be redirected to the Amazon Local page to sign up. Selecting prompts a line of text explaining that the user will be redirected Entertainment Mercht compy Save up to 75% in your city with great deals on restaurts, travel, massages, entertainment, fitness d more. 1e
7 Already Amazon Local mercht? Thk you for your interest in Amazon Local. At this time, we do not operate in area your business is in. Amazon Local is continuing to expd rapidly into new locations. Enter other zip code: Or give us your contact information d we ll reach out to you when we re in that area. Full name: Contact Business name Submit Inerstitial only appears if a mercht fails pre-qual. If a mercht submits their information on the interstitial screen we will also caprture what we gather on the pre-qual screen d merge that onto one lead. If the mercht doesn t submit information here, we should still capture what the mercht inputted on the pre-qual screen but not reach out. Future state: dynamic, shows other AL products, d Amazon services. Lily controls this through CMS Entertainment Mercht compy Save up to 75% in your city with great deals on restaurts, travel, massages, entertainment, fitness d more. 2
8 Already Amazon Local mercht? Thks! Please enter the following information to continue the process. Contact information Full name: Contact Contact phone number: Business Information Business name: Do you have a website? --Select-- Website: Appears if Do you have a website? = Yes. Storefront Address: Street address Will say Business Address if user has chosen, Mobile, or Online Business in previeous screen Apt/Suite # City State Zip Entertainment Mercht compy Save up to 75% in your city with great deals on restaurts, travel, massages, entertainment, fitness d more. 3
9 Already Amazon Local mercht? Thk You! Fusce luctus, neque et aliquam mattis, nunc sem consequat nisi, et condimentum mauris erat ac arcu. Aene sodales lacus quam, vel posuere tellus volutpat id. Mauris congue leo eu felis tempus tempor. Donec dictum odio a dolor auctor sagittis vel ut dolor. Proin ut lorem vell. Entertainment Mercht compy Save up to 75% in your city with great deals on restaurts, travel, massages, entertainment, fitness d more. 3
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