METROLINK MATTERS TIMETABLES METROLINKTRAINS.COM HOW-TO-RIDE GUIDE DESTINATION GUIDE TICKETS TRAIN WRAPS STATION POSTERS ON-BOARD BANNERS & POSTERS STATION SAMPLING ADVERTISING RATES & INFORMATION METROLINK MATTERS NEWSLETTER HOW-TO-RIDE GUIDE DESTINATION GUIDES WEBSITE: METROLINKTRAINS.COM TIMETABLE ADS TICKETS STATION SAMPLING ON-BOARD BANNERS & POSTERS STATION POSTERS TRAIN WRAPS
METROLINK MATTERS NEWSLETTER 25,000 bi-monthly printed and online newsletters are produced to provide timely information for passengers and stakeholders about new projects, promotions, customer relations, services, and human interest stories. Printed newsletters are distributed onboard all Metrolink passenger cars during the two-month period. Publication date is the first week of February, April, June, August, October, and December. Color advertisements only. Two-month minimum. FULL PAGE BACK $4,500 INTERIOR $3,000 HALF PAGE $1,500 7.5 x 4.875 non-bleed QUARTER PAGE $800 7.5 x 10 non-bleed 3.625 x 4.875 non-bleed TOWER $1,000 BANNER $600 7.5 x 1.5 non-bleed 2 x 10 non-bleed full color/ CMYK
TIMETABLES Metrolink prints more than 150,000 all line timetables for distribution onboard trains, at 55 stations, and for marketing and communication projects. Timetables are printed every six months in the fall and spring. Color advertisements only. Six-month minimum. ALL LINES FULL PAGE $4,500 ALL LINES HALF PAGE $2,500 3 x 7 trim size 3.5 x 7.5 bleed size 2.5 x 6.5 safety zone 3 x 3.5 trim size 3.5 x 3.75 bleed size 2.5 x 3.25 safety zone *There are three individual timetables for 1 Ventura County/Burbank-Bob Hope Airport/ Antelope Valley Line 2 Orange County/91 Line/Inland Empire- Orange County Line 3 San Bernardino/Riverside/91 Line that are distributed onboard trains, all stations, and at events. INDIVIDUAL LINES FULL PAGE $2,500* 8.625 x 3.5 trim size 8.875 x 3.75 bleed size 8.125 x 3.5 safety zone
WEBSITE (METROLINKTRAINS.COM) Metrolink receives more than 10,000 visits per day at the metrolinktrains.com website. The website is the main communication channel to reach customers and potential riders. Only one static banner ad will be available at any time for sale. One-month minimum. WEB BANNER $5,000 185 x 130px
HOW-TO-RIDE GUIDE This all-encompassing how to ride document is the premier ride guide for current and new riders to travel on the Metrolink commuter rail system. It features information on purchasing tickets, fares, station locations, rider etiquette, safety and a complete system map. This is the main information brochure on riding Metrolink that is distributed to passengers, stakeholders, and new riders throughout Southern California. Printed copies 50,000 brochures. 12-month mimimum. FULL PANEL $6,000 4 x 9 non bleed HALF PANEL $3,500 4 x 4.5 non bleed
DESTINATION GUIDES Local destinations on Metrolink s seven routes are highlighted in a convenient pocket-sized guide. Places such as Disneyland, STAPLES Center, San Manuel Indian Bingo and Casino and the California Science Center are easily accessible by Metrolink train service and free connections. Printed copies: 50,000 guides. 12-month minimum. BACK COVER $25,000 2.125 x 3.375 trim size 2.375 x 3.625 bleed size 1.9 x 3.111 safety zone
TICKETS All Metrolink riders purchase printed tickets to ride the train. Your advertising message will be in the hands of our train riders. Ads will be placed on the back side of the tickets. Color/Black & White ads. Ads will run for 12 months and includes production costs. ONE-WAY AND ROUND-TRIP TICKET BACK $75,000 7 Day Pass TICKET BACK $15,000 2.5 X 1 non bleed Free connections to most connecting transit. When connecting to Metro Rail, you must tap your ticket at the turnstile or validator for a valid transfer. Visit metrolinktrains.com/tap for more info. For on site TAP assistance, visit a Gate Help Phone. DO NOT BEND 1-800-371-5465 (LINK) metrolinktrains.com 1.5 X 1.5 non bleed Free connections to most connecting transit. When connecting to Metro Rail, you must tap your ticket at the turnstile or validator for a valid transfer. Visit metrolinktrains.com/tap for more info. For on site TAP assistance, visit a Gate Help Phone. metrolinktrains.com 1-800-371-5465 (LINK) DO NOT BEND DO NOT LAMINATE PASS Weekend Day Pass TICKET BACK $35,000 1.4 X 1.6 non bleed Free connections to most connecting transit. When connecting to Metro Rail, you must tap your ticket at the turnstile or validator for a valid transfer. Visit metrolinktrains.com/tap for more info. For on site TAP assistance, visit a Gate Help Phone. metrolinktrains.com 1-800-371-5465 (LINK) DO NOT BEND Monthly pass is valid for unlimited travel between monthly origin and destination stations pass M-F and unlimited system-wide travel from 7 pm on Friday to 11:59 pm on Sunday for the calendar month printed on the front of this ticket. Ticket must be available for inspection at all times while on board. Ticket may only be used by one passenger per trip. All sales are final; no refunds or TICKET BACK $35,000 replacements. 2.875 Ticket X 1 is non subject bleed to Metrolink rules, regulations and tariffs. Free connections to most connecting transit. When connecting to Metro Rail, you must tap your ticket at the turnstile or validator for a valid transfer. Visit metrolinktrains.com/tap for more info. For on site TAP assistance, visit a Gate Help Phone. Proof of age, disability or Medicare card required for Senior (65+), Disabled or Youth (under 18) reduced fare tickets. Proof of eligibility required for Student and Military discounts. Criminal offense if this ticket is misused, reproduced or altered (640 P.C. and 481.1 P.C.) BAGGAGE IS SUBJECT TO SECURITY INSPECTION UPON REQUEST. RECEIPT AD UNION STATION ONLY $30,000 1-800-371-5465 (LINK) metrolinktrains.com DO NOT BEND DO NOT LAMINATE PASS 2.875 x 2.125 non bleed
TRAIN WRAP A one-of-a-kind advertising opportunity for your product or service. You will have an 85-foot x 16-foot high moving billboard on a Metrolink train. Current train wraps include the Los Angeles Angels of Anaheim, the Orange County Fair and the L.A. County Fair. FULL TRAIN CAR WRAP PRODUCTION $10,000 per month $ 35,000 (vinyl printing, installation and removal)
STATION POSTER Each day Metrolink trains carry 23,000 passengers to work, school, or recreation. Metrolink has 55 stations throughout Southern California to reach your target audience while they wait for the train. Your station poster will be displayed in a kiosk on the train platform. 3 month minimum. Color ads only. STATION POSTER $10,000 per month PRODUCTION COSTS $2,500 (printing, installation and removal) 24 x 36 trim size 24.5 x 36.5 bleed size 22 x 34 safety zone
ON-BOARD BANNERS AND POSTERS Rail interior advertising brings repeat frequency to your product messaging. With 120 rail cars operating each weekday, your message will be top of mind to a key demographic audience. There are interior poster spaces available on each car. Onboard banners can be on the lower or upper levels. INTERIOR POSTERS $10,000 per month (all cars) plus production PRODUCTION COSTS $13,000 (printing, installation and removal) 18 x 22 trim size 18.5 x 22.5 bleed size 16 x 20 safety zone ON-BOARD BANNERS $10,000 per month (all cars) plus production 120 x 7 trim size; add.5 bleed on all sides
STATION SAMPLING Take your product directly to the consumer at a Metrolink station. With 55 stations and daily ridership of 44,000 passenger trips, you will have a captive audience to distribute your product. Sampling products are subject to approval. ONE STATION $1,500 per day UNION STATION $4,000 per day