Emerald Frog price list We have tailored our services to suit the needs of small & medium sized businesses. In the current economic climate, we know that you need to make a big impact with less resources. So let us help you find the perfect mix and elevate your business to the next level Emerald Frog Marketing gives you as much, or as little, support as your business needs. We can work on long term campaigns and projects, including strategy planning and campaign management. Or, we can help with smaller one-off projects, when your business requires them. Our experience ranges from small and medium sized business through to large corporations and covers a wide range of products and services. And, as our overheads are low, we can keep our prices low too. We work with a very talented and trusted team of designers, writers and specialists to save you the time and money in sourcing and managing your activities. Drop us an email at info@emeraldfrog.co.uk Page 1
Affordable solutions Emerald Frog Marketing provides a range of affordable solutions for businesses of all sizes. From full agency services, to virtual support and start-up packages, you choose the level of service that suits your business needs. Full Marketing Agency Service - The ideal solution for businesses with a Marketing Manager who require integrated tactics, or, for businesses of any size that require projects outsourcing. We provide internet, direct and communications, event management and graphic design. We work with you to ensure high quality campaigns and branding. Agency services are available for businesses of all sizes, from one-off projects to regular campaigns. We will then organise the whole campaign for you: from writing, creating, delivering, measuring and managing. Other services are available at additional cost per project (direct, advertising, website design and event management, for example) Strategic planning - A full analysis of your business and a strategic 12 month plan written to include all market research, financial objectives, goals, and a 12 month integrated tactical plan with quarterly reviews. From 1200 depending on the business/market. Virtual Marketing Manager Monthly Consultancy Package - Perfect if you have in-house resources to administrate campaigns and just require some expert advice throughout the month. Contains: Marketing and campaign management, advice and consultancy. half a day per month package one day per month two days per month 240 (4hrs) 450 (8hrs) 750 (16hrs) 60 per hour thereafter Virtual Marketing Team Monthly Package - This package gives you an outsourced department, includes copywriting (sales letters, email campaigns, blogs, brochures, press releases, website text, newsletters etc) and/or graphic design into a pre-defined number of hours per month. Contains: Marketing and campaign management, advice and consultancy. Also includes copywriting and/or design services within the time scheduled. half a day per month package one day per month two days per month 300 (4hrs) 480 (8hrs) 900 (16hrs) 60 per hour thereafter Page 2
Start up packages Low cost pick and mix packages to get small Start-Up businesses off the ground quickly. Simply select the services you require, and get in touch. Well do the rest! Package Bronze Silver Gold 3 Page Static Website (excludes hosting) Logo Design Business Cards design & Print (double) Launch Press Release (Written) Launch Press Release (Written & Distributed) Social Media Set Up TOTAL 365 515 1095 Other services are available at an additional cost per project. Page 3
Marketing services Our services pricing enables you to pick and choose the right service for your business needs-on either a one-off basis, or as part of an ongoing project. Web and internet packages We create fully optimised and beautifully designed websites that customers and Google both love. Our websites are available as either static sites or with an easy to use Content Management System (CMS) allowing you to update your website with fresh content as required. (Prices may vary depending on brief) 1 2 3 3 page static website 4-6 page website 600 with CMS from 899 6-10 page website with CMS from 1150 E-commerce sites are also available for online businesses. Prices available on request. Page 4
Search engine optimisation (seo) Does your website appear high in the Google listings when prospective customers search for products or services like yours? SEO should form part of your long term internet strategy. Best results are achieved through ongoing monthly SEO, building links to your website and keeping abreast of the most popular search terms for your business. Our SEO packages give you a range of options to help your website stand out from the competition. Initial Basic Website Assessment and Report Initial Basic Website Assessment and Report F.O.C Free of charge Monthly Link cost Building Link Building via article via writing, article blogs, writing, directory blogs, submissions directory including submissions etc. SEO Inc. reporting Monthly (4 x SEO key word reporting terms max) (4 x + key Google word Analytics terms max) monthly report 625 Full Key Word Research and Strategy Recommendation Full Key Word Research and Strategy Recommendation 665 665 Google Maps/Places Account Set up one off Google Analytics/Maps/Places Account Set up one off 230 230 Fully optimised standard 8 page website (copy provided on a word document to Writing of Meta self-implement Data, Link - extra Text, cost Headings, for additional On Page pages) Text Standard Writing of Meta Data, 8 page Link Text, website Headings, On Page Text 585 Once Writing we ve optimised of Meta your Data, copy Link we can Text, access Headings, your CMS On and Page update Text your Standard SEO for you Effecting all changes 8 page to website by permissible access 455 Page 5
Communications packages Looking to raise your business profile in the media? Our PR services will do just that. By determining new angles and writing newsworthy releases we can help maximise your exposure. Our press releases are search engine optimised (SEO) for online distribution. Press releases Press release written (max 500 words) 120 Press release written 120 Press Release written (max 500 words) and distributed to supplied media list, Press no reporting Release 250 written and distributed to supplied media list, no reporting 250 Maximum 500 word press release written written from from material material provided, provided, media list media list researched, distributed via via Cisionwire media media and posted and posted to all search to all search engines, engines, followed up directly with all media,full reporting and clippings provided where available without fee 460 Quarterly PR strategy This to include one press release per month with full release and reporting as above. Additionally blog monitoring and response where appropriate plus automatic article distribution to spread content and provide back links to client site. A minimum of one client face to face meeting per month From 780 per quarter + travel expenses. We also create fully integrated PR and Marketing campaigns. Contact us to discuss this further. Page 6
Social media Social media is huge. There is no getting away from it. Our social media packages will get your business noticed online and get you and your customers talking. Basic package 3 x Facebook/Twitter and LinkedIn keyword optimised updates per week - From 200 Standard Social Media Package Day to day management of social media platforms. Includes management of direct messages, engaging in Twitter chatter, follows and retweets. All measuring and reporting included. Price available on request (short or long term contracts available) depending on the strategic needs of your business. We can also tailor packages for specific campaigns. Just contact us for more information. Page 7
Copywriting If you need some help writing meaningful content (that people read!) then take a look at our copywriting services. Available as one-off projects or on an ongoing basis, we make sure you are communicating effectively with your customers and in a tone they instantly connect with. Item Approx Word Count Price From Full Page Advert 250-350 85 News Release 400-500 120 Sales Letter (2-Page) 500-750 130 Brochure (6-Page) 300 per page 365 Case Study 600-700 145 e-newsletter 400-500 110 Blog Entry 300-400 70 Email Campaign 500-750 130 Banner Ad 20-25 40 Website (4-6 pages) 250 per page 285 Website (6-10 pages) 250 per page 455 Website Keyword Review (up to 10 pages) N/A 130 Audit via the Advertising Standard authority to comply with new legislation. N/A From 1500 Presentation Script 750-850 170 Pricing is to give a guide only. We will give you a quote based on the amount of research time required, briefing time and time spent proofreading. Page 8
Graphic design and print If you need some creative design work, Emerald Frog Marketing work with talented designers buzzing with brilliant ideas! Whether you need to promote your business with an eye catching flyer or sales letter, create a new brochure, e-magazine downloadable pdf or a dazzling advertisement, then simply let us know! For For direct mail mail and and advertisements, flyers, brochures, posters and and large large format graphic design and and print, print, contact us us for for a a quote. Prices depend on on the the complexity of of the the design, print print media and and volume. If you If you need need the the words to to go go with with the the pictures, then then check out out our our copywriting prices. Branding Does your brand need a refresh? Or, are you setting up a new business and working to create a strong identity in the marketplace? If so our brand package is the one for you. We We will will review your your existing brand (or (or create one one for for start start ups). ups). This This includes a a survey of of your your existing employees brand and and brain-storming of of key key messages and and brand personality. *Logo development and and brand guidelines for for all all suppliers and and employees will will ensure your your brand is consistent. We We also also provide internal communication campaigns to to ensure your your employees are are embracing the the new new brand. Prices start start from from 350. *We *We will will develop three three logos logos concepts and and brand names to to choose from, from, followed by by two two alterations.(any further alterations are are charged at at 60 60 per per hour) Page 9
For more information For more information, or to start generating leads for your business, please call us on 0845 519 5565 or email info@emeraldfrog.co.uk and we ll be happy to help! Prices in this document are given as a guide and will depend on the precise requirements of your project. We realise that one size does not fit all, so we deliver campaigns to suit the needs of your business. We will always provide a proposal before we start any work for you. *All prices may be subject to change. Term and conditions available on request. Emerald Frog Marketing E-Space 26 St Thomas Place Ely CB7 4EX 0845 519 5565 www.emeraldfrog.co.uk info@emeraldfrog.co.uk Page 10