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1 Welcome Introduction Online marketing is growing at an exponential rate where thousands of websites, blogs, videos, tweets and posts are created and distributed every single day. A digital strategy that includes social media is no longer a choice, but is essential for your company to remain competitive in today's market. Social Heroes utilise the power of combining fresh content creation with social media marketing to: Build your online presence Engage and interact with your audience Increase your business visibility Aid customer service and retention Gain valuable customer feedback Generate new leads
2 What is Social Media Management? Social Media Management is when you appoint an external team of experts to assist or manage your businesses social media platforms; reducing stress and workload, yet providing consistency and effectiveness. Why do I need it? Managing your own social media presence can easily become a full-time job that requires constant attention, extending beyond normal business hours. Most businesses have neither the time nor expertise to manage their social media without assistance. Social Heroes will work with you to manage your social media presence, create and distribute relevant content, engage with your audience and build lasting client relationships. "Every business needs & will need social media. I would say it is becoming negligent for any part of business not having somebody fulfilling that role."* Theo Paphitis, Entrepreneur and Dragon How much does this all cost? Probably less than you think. We operate on a cost vs benefit pricing model, so not only do we complete the task to an expert level, but beat the cost of performing it in-house or doing it yourself. *Bob Barker, How Theo Paphitis, Entrepreneur/Dragon, uses social media. [online] Available at:< [Accessed 8th October 2013].
3 Facebook Facebook is the most popular social media tool with over one billion users worldwide. Its strengths lie in its huge user base, ease of access and versatility. There are many ways to create a Facebook presence where you can expect anywhere from dozens to hundreds of visits. We will strategically personalise every aspect of your presence from picture to post ensuring whatever your social media vision we can make it a reality. 219 BILLION of internet users are 44% FaceBook users PHOTOS UPLOADED 600 MILLION MOBILE USERS
4 Twitter Although it was launched over seven years ago it is only recently that Twitter has become mainstream. With its rapid dynamic nature, Twitters main strength lies in its sheer quantities. With over 200 million users sending 400 million tweets a day Twitter is a great tool for sharing information speedily. The key to a successful Twitter presence is knowing who and when to tweet, with followers and re-tweets creating expansive networks. Through analysis of your brand, the message you want to portray and your end goals, we can build a Twitter campaign that connects your business to your desired audience. 60% of Twitter's users worldwide are active on mobile. 15 million Active UK Twitter users US President Barack Obama (@barackobama) has over 36,000,000 followers
5 Google+ Google+ (pronounced and sometimes written as Google Plus) is a social networking and identity service owned and operated by Google Inc. It is the second-largest social networking site in the world, having surpassed Twitter in January It has over 350 million active users. Google has described Google+ as a "social layer" that enhances many of its online properties, unlike conventional social networks generally accessed through a single website. MARK ZUCKERBERG (CREATOR OF FACEBOOK) IS THE MOST FOLLOWED PERSON ON GOOGLE+ GOOGLE+ COST OVER $500 MILLION TO BUILD GOOGLE+ WILL IMPROVE YOUR SITES SEO
6 LinkedIn With 200 million registered LinkedIn users worldwide, this professional business networking tool is not a service to miss out on. Although predominantly used by professionals, LinkedIn can be used as a source of information from a business to business viewpoint. Social Heroes personalise everything on your business page and will engage in groups relative to your industry. YouTube Founded in February 2005, YouTube allows billions of people to discover, watch and share originally-created videos. YouTube provides a forum for people to connect, inform, and inspire others across the globe, and acts as a distribution platform for original content creators and advertisers both large and small. Why outsource? Social Heroes runs on a cost vs benefit pricing model, where we complete the task to an expert level whilst costing less than if you attempted to perform the work yourself or hire in specialised staff. This will enable you to spend more time doing what you do best - running your business, without breaking the bank.
7 Content Marketing The evolution of SEO? Content marketing is fast becoming a major part of effective SEO campaigns and when teamed with Social Media, provides an even more powerful marketing platform. Content can allow you to showcase your business and specialised knowledge. Our experts have the skill and experience to create the content that can release your business marketing potential. Here are a few points to consider: Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads Blogs can give websites 434% more indexed pages and 97% more indexed links People spend more than 50% of their time online looking at content Brands that create 15 blog posts per month average 1200 new leads per month
8 Motion Graphics & 3D Animation Social Heroes can produce stunning high quality motion graphics and 3D animation. Our team of animators, artists and storyboard writers will work with you to create almost anything you can think of. The content created can be used in many ways including: Adverts Promotions Presentations Event Graphics Architectural Visualisation TV & Commercials Product Development How to Videos
9 There are 1.8 Billion potential customers using social media. How are you going to reach them?
10 Includes evenings and weekends Dedicated account manager Blogs per month Other Youtube LinkedIn Google+ Facebook Twitter Inclusive hours 1 included 12 hrs per month BRONZE 400pm 2 included } Includes 1 additional platform 20 hrs per month SILVER 600pm } 4 included Includes upto 2 additional platforms 35 hrs per month GOLD 900pm We like to keep things simple. Choose one of our discounted packages: Gold, Silver or Bronze. If you find our packages don t fit the needs of your business, then simply vist our website and build a bespoke package that is tailor-made for you. Price guide
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