Approaches to Achieve Next-Generation Data Center Joe Li Business Head of Mission Critical Infrastructure Solutions
What CIOs should know.. High way to Next-Generation Data Center Energy-Efficiency Scalability Confidential 2
Delta Group Overview Established in 1971 Global leading player in power electronics and management Dedicated to developing clean and energy-efficient efficient power solutions Member of Green Grid Confidential 3
Confidential Global Operations
What CIOs should know.. High way to Next-Generation Data Center Energy-Efficiency Scalability Confidential 5
What CIOs should know about Data Center Capital Expenditure Space Allocation Power Utilization New data center, designed well, can provide 300% capacity growth in 60% less space. Confidential Highly Efficient Data Center Gartner, Next Generation Data Center Creating Creating Scalable, Energy Efficient Environments, David Cappuccio, June 2010
Three strategic areas will create impact on data center development in the next 10 years What CIOs should know about Data Center Power consumption of new servers will increase Demand for more Infrastructure and Data Center floor space Environmentally centric legislation on green Data Centers Confidential 7 Source: IBM Analysis 2011
What CIOs should know about Data Center COST 1. 14% of the CIOs spend time on cost- saving technology 2 2. 70% of the cost is spent on infrastructure management and construction. 3. 75% of the CIO s will consolidate the data center infrastructure in 5 years 2 4. Electricity consumption increases 0-25% annually 3 1.Data booming results in 54% of demand increase for space 2.From 2006 to 2012 1, energy consumption of data center has been growing some 100% 3.75-80% of users plan to expand data center scale in the coming 12 ~ 24 months Confidential 8 Demand 1. Environmental Protection Agency, Report to Congress on Server and Data Center Energy Efficiency, Public Law 109-431, August 2, 2007; IDC, Koomey et al (2009) 2. IBM Global CIO study, September 2009 3. Energy Information Administration, 2001-2009; IBM analysis
What CIOs should know about Data Center Data center space, power and/or cooling remained the top challenge, identified.. Confidential Source: Gartner, February 2011 9
What CIOs should know.. High way to Next-Generation Data Center Energy-Efficiency Scalability Confidential 10
Traditional vs Modern Approaches The modern design approach to Data Centers takes a longer term view than the old, traditional methods Traditional Approach Based on sq foot of space Horizontal Scalability focused Modern Approach Focus on utilization, cost and reliability Vertical Scalability focused Build to Suit with linear Modular approach - Acquire forecasting of requirements design and build on usage keep Energy-Efficiency and Scalability: High Way rest to free Next to Generation build up later Data Center Huge upfront CAPEX Immediate drop in upfront CAPEX Standardized by time, resource/cost and risk Less energy efficient Confidential 11 Customized by time,resource/cost and risk More energy efficient Source: Gartner:, IBM Analysis
Analysis on D/C expenses- OP Cumulative Cost of Operatio ns ($Millions) $250 $200 $150 $100 $50 Energy Cost Staffing Building Maintenance & Management R E Tax Example: For a 20,000 meter square data center Energy cost grows 15-25% annually. Data center operational costs is 3-5 times of the capital costs. 75% of operation cost spent on energy. 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 Year Data center cost analysis OPEX Energy and cooling cost are increasing in a tremendous rate Cooling takes 45% of energy cost in operating cost, which means it takes 34% of total operating cost in data center. Source: Gartner, 2010 & Forrester, June 2011 55% Others (Server load and computer operation) Cooling 45% Confidential 12
What to consider before constructing your data center Energy Density Availability Confidential 13
Energy Density It s way more cost effective to vary the loads. Different density zones need different energy providing levels and cooling methods. Application Description Energy providing High-density applications Requiring peak performance during specific times 200 watts/square foot Medium-density applications Steady state Normal level 150 watts/square foot Low-density applications At a low performance level 100 watts/square foot Confidential 14 Source: Gartner, March,2011
Availability The basic idea is that different application types will require different levels of availability and power (density) with their servers. Tier One Tier Two Tier Three Tier Four Average unplanned downtime 28 hours 22 hours 1.6 hours 0.4 hours Availability 99.671% 99.741% 99.982% 99.995% Basic site Concurrently Redundant site Fault-tolerant site Types infrastructure Ex: A server room infrastructure maintainable site infrastructure infrastructure Confidential 15 Source: Gartner, March,2011
Seven strategic principles to improve cooling efficiency i 1) Developing an air management strategy Cooling 2) Moving cooling systems closer to the load 3) Operating at a higher delta-t 4) Installing economizers 55% Others (Server load and computer operation) 45% Source: Gartner, IBM analysis 5) Using higher-specification and performance equipment 6) Using dynamic controls 7) Maintaining higher operating temperatures Confidential 16
Four drivers to reshape data center Smarter Design Green Pressure Conquering Cloud Density Computing Confidential 17 Source: Gartner, March,2011
Types of Scalable Data Center Enterprise modular Scalable modular data center data center Defer 40 40-50% 50% of CAPEX and OPEX cost Standardized design starting with modules as smallll as 5,000 sq ft. Save up to 50% operational costs. Confidential Portable modular High density data center zone Up to 20% less than traditional designs Fully F ll functional data center Turnkey center for 500-2,500 sq ft. ft Implement in 812 weeks. Rapidly deploy in 12-14 12 14 weeks. 35% lower cost than site retrofit 18 Source: IBM Analysis 2011
Concepts of a Modular Data Center Vertical Scale Less space is required Over design is eliminated to reduce capex Good expandability to meet IT Build-out time is shortened by integrated solutions of power, cooling and cabling in a module. Cooling and power are configured in optimized performace Hi hl integrated Highly i t t d solution l ti Standardized components and design Flexibility and cost-effectiveness are maximized. Facilities are re-usable for the next-built Confidential 19
Design Concept of Container- based Data Center Delta Design Confidential 20
In a Nutshell To achieve next-generation data center, Think about three strategic areas: Power Consumption, Space, Green Legislations Measure demand vs cost Plan for now and the future development Follow the concept of scalability and energy-efficiency Reshape your own next-generation data center. Confidential 21
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