Technology Solutions from St Ives Management Services (SIMS) A St Ives Group Company
Contents 1. Introduction 2. Hybrid Mail 3. Web2Print 4. Asset Management 5. DNA Connections 6. SIMS 2
Introduction SIMS is the customer facing services division of the St Ives Group We provide a wide array of printed and digital, multi-channel delivery options to support our customers marketing campaigns. In order to further enhance the services we have developed a range of business systems that can bring significant benefits to your business. The following pages provide a brief description of our various technology platforms. When you have had the chance to digest the information we look forward to discussing them with you in greater detail. Contact us on 020 7928 8844 or marketing@st-ives.co.uk 3
Hybrid Mail Hybrid mail is a way of producing and sending your post more cost effectively. With SIMS hybrid mail solution we could save you up to 50% on your current printing and postage costs. Our solution is simple to install and easy to use. We will provide you with the necessary software, training and can help you set up the system you require. Rather than printing to a desktop printer in your office the software and system enables us to print and mail your post centrally via our printhub. By using hybrid mail we can deliver significant economies of scale and effect measurable cost savings generated from both direct and indirect efficiencies within your organisation. The benefits that hybrid mail will give you: Savings on your printing and paper costs Savings on your postage costs Improved brand management Accurate management reporting for all postal activity Fully auditable history for compliance and reporting The SIMS hybrid mail solution covers: Single or multiple page A4 letters into A5 envelopes Large and small mailings Regulatory mailings, licence renewals, membership cards Marketing campaigns with pre-printed inserts 4
Web2Print Web2Print is a way to create high quality printed products with new or personalised content to improve your local marketing campaigns, at economical rates. With online access to your templates your teams can personalise designated fields in their local offices or departments. To ensure brand compliance all templates will be available for approval by your central marketing team before release. Your final documents are then batched together to provide the economies of scale achieved from the longer print runs and can be delivered the next day. Web2Print systems provide you and your regional teams with the ability to incorporate variable messages for your local marketing while maintaining central brand control. The main benefits SIMS web2print will provide: Templated artwork to manage your brand Personalised areas to localise your message Economical production costs Improved brand management Centrally controlled campaign budgets Franchise operators can localise their marketing campaigns without compromising your brand Our Web2Print solution includes: Personalised postcards, posters, brochures, leaflets and mailers Personalised stationery including business cards and letterheads Links to mailing data for targeted direct mail campaigns Signage and information leaflets for local messages Menus, wine lists and price lists 5
Digital Asset Management Digital Asset Management provides you with a centralised solution for all of your image, data and business assets. Digital Asset Management is a simple and effective low cost solution for all of your digital storage and management needs. Our online asset management system provides you with the ability to securely hold and access all your artwork, business forms, spread sheets, presentations, video and audio assets in one place. We provide a perfect marketing tool to help control your corporate messages. Accessible over the internet from any location, the system also has a password protected file structure to guarantee a completely secure environment. The SIMS solution provides: Low set up and maintenance costs Secure back-up Online previews for individual files and linked images Controlled access to internal and external users Unlimited number of users Easy to use online shopping features Version control The benefits to you: Full Disaster Recovery Low cost way to securely store your assets Remote office storage accessible through any web connection Brand control Scalable solution to your business needs 6
DNA Connections Save time and money with better control of your marketing campaigns. DNA Connections is a flexible low cost Marketing Resource Management system that can be tailored to your business needs. Developed by St Ives, DNA Connections is a world-class software suite that provides campaign management tools for marketing departments. Used by many of our customers DNA Connections has 8,000 users around the world processing over 300 million of print and marketing communications. Once embedded within an organisation s operations, DNA Connections puts you and your agencies in total control of your campaigns. Use DNA Connections to: Order and process print through our template-based artwork (web2print) facility Organise creative resources and images using our digital asset management system Order finished stock or exhibitions materials through the online warehouse View management information using a dashboard facility Control budgets and view all print collateral through a DataStore facility Integrate with your in-house systems We can provide any combination of modules to consolidate and manage your communications requirements. Some available modules include: Asset Management Ordering Workflow Artwork / Proofing Tracking / Reporting Management Information Data Store Virtual Store 7
About SIMS Ensuring you choose the right marketing services supplier and receive the best possible response and value for money is time consuming and intensive. St Ives Management Services (SIMS) is a customer-driven team of procurement specialists who can give you access to new capabilities, different services and solutions for your communications strategy. We are also your gateway into St Ives Group and can help you decide which of the Group s services are right for your campaign, drawing on expertise across a number of disciplines. However, we also operate independently of the Group and will also advise on potential external suppliers if they deliver a more appropriate solution for you. Working as a central team, we ll source the best multi-channel marketing communications and suppliers so that you can deliver focused communications to your customers. We draw on expertise across a number of disciplines; however, we are independent and will always choose the right supplier, with the right technology, at the right cost from all our partners for you. By managing these relationships we guarantee increased efficiencies, yearon-year savings and improvement to processes, delivery and ROI. We take the fuss out of managing the suppliers leaving you to focus on the things that matter to you. Some of our clients include: HSBC, Royal Mail, The Conservative Party, Waitrose, John Lewis, Sainsbury s, Post Office, William Reed and DC Thompson. 8
Our services We take the time to understand the ins and outs of your communication plans before formulating a strategy. We ll then design a tailored solution that answers to your brief in the best possible way whilst reducing costs, improving quality and streamlining processes. Our services are powered by people and new technologies allowing us to bring your messages to life across all digital and traditional marketing channels whilst demonstrating clear results for your customer communication campaigns. As part of our service we can guarantee competitive pricing. We are an independent and well-established organisation with a proven supply chain. If we cannot fulfil your communication project using our Group expertise then we ll select an independent supplier from our network who can deliver the best value for you. In addition to delivering marketing campaign services our management expertise also encompasses print and commodity procurement. For further details of any of these services please see the SIMS contacts on page 12. 9
SIMS St Ives Marketing Services Division comprises: Incite works with clients to help them make decisions and motivate change through identifying and communicating market research insights. Occam is one of the UK s leading database marketing services companies providing marketing support and business information management software. Pragma is a leading consultancy specialising in consumer and retail markets, across a diverse range of sectors. Response One provides integrated marketing services, including strategic data acquisition and planning, insight-driven customer management, online search and strategic direct and digital campaign expertise. Amaze is one of the UK s leading full service marketing and technology consultancies, boasting an unrivalled depth of understanding of technology and human behaviour. Tactical Solutions is a field sales and marketing company which consistently delivers a measurable return on investment for leading retailers and brands across the UK and Ireland. Branded3 is an integrated Digital and SEO agency, combining web design and development with leading SEO specialists. Sponge is a full service agency specialising in helping brands create innovative mobile marketing campaigns, high-end mobile websites and apps, and one to one customer communication strategies. 10
Some of our customers 11
SIMS Contact Points Andrew Clay andrew.clay@st-ives.co.uk 07850 011107 Angus Campbell angus.campbell@st-ives.co.uk 07712 664290 Peter Doughty peter.doughty@st-ives.co.uk 07712 664333 Katy Bonnor katy.bonnor@st-ives.co.uk 07966 318386 SIMS One Tudor Street London EC4Y 0AH t. 020 7928 8844 e. marketing@st-ives.co.uk w. www.st-ives.co.uk Socialise with us @StIvesGroup SIMS St Ives Group A St Ives Group Company