Location Based Mobile App. For Trade Fairs, Events & Brand Worlds Product Presentation



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Location Based Mobile App For Trade Fairs, Events & Brand Worlds Product Presentation

Location Based Mobile App For Trade Fairs, Events & Brand Worlds Temporary or permanent locations such as Trade Fairs, Events and Brand Worlds Increasing touch points with clients Ground Plan based interaction Add depths to the location before, during and after clients visit Easy insertions of Products, Services, Agenda, Contact Form and Lead Generation functions

Location Based Mobile App For Trade Fairs, Events & Brand Worlds Advantages Flexible Brand and Content Layout Fast and easy releases User friendly and simple Extendable structure Free downloads from App Stores Offline available content Automatic Updates Metrics tracking (during & after)

Location Based Mobile App For Trade Fairs, Events & Brand Worlds Pre-Show Build excitement about the show Marketing Platform for advertising Updates for new product releases Helps plan your visit, what to see, when and where Option to set an appointment or Demo in advance Lead-Capturing Social Media Channel Integration

Location Based Mobile App For Trade Fairs, Events & Brand Worlds During Show Virtual Ground Plan based Guide through the location Additional interactive data available to the products and services (QR-Codes, Augmented Reality, Erasmus) Daily agenda for on-site planning Could also act as a replacement to an on-site visit for those unable to attend Live webcasting of on-site and remote location demos Content offline still available

Location Based Mobile App For Trade Fairs, Events & Brand Worlds Post-Show Follow-up information Webcasts / videos of the event Teasers for upcoming events Input option for client feedback to the show Metrics - Analytics, Statistics about downloads and content clicks

Individualize Your Welcome Page

Individualize Your Welcome Page 2. Logo & Name

Individualize Your Welcome Page 2. Logo & Name 3. Header Graphics (swipe)

Individualize Your Welcome Page 2. Logo & Name 3. Header Graphics (swipe) 4. Introduction Text

Individualize Your Welcome Page 2. Logo & Name 3. Header Graphics (swipe) 4. Introduction Text 5. Short description of the Menu

Describe Your Product in Detail

Describe Your Product in Detail 2. Product Title

Describe Your Product in Detail 2. Product Title 3. Header Graphics (swipe)

Describe Your Product in Detail 2. Product Title 3. Header Graphics (swipe) 4. Overview (Product Picture & Bulletpoints)

Describe Your Product in Detail 2. Product Title 3. Header Graphics (swipe) 4. Overview (Product Picture & Bulletpoints) 5. Video

Choose Touch Points to be Explored

Choose Touch Points to be Explored 2. Location s Ground Plan

Choose Touch Points to be Explored 2. Location s Ground Plan 3. Touch Points

Choose Touch Points to be Explored 2. Location s Ground Plan 3. Touch Points 4. Touch Point Details (Product Picture & Bulletpoints)

Choose Touch Points to be Explored 2. Location s Ground Plan 3. Touch Points 4. Touch Point Details (Product Picture & Bulletpoints)

Communicate Your Agenda

Communicate Your Agenda 2. Date

Communicate Your Agenda 2. Date 3. Description

Communicate Your Agenda 2. Date 3. Description 4. Schedule

Receive Input from Clients

Receive Input from Clients 2. User details to be filled

Receive Input from Clients 2. User details to be filled 3. Send to

Receive Input from Clients 2. User details to be filled 3. Send to 4. Links to Website, Social Media

Further Examples: Graphic Arts Experience Center Atlanta

Further Examples: HP Indigo predrupa-roadshow 2012

Further Examples: KitchenAid

Location Based Mobile App Ground Plan based interaction Virtual guide for locations such as Trade Fairs, Events and Brand Worlds Increase Touch Points with clients Fast, easy, intuitive and cost effective

EVERY SUCCESSFUL PROJECT STARTS WITH DIALOG! ArtLab Studios GmbH Wisslerstraße 19 12587 Berlin, Germany Your contact persons: Marek Heinemann / General Director mheinemann@artlabstudios.de Tel. +49 30 53 60 81 41 Tobias Hübner / Project Manager thuebner@artlabstudios.de Tel. +49 30 53 60 81 97