Company Profile www.tosaca.co.za
WHO WE ARE Tosaca Media Group is a communication and marketing firm that specializes in corporate events management, branding and design, Public Relations, publishing and print media. Our aim is to create an experience that goes beyond expectations. We are a onestop-shop fully equipped to produce a range of marketing and communication tools from conception to completion. Fuelled by passion and BIG ideas, Tosaca Media Group provides customized strategic event experiences where guests connect with our clients brands and products in ways that are personally relevant and memorable. Our aim is to create value seamlessly into your existing marketing strategy by identifying the need and meeting the objectives of the task at hand. Somehow, we ll find it. The balance between who we wish to be and who we need to be. But for now, we simply have to be satisfied with who we are. Brandon Sanderson WHAT WE DO Corporate Events Management TOSACA has comprehensive project plans and event management systems to ensure proficient delivery of creatively designed conferences, seminars, exhibitions, road shows and events. Our aim is to integrate your event or exhibition seamlessly into your existing marketing strategy by identifying the need and meeting the objectives of the function. Tosaca Events system is able to play an integral part in making the global village that much smaller by bridging the communication barrier through the management and facilitation of events. Concept development Project conceptualisation Planning and implementation On-site management Production, design and staging of events Database creation, RSVP management and guest relations Co-ordination of all event logistics Event entertainment Event Strategy/ Communication Development Event PR Event exhibitions setup and management Also specialises in Custom Events Conferences, Corporate Events, Social Events, Sports Events, Golf Days, Team Buildings and Gala Dinners By failing to prepare, you are preparing to fail. Benjamin Franklin
PUBLIC RELATIONS Our agency has extensive experience in developing and activating PR campaigns tailored to meet our clients unique business objectives. Tosaca Media Groups approach to conceptualising and implementing effective communication strategies includes conducting primary and secondary research, thorough analysis of target audiences and stakeholders, understanding our clients vision and strategic essentials, as well as determining desired perceptions. Following this process, Tosaca Media Group team are empowered to develop influential campaign goals, create key brand and service messages, as well as identify and activate the relevant communication channels necessary to achieve meaningful business results. Over the years, we have developed strong relationships with a range of media houses and we take a very hands-on and personal approach to achieving media coverage. While we accept the importance and value of a media release in communicating a message, we also offer a more proactive approach personally briefing journalists and actively pitching opportunities. We therefore place huge emphasis on measuring the impact of our PR campaigns over time on brand equity, reputation and most importantly value for money. Media relations Press releases Press packs Product launches Publicity stunts Sponsorship Crisis management Corporate literature & annual reports Organizing media lunches, conferences & launches Creative conceptualizing of media engagement activations Writing and compilation of newsletters and internal magazines Liaising with the media print, broadcast and online If I was down to my last dollar, I would spend it on public relations Bill Gates
BRANDING AND DESIGN We design and deliver brands, from conceptualisation to implementation. Our services involve designing and developing brands for use in print or on the net. If you require a media partner or design consultancy to manage your brand then please see what Tosaca Media Group has to offer. We specialise in delivering brand identities, not just logos but visual identities that are fuelled by inspiration. Creating New Brands Developing Existing Brands Re-Designing Brands Corporate Identity Brand Guidelines Brand Management If you think good design is expensive, you should look at the cost of bad design Dr Ralf Speth GETTING YOUR BRAND ONLINE Tosaca Media Group uses the power of the Internet to empower brands. Fulfilling the clients online needs, whatever they may be. Website Design Web Development Website Management E-Commerce Content Management Search Engine Management Branded Email Email Newsletters Social media management E-Brochures We don t have a choice on whether we do social media, the question is how well we do it Erik Qualman
PRINT DESIGN AND LAYOUT Printed marketing material is an important asset to any business. Whether it s business stationery or company catalogue. Advert Design Packaging Design Brochure Design Catalogue Design Stationery Design Leaflet & Flyer Design Exhibition Graphics Print Management Annual Report publication design There are three responses to a piece of design yes, no, and Wow. Wow is the one to aim for. Milton Glaser CONTRACT PUBLISHING The Tosaca Media Group team has produced coffee-table books, brochures, flyers, banners, pamphlets, annual reports, corporate literature, catalogues, calendars, travel planners, newsletters, magazines and guide books for a wide range of corporate clients. Contract publishing services include conceptualising, writing, editing, designing, photography, colour separation, printing and delivery. With our highly qualified team, Tosaca Media Group offers top class professional publishing services which include: Book Publishing Magazine Publishing Customized magazines Annual reports Event magazine brochure Customised Publications Design creates culture. Culture shapes values. Values determine the future. Robert L. Peters
PHOTOGRAPHY AND VIDEO Tosaca provides corporate photography and video to Government, professional firms and private businesses for their annual reports, filming of their events and capturing of any images and videos to be used in the future. Our technical team will retouch images where necessary using Photoshop on Apple Mac Pros. For video editing we use Final Cut Pro. We deliver a fast and efficient turnaround of any digital media as required. Tosaca also has extensive experience in creating images for company annual reports. We shoot on location, taking portraits of management and employees. We will also photograph business facilities and premises for annual reports. We often employ a reportage style of photography that captures the day-to-day reality of a client s business. Tosaca recommends more than one photographic session to document a business in operation. From these sessions we generate hundreds of images that can be used on client websites, marketing materials or for PR purposes, as well as annual reports. We will supply you with the best Photographers and videographers for your Corporate Event & Conferences A good photograph is knowing where to stand Ansel Adams OUR TEAM Our team offers the creative vision, professionalism and expertise to create the best with a constant eye towards detail, quality, originality and results. We aim for your targets and offer extended service to all our clients to build a relationship of a lifetime. With time we intend to establish our service on a continental platform, which will increase the knowledge of our service. What makes us different? Proven, demonstrated results just ask our clients Personalized campaign development each and every time An extensive and tailored media contact list local and national media We deliver creative concepts to get your brand at the forefront of your target audience We can integrate your social media activity to complement your media efforts We are results driven, proactive, professional and responsive We are young, black and passionate
SOME OF OUR HAPPY CLIENTS FOR MORE INFORMATION CONTACT: Calvin Makhubela: 072 070 8467 E: calvin@tosaca.co.za Thato Mothlabani: 076 641 9135 E: thato@tosaca.co.za Office: 012 771 3734 Website: www.tosaca.co.za