Digital Transformation. 23 Juni - Progress Summer Summit - Rotterdam. Stephan Leferink Progress Benelux

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Transcription:

Digital Transformation 23 Juni - Progress Summer Summit - Rotterdam Stephan Leferink Progress Benelux

Programma 14.00u 14.30u Digital Transformation & Experience Introductie en Plenaire Sessie 14.45u 18.00u Summit Progress Business Summit Progress Technical Summit Progress Digital Experience Summit 18.00u 20.00u Borrel & Buffet 2

Sprekers Faris Sweis Chief Transformation Officer Colleen Smith VP & General Manager OE en Corticon Bilyana Ivanova Digital Marketing Technology Expert Helen Suykerbuyk Manager Marketing & Communicatie OGT 3

SS Rotterdam 4

What is digital transformation and why should you care?

What is Digital Business & Digital Transformation? Creation of new business designs that connect not only people and business, but also connect people, business and things to drive revenue and efficiency. Creating new and disruptive competitive advantage by blurring the digital and physical worlds. Digital business helps to eliminate barriers that now exist among industry segments, while creating new value chains and business opportunities that traditional businesses cannot offer. 6

What is Digital Business & Digital Transformation? The use of technology to radically improve performance or reach of enterprises. 7

Digital Transformation Connects the Dots People, processes and technology Organization-wide focus Centered around the customer Driven by desired business outcomes 8

Digital Transformation Impact The majority (87%) of companies think that digital transformation is a competitive opportunity. CapGemini companies with the strongest omni-channel customer engagement strategies retain an average of 89% of their customers, as compared to 33% for companies with weak omni-channel strategies. Aberdeen Group

Organizations That Don t Deliver Will be Displaced Digital is the main reason just over half of the companies on the Fortune 500 have disappeared since the year 2000. Pierre Nanterme, CEO of Accenture 80% of CEOs believe they deliver a superior customer experience but only 8% of their customers agree. Bain and Company

Common Digital Transformation Challenges Most Organizations Don t understand the customer journey Can t turn data into actionable insight Have legacy systems and employees Have organization silos & competing agendas Lack strategic & execution capabilities Can t deliver content-first customer experiences 11

The Era of Customer-Centricity Customer Journey DISCOVER CONSIDER DECIDE USE Channels of Engagement Mobile Web Digital Marketing In-Person Engagements 12

Customer Engagement is Key But That s Not Enough Even if you are providing a great customer experience Mobile Web Digital Marketing In-Person Engagements Your back-end systems and processes must engage your employees or your customer experience will suffer 13

Digital Transformation Constant change means you must continually leverage technology to keep ahead of the curve. From your website, to your backend systems and employee processes, everything you do should optimize the customer experience and reinforce organizational excellence. Do it right, and it will become a competitive advantage. 14

Foundation for Digital Transformation Managing Web Scale Omni-Channel Engagement Enterprise Mobility App Development & Deployment Development Platforms Development Tools Deployment Platform Testing Business Automation Business Rules Business Process Management Data Connectors Relational SaaS/Cloud Big Data Text/XML/EDI Customer Experience Content Management Digital Experience Reporting & Analytics 15

Met meer dan 736.000 leden is Vereniging Eigen Huis een van de grootste consumenten organisaties in Nederland. E-Business Manager Wilfred Bruin legt uit hoe VEH gepersonaliseerde online dienstverlening en content management mogelijk maakt met behulp van Progress Sitefinity. Video: https://www.progress.nl/customers 16

Emakina is een bekend full service digital agency die met 700 jonge talenten dagelijks werkt aan de digitale transformatie bij bekende merken. In deze video legt CTO John Deprez uit, waarom het partnership met Progress en Sitefinity belangrijk voor hun is. Video: https://www.progress.nl/customers 17

Customer Engagement Is Key But That s Not Enough Unless you have back-end systems and processes that interact and also engage your employees, your customer experience will suffer. 18

Gebruikersgemak was één van de belangrijkste eisen die de Haven van Rotterdam aan Progress partner GMT meegaf om apps mobiele toegankelijkheid te maken. Een paar weken later konden gebruikers via tablets en notebooks eenvoudig de Cloud-applicatie bereiken. Video: https://www.progress.nl/customers 19

Financiële software reus Exact zet in op no hands accounting. Principal Product Marketing Djimmy Zeijpveld hoe en de rol die Progress in hun cloud en mobile enabled oplossingen speelt. Video: https://www.progress.nl/customers 20

Klanten in de retail (waaronder Coolcat, Nelson en Perry Sport) in de zorg (waaronder Philadelphia) en SAB Catering, werken met de Progressgebaseerde financiële software van Bizon. In deze video bespreekt de CEO Theo van Mol een Digitale Transformatie bij de stichting Mijn Geld en Zo. Video: https://www.progress.nl/customers 21

Progress at a Glance DEVELOPER COMMUNITY 1.7 million+ EMPLOYEES ~1,800 CUSTOMERS WORLDWIDE 78,000+ PARTNERS 1,750+ FY15 REVENUES PARTNER ECOSYSTEM $412 million $3 billion APPLICATIONS DEPLOYED 30,000+ RENEWAL RATES 90%+ 22