EMERGING TRENDS ARTISTIC CREATIVITY AWARD WINNING EDUCATORS EXPERIENTIAL LEARNING

EMERGING TRENDS ARTISTIC CREATIVITY AWARD WINNING EDUCATORS EXPERIENTIAL LEARNING

MESSAGE FROM THE PRINCIPALS The Style Academy, formerly Richards Beauty College, was established in 1961. Its history is defined by its commitment to excellence and innovation in education, professional development and personal growth. We and the educators provide mentorship that equips students to transition into confident and successful skilled professionals, entrepreneurs, communicators, educators and leaders, with maximum earning potential. We believe in instilling essential life skills and fierce determination to enable individuals to achieve their career goals and excel personally and professionally. We have experience and success as entrepreneurs, salon managers and operators, event creators, educators and award recipients. We have mastered every component of this industry and are applying this knowledge to educate and inspire generations of emerging talent. The Style Academy is positioned as one of the best beauty colleges and hair schools in Canada with internationally experienced, award-winning educators. The program curriculums explore emerging style trends using modern technology, encourage artistic creativity and create opportunities for students to grow clientele. with special events, theatre companies and print publications to enhance their technical skills. The Style Academy has established a history of success in developing students into award-winning, international champions. Students are encouraged to participate in Skills Canada, World Skills and Allied Beauty Association competitions. The Style Academy delivers specialized coaching to prepare students to enter competitions. Upon graduation, The Style Academy remains a dedicated and valuable resource for alumni, providing advanced and continuing education courses to ensure industry professionals are knowledgeable about emerging trends and constantly striving to achieve excellence in their careers. Thank you for considering The Style Academy to pursue your education and professional development. Hairstyling, Esthetics and Makeup Artistry are thriving, versatile professions with limitless opportunity to achieve success. We foster collaboration with experienced industry professionals and guest educators to maximize the quality of education we deliver. Students experience interactive learning by performing services on guests and collaborating CANDYCE FIESSEL Principal & Partner DANIEL PRITCHARD Principal & Partner 1

SALES FILM & THEATRE ENTREPRENEUR MANAGER & OPERATOR MASTER EDUCATOR RUNWAY STYLIST EDITORIAL STYLIST INTERNATIONAL JUDGE ARTIST WHY CHOOSE A CREATIVE INDUSTRY? Pursuing a skilled trade creates rewarding advantages that undergraduate education does not create. If you are considering pursuing a career in the beauty industry, these are some important facts for you to consider. Undergraduate, University students in Saskatchewan pay the second highest tuition in the country. On average student loan debt is $25,000 which if paid out over the typical 10 year amortization is equal to over $35,000. Complete your education in a quarter of the time for less than half the cost of University allowing you to begin working towards your career and financial goals sooner. Careers in the beauty industry create a maximum earning potential ranging from $30,000-$100,000 annually with schedule flexibility that can be customized to your lifestyle. GOVERNMENT ACCREDITATION & FINANCIAL AID The Style Academy is a Private Vocational School, registered by the Government of Saskatchewan s Ministry of Advanced Education and is a Designated Educational Institution for student loan eligibility, recognized by the Government of Canada. It delivers program curriculums recognized by the Saskatchewan Apprenticeship and Trade Certification Commission (SATCC) and affordable tuition fees. The Government of Canada and the Government of Saskatchewan work together to provide student financial aid (referred to as assistance ) in Saskatchewan. Loans, grants, bursaries and scholarships are available to help full and part-time students access and afford post-secondary education. The Style Academy does not guarantee students will receive loans, grants, bursaries, or scholarships but will work alongside students to complete the application process and provide information about financial resources. Payment Plans are offered and financial assistance is available to those students who qualify. ADMISSION PROCESS ENTRY REQUIREMENTS 1. Review program information and entry requirements. 2. Submit student application form and high school or General Education Development (GED) equivalent transcript. 3. Receive request for exploratory interview & campus tour. 4. Application and interview will be evaluated to determine if you will be accepted into The Style Academy. 1. Saskatchewan high school diploma or non-saskatchewan equivalent or GED equivalent. 2. Verification of high school or GED equivalent transcript. 3. 18 years of age. Applicants 17 years of age or younger require parental or guardian consent. 4. Valid government issued photo identification and Social Insurance Number. 5. $125 registration fee. 6. Schedule Campus Tour The Style Academy 2455 Broad Street Regina, SK T 306.522.2077 F 306.522.3334 styleacademy.ca 2

SCHEDULE A CAMPUS TOUR Campus tours allow you to observe classroom lessons and guest services while they are being performed, explore career investment payment plans, inquire about supplies and materials and meet the principals and educators. There is no obligation to submit a student application during or after your campus tour. Please contact The Style Academy to schedule a campus tour: T 306.522.0606 ATTIRE Students are encouraged to express their creativity and professionalism with their apparel, hairstyles and accessories. Students are required to wear black professional attire and maintain a clean, professional appearance. If you are uncertain if a garment is acceptable, please speak to one of our educators, we supply a detailed style guide. INADEQUATE GRADES Inadequate grades may indicate a lack of student inability or motivation. When a student is struggling in one or more areas of study or skill level, the educator will advise the student on how the deficiency can be successfully completed and determine a deadline for the work to be completed satisfactorily. The student will be notified immediately after a grading period of how the deficiency can be successfully completed. SUSPENSION Students may be suspended for tardiness, absences, or for inappropriate behaviour with a peer, staff member, or salon area guest. If a student is suspended, the student will be advised by staff about the existing problem and what the student must do to correct the problem. It is the college s intention is to establish professional etiquette for success in the industry. TERMINATION A student s enrolment may be terminated by The Style Academy for any of the following reasons: failure to meet any of the policies including insufficient progress; non-payment of tuition; failure to comply with rules or policies (including, but not limited to, refusal to follow directions of educators); violation of Provincial Laws or regulations; disruptive behaviour and improper conduct; and any action which causes or could cause bodily harm to a client, a student or employee of The Style Academy: wilful destruction of property; and theft or any illegal act. In the case of termination, the student will receive a refund, according to the Refund Policy as per the PVS act. The Style Academy will issue an official transcript of hours to students who withdraw prior to program completion when the student has successfully completed the required exit paperwork; attended an exit interview; and made final payment of debts owed to the College. The student may also be terminated for failure to fulfill tuition requirements as agreed upon per the enrolment agreement. 3

HAIRSTYLING Students who successfully complete this program will be eligible to apply for a learner s licence in order to complete an apprenticeship and to pursue the Journeyperson Hairstylist Certification examination process. AREAS OF STUDY Haircutting 101,102,103 Color 101,102,103 Design & Finishing 101,102,103 Chemical Texture & Perming 101,102 Professional Development 101,102,103 Makeup Fundamentals 101 Journeyman Preparation In our full-time program you will learn modern day hair shaping, color techniques, texturizing, braiding, blow/dry finishing, up-styling, extensions (tape-in, weaves, clip-in), editorial styling, applied sciences, safety and sanitation, business building skills; take part in salon tours; hear from guests artists; be involved in offsite events, photo-shoots, fashion shows; learn goal setting and most of all, be submersed in a committed learning environment for passionate like-minded creative students & educators. FULL-TIME PROGRAM 10 months Monday Wednesday & Friday 8:30 a.m. 4 p.m. Thursday Noon 7:30 p.m. *Two evenings and every other Saturday required for final 6 months of program to reach service guest goals. PART-TIME PROGRAM contact for dates Monday Wednesday 4:30 p.m. 8:30 p.m. Saturday 9:00 a.m. 5:00 p.m. COURSE LENGTH 1,500 HOURS TUITION & FEES Registration $125 Tuition $10 000 Locker & Grad Fee $120 Tools & Books $3,059.64 TOTAL $13,304.64 INCLUDING TAX Images of student work: Men s Fade: Andy Chung; High Fashion Hair and Makeup: Halima Alli / Hairstylist, Jocelyn Crowe / Hairstylist, Kelcey Harrasen / Makeup Artist, Julia / Edge Agency Model The Style Academy 2455 Broad Street Regina, SK T 306.522.2077 F 306.522.3334 styleacademy.ca 4

ADVANCED ESTHETICS & NAIL TECHNICIAN Students who successfully complete this program will be eligible apply for a learner s licence in order to complete an apprenticeship and pursue the Journeyperson Esthetics Nail Technician and Esthetics Skin Care Technician Certification examination process. AREAS OF STUDY Students will develop theoretical knowledge and practical experience in the following Artificial Nails Skin Care & Body Treatments Makeup Hot Stone & Relaxation Massage Manicures & Pedicures Product Knowledge Lash & Brow Tinting Hair Removal Chemistry, Anatomy & Physiology Professional Communication Career & Professional Image Development Applied Sciences, Safety and Sanitation Customer Service and Guest Retention Retailing Salon Management & Operations FULL-TIME PROGRAM (9 months) Monday, Wednesday & Friday 8:30 a.m. 4 p.m. Tuesday Noon - 7:30 p.m. Thursday Noon 7:30 p. m. Tuesday, Wednesday & Friday 8:30 a.m. 4 p.m. Thursday Noon 7:30 p. m. Saturday 9:00 a.m. - 5:00 p.m. PART-TIME PROGRAM (contact for dates) Tuesday & Thursday 4:00 p.m. 7:30 p.m. Saturday 9:00 a.m. 5:00 p.m. COURSE LENGTH 1,350 HOURS TUITION & FEES Registration $125 Tuition $6,300 Locker Fee and Grad Fee $120 Tools & Books $4023.60 TOTAL $10,568.60 including tax Nails by Leanne Brown 5

ADVANCED ESTHETICS Students who successfully complete this program will be eligible apply for a learner s licence in order to complete an apprenticeship and pursue the Journeyperson Esthetics Skin Care Technician Certification examination process. AREAS OF STUDY Skin Care & Body Treatments Makeup Hot Stone & Relaxation Massage Hair Removal Manicure & Pedicure Treatments Chemistry, Anatomy & Physiology Professional Communication Career & Professional Image Development Applied Sciences, Safety and Sanitation Customer Service and Guest Retention Retailing Salon Management & Operations FULL-TIME PROGRAM (6 months) Monday, Wednesday & Friday 8:30 a.m. 4 p.m. Tuesday Noon - 7:30 p.m. Thursday Noon 7:30 p. m. Tuesday, Wednesday & Friday 8:30 a.m. 4 p.m. Thursday Noon 7:30 p. m. Saturday 9:00 a.m. - 5:00 p.m. PART-TIME PROGRAM (contact for dates) Tuesday & Thursday 4:00 p.m. 7:30 p.m. Saturday 9:00 a.m. 5:00 p.m. COURSE LENGTH 900 HOURS TUITION & FEES Registration $125 Tuition $5000 Locker & Grad Fee $120 Tools & Books $2811.23 TOTAL $8,056.23 including tax The Style Academy 2455 Broad Street Regina, SK T 306.522.2077 F 306.522.3334 styleacademy.ca 6

ADVANCED ARTIFICIAL NAIL TECHNICIAN Students who successfully complete this program will be eligible to apply for a learner s licence in order to complete an apprenticeship and to pursue the Journeyperson Esthetics Nail Technician Certification examination process. AREAS OF STUDY Nail Esthetics Manicure & Pedicure Treatments Chemistry, Anatomy & Physiology Professional Communication Career & Professional Image Development Applied Sciences, Safety and Sanitation Customer Service and Guest Retention Retailing Salon Management & Operations Product Knowledge COURSE SCHEDULE For start dates, please contact our office FULL-TIME PROGRAM 12 weeks Monday, Wednesday & Friday 8:30 a.m. 4 p.m. Tuesday Noon - 7:30 p.m. Thursday Noon 7:30 p. m. Tuesday, Wednesday & Friday 8:30 a.m. 4 p.m. Thursday Noon 7:30 p. m. Saturday 9:00 a.m. - 5:00 p.m. PART-TIME PROGRAM 20 weeks Monday Wednesday 8:30 a.m. 4:00 p.m. Tuesday & Wednesday 8:30 a.m. - 4:00 p.m. Thursday Noon - 7:30 p.m. COURSE LENGTH 450 HOURS TUITION & FEES Registration $125 Tuition $3400 Locker Fee $20 Tools & Books $2512.43 TOTAL $6,057.43 including tax Nails by Leanne Brown 7

MAKEUP ARTISTRY Students who successfully complete this program will receive a Makeup Artistry diploma. AREAS OF STUDY Color Theory Makeup Fundamentals Facial Anatomy Basic Skin Care Day Makeup for the Everyday Client Makeup Lessons Educating Clients Bridal Makeup/Bridal Airbrush Event Makeup/Evening Makeup Artificial Lashes Strip & Individual Body Art Temporary Tattoos Makeup for Photography Social Media for Makeup Professionals Building a Portfolio Product Knowledge Retailing Customer Service/Guest Retention Fashion Makeup Editorial Makeup Facecharting AND MORE! FULL-TIME PROGRAM 16 weeks Monday - Wednesday 8:30 a.m. 4:00 p.m. EVENING/WEEKEND PROGRAM 7 months Tuesday 4:00 p.m. 8:00 p.m. Saturday 9:00 a.m. 4:00 p.m. COURSE LENGTH 330 HOURS TUITION & FEES Registration $125 Tuition $4800 Locker Fee $20 Graduation Fee $100 Tools & Books $2,804.08 TOTAL $7,849.08 including tax Images of student work: High Fashion Hair and Makeup: Aspen Orsted / Makeup - Model, Miranda Dipaola / Makeup Artist, Stacey Lang / Stylist. High Fashion Makeup: Elizabeth Pinay / Hairstyling, Chelsea Simmons / Hairstylist, Amber Astrope / Makeup Artist, Annora / Edge Agency Model. The Style Academy 2455 Broad Street Regina, SK T 306.522.2077 F 306.522.3334 styleacademy.ca 8

MAKEUP 101 Certificate Program Students who successfully complete this program will receive a certificate for Makeup Fundamentals. Makeup 101 is the pro makeup class for beginners! Learn to apply basic daytime makeup and how to transition the look into evening, including both individual and strip lash application. Skills developed include: Using the color wheel to identify undertones and select suitable makeup styles Determining various face and eye shapes and using makeup to reshape by highlighting and contouring features accordingly Recognizing skin types and selecting appropriate products for daily cleansing and daytime makeup wear. Upon completion, you will feel confident applying makeup for day, evening, headshots and simple photography. Makeup 101 does not require any industry experience; however, this class would be a huge asset to anyone in the beauty industry. Especially those looking to increase their sales in a salon by offering makeup touch ups at the end of a hair service, or events like weddings or stagettes. COURSE LENGTH 16 HOURS Part-time program 2 weeks Dates to be determined 4:30 p.m. 8:30 p.m. COURSE FEE $600 plus Kit Students are required to purchase makeup kits prior to the first day of class. There are 2 kit options available and additional items may be added to each for customization. Contact school for pricing. Custom makeup kit pricing available upon request. Images of student work: High Fashion Hair and Makeup: Jodie Zorn / Hair & Moodboard, Tinecia Piea / Hair and Model, Kayla Ravert / Hair and Wardrobe, Kaylene Unger / Hair and Make-up, Kaitlyn Robison / Hair and Wardrobe; High Fashion Hair and Makeup: Sydni Buffalo / Hairstylist, Kelsey Zimmerman / Makeup Artist, Nikiah Wood/ Freelance Model ; High Fashion Hair and Makeup: Carissa Bens / Makeup Artist and model, Elizabeth Pinay / Hairstyling. 9

MAKEUP Certificate Programs BRIDAL BOOTCAMP $750 + KIT *Must have makeup experience or Makeup 101 Certificate Makeup Fundamentals Review Natural and Dramatic Bridal Looks Bridal Trends Makeup for HD Photography Airbrushing Booking/Handling Wedding Parties Consultations/Trials SPECIAL FX/HALLOWEEN $450 + KIT Stages of Bruises Cuts Blood and Skin Abrasions Aging Highlighting and Contouring Skeleton/Zombie Demo THE MAKEUP BUSINESS $395 Consultations Social Media for Makeup Artists Networking Marketing/Promotions for MUAs Customer Service Guest Retention Retailing Images of student work: High Fashion Hair and Makeup: Aspen Orsted / Makeup - Model, Miranda Dipaola / Makeup Artist, Stacey Lang / Stylist. High Fashion Hair and Makeup: Halima Alli / Hairstylist, Jocelyn Crowe / Hairstylist, Kelcey Harrasen / Makeup Artist, Julia / Edge Agency Model. The Style Academy 2455 Broad Street Regina, SK T 306.522.2077 F 306.522.3334 styleacademy.ca 10

ESTHETICS Certificate Programs CERTIFIED MANICURIST $600 Hand & Fingernail Anatomy Hand & Arm Massage Paraffin Wax Treatments Precise, Artistic and French Polish Application CERTIFIED PEDICURIST $650 Foot & Toenail Anatomy Foot & Leg Massage Pedicure Application Techniques Paraffin Wax Treatments Precise, Artistic, Gel-cured and French Polish Applied Sciences, Safety and Sanitation Product Knowledge Diabetic Care Disease & Disorder Knowledge WAXING & TINTING $595 Wax Hair Removal - Face & Body (Brazilian not included) Eyebrow & Eyelash Tinting Anatomy of Hair, Cycle of Hair Growth Effective Depilation (hair removal) Blending & Application of Tinting Colors Product Knowledge Applied Sciences, Safety and Sanitation BRAZILIAN WAXING $200 Brazilian Wax Hair Removal Anatomy of Hair, Cycle of Hair Growth Effective Depilation (hair removal) Product Knowledge Applied Sciences, Safety and Sanitation EYELASH EXTENSION TECHNICIAN $1,000 Health, Safety and Protection of the eyes and face area First Aid measures for accidental exposure of allergic reactions Safe Removal Techniques How to apply individual lash to natural lash. How to remove eyelash extensions safely How to maintain a full set of lashes Nails by Leanne Brown 11

NEW ADVANCED NAIL ART Certificate Programs Facilitated by Leanne Brown COURSES INTRODUCTION TO NAIL ART MINI CLASS NAIL ART WORK SHOP PHASE 1 1 DAY NAIL ART WORK SHOP PHASE 2 2 DAY BRIDAL NAIL ART WORK SHOP 1 DAY GEL REFRESHER 1 DAY ACRYLIC REFRESHER 1 DAY ONE ON ONE CLASSES 3 HOURS SCULPTING CLASS 1 DAY SHOW STOPPER NAILS 1 DAY HOLIDAY NAILS MINI CLASS ELECTRIC FILE CLASS MINI CLASS GEL POLISH & NAIL ART CLASS COMBO 1 DAY NAIL ART WORKSHOP PHASE 1 8:30 am 4:30 pm Dates to be determined based on enrollment This workshop is everything you need to enter the amazing world of nail art. Teaching many different techniques and styles, from unique freehand designs to funky cheetah prints. Learn how to have your clients wanting more and more. Jammed packed with tricks and hints to increase your income and your clientele. You will learn to create stunning nail art designs while also learning how to cut down in timing and how to introduce nail art to your clients. Work shop comes with 80 page manual with hundreds of visuals and instructions for endless nail art creations,everything you need to get started. Nails by Leanne Brown The Style Academy 2455 Broad Street Regina, SK T 306.522.2077 F 306.522.3334 styleacademy.ca 12

FASHION STYLING certificate Programs Saskatchewan s fashion industry has grown into a creative community that has inspired individuals across the province to come together and showcase a diverse platform of talent. In efforts to build upon the success of the local fashion industry, The Style Academy will be offering introductory Fashion Styling Certificate Programs for individuals to develop existing skills or who want to be introduced to the fashion industry. CAREER OPPORTUNITIES Retail buyers, visual merchandisers, store planners, inventory control specialists, wholesale agents, manufacturers, retail managers, fashion stylists, fashion show coordinators, fashion public relations experts and entrepreneurs. COURSE SCHEDULE Each program is 2 evenings per week from 4:30 pm 8:30 pm for 6 weeks COURSE FEE $600 FASHION 101: FOUNDATIONS OF FASHION History of Modern Fashion Building mood and inspiration boards How to dress different body types Understanding apparel fundamentals, fit, weight and drape; textiles, texture and color; patterns and prints; and layering FASHION 102: FASHION STYLING How to prep and wrap a styling job Policies, paperwork and billing as a wardrobe stylist and sample forms Networking techniques and lessons on building industry contacts How to use your styling kit s tools and supplies How to set up a photo shoot Understanding the different types of photo shoots: editorial, catalogue and advertising FASHION 103: FASHION MERCHANDISING & BUYING Overview of the fashion industry Fashion show production Deeper look into fashion, culture and society Retail buying, planning sales and merchandise assortment Visual merchandising, developing floor plans and displays to maximize sales Images of student work: High Fashion Hair and Makeup: Jaclynn Lewis / make-up, hair and styling, Cydney Forbes / Freelance Model, Jared Schlechte / Photographer; High Fashion Hair and Makeup: Sydni Buffalo / Hairstylist, Kelsey Zimmerman / Makeup Artist, Nikiah Wood/ Freelance Model. 13

FASHION 104: FASHION MARKETING How the internet and social networks effect fashion today Introduction to fashion journalism and blogging Building a fashion business and brand Determine your worth and how to price your services and products WARDROBE FOR THE WORK WORLD 100 Students will learn the difference between casual, business casual, and formal wear. They will Learn the Dos and Don ts of dressing for the Work World Professionalism and Impression Attire Assessment Budget Breakdown Packaging: How-to Hygiene & Grooming MESSAGE FROM INSTRUCTOR RILEY LAWSON The fashion industry in Saskatchewan as a whole has gained momentum over the past 8 years due to the amount of creative, passionate people working hard to make our province a well-established player in the Canadian fashion scene. To complement that, the demand and interest have grown exponentially because people see the opportunities closer to home vs. having to step outside the province to be successful. Whether it s retail merchandising or buying, styling for editorial, corporate or one-onone, or fashion design, the time has come for us to say no to sending passionate people out of the province to get a well-curated and professional education. Instead, we ve worked hard to gather industry leaders who bring their passion, education and years of experience to students through the programs we re offering (which are just a fraction of what s to come in the future). I am beyond thrilled to provide leadership to students who want to enter into the world that has given me so many incredible experiences and share my knowledge in hopes of encouraging others to pursue their passion within the fashion world. Images of student work: High Fashion Hair and Makeup: Aspen Orsted / Makeup - Model, Miranda Dipaola / Makeup Artist, Stacey Lang / Stylist; High Fashion Hair and Makeup: Jaclynn Lewis / make-up, hair and styling, Cydney Forbes / Freelance Model, Jared Schlechte / Photographer. The Style Academy 2455 Broad Street Regina, SK T 306.522.2077 F 306.522.3334 styleacademy.ca 14

INTERPROVINCIAL HAIRSTYLIST JOURNEYPERSON CERTIFICATE REVIEW COURSES These courses are designed specially for hairstyling processionals who: 1. Are preparing to complete the Interprovincial Journeyperson Hairstylist written or practical exam; OR 2. Have received notification from the Saskatchewan Apprenticeship and Trades Certification Commission that they have not met the minimum grade requirements in the Interprovincial Journeyperson Hairstylist written or practical exams and must challenge the exam results. Schedule & Fee Guidelines (may be adjusted based on students needs) HAIRCUTTING Standing, hand, arm and leg position Angles Head shape Line, graduation and layering CLIPPER CUTTING Standing, hand, arm and leg position Angles Head shape Handling of the clipper and trimmer Low fade and high fade Zero elevation BLOW-DRY & THERMAL STYLING TOOLS Handling of the blow dryer How to create different volumes with different brushes Performing finished polished and professional styles Creating movement Proper handling of the tools Curl formations, different textures and movements COLOR APPLICATION Draping for a chemical service How to create aeration through the application Proper application of ½ retouch Proper application of a virgin lifting application Quadrant sectioning PERMANENT WAVE Sectioning for the head shape i.e. curvature of head Clean panels Rod selection Direction of the wrap Wrapping of tension, distribution and neutral ends Conventional perm wrap FOIL APPLICATION Proper technique in folding Placement of the foils Product control and application Vertical, horizontal and diagonal foil application Slicing and weave application CUSTOMER SERVICE & BUSINESS SKILLS Client Consultations Marketing & client building tools Educating clients about retail Goal setting/budgeting Preparing a Resume & for salon Interviews Finding the right salon for you ENTRY REQUIREMENTS Prospective students must be registered through the Saskatchewan Apprenticeship and Trade Certification Commission. Course length will be determined based on assessment of Interprovincial Journeyperson exam results or based on assessment during the enrolment interview. A minimum of four hours ($65) is required and payment of invoice is due prior to your course. Fees will be determined at your interview, as they vary between each student.