Horeca attracts Senior Industry Personnel & Buyers

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Summary Total Visitor Attendance + 12,000 Date of the event 20-23 March 2012 Event frequency Number of days Annual 4 days Show established 1993 Venue Industry Partners Opening times Visitors Biel International Hotel & Restaurant association (IHRA) Lebanese Ministry of Tourism Lebanese Ministry of Economy and Trade Lebanese Ministry of Agriculture Association of Lebanese Industrialists The Federation of Chambers of Commerce, Industry & Agriculture in Lebanon Idal - Investment Development Authority Of Lebanon), Presidency Of The Council Of Ministers ADFTH Lebanese Franchise Association Syndicate of hotel owners in Lebanon Syndicate of restaurants, cafés, night-clubs and pastry owners Syndicate of importers of foodstuff consumer products & drinks in Lebanon Syndicate of Lebanese food industries Syndicate of supermarkets owners Exhibitors: Daily from 3 to 9 p.m. Daily from 4 to 9 p.m. Next Edition 9-12 April 2013 Organizer Exhibition profile Show features Hospitality Services s.a.r.l. Catering & supermarket equipment, furniture & fixtures, tabletop, uniforms, linens & amenities, laundry equipment, maintenance & hygiene, technology: software, telecommunication, security, audiovisual, packaging, franchise, finance & management companies, Hotels & Restaurants chains, services, schools & universities, food & beverage The Annual Hospitality Forum The Hospitality Salon Culinaire Live Junior Chefs Competition Atelier Gourmand & Culinary Heritage Beverage & Wine Lab National Extra Virgin Olive Oil Contest Floral Symphonies Liban Pack Packaging Innovation Parc Technovation Librairie Gourmande Technovation

Horeca attracts Senior Industry Personnel & Buyers Visitor classification by Job Function Owner/Ceo/Managing Director, General Manager/Operation Manager, Marketing Manager/Sales Manager, Area Manager, Board Member, President/Vice President Accounting Manager/Financial Manager, Banqueting Manager/F & B Manager/Production Manager, Branch Manager, Export Manager, Front Office Manager, Housekeeping Manager, Human Resources Manager, It Manager, Maintenance Manager, Manager, Public Relation Manager, Purchasing Manager, Restaurant Manager/Assistant General Manager/Project Manager/Bar Manager, Waiter/Waitress/Chef De Rang/Head Waiter/Chef De Partie/Commis/Demi Chef De Partie/Captain, Marketing Department/Sales Department, Shift Leader/Team Leader/Supervisor, Accounting Department/Purchasing Department/Food & Beverage Department/Human Resources Department/Housekeeping Department/Procurement Department/It Department, Assistant Managers, Head Of Departments, Senior Account Executive/Senior It Officer/Senior Executive/Senior Mechanical Engineer, Bar Manager/Bartender Architect/Engineer/Interior Designer, Consultant Executive Chef/ Sous Chef/Head Chef/Pastry Chef Dean/teacher/student Advisor, Ambassador, Butcher Shop, Chief Engineer, Commercial Attache, Communication, Dietician, Editor In Chief, First Secretary, Plant Manager, Room Division Manager, Secretary, Treasurer, Photographer, Business Editor, Food Safety And Hygiene Coordinator, Marketing Coordinator, Business Development, Corporate Officer Business Development, Business, Business Analyst, Food Safety & Quality System Coordinator, Other, Employee, Guest 22.8 17.64 3.05 5.13 9.35 42.03 Visitor classification by Business type Hotel Restaurant/Snack/Café/Franchise Co./Hotel Management Company Bakery/Pastry Shop Hospital/Healthcare Supermarket Architect/Engineer/Bldg. Contractor/Interior Designer/Real Estate Services/Consultant Food & Beverage Supplier Catering/Laundry & Supermarket Equipment Media/News Agency Hotel School, University & Training Center Finance Co./Auditing Services/Bank/Insurance/Financial Consultant Independent Caterer/Diet Center Leisure Club/Resort/Sports Club/Night Club/Bar/Pub Advertising Agency/Airline/Butcher Shop/Travel Agency Association/Federation/Governmental Institution/Syndicate Chamber Of Commerce/Embassy/Ministry Furniture & Furnishings Supplier/Packaging Supplier/Tabletop/Linen/Uniforms & Amenities/Technology Supplier/Maintenance & Hygiene Events Management/Planner/Exhibition/Conference Organizer Import/Export/Transportation/Rent A Car/Florist Armed Forces/Cinema/Theatre/Collectivity/Malls/Venue/Municipality Recruiting Agency/Investment Co./Hostessing Agency/Tourism Board/Printing/Procurement Other Visitor classification by country COUNTRIES LEBANON REGION & OTHER COUNTRIES: Syria, United Arab Emirates, Kingdom Of Saudi Arabia, Jordan, Kuwait, Italy, United States Of America, France, Turkey, Egypt 8.76 13.53 4.31 1.70 1.60 2.97 8.70 1.83 1.92 12.40 1.89 1.52 1.64 1.18 0.96 1.22 3.31 0.61 0.73 0.47 0.91 27.83 % 95.2 4.8

Horeca has evolved and represents numerous product and service categories. The numbers really added up at Horeca 2012. 350 of the world s leading suppliers wrote record orders and visitors found that it was the best buying and sourcing opportunity in the Middle East. CATEGORY FOOD & BEVERAGE SERVICES & FRANCHISE CATERING, SUPERMARKET EQUIPMENT & PACKAGING TECHNOLOGY-TECHZONE TABLETOP, LINEN, AMENITIES, FURNITURE & FURNISHINGS SCHOOLS & UNIVERSITIES PAVILION MAINTENANCE & HYGIENE MEDIA % 47% 12% 19% 5% 9% 1% 5% 2% Exhibitor profile Number of exhibitors 350 Exhibitor groups & Country Pavilions France, Turkey, Iran, Italy, Poland and Thailand Exhibiting Nations National 280 (80%) International Exhibitors 20% Jordan, Kingdom of Saudi Arabia, Lebanon, Syria, Sri Lanka and the United Arab Emirates Next edition on HORECA 9-12 April 2013 BIEL - Lebanon Contact Randa Pharaon Email randa@hospitalityservices.com.lb