Optimizing the Software Development Chain PROF proposition neral presentation
OF PinkRoccade Offshore: Near Offshore future Facilities Gartner: Offshore is no longer a strategic advantage it is a competitive necessity Offshore: opportunities for people who take steps now PinkRoccade positions her One-shore concept a unique solution to Offshore 2
OF PinkRoccade Value chain Commodities Added value Getronics Partner Customer Consumer PinkRoccade To By India Romania Recurring business Consumer satisfaction 3
OF PinkRoccade Traditional Offshore Pricing Facilities Strategies and Fundamental Flaws he Cynic Knows e Price of erything and the lue of nothing scar Wilde Cost Based Pricing What Price covers our costs with an acceptable margin? The error Allocating fixed costs on sales volumes And Sales volumes are linked to prices Competitive Pricing What will the market bear? Based on prices of similar goods and services in the market The error Commoditizes the market Leads to price wars and lowest cost supplier is the winner Values Based Pricing Need to build a greater understanding of the Customer s Business 4
OF PinkRoccade Context: Industry Offshore versus Facilities ICT Sector Process management Speed up Low cost location Offshore Software factory Functioneel Beheer Applicatie Beheer Technisch Beheer BiSL ASL ITIL Offshore? 5
OF PinkRoccade & Offshore Facilities PinkRoccade has experience with offshore business since 1996. Public Central government: BiZa, VROM en OC&W CASO, IPA, Financial systems many migrations en conversions Maintenance releases Civility package-realisation HealthCare package-realisation Finance ABSA Bank, AEGON India Roemenië Zuid Afrika 6
OF PinkRoccade General Offshore Facilities Propositions Application support in any vertical business, managed services orientation (ASL/BiSL model) Realisation Applications; fixed product, time and budget Maintenance and renewal: Applications Migration and consolidations: Applications/databases Scripting factory All mainstream technologies:.net; Java; Cobol; SAP; Oracle; Powerbuilder; To be expanded: Infrastructure Offshore Services 7
OF PinkRoccade Background Offshore Facilities Offshore a strategic roll due to: Lower costs Low wages Short time-to-market Big capacity High flexibility Different local labour regulations High Quality CMMi level 5 Offshore offers: More investment room for Customers due to Application cost reduction PinkRoccade more profit by lower costs Free up own people to be employed On Site in professional services PinkRoccade more growth potential by focus on core competences (Be. Business Consultancy, Smart Solutions, ) 8
OF PinkRoccade PROF Process Offshore model: one Facilities integrated optimized process Knowledge of the customer RFI / RFP Architecture/ Solution Functional Design (High Level Design) Sales Design Moving up in the chain Work Order Growth Technical Design (Low level design) Coding Build Unit Test Delivery to the customer System / Integrationtest User Acceptance Test Test Deliverables 9 Acceptance
OF PinkRoccade Proposition Application Offshore development Facilities (Projects) Off-shoring build activities Design 25% Low hourly tariffs Low hourly tariffs 60% Cost reduction Build 30% Cost reduction in Project Test 25% Build Extra costs 50% Translation Infrastructure Travel cost Bottleneck: Overhead in management Due to lack of experiance 5% governance and control 25% reduction potential 10
OF What is Offshore? 11
OF PinkRoccade Case Study PowerBuilder Offshore Facilities Maintenance Klant Opdrachtgever is een grote verzekeringsmaatschappij. Uitdaging Continuïteit ten aanzien van 12 PowerBuilder applicaties Beperkte kennis aanwezig Wisselende workload Oplossing Beheer en Onderhoud wordt door PinkRoccade opgepakt onder het Oneshore model. Dit betekent dat deel van applicatie-onderhoud wordt uitgevoerd vanuit India. Resultaat Flexibele resourcepool waarmee flexibele workload kan worden aangepakt Kostenbesparing (> 30%) en kostenbeheersing Verkorte time to market Klant kan zich richten op core competency en nieuwe technologie (WebSphere/.Net) Techniek PowerBuilder, Sybase, SQL Advantage, Powerdesigner 12
OF PinkRoccade Case Study Huisvuil Offshore Facilities Klant Opdrachtgevers zijn verschillende gemeentes Uitdaging Huisvuil is een applicatie gebouwd in de specifieke CiVision productlijn van PinkRoccade Oplossing Kennisoverdracht naar India via bezoek Resultaat Kostenbesparing (> 30%) Kostenbeheersing (team variëerde van 4 tot 8 tot 2 personen) Techniek SAP/ABAP 13