Let s Meet the WORLD AN EVENT OF:



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ness Green Meetings Incentivos CSR Trade Shows Hotels Alianza apacitación Responsabilidad Social Training Hoteles Global Meetings Su Green Meetings Incentivos CSR Trade Shows Hotels Alianzas Conventions acitación Responsabilidad Social Training Hoteles Global Meetings Sustentabilid Green Meetings Incentivos CSR Trade Shows Hotels Alianzas Conventions Expo Let s Meet the WORLD ducation Destinations Viajes Corporativos Congress Business Green Meetings Incentivos CSR Trade entos Verdes Aliances Capacitación Responsabilidad Social Training Hoteles Global Meetings Sustentabilidad tings Incentivos CSR Trade Shows Hotels Alianzas Conventions Exposiciones Corporate Travel Corporate Centro Global Meetings Sustentabilidad Corporativos Negocios Networking Congresos Incentives Convention Centers Educatio ones Corporate Travel Corporate Centros de Convenciones Special Events Reunio Negocios Networking Congresos Incenti Alianzas Conventions Exposiciones Corporate Travel Corporate Centros de Convenciones Special Events Reuniones Globales vos Negocios Networking Congresos Incentives Convention Centers Education Destinations Viajes Corporativos Congress onvenciones Special Events Reuniones Globales Speednetworking Eventos Verdes Aliances Capacitación Responsabilidad Soci Destinations Viajes Corporativos Congress Business Green Meetings Incentivos CSR Trade Shows Hotels Alianzas Con es Convention Centers Education Destinations Viajes Corporativos Congress Business Green Meetings Incentivos CSR AN EVENT OF:

World Meetings Forum A forum dedicated to the discussion and analysis of global trends in the MICE industry (Meetings, Exhibitions, Conferences, Conventions, Incentive Travel, Corporate Travel). The purpose of this forum is to exchange ideas and strategies between the leaders and members of the most important associations, with the simple objective of strengthening the industry around the world, to be identified as one of the most profitable within the sub segments of the global tourism industry. WMF 2013 will provide space for the board meeting of the MICE associations, key note sessions, workshops and networking activities, looking to exchange concerns, strategies, contacts and thoroughly analyze the points that we need to work together. At the end of the forum we will edit a document that summarizes the main ideas and approaches collected onsite that will strengthen the industry. general data When? June 14th to 16th 2013 Where? Aventura Palace Riviera Maya, Quintana Roo, Mexico Activities» Academic program (Key Note Speakers, Workshops, Networking)» Board Meeting of the MICE Associations» Optional Golf Activity» Latin-America CVB meeting

Encounter between Associations During the WMF 2013 we will invite the most important MICE Associations from all over the world to have their board meeting. Also there will be an Inter Association activity to exchange some ideas and info regarding this industry with the main purpose to strengthen the relationship between all Association Colleagues Some of the Invited Associations AMPROFEC ISES IAEE ICCA SISO SITE AUDOCA SCB AEO UFI GMIC GBTA ACOPROT AFE hsmai AOCA AIPC AMDEM DMAI auma ABEOC OCCAF COCAL FSCEF caem AFIDA PCMA EFAPCO IAPCO PCO MEETINGS MÉXICO LAPSA AFE IFES MPI latin America Convention & Visitors Bureaus Among others 14 th to 16 th 2013 The right place to share ideas and generate business

KeyNote Speakers DÍA 1 friday 14th This day we are going to have three different programs running at the same time:» Global Associations Agenda» Exhibition Industry Conference Day MICE Association Board Meeting (independent sessions) Key Note Speaker MICE Associations Integration Event New Markets, New Opportunites: What is going on with Latin America? Marco Giberti Panel with three successful exhibitions in Latin America: Colombia, Brasil y México Meeting with presidents of global associations and authorities (private event) Turkia, Indonesia, Mexico (TIM) Trade Show Industry Official Opening Ceremony Welcome cocktail» Participants Program Active workshops lectured by internationally renowned professionals. Official Opening Ceremony Welcome cocktail Detailed information on page 6 Panel with Global Exhibition Associations: José Antonio Vicente, President AFE The new geography of the Trade Shows. Jonathan Skip Cox Official Opening Ceremony Welcome cocktail Conference Day Register sponsored by: José Antonio Vicente President AFE Fairs and Exhibitions: a way to boost economies Marco Giberti President Reed Exhibitions Latin America New Markets, New Opportunites: What is going on with Latin America Jonathan Skip Cox 2013 IAEE Chair-Elect The new geography of the Trade Shows

DAY 2 saturday 15th PCMA Conference, Johnnie White Michael Luehrs President GMIC Sparks: the next industrial (r)evolution through sustainable event solutions Carol Wallace AIPC Directive Board How Centres are adapting to an evolving event landscape Karen M. Gonzales, CMP Senior Vice President of Membership and Operations DMAI The 10 most of a Group and Convention destination, AIPC Conference, Carol Wallace IAPCO Conference, Gonzalo Perez Constanzó Coffee Break Business Lounge Latin America Convention & Visitors Bureaus Conference, Miguel Harraca Coffee Break Business Lounge SITE Conference, David Sand XCARET Dinner Johnnie White, CMP Chairman PCMA New Economies, new challenges, better events Luísa Ahrens Teixeira President EFAPCO The new opportunities for global events Luísa Ahrens Teixeira Presidenta EFAPCO Los nuevos retos para la organización de eventos a nivel global DAY 3 SUNDAY 16th GMIC Conference, Michael Luehrs TBD Conference Coffee Break Business Lounge ICCA Conference, Arnaldo Nardone EFAPCO Conference, Luísa Ahrens Teixeira Miguel Harraca President C&V s Bureaus de Latinoamérica The role of the Latinamerican Convention & Visitors Bureaus in the MICE industry Arnaldo Nardone President ICCA The secret of successful Bid s! Gonzalo Perez Constanzó President IAPCO Working in alliance with the PCO s to win more international Events Coffee Break Business Lounge TBD Conference Closing dinner

iones Globales Speednetworking Eventos Verdes Aliances Capacitación Responsabilidad Social Training Hoteles Global Meetings Sustentabili rporativos Negocios Networking Congresos Incentives Convention Centers Education Destinations Viajes Corporativos Congress Busines n Meetings Incentivos CSR Trade Shows Hotels Alianzas Conventions Exposiciones Corporate Travel Corporate Centros de Convencione ial Events Reuniones Globales Speednetworking Eventos Verdes Aliances Capacitación Responsabilidad Social Training Hoteles Global Meeti stentabilidad Corporativos Negocios Networking Congresos Incentives Convention Centers Education Destinations Viajes Corporativos Congr siness Green Meetings Incentivos CSR Trade Shows Hotels Alianzas Conventions Exposiciones Corporate Travel Corporate Centros WORK SHOPS Mariela McIlwraith President Meeting Change Sustainable Business: the urgency and the ecstasy Anna JohnMayfield Media Brokers Mergers and Acquisitions in Fast Growing Markets Eduardo Chaillo Ortiz, CMP, CMM Bridging the Americas in the Meetings and Conventions Arena Dr. Paul O. Radde The Thrival Institute Meeting Architecture Mari Carmen Obregón Speaker & CEO MCO Experiencias con Efecto WOW What comes after the WOW? Eduardo Yarto, CEM, CMP, CASE Mexico Experience Tourism Product Development (TPD) for Events Alejandro Verzoub President Site 2012 Supermotivation for Super Organizations Larry Kulchawik Former President IFES Event design trends

S P ONSORS Platinium Official Airline Institutional Authorities Media Partners Supported by Gold Silver

Special discount MICE Associations Members No Members Board Members Day pass Students For groups rate information (5+) please contact pco.wmf@wmfoum.org to get an special discount $ 400.00 USD $ 500.00 USD $ 200.00 USD $ 180.00 USD $ 200.00 USD Hosting Hotel Aventura Palace Rivera Maya (all inclusive resort) World Meetings Forum has partnered with Aeromexico to provide our attendees a 20% discount on any published fares (national or international) flying to and from Cancún. Promotion code: IT20RG09913N1 The valid travel dates for this discount are from June 12th to June 18th. Serie 2000 flights to and from Cancún are included 03 Digits AM flights are included Codeshare flights are not included in this promotion Charges will apply If you change your reservation Reservations at the Aeromexico ticket sales office and the Aeromexico Call Center From Mexico City: 5133 4000 From the inside: 01 800 121 4000 * Your subscription carnet or an invitation letter will be required in order to give you the discount ** This discount does not apply on Premier class and Tourist class ( P-W-L-V-T-X-I-Z) promotional rates World Meetings Forum has partnered with American Airlines to provide our attendees a 5% discount traveling to Cancún. The valid travel dates for this discount are from June 11th to June 19th. You can easily access American s fares and apply this discount by going to www.aa.com to book your flight. Place the Promotion Code in the promotion code box and your discount will be calculated automatically. Single occupancy Double occupancy Triple occupancy Quadruple occupancy contact +52 (55) 5651 2422 Ext. 1 meet.now@wmforum.org www.wmforum.org rking Congresos Incentives Convention Centers Education Destinations Viajes Corporativos Congress Busi e Centros de Convenciones Special Events Reuniones Globales Speednetworking Eventos Verdes Aliances C Congresos Incentives Convention Centers Education Destinations Viajes Corporativos Congress Business entros de Convenciones Special Events Reuniones Globales Speednetworking Eventos Verdes Aliances Cap Congresos Incentives Convention Centers Education Destinations Viajes Corporativos Congress Business Centros de Convenciones Special Events Reunio Negocios Networking Congresos Incentives Convention Centers E Promotion Code: 4963EJ @worldmeetingsfo WMF Preferential rates $ 260.00 USD $ 290.00 USD $ 415.00 USD $ 545.00 USD *Rates per night, per room, all inclusive program Other Hotel options Holiday Inn Express Playa del Carmen Single or Double occupancy $ 969.00 Triple occupancy $ 1,311.00 Quadruple occupancy $ 1,653.00 City Express Playa del Carmen Single occupancy $ 800.00 Double occupancy $ 880.00 Triple occupancy $ 983.00 World Meetings Forum s Exposiciones Corporate Travel Corporate Centros de Convenciones Special Events Reuniones Globales Speednetworking Ev rking Congresos Incentives Convention Centers Education Destinations Viajes Corporativos Congress Business Green Mee s Reuniones Globales Speednetworking Eventos Verdes Aliances Capacitación Responsabilidad Social Training Hoteles ivos Congress Business Green Meetings Incentivos CSR Trade Shows Hotels Alianzas Conventions Exposici Destinations Viajes Corporativos Congress Business Green Meetings Incentivos CSR Trade Shows Hotels es Capacitación Responsabilidad Social Training Hoteles Global Meetings Sustentabilidad Corporati Trade Shows Hotels Alianzas Conventions Exposiciones Corporate Travel Corporate Centros de C ad Corporativos Negocios Networking Congresos Incentives Convention Centers Education ros de Convenciones Special Events Reunio Negocios Networking Congresos Incentiv