From a Pilot to a Commercial Roll Out. Mag. Franz Heinzl. Linz AG. F. Heinzl Seite: 1



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Transcription:

From a Pilot to a Commercial Roll Out Mag. Franz Heinzl Linz AG F. Heinzl Seite: 1

Overview The Company The project Services Marketing Applications Summary F. Heinzl Seite: 2

Austria 8 million inhabitants F. Heinzl Seite: 3

Upper Austria 1,4 million inhabitants F. Heinzl Seite: 4

Linz AG 228.000 customers Versorgung Linz AG Strom F. Heinzl Seite: 5

Holding Infrastructure Services for Upper Austria 105 communities 2.258,7 km² 2662Employees 540 m turnover Administration Billing Refuse disposal Waste water Power generation&supply Telecommunication Network Services Power Line Public Transport Gas Supply District Heating F. Heinzl Seite: 6

Company Profile 550 Employees 297 m turnover 228.000 customers 7.592 km circuit lines 2.912 transformer stations Department Übertragungstechnik (Telecommunication Services) 60 Employees 667 km Telecommunication Cables (approx. 14.000 km copper-pairs) 570 km Fiber Optic Cables (approx. 10.000 km Fibers) CityCore Dark Fiber & Loop Services CityLine SDH Backbone Services CityLAN Switched Gigabit Ethernet MAN Service Speed-Web PowerLine Internet-Access-Product F. Heinzl Seite: 7

Telekommunikations Services Speed-Web CityLAN CityLine CityCore 0,1 1 10 100 1000 Mbit/sec Produktbezeichnung Dienstebeschreibung Zielgruppen Kapazitäten CityLine Transfer of transparent channels Carrier, business customer 2 Mbit/sec - 2,4 Gbit/sec CityLAN Metropolitan Area Network Business customer, SOHO 2 Mbit/sec - 1 Gbit/sec CityCore High-End business links Carrier, business customer Dark Fibre or Lambda Speed-Web mini Broadband internet access via powerline Beginners 256 kbit/sec Speed-Web midi Broadband internet access via powerline Standard user 375 kbit/sec Speed-Web maxi Broadband internet access via powerline Power user 768/375 kbit/sec F. Heinzl Seite: 8

Joint Venture in Austria Speed-Web Consulting GmbH technology and know how to build up a commercial powerline business Power industry, City Carrier Austria F. Heinzl Seite: 9

Speed-Web Function F. Heinzl Seite: 10

Speed-Web Function Gigabit-Backbone VDSL, HDSL LWL Transformer Customer Modem HA Meter 24 hours online on each socket Computer Management PLC ISP F. Heinzl Seite: 11

Speed-Web Function F. Heinzl Seite: 12

Powerline the Project in Linz Pilot from 04 10/2001 Testing the lowvoltage network for powerline with 17 customers Evaluation and business plan 10 12/2001 Evaluation of the testinstallation, Market analyses, product development, price formation Building up the infrastructure 01 09/2002 increase the backbone and PLC-network Kick off Speed-Web 10/2002 Start of marketing activities 06/2003 F. Heinzl Seite: 13

Realizations during the pilot Safeguards for the work under voltage conditions Additional fuse for the repeater Planning according the peak usage (19:00 21:00) Good documention is necessary The modems use everytime the best way to the Central Unit Socket-distributers with leds can disturb Most of the first complains caused by the cutomer or his equipment F. Heinzl Seite: 14

Experience from the pilot The technology is stable and reliable The system is self configurable Plug and Play The mnagementsystem allow customer specific adaptations Service Levels No interruption during switching the electricity network High acceptance by the customer The system is capable of extension More than 50.000 housholds passed 5.300 satisfied customer F. Heinzl Seite: 15

Customer Care - solution CRM web based Call-Center One face for the customer commercial and technical Trouble-Ticketing Defined interface to the ISP Accounting & Billing over ISU Process controlled order management F. Heinzl Seite: 16

Advertising F. Heinzl Seite: 17

Information Booth F. Heinzl Seite: 18

Advertising F. Heinzl Seite: 19

Advertising F. Heinzl Seite: 20

Advertising F. Heinzl Seite: 21

Webportal www.linzag.net F. Heinzl Seite: 22

Can I use Speed-Web tomorrow? Internet request F. Heinzl Seite: 23

Can I use Speed-Web tomorrow? Internet request F. Heinzl Seite: 24

Geo Marketing F. Heinzl Seite: 25

Linz goes Power(on)line Extention measures in the townships: F. Heinzl Seite: 26

Modems (MainNet) CU PLUS Central Units RP Plus Repeater Unit NT PLUS Network Termination Customer modem NM PLUS Management-System F. Heinzl Seite: 27

Medium Voltage 12 / 24 kv Coupler For air insultated switchgears correspond to IEC- and ISO-Norms 12 / 24 kv Coupler For gas insultated switchgears F. Heinzl Seite: 28

Medium Voltage Powerline Connection Points Backbone Medium Voltage Powerline F. Heinzl Seite: 29

Powerline und WLAN F. Heinzl Seite: 30

Internetmeile PLC-WLAN F. Heinzl Seite: 31

Powerline and WLAN Co-operation of the town council and the LinzAG Free internet access around the museum Combination of Powerline and WLAN WLAN-Protokoll 802.11b Further installations planed F. Heinzl Seite: 32

Powerline and WLAN F. Heinzl Seite: 33

Powerline and WLAN F. Heinzl Seite: 34

Videocontrol Videocontrol of areas or buldings for example: Equipment for public transport Central places during Events public places (parking lots, traffic spots, ) Depots Advantages: Control without staff on site Destruction prevention Response to emergency F. Heinzl Seite: 35

Intelligent Energy Management (IEM) F. Heinzl Seite: 36

Intelligent Energy Management (IEM) Present situation Ripple control system One direction No response Different system spezification No individuel controlling Computer LAG Netz Zentrale Lichtwellenleiter Rundsteuerempfänger 180Hz Meter reading Rundsteuerungssender Stand alone system Only a little share is reachable High Costs Expensive feedback-cycle to the customer F. Heinzl Seite: 37

IEM next generation The high demands of the energy supplier Ripple control system Both direction High secure transmission Standard interfaces Automatic meter reading Online system Quality of Service - mesuraments Customer related requirements (eg. temperature) Customer connection control F. Heinzl Seite: 38

IEM network structure solution Intelligent Energy Management Existing standards of technology (Powerline, WLAN, V-Modem, ISDN) High secure transmission Kundenanschluß Customer IEM-CE IEM-CE Management Konfiguration, Wartung, Meldungen Server Netzwerk Intelligent Energy Management Customer Equipment IEM-CE F. Heinzl Seite: 39

IEM Projekt - Status Gigabit-Backbone VDSL, HDSL LWL Transformer Powerline Modem Computer Management F. Heinzl Seite: 40

IEM illustration F. Heinzl Seite: 41

IEM illustration Ripple Control Home Automation Meter Reading Internet Access F. Heinzl Seite: 42

IEM und Internet Access F. Heinzl Seite: 43

AMR Cost Reduction today today employees employees installation installation reading reading switch switch on/off on/off maintenance maintenance contractchanges contractchanges switch off switch off at the at the contract end contract end Cost changes Cost changes -100 % -100 % -100 % -100 % -X% -X% -100 % -100 % -100 % -100 % tomorrow tomorrow central central processmanagement processmanagement via via remote remote control control F. Heinzl Seite: 44 Quelle: ew Jg. 104 (2005), Heft 12

PLC Measurements F. Heinzl Seite: 45

PLC Measurement 120 Pegel [dbµv/m] Messung: Loop-Antenne, Peak-Detektor, Bandbreite 9kHz, Messentfernung 3m, Messzeit: etwa 18.00 100 NB30 80 60 40 20 150k 300k 500k 1M 2M 3M 4M 6M 10M 30M Frequenz [Hz] Grundrauschen PLC am Netz Grundrauschen (anderer Messtag) VDSL an Telefonanlage F. Heinzl Seite: 46

Ethernet Measurement Emission, die mit MV05-Methode innerhalb eines Gebäudes der Universität von Dortmund gemessen wurde. Ungefähr 200 PC und ungefähr 200 Workstations sind in Betrieb in diesem Gebäude. Netz: Ethernet mit Cat 5 Verkabelung F. Heinzl Seite: 47

Tram Gemäß Bahn-EMV-Norm gemessen im Abstand von 10 m von Trassenmitte 100 E in db(µv/m) 90 80 70 60 50 40 30 20 0,1 1 10 100 f in MHz F. Heinzl Seite: 48

Lamps Pegel [dbµv] 120 100 NB30 80 xx 60 40 x x + x x x 20 0-20 9k 20k 40k 100k 200k 400k 1M 2M 3M 5M 10M 30M Frequenz [Hz] F. Heinzl Seite: 49

Drilling machine Pegel [dbµv] 120 100 x NB30 80 + + x xx x x 60 + 40 + + + 20 0-20 150k 300k 500k 1M 2M 3M 4M 6M 10M 30M Frequenz [Hz] F. Heinzl Seite: 50

Mixer Pegel [dbµv] 80 60 x NB30 40 x x x + x 20 0-20 150k 300k 500k 1M 2M 3M 4M 6M 10M 30M Frequenz [Hz] F. Heinzl Seite: 51

Opera LinzAG is a particpant in the Open PLC European Research Alliance (Opera WP6) Field Tests in Linz In depth investigations of PLC systems & influence of the power distribution network Real Life test under production conditions (Speed-Web) Linz Strom carries out tests of existing and new PLC equipment (prototypes) according to own standards and procedures defined by equipment suppliers Linz Strom delivers reports with Measurements of behaviour of PLC system PROs/CONs of the tested systems F. Heinzl Seite: 52

Enabling powerline means to enter step-by-step STEP Technical Pilot and Basic concept Decision yes/no Market test and detailed concept Decision yes/no Implementation Roll-Out Characteristics Pilot projects with 15-25 customers Draft concept for business model Market test with 100-200 customers Business- and Marketing plan Individual deliverables Benefit Familiarization with technology under real application conditions First estimate of local market potential and profitability Realistic picture of actual operation Determine customer satisfaction Initial training for employees Detailed plan for the commercial rollout Investment plan Gradual implementation of the detailed plan Implement the processes Marketing Concept Installation and operation Ongoing training for your employees F. Heinzl Seite: 53

Summary - Powerline provides a simple, flexible and affordable broadband internet access - The available systems and the components are safe and reliable. - The management system is clearly and efficient - New services are developed according to the demand of the customers. - The roll out of powerline is in progress in the supply area of LINZ STROM GmbH. - Powerline was developed from a pilot project to a commercial project. - More than 5300 customer and more than 2000 requests each month - LinzAG is an active member of the PLC Forum - There is a world wide interest in the existing know-how of LINZ STROM GmbH. (New Zealand, Japan, India, Thailand, Czech Republic, Hungary, Slovenia, etc.) F. Heinzl Seite: 54

Thank you! www.linzag.net www.speedwebconsulting.at F. Heinzl Seite: 55