What you can expect from Harcourts Brighton / Hallett Cove www.brighton.harcourts.com.au 537 Brighton Rd, Brighton SA 5048 Shop 9, Hallett Cove Shopping Centre SA 5158
Who are we? We are Harcourts We re a highly successful multi-national real estate company, we have the global, national and local connections for managing and leasing real estate. That s the combined resources of thousands of consultants across nine countries. Then there s the advances systems and training. So our people can recognise every opportunity for their clients and step up and grab it. But there s something else that s been far more important for our success. It s you. What do you what to be? And what do you need from us to get there? As every potential client who reads this document will discover it s our commitment to your results that delivers success to our company. So we won t randomly prescribe rental levels, marketing plans and leasing techniques. We ll work with you to find out what you want to accomplish. Harcourts Offices: Australia China Fiji Indonesia New Zealand Singapore South Africa Zambia - USA
Harcourts Brighton/Hallett Cove Your Harcourts Office Our Office Philosophy: We are committed to providing professional caretaking and letting for our owners and tenants. Our clients are our number one priority whether they are vendors, investors or tenants. Our main objective is to ensure our clients are happy and fully informed every step of the way! Harcourts Brighton/Hallett Cove can offer you a total management service with expert advice. We have the global, national and local connections for managing your property Our Service to You: Sourcing quality tenants for your investment property Obtain highest achievable market rent Detailed property inspections including photographic email reporting Keeping landlords and tenants informed by utilising the latest technologies to keep in touch Commence marketing your property to prospective tenants prior to settlement
Prue Muirhead Landlord Services Manager As an expert in her field, engaging all new clients and delivering specialist Landlord Services, Prue will guide you safely along the road of property investing, ensuring you receive the best advice and on-going support from her property management team. Enjoy the confidence that comes with knowing you have engaged a true professional in Prue, who is a qualified Mortgage Broker and was named Australian Property Investor of the Year in 2010. Add teaching Property Investing at TAFE, writing a regular column in two national Property Investment magazines as well as being a highly sought-after speaker at Industry events, and you can rest assured that you and your investment are in the most capable hands. Prue speaks your language: she not only talks the talk but walks the walk, returning calls and emails promptly and laying her skilful powers of negotiation at your disposal. With an impressive property portfolio of her own, she has years of personal experience and success stories she is happy to share. Fifteen years running her own entertainment company and managing 26 staff have given Prue enviable people skills. She is the first to recognize that building lasting relationships is at the heart of any successful venture. To find out how you can build wealth and get the most out of property investing, ring Prue today! Prue Muirhead 0423 551 726 (08) 8377 1033 prue.muirhead@harcourts.com.au
Dylan Melville Property Management Director / Senior Property Manager Since starting in Real Estate in 2006, Dylan has strived to excel in all areas of the industry. Fully qualified in Residential and Commercial Leasing, Sales, Auctioneer, and Agency Management, and with a wealth of Real Estate knowledge behind him, Dylan provides a professional and refreshing alternative in the industry. With a high priority on procedures, and continual training, when it comes to client service, you deserve the best. Seeking a positive experience for his clients through a process that is streamlined, stress free and rewarding. Being a business owner, Dylan understands that every area of Property Management is involved in maximizing your return. From tenant selection, to thorough property inspections, to tax depreciation, to efficient communication - Everything Matters. Dylan understands that you have worked hard for your investment, and is willing to do the same for you. Dylan Melville 0400 919 990 (08) 8377 1033 rentals.hallettcove@harcourts.com.au
Susan Majeric Leasing Agent / Senior Property Manager With the experience and knowledge of working in the Real Estate Industry since 1990, Susan is an extremely dedicated and loyal person, who puts thought and planning into each and every task undertaken, to achieve outstanding results for her clients. Susan is able to aptly relate to people from all walks of life and deal with challenging situations in an effective, positive and personable manner. Offering professional service in assisting clients reach their goals and attention to their needs, ensures her clients are very happy, which has created frequent referrals and repeat business. Susan Majeric 0401 247 753 (08) 8377 1033 rentals.brighton@harcourts.com.au
Kylie DePalma Property Finance Administrator / Property Manager With over 18 years of Real Estate, Conveyancing, Banking and Finance experience, Kylie DePalma provides you with reassurance that your property's financial administration is in safe hands. Being a property investor herself, Kylie truly understands the needs of the clients. Kylie oversees all aspects of the finances associated with your property. From receipting of tenants rent, payment of accounts on your behalf, through to the owner payments and of course everything else in between. Kylie DePalma (08) 8377 1033 admin.brighton@harcourts.com.au
What we do We assist you in optimising your income potential through strategic management. This simple statement covers an often challenging and complicated process. Of course the care of your property and optimising your return is what s important and Harcourts utilises some unique strengths to accomplish this. We ensure our people consistently operate above and beyond our competitors. It s a precise service-based mindset that only the best property management practitioners can deliver consistently. We use sophisticated systems and technology to make certain your property can gain massive exposure. Our comprehensive databases enable us to match tenants with properties. We connect with your audience of potential tenants. In our media-saturated society the average consumers is bombarded with hundreds of advertising messages every day. Your investment property needs to stand out. Harcourts have redefined the role of property management within the real estate office from a back office activity to an expert streamlined, systemised, customer focused machine that today s market requires. Before this machine is activated, we determine achievable rent, and specifically tailor marketing and leasing techniques. No two properties are the same so each marketing and leasing proposal must be considered individually. We then move seamlessly into the ongoing care and management of your investment asset.
Why us? Consider this: We are specialists in Property Management, our people are dedicated professionals. Our business philosophy is based on creating success and four specific values that are communicated throughout the organisation. People first Doing the right thing, Being courageous and Fun and laughter. Our local knowledge is backed by our global strength. We promote a company wide focus on the delivery of exceptional customer service. Our Harcourts Academy researches and provides expert training and coaching for our Property Managers who continue to remain at the forefront of Property Management legislative changes. Our offices are supported by a team of Property Management Operations Managers who are experts in their field and whose sole role is to support, train, problem solve and keep up to date with the latest innovations in the world of Property Management. We are at the forefront of Property Management technology. Our Property Managers enjoy a mix of mobile and web based products for seamless management of the many administrative processes required. We accelerate the renting of your property to the right tenant through our focussed marketing and tenant screening procedures. We maximise your investment by optimising your return. We guarantee that we will proactively communicate with you on all matters relating to your property. We offer a wide range of value added services to further enhance your investment. Industry leading systems and procedures and our philosophy of continuing innovation ensures you and your property are in the best hands.
Why should I appoint a property manager? This is what you need to know It s important to ask yourself Do I have a thorough understanding of the RESIDENTIAL TENANCIES ACT and other associated statutes? This is a highly specialised aspect of Real Estate and it is fraught with the danger of litigation in almost every task you undertake. A competent Property Manager not only possesses a strong understanding of their role, they continually increase their knowledge of insurance requirements, changes to legislation and industry and market trends to ensure all clients achieve the highest level of service at all times. Agents are often engaged to pick up the pieces of poorly self managed properties after it has cost the owner countless hours in trying to resolve conflicts with their tenant, not to mention the monetary cost. If you are considering managing your own investment property then it s wise to consider the following points: Do you possess a thorough understanding and knowledge of The Residential Tenancies Act in order to maintain a fair and professional relationship with your tenant? The tenant may sue you if you do not adhere strictly to the Residential Tenancies Act! Do you understand a Landlords obligation under other Federal and State acts affecting a tenancy? Discrimination, consumer protection, building and other statutes all impact a tenancy. How much do you know about the tenant selection process? Asking the right questions and getting the right answers before you place a tenant in a property can save untold heartache and frustration and may prevent potential financial burden. Do you realise that as a private lessor you do not have access to tenancy default databases, such as National Tenancies Database? Therefore, tenants listed on these databases are forced to rent privately. Do you know how to lodge your tenants Bond money in accordance with the Residential Tenancies Act requirements and within the required timeframe? If not you may be liable for a heavy penalty. Do you know the right procedure when dealing with rental payment arrears? Have the correct notices been issued with the required excess days in the calculation of notice period?
If not, your advices may be totally invalid and you will have to start the procedure all over. Do you have a concise knowledge of The Residential Tenancies Act to effectively represent in Court? The procedure must be precise. If you are ill prepared with non compliant documentation, invalid notice periods or lack of evidence, justice may not fall on your side. Minor mistakes may cost you dearly! Could you successfully terminate your tenancy and recover possession of your property without the need to go to Court? Is your negotiation skill and knowledge of the Act sufficient to mediate a successful resolution and outcome? Could you complete a valid Property Condition Report with enough detail to stand up in Court if necessary? If it is not a precise record then it may have little or no value if needed for evidence. Do you know the correct procedure when the tenant has absconded and abandoned goods remain at the property? The Residential Tenancies Act has a range of procedures that must be followed when goods are left at the property. Additionally, if you enter the property when possession has not been handed back you risk any compensation you may have been entitled to; not to mention any penalties that may be imposed due to the breach of the Residential Tenancies Act. Would you be able to recover any outstanding debts? At what point do you go to court, how do you get the Bailiff involved, do you have Landlords Special Risk Insurance, who will assist in your debt recovery? At Harcourts Brighton/Hallett Cove we are serious about our commitment to provide the best property management service. Your specific goals and objectives are our primary consideration in the management of your property. Our Property Managers understand how the market impacts on your investment and will work with you to improve the yield from your property. We relieve any potential stress from owning investment property, we remain current with legislation and market drivers that effect your real estate investment.
Local Activity: A clear understanding of the local market is crucial We can make the best decisions on the leasing of your property by possessing the most comprehensive information possible. While we have access to the very latest market statistics, these alone do not provide the necessary vision. A more important benefit is the ability to translate these statistics into a clear, accurate reading for an individual property. Checking recent market movements in the area is also imperative. This information can then be used to draw a conclusion on the property s potential and uncover opportunities for marketing and customer targeting. Understanding historical patterns, gauging both external and internal market dynamics and assessing the current competition for any property is vital. With knowledge - clear, decisive action can be taken. Pricing your property How do you achieve the best balance? It s a big question. Too low and you miss out on the best return. Too high and you miss out on valuable income. Fortunately, there are a number of ways to lessen this risk. Realistically priced properties generate more enquiry. This means higher levels of interest, increased tenancy applications and a far greater chance of securing the perfect tenant and property match. The time spent researching market condition is invaluable here. It also helps to avoid putting any barriers in the way of potential tenants. One such barrier may be price as many potential tenants disregard properties based on price alone. You may be promised an unrealistically high rental return from some competitor companies. These promises can result in the property staying on the market vacant for extended periods of time costing you valuable income. Remember, at around $300per week rent, a $10 difference could take you 30 weeks to recover the cost of a week s vacancy. Setting a realistic rental level is crucial, and this will need to be determined in conjunction with your Harcourts Property Manager.
Marketing: Innovation Innovative marketing delivers motivated tenants. Your property must stand out from the blur of available properties to be found in the To Let pages. With the amount of advertising and competing properties, the potential tenant is often overwhelmed with different messages each day. They only will pay attention to advertising that speaks to them and addresses their needs. Research shows tenants have highest interest during the first week that your property is being marketed. Any efficient marketing plan will recognise this trendand be structured accordingly. We mix traditional advertising with more innovative techniques. This ensures both local connections and national enquirers see your property. Multi enquiry for your property is always preferable to a single application, so casting your net wide is essential. In order to accomplish this we use a huge range of tools as part of our comprehensive plan. That s how we ll give your property the highest possible profile obtaining an optimised return and the best property and tenant match. Some of the tools we use include: Feature website listings Office window cards Rotating picture screen Professional photography Open inspections and inspections by appointment Vacancy lists available at two offices and all open inspections Email & sms
Marketing: Online The importance of the internet. In today s fast-moving society technology is vital for delivering information quickly and efficiently. Maximising your property s exposure online is a prime objective for our marketing plans. This means your property details are just a click of a button away from reaching a huge database. Included among the online marketing options are: Harcourts website National and international real estate websites o www.realestate.com.au o www.domain.com.au o www.homehound.com.au o www.rent.com.au Google Mapping Professional Photography Marketing: Print Paper-powered letting. Traditional print marketing is a vital part of any marketing campaign. With carefully selected and targeted media, we will launch your property to the market in an efficient, cost effective method. A good reason to conduct the free print marketing is the longevity of the message in the market place. It s a form of media that often sits around the home or office with added research and repeat viewings of your property from the potential tenant. Included among the print marketing options are: Print Media For rent brochures For rent window cards Vacancy Lists
Our Commitment to you. Communication You can expect: We will effectively communicate with you. Your Harcourts Property Manager will discuss your needs and develop a policy for the prompt response and resolution of matters for you and your investment. We sometimes spend a large amount of time away from the office appraising property, inspecting and managing property, however, be assured we will respond. Letting You can expect: We will undertake comprehensive listing notes about your property. We will have the property photographed and an advert composed. We will have the property listed on all the real estate web sites that we subscribe to within 2 working days of listing your property for rent. We will schedule viewings of your property as required to all prospective tenants until your home is rented. ( subject to access provided to us by any current occupant ) We will subject all applications to: o Check on the appropriate tenancy databases (National Tenancies Database). o Verification of applicant s former renting references. o Verification of the applicant s employment and income. We will (unless instructed otherwise ) refer all potentially suitable applications to you for approval. We will let your property for the asking amount of rent, (as outlined in your management agreement with us) or higher. We will not let your property at a lower amount, without first obtaining your permission. We will complete and execute the tenancy agreement and give the tenant s possession of your property once the rental applicant process has been approved. We will complete and execute the tenancy agreement and explain in detail their responsibilities and obligations. We will lodge the bond in accordance with the legislation. We will forward a copy of the tenancy agreement to you. We will have regular contact with you and feedback for you through the process.
Rent collection You can expect: We have a zero tolerance rent arrears policy which we outline clearly to all tenants when they are signing their lease. We will process rent payments daily. We will follow up all late payments in accordance with our management agreement and the Residential Tenancy Act. We will contact you to make recommendations and seek your instructions, should termination of the tenancy be an option. We will keep you informed throughout the legal process, should termination be necessary. We will provide you with a monthly and annual financial summary. Property inspections You can expect: We undertake a comprehensive Property Condition Report, which will include photographs, prior to the property being occupied. We will conduct routine inspections regularly and provide you with a report. At these routine inspections we will report to you any repairs or preventative maintenance that may be necessary. We will conduct a comprehensive property inspection when the tenants vacate ensuring it matches with the original Property Condition Report (except fair wear and tear). Accounting You can expect: We will deposit the nett proceeds of your rental income into your nominated bank account as per your management agreement. We will provide you with all copies of invoices for any repairs required at your property if requested. We will pay all property outgoings as agreed on your behalf prior to the due date (subject to the availability of funds).
Maintenance and repairs We expect that property owners will undertake recommended repairs to their rental property in order to preserve the value of the property, meet legislative obligations and maintain a positive relationship with the tenants. At Harcourts, we require your tenants to submit all maintenance requests in writing. You can expect: We will not undertake repairs to your property in excess of your nominated amount, without first obtaining your approval. NOTE: This excludes emergencies and repairs that are required to be rectified by law. We will contract a tradesperson within a timely manner for non urgent repair requests. We will attend to any urgent repair requests immediately. We will only use trades people who are properly licensed and insured to handle the type of work being performed on your property. Tenancy renewals You can expect: We will review the tenancy agreement for your property in advance of it s expiry, advising of current rental market conditions. We will not renew a lease without your express written. We will advise you of any advice by the tenants that they are not renewing their lease. We will minimize vacancies by promptly acting on vacate advice. We will proactively manage the tenancy agreement renewal process to ensure consistent income.
The Next Step We are here to help Renting and managing property is often a stressful time. That s why we pride ourselves on clear communication from the outset. We make sure we work with you so you re always in control from the initial leasing process and throughout the ongoing care and management programme. So if you have any questions at any stage, please don t hesitate to ask. Fees If you are comparing agencies based on fees alone, ask your preferred agencies for a complete list of what they ll do for you in the process of managing your investment. Any extra s may vary greatly and be costly in the long term. Authorising a managing agent Once you ve decided to place your property under management, we will need to complete the Management Agreement. The Management Agreement is the authority required for us to care for your investment. It clearly defines the obligations of all parties, the terms and conditions of management and the structure of management for the term outlined in the agreement. Marketing Plan Our objective for your property is simple gain the highest possible profile and exposure across the widest possible target audience. We set the standard Our people are world renowned for their abilities. We pride ourselves on this reputation. It s what focuses us each day and pushes us towards even greater achievements in real estate. That s the Harcourts strength. - We re ready when you are.