JENNIFER T. SCHWARTZ School of Journalism & Mass Communication jschwar1@uoregon.edu University of Oregon (541) 515-5821 Eugene, OR 97440 TEACHNG AND RESEARCH INTERESTS Research Interests Media and public policy: Discourse analysis and information campaigns and news; Public discourse and public opinion; Strategic message design and evaluation. Media and politics: News portrayals of politics and candidates; Youth and political engagement Teaching Interests Health Communication Political Communication Communication Theory Media, History and Society Media, Gender and Diversity Research Methods EDUCATION 2010 Ph.D., School of Journalism & Communication Dissertation committee: H. Leslie Steeves (chair), Julianne Newton, John Russial and Patricia A. Gwartney (sociology) Dissertation: Candidate Coverage: Newspaper Photographs, Ethnicity and Community University of Georgia (Athens, GA) 2000 M.A., Grady College of Journalism and Mass Communication Thesis committee: William Griswold (advisor), Joseph Dominick and Barry Hollander Thesis: Dominant Industries and Routine Sources Influence on News Frames: Newspaper Coverage of the 1993-1994 Health Care Reform Debate in Six Communities University of Washington (Seattle, WA) 1996 B.A., School of Chemistry Teaching Development UO Teaching Effectiveness Program Insights, Tools and Strategies for Teaching Large Classes, 2008 Twenty Ways to Make Lecture More Participatory, 2008 Effective Presentation Skills, 2009 Collaborative Institutional Training Initiative Human Research Basic Course for Faculty Advisors, 2014
PEER-REVIEWED PUBLICATIONS Schwartz, J. Framing power: Comparing U.S. newspaper 2010 visuals of Latino and non-latino candidates. The Howard Journal of Communications, 22 (4), 377-393. Schwartz, J. Source matters: Differential gains and voting based on news source for college students in the 2012 election. The Atlantic Journal of Communication. Schwartz, J. Childhood obesity in White House press releases: Framing problems, causes and solutions. submitted in progress Schwartz, J. Framing childhood obesity: News discourse from 2010 to 2015 in progress PEER-REVIEWED PRESENTATIONS Schwartz, J. (2015). Audience diversity and visual portrayals of candidates. Paper submitted to the International Association for Media and Communication Research, Montreal, Canada. Schwartz, J. (2015). College students, news sources, and voting in the 2012 election. Paper submitted to the International Association for Media and Communication Research, Montreal, Canada. Schwartz, J. (2012, March). Community diversity and newspaper photographs of Latino and non-latino candidates. Paper accepted by the Association for Education in Journalism and Mass Communication Southeast Colloquium, Blacksburg, VA. Schwartz, J. (2010, August). Latino candidates: Community features, newspaper treatment, and election outcomes in 14 Southwest cities. Paper presented to the Newspaper Division of the Association for Education in Journalism and Mass Communication, Denver, CO. Schwartz, J. (2010, August). Framing power: A comparison of Latino and non-latino candidate photographs and headlines at fourteen U.S. newspapers. Paper presented to the Minorities and Communication Division of the Association for Education in Journalism and Mass Communication, Denver, CO. Schwartz, J. (2004, May). What s in a frame: Defining and measuring news frames. Paper presented to the International Communication Association at its annual conference, New Orleans, LA. Schwartz, J. (2004, August). Framing health care reform: Elite sources, pluralism and conflict. Paper presented to the Mass communication and Society Division of the
Association of Education in Journalism and Mass Communication, Toronto, Canada. Schwartz, J. (2000, August). News frames of the 1993-1994 health care reform debate. Paper presented to the American Medical Writers Association at its national conference, Miami, FL. INVITED PRESENTATIONS POSITIONS Schwartz, J. (2014). How to frame childhood obesity to increase support for government intervention. Invited speaker, Kid Food Matters, Eugene, OR. Schwartz, J. (2014). Young adults, news use and political participation. Invited speaker, Northwest Scholastic Press, Eugene, OR. Schwartz, J. (2010, April). Candidate coverage: Newspaper photographs, ethnicity and community. Invited speaker, University of Oregon Graduate Student Research Forum, Eugene, OR. SOJC Visiting Assistant Professor J412 Media Effects SOJC Adjunct Instructor 2010-2014 Four to five courses per year J361 News Reporting I J495/595 Strategic Communication Research SOJC Graduate Teaching Assistant 2002-2009 Three to four courses per year J101 Grammar for Communicators J351 Principles of Public Relations, guest lecturer J361 Reporting I J364 News Editing I J396 International Communication The Register Guard (Eugene, OR) 2000-2002 Creative Services Reporter
University of Georgia (Athens, GA) Grady College Graduate Research Assistant 1998-2000 The Athens-Daily News/Banner Herald (Athens, GA) 1998-2000 Freelance Reporter The Athens Observer (Athens, GA) 1998-2000 Art & Entertainment Reporter and Editor The Fred Hutchinson Cancer Research Center (Seattle, WA) 1994-1998 Research Assistant HONORS AND AWARDS Assistantships SOJC, University of Oregon, GTF 2002-2007 Grady College, University of Georgia, RA 1998-2000 Scholarly Awards Best Dissertation Award, SOJC, University of Oregon 2010 Kappa Tau Alpha, SOJC, University of Oregon 2003 UNIVERSITY SERVICE (University of Oregon) Faculty/Staff Liaison for the American Cancer Society s Relay For Life of University of Oregon Built Relay For Life of University of Oregon website, uorelay.com, maintain the site with regular posts and tweets, @uorelay4life, recruit student volunteers, and partner with SOJC courses and student groups. Register-Guard coverage of UO Online Election Survey 2004 DEPARTMENT SERVICE (School of Journalism and Communication) Media Studies Speaker Series Committee member Sponsored: Wendy Chun, Lynn Spigel, Gabriela Martinez Media Studies curriculum development member Partnered SOJC students with community news outlets KVAL, Daily Emerald, Springfield-Times, Creswell Chronicle McKenzie River Reflections, Salem Statesman Journal, KEZI, and The Oregonian Built and run SOJC Reporting One Student News site reportingj361blog.wordpress.com Twitter: @r1studentnews Edited and submitted Reporting I students articles to local news outlets AY 2013-14, 140 SOJC student news stories published by area news outlets 2002-present 2012-present 2002-present
Partnered SOJC students with local organizations and businesses AY 2013-14, SOJC students conducted strategic communication research for NW Youth Corps, American Cancer Society, Greenhill Humane Society, Saraha Nyingma Buddhist Institute, Plume Red & Heritage Dry Goods, McKenzie River Reflections Undergraduate honors advisee: Tom Furey 2011-2012 Editor, Latin American Telecommunications: Telefonica s Conquest 2008 by Dr. Gabriela Martinez Managing Editor, SOJC magazine Mosaic 2005 University of Georgia Accreditation Student Committee member, UGA 1998-1999 AFFILIATIONS International Communication Association Association for Education in Journalism and Mass Communication Kappa Tau Alpha, national honor society in journalism and mass communication