HYUNJIN SEO EDUCATION

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1 HYUNJIN SEO Assistant Professor William Allen White School of Journalism and Mass Communication The University of Kansas 1435 Jayhwak Blvd. Lawrence, KS , USA Voice: Fax: hseo [at] ku.edu Web: EDUCATION 2010 Ph.D. (mass communications), S.I. Newhouse School of Public Communications, Syracuse University. Dissertation: Structure of National Image in the Age of Networks: An Empirical Analysis of Online Social Relations and Information Use (advisor: Dr. Pamela J. Shoemaker) ***All-University Doctoral Prize 2007 M.A. (mass communications), Missouri School of Journalism, University of Missouri-Columbia. Thesis: Media Coverage of Six-Party Talks: A Comparative Study on Media Content and Journalists Perceptions (advisor: Dr. Wayne Wanta) 2001 M.S. (international relations), Graduate Institute of Peace Studies, Kyung Hee University, Korea 1998 B.A. (English education), Kyungpook National University, Korea PROFESSIONAL EXPERIENCE Assistant Professor of Strategic Communications, William Allen White School of Journalism and Mass Communications, University of Kansas Newhouse Postdoctoral Fellow, S.I. Newhouse School of Public Communications, Syracuse University Instructor of Record, Public Relations Department, S.I. Newhouse School of Public Communications, Syracuse University Public Relations Consultant, Korean Peninsula Affairs Center, The Maxwell School, Syracuse University Producer, KBIA-FM (National Public Radio-affiliate station in Missouri) Writer, Asia Times Online Wrote analysis pieces on political and diplomatic affairs Beat Reporter (Presidential Office, South Korea), The Korea Herald Covered President Roh Moo-hyun s summit talks in Russia and Kazakhstan in September 2004, and in Argentina, Brazil and Chile (including the APEC summit in Santiago) in November 2004 Seo CV Page 1 of 7

2 Beat Reporter (Foreign Ministry, Unification Ministry), The Korea Herald Covered two rounds of six-party talks on North Korea s nuclear weapons development in Beijing and two rounds of inter-korean ministerial talks in Pyongyang Refereed Publications PUBLICATIONS Seo, H., Kinsey, D. (accepted for publication). Meaning of democracy around the world: A thematic and structural analysis of videos defining democracy. Visual Communication Quarterly. Seo, H. (2011). Media and foreign policy: A comparative study of journalists perceptions of press-government relations. Journalism: Theory, Practice & Criticism 12(4), Seo, H., & Lim, J. (2010). Source credibility and use during the six-party talks. Asian Journal of Communication 20(4), Seo, H., & Thorson, S. (2010). Evaluating social networks in public diplomacy. In C. G. Reddick (Ed.) Politics, democracy and e-government: Participation and service (pp ), IGI Global Publishing. Seo, H., Kim, J., & Yang, S-U. (2009). Global activism and new media: A study of transnational NGOs online public relations. Public Relations Review 35(2), Seo, H. (2009). International media coverage of North Korea: Study of journalists and news reports on the six-party nuclear talks. Asian Journal of Communication 19(1), Lim, J., & Seo, H. (2009). Frame flow between government and the news media and its effects on the public: Framing of North Korea. International Journal of Public Opinion Research 21(2), Seo, H., & Thorson, S. (2009). Academic science engagement with North Korea, The Korea Economic Institute (KEI) Academic Paper Series on Korea 4(4), Invited Publications Shoemaker, P., Cohen, A., Seo, H., & Johnson, P. (in press). Foreign and international news. In F. Esser and T. Hanitzsch (Eds.) Handbook of comparative communication, ICA/Routledge. Shoemaker, P., Johnson, P., Seo, H., & Wang, X. (2010). Readers as gatekeepers of online news: Brazil, China, and the United States. Brazilian Journalism Research 6(1), Shoemaker, P., Johnson, P., Seo, H., & Wang, X. (2010). Popular online news in Russia, China, and the United States. In E. Vartanova (Ed.) Content, channels and audiences in the new millennium: Interaction and interrelations (pp ), Moscow: Lomonosov Moscow State University. Seo CV Page 2 of 7

3 COURSES TAUGHT Assistant Professor, University of Kansas Undergraduate JOUR568: Marketing and Media Research, Fall 2011 JOUR 604: Social Media in Strategic Communication, Spring 2012 JOUR 620: Strategic Campaigns, Spring 2012 Instructor of Record, Syracuse University Graduate PRL 600: Advanced Public Diplomacy in Communications, Fall 2010 Undergraduate PRL 530: Special Topics: Social Media, Spring 2011 PRL 315: Public Relations Research, Fall 2009 Participant (certificate awarded), Future Professoriate Program, Syracuse University, Fall 2009-Spring 2010 (FIPSE and Pew Charitable Trust funded program to prepare graduate students for the range of responsibilities they will assume as members of the professoriate) GRANTS 2011 Principal Investigator, proposal submitted to National Science Foundation s Science of Science and Innovation Policy Program (Proposal ; Proposal Title: Measuring Science Reputation and Non-Market Benefits of S&T Investments) 2011 Collaborator, proposal submitted to Global Research Network Program of South Korea s National Research Foundation (Proposal B00032; Proposal Title: Analysis of Implications of Social Networking Sites for News Production, Public Diplomacy, and Organizational Activities) 2010 Newhouse Dissertation Research Grant ($2,000) 2005 Rotary Foundation Ambassadorial Scholarship University of Leeds, England 1999 U.S. Congress-Korea National Assembly Youth Exchange Award (internship at U.S. Congress) PUBLIC COMMENTARY Seo, H. (March 2011). Panelist. Global Engagement for the 21 st Century: American Public Diplomacy. Association of Public Diplomacy Scholars. Syracuse University. Seo, H. (February 2010). Not everyone Googles. NavigateNewMedia (convergence web project aimed at linking media professionals and scholars, S.I. Newhouse School of Public Communications, Syracuse University). Seo, H. (August 2009). Commentary on Internet addiction in South Korea, BBC World Service. Seo CV Page 3 of 7

4 Seo, H. (April 15, 2009). Talk on academic engagement with North Korea at Korea Economic Institute in Washington, D.C. Seo, H. (2008). Controversy on coverage of North Korea. Nuclear Nonproliferation Review 15(2), 129. Seo, H. (October 22, 2008). Talk on Alexis Dudden s book, Troubled apologies among Japan, Korea, and the U.S., at The Korea Society in New York. Seo, H. (February 21, 2007). Open seminar on covering North Korea, University of Missouri-Columbia. REFEREED CONFERENCE PAPERS Seo, H. (August 2011). Country reputation in the age of networks: An empirical analysis of online social relations and information use. Paper presented to the Communication Division, Association for Education in Journalism and Mass Communication, St. Louis. Seo, H., & Kinsey, D. (August 2011). Meaning of democracy around the world: A thematic and structural analysis of videos defining democracy. Paper presented to the Visual Communication Division, Association for Education in Journalism and Mass Communication, St. Louis. *** Third Place Top Faculty Paper Seo, H., & Kinsey, D. (June 2011). Putting the Public Back in Public Diplomacy: An Evaluation of Democracy Video Challenge Project. Paper presented to the U.S. Department of State Fourth Annual Evaluation Conference, Washington, D.C. Seo, H., & Kinsey, D. (May 2011). Identifying public perspectives of relationships with applications to public diplomacy. Paper presented to the Public Relations Division, International Communication Association, Boston. Shoemaker, P., Johnson, P., Seo, H., & Wang, X. (October 2010). The popularity of online news: Gatekeeping by readers in four countries. Paper presented at Convergence and Society: Science, Health, and New Dimensions of Communication, University of South Carolina. Seo, H. (November 2009). Relationship management in networked public diplomacy. Paper presented to the Public Relations Division, National Communication Association, Chicago. Seo, H., & Thorson, S. (September 2009). Networked publics in international affairs: An empirical analysis. Paper presented to the annual meeting of American Political Science Association, Toronto, Canada. Seo, H. (August, 2009). Media coverage of hostage taking: Source credibility and source use during Afghan hostage case. Paper presented to the International Communication Division, Association for Education in Journalism and Mass Communication, Boston. Seo CV Page 4 of 7

5 Seo, H., & Thorson, S. (August, 2009). Evaluating social networking in public diplomacy. Paper presented to the International Communication Division, Association for Education in Journalism and Mass Communication, Boston. Seo, H. (August, 2009). Negotiating with the Hermit Kingdom: A cultural perspective on North Korean nuclear talks. Paper presented to the Cultural and Critical Studies Division, Association for Education in Journalism and Mass Communication, Boston. Seo, H. (May 2009). How the Internet changes public diplomacy: A case study of online community run by U.S. Embassy in South Korea. Paper presented to the Information Systems Division, International Communication Association, Chicago. Seo, H., Johnson, P., & Stein J. (May 2009). Media framing of axis-of-evil leaders: A study on the effects of news framing on audiences evaluations of foreign leaders. Paper presented to the Mass Communication Division, International Communication Association, Chicago. Chock, M., Shoemaker, P., Seo, H., Johnson, P., Zhang, D., & Barthel, M. (May 2009). The effects of structural and content complexity on processing news. Paper presented to the Information Systems Division, International Communication Association, Chicago. Thorson, S., & Seo, H. (March 2009). Academic science exchanges with the DPRK. Paper presented to the annual meeting of the Association for Asian Studies, Chicago. Seo, H. (February 2009). TNGO 2.0: Global activism and new media. Paper presented to the International Communication Division, International Studies Association, New York. Thorson, S., & Seo, H. (February 2009). Education as a tool for scientific collaboration. Paper presented to the Science Diplomacy session of the American Association for the Advancement of Science, Chicago. Shoemaker, P., Seo, H., Johnson, P., & Wang, X. (October 2008). Audience gatekeeping: A study of The New York Times most- ed news items. Paper presented to Convergence and Society: The Participatory Web, University of South Carolina, South Carolina. Seo, H., & Kim, J. (August 2008). How new media influence global activism: A study of transnational NGOs online public relations. Paper presented to the Public Relations Division, Association for Education in Journalism and Mass Communication, Chicago. *** Second Place at Visual Presentation Competition Seo, H. (May 2008). What influences media coverage of North Korea? A study of journalists and news reports on the six-nation nuclear talks. Paper presented to the Mass Communication Division, International Communication Association, Montreal, Canada. *** Top Four Paper Seo CV Page 5 of 7

6 Seo, H., & Lim, J. (May 2008). Journalists perceptions of source credibility and the media s source use. Paper presented to the Journalism Studies Division, International Communication Association, Montreal, Canada. Shoemaker, P., Wang, X., Seo, H., & Johnson, P. (May 2008). What shapes the US image in the world? Deviance, personal experience, mass media. Paper presented to the Political Communication Division, International Communication Association, Montreal, Canada. Seo, H. (March 2008). A study of the press-government relationship during multilateral talks. Paper presented to the International Communication Division, International Studies Association, San Francisco, CA. Seo, H. (August 2007). Perceptions of North Korea and its leader: A comparative study of South Korean and western journalists. Paper presented to the International Communication Division, Association for Education in Journalism and Mass Communication, Washington, D.C. *** Top Student Paper Seo, H., & Lim, J. (May 2007). The second-level agenda-setting effects between president and the news media: A longitudinal analysis of attributes of North Korea. Paper presented to the Political Communication Division, International Communication Association conference, San Francisco, CA. HONORS & AWARDS 2011 Top Three Faculty Paper Award Visual Communication Division, AEJMC 2011 All-University Doctoral Prize for Best Dissertation Syracuse University 2010 Certificate in University Teaching Future Professoriate Program, Syracuse University 2009 Inez Kaiser Graduate Student of Color Award Public Relations Division, AEJMC 2008 Top Four Paper Award Mass Communication Division, ICA 2007 First Place at Markham Student Paper Competition Top Student Paper Award International Communication Division, AEJMC ACADEMIC SERVICE Journal reviewer Communication Research Journal of Public Relations Research Conference paper reviewer Association for Education in Journalism and Mass Communication International Communication Association Seo CV Page 6 of 7

7 Contributing Author, NavigateNewMedia Project S.I. Newhouse School of Public Communications, Syracuse University Graduate Student Representative, Curriculum Committee S.I. Newhouse School of Public Communications, Syracuse University 2008 Mentor, Undergraduate Students S.I. Newhouse School of Public Communications, Syracuse University HONOR SOCIETY/ ACADEMIC ASSOCIATION MEMBERSHIP Association for Education in Journalism and Mass Communication (AEJMC) International Communication Association (ICA) Kappa Tau Alpha (National Honor Society for Students in Journalism and Mass Communication) Korean-American Communication Association (KACA) National Communication Association (NCA) Phi Beta Delta (International Honor Society) Phi Kappa Phi (All-Discipline Honor Society) Public Relations Society of America (PRSA) Seo CV Page 7 of 7