PROFESSIONAL BACHELOR IN DESIGN & BUSINESS PROFESSIONAL BACHELOR IN D E S I G N & B U S I N E S S PROFESSIONAL BACHELOR IN D E S I G N & B U S I N E S S The purpose of Professional Bachelor In Design & Business is to: o qualify students, on a theoretical and methodical basis, o independently to organise, manage and carry out complex projects, covering both design and business, o including work in an analytical and market-orientated way in a cross-organisational context, in The fashion- and lifestyle industry. 1
LEARNING CLUSTER Sustainable FASHION Bachelor s Degree in Design & Business Sustainable PURCHASE Bachelor s Degree in Design & Business Sustainable COMMUNICATION Bachelor s Degree in Design & Business LEARNING CLUSTER Core Subjects Innovation 10 ECTS points Materials, Certificates and Life Circle Approaches 5 ECTS points Sustainability and CSR 5 ECTS points Design and Product Development 5 ECTS points Trend and sociology 5 ECTS points ----------------------------------------------------------------------------------------- Total ECTS points 30 ECTS points LEARNING CLUSTER Studies crossing backgrounds such as Culture Education Nationality Age and gender. Learning is a mutual responsibility and the learning methods are From lecturer to student From student to lecturer From student to student Theory and practice - practice and theory 2
LEARNING CLUSTER Knowledge sharing and collaboration in the organization. Work together in an organization towards common goals. Every time we have common ground of study we study together! The three specialties are representing a large part of the value chain in an organization To give you the chance to get the most real feeling of working in a cooperation. LEARNING CLUSTER This is a PBA not a BA meaning more practical and therefore also interdisciplinary work. Timing is important and therefore it is relevant to know parts of the organizations departments. Knowledge sharing is improved by knowing all departments actual tasks, weaknesses, strengths etc. If there is a lack of communication lack of knowledge, lack of opportunities! The new mindset being sustainable must be integrated into the entire organization and can only be done by communicating. Design to sale, produce to deliver, communicate to contribute to creation of brand and demand. Share knowledge to keep momentum in innovation and development. Interdisciplinary work creates more innovation! 3
F A S H I O N o Student learn to communicate sustainable issues through products and services. o Student focus on how to integrate sustainability into the design process from idea generation to final design from a life cycle approach. o Student will work with written, oral, visual and digital communications, trend sociological method and theory as well as innovative design processes and prototyping. F A S H I O N SUSTAINABLE FASHION MODULES 5th semester o Module One Lifestyles for Sustainable Fashion/Business as usual o Module Two In Line With The Would (Social inclusion) 6th semester o Module Three - Sustainable Approaches to Fashion o Module Four From Idea to Implementation 4
Sustainable Fashion, Purchase and communication CSR & Sustainability devolopment Consumer behaviour Sustainable design approaches Post-retail processes and re-design of products, services, systems and processes. BUSINESS AS USUAL Anthropological fieldwork/ethno-raid Sustainable Fashion and Purchase Business as usual, showing how companies plan and execute a season, analyse and allocate challenges in the value chain, manpack, finances and calculations VS. SUSTAINABILITY Creating shared value (5 ECTS points) 5th semester-module 2 Design an accessories collection Collaboration with a social entrepreneur In Line With the World. A Mood Boards showing the process and outcome of the project In Line With the World. Students will design their own collection They will develop techniques required in order to create a garment, a body adornment or an accessory together with the crafts people. Students are taught CSR and sustainability and how to analyse trends within sustainable fashion. In this module the students will investigate sustainable approaches to fashion at Copenhagen Fashion week and create a sustainable fashion forecast. Students are introduced different sustainable design approaches as a starting point for innovative design process and students are trained in 3D sketching on a dummy. Furthermore personal and graphical identity and communication platforms are introduced. Mark Liu 5
Decoding a company s DNA and sustainable approach. Analyzing, defining and implementing CSR/sustainable approaches in a company from a designer s point of view and create a consumer solution. Transform into a Design brief and serve as frame of an idea collection as well as plan of how this can be implemented in the company. The students present there project from idea to implementation orally, written and visually for the company and selected stakeholders. P U R C H A S E o The focus is on carrying out the entire field of purchase and production of fashion related products which take environment and workers rights into consideration. o Student will get knowledge of the triple bottom line people, profit and planet. o Student will learn how to communicate sustainability and you will be capable of leading and implementing new sustainable approaches in a company or an organisation. P U R C H A S E SUSTAINABLE PURCHASE MODULES 5th semester Module 1: Lifestyles for Sustainable fashion vx. Business as Usual assignment Module 2: Material and Cross Cultural Project Management 6th semester Module 3: Sustainable Approaches to Fashion and From Brown to Green. Module 4: From Idea to Implementation. Module 5: Responsible Supply Chain Management. Module 6: Standards and Certificates. 6
Sustainable Fashion, Purchase and communication CSR & Sustainability devolopment Consumer behaviour Sustainable design approaches Post-retail processes and re-design of products, services, systems and processes. BUSINESS AS USUAL Anthropological fieldwork/ethno-raid Sustainable Fashion and Purchase Business as usual, showing how companies plan and execute a season, analyse and allocate challenges in the value chain, manpack, finances and calculations VS. SUSTAINABILITY Material and Cross Cultural Project Management (5 ECTS points) 5th semester-module 2 Students are introduced to textile fibres, fabrics and capabilities around the world as well as futuristic materials both in a conventional and sustainable context. In connection to material the students are presented to an online production system showing how to manage and communicate development of a collection. This supports how to interact, communicate and manage in cross-cultural projects. In this module the students will investigate trends within sustainable fashion during Copenhagen Fashion Week Student will analyze the overall business model of a company specifically focusing on the up stream value chain. Based on the analysis the student creates scenarios, develops a CSR strategy, compare present and future strategy before implementation and validation. 7
(10 ECTS points) 6th semester-module 4, 5 and 6 The module introduces the student to a variety of sustainable companies and to get an overall picture of activities in relation to stakeholders. The student will start a company case based on real life company presentations. The module introduces students to the supply chain from a responsible point of view as well as a toolbox to plan and monitor performance within the supply chain. NEUTRAL 99,00 DKK Standards and certificates are introduced and implemented Stakeholder presentation COMMUNICATION o Student learn to work with sustainability oriented issues and execute them on appropriate media platforms, written, visual and online. o The objective of the specialty is to educate sustainable communicators who have an insight into the sustainable value chain and who are capable of communicating this to stakeholders in the field of fashion and lifestyle. COMMUNICATION SUSTAINABLE COMMUNICATION MODULES 5th semester o Module One Lifestyles for Sustainable Fashion o Module Two Campaign Communication 6th semester o Module Three - Sustainable Approaches to Fashion o Module Four From Idea to Implementation 8
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Throughout the 4 th module all the students will be presented for a wide range of relevant webinars that frame the sustainability agenda, focusing on sustainable solutions. The webinars are mandatory for all students and part of the Youth Fashion Summit, a few students will be selected to participate in the Youth Fashion Summit representing KEA. DIPLOMUDDANNELSEN I D E S I G N O G B U S I N E S S Markedet, værdierne og vilkårene for Design, Mode og Livsstilsbrancherne er i konstant udvikling og det ændrer også arbejdsformerne og kravene til dig, der arbejder indenfor de kreative erhverv. Det kræver ny viden, nye kompetencer og arbejdsredskaber at kunne imødekomme udviklingen og udnytte forandringerne til fleksibilitet i arbejdet og vækst i virksomheden. Dette tilbyder KEAs diplomuddannelsen i Design & Business. 10
DIPLOMUDDANNELSEN SUSTAINABLE T H I N K I N G o Indsigt i historikken bag bæredygtig udvikling og CSR, samt forskellige tilgange. o Indsigt i behaviour change med fokus på bæredygtig livstil. o Indsigt i design teorier og metoder med udgangspunkt i miljømæssig, social og økonomisk bæredygtighed, herunder cirkulær økonomi (Livscyklus tilgange) o Indsigt i bæredygtige design tilgange, designæstetik og storytelling. o Indsigt i afkodning af virksomhedens DNA og hvilke bæredygtige tiltag der vil gavne virksomheden, herunder bæredygtige materialer og certifiseringer. DIPLOMUDDANNELSEN POST RETAIL o Indsigt i forbruger tendenser inden for circular econmy (Stop shopping, swop clothes etc.) o Indsigt i muligheder i forhold til reuse beklædning (Direkte genanvenelse evt. Med reperationer). Re-design (Her ændres designet, men design elementer bevares). Re-cycling i form af opkradsning af fibre eller nedbrydning for at regenerere fibre. o Indsigt i design proces i forhold til circular economy (Næringsstoffer holdes adskilt) o Indsigt i materialevalg, med fokus på materialeflow. o Indsigt i bæredygtig designæstetik, med fokus på kvalitet og anvendelse. o Indsigt i post retail business modeller der fokuserer på genbrugssystemer og aktører i branchen. 11