2003 - Take 5 Solutions - All Rights Reserved.
Overview Why Take 5 Solu/ons? Take 5's Unique Advantages Leadership Team Product Offerings Direct Mail List Rental Email List Rental and Retarge/ng Social Media/SEO Data Solu/ons Our Customers Contact Us 1
Why Take 5 Solutions? Industry leadership Since 2003, Take 5 Solu/ons has been the leading na/onal compiler of alterna/ve consumer contact informa/on, including cell phones, landlines, emails and social media responders. Through our proprietary compila/on methods, innova/ve delivery plarorms and state of the art processing techniques, we are able to serve the marke/ng world with the most up- to- date consumer contact informa/on. Data Quality and Customer Service In recent independent industry tes/ng by major credit and service bureaus our data ranked the highest in accuracy and relevance. Our data breadth and quality, combined with a passion for customer service is unparalleled in the industry. 2
Take 5 s Unique Advantages Mul9ple Channels of Data Marketability and Data Appending: 260MM+ Unique postal records (110MM US households) 200MM+ Deliverable double opt- in emails 61MM+ Cell phones 155MM+ landlines Data Hygiene: CASS + NCOA Referencing against industry legacy files NPA/NXX DOB verifica/on County, state records and licenses US Census Addi9onal Data Elements: Full wireless carrier informa/on Geo- specific CASS coding 200MM records of Date of Birth (DOB) 25+ Demographic elements 150 Lifestyle Selects Alterna9ve Data: Cell phones Social media feeds All data is 100% self- reported and double opted- in. 3
Leadership Team Alex Rade9ch Chief Execu+ve Officer Managing Partner Alex is responsible for the daily opera/ons of Take 5 Solu/ons including sales, management and marke/ng. Together with Rich Gluck he held a vice president posi/on at Equifax and helped grow sales of unique online/offline direct marke/ng products which helped revolu/onize the direct- marke/ng industry. Prior to Equifax, Alex was a director of sales for internet marke/ng at TargitMail and FirstPop. Alex s sales and marke/ng exper/se stems from his 10+ years experience in interna/onal business. He holds a BA from Amherst College and MA from the University of Kentucky Paierson School of Diplomacy and Interna/onal Commerce. Rich Gluck President Managing Partner Richard is a seasoned sales and marke/ng execu/ve, with 20+ years of experience in the financial, internet and direct mail industries. Prior to founding Take 5 Solu/ons, he was an execu/ve vice president at Equifax, where he managed a team of 150 sales representa/ves. He grew company sales that were less than $100K per month to $10MM within 18 months. Richard is a veteran of the investment industry, having spent 10 years with both Morgan Stanley and Oppenheimer on Wall Street. He is responsible for Investor Performance, Take 5 Solu/ons financial ver/cal, offering marke/ng solu/ons to investor rela/ons firms. Richard is a graduate of the New York University Stern School of Business. 4
Product Offerings Direct Mail List Rental 260MM+ unique postal records 110MM US households 200M+ Date of Birth (DOB) records 175MM unique lifestyle and demographic overlays with historical and future consumer spending behavior overlays Email 100% CAN- SPAM compliant 200MM+ double opt- in emails Strong deliverability and me/culous data hygiene Above average open and click- through rates Mul9- Channel Solu9ons Match and Deploy (Postal and Email) Mul/- Touch Program (Email, SEO, Direct Mail, Social) Data Solu9ons & Site Licensing Email appending Social Media Marke9ng Landline / Cell phone appending Targe/ng Reverse appending Custom Facebook and other social media site apps Data mining and Match- Backs Data enhancement Valida/on and verifica/on Product data feed management 5
Direct Mail List Rental 260MM+ unique postal records Superior tradi/onal maintenance and hygiene Consumer self- response driven data compila/on More than 260 data cards to target audience Past and future consumer spending behavior overlays from online, social and offline channels Unique and abundant lifestyle triggers Na/onal recogni/on of data quality Over 10 15 MM records rented monthly 6
Email List Rental 200MM+ double opted- in consumer email addresses 100% CAN- SPAM compliant since 2003 Industry- high inbox deliverability rate of 98% achieved through a combina/on of redundant delivery plarorms and solid, mul/- year partnership with the major ISPs Use in conjunc/on with offline marke/ng campaigns to boost consumer response Segmented by tradi/onal demographic elements and lifestyle selects Sender score verified through Return Path Unique and abundant lifestyle triggers Never diluted through co- registra/on, affiliate marke/ng programs or CPA- based campaigns 7
Retargeting Take 5 s Cookie and Retarge9ng PlaLorm 30 MM+ records of cookied internet users with corresponding IP addresses, emails and postal addresses, overlaid with 270 other demographic and lifestyle selects from Take 5 s proprietary demographic database. U9lizing a 7 day, 14 day, or 30 day retarge/ng program, Take 5 serves up 1-4 ads/offers per day to a target audience on all selected networks. Addi/onally, Take 5 has the ability to op/mize message content and delivery interval based on the /me of the day. Take 5 has the ability to re- target all opens from any email campaign and drop cookies/tracking pixels on each open. Aser each email deployment, Take 5 will gather the tagged email openers and feed them into our proprietary retarge/ng ad network. All retarge/ng will focus on banner- ad placements on contextual web sites relevant to the client s target market. Within 24 hours of a user being /ed to a cookie, we are able to begin retarge/ng that user on various ad and/or affiliate networks with highly- targeted offers. Our data is of the highest quality in the industry and it is con/nually being updated and cleaned. 8
Social Media Marketing Social Media Marke9ng PlaLorm Creates strong brand awareness. Viral marke/ng and exposure across the most popular social plarorms and shopping engines: Facebook, Twiier, Amazon and more Automated Feed Management: Fully automated data import and feed handling service Saves /me and money Ensures data is announced properly every /me Targe9ng: Custom Facebook and Other Social Media Apps: Highly- targeted campaigns Target by age, gender and interests Custom and branded apps, online catalogs, online mediums/forums Target by geo- loca/on, physical address, zip code, IP address and GPS posi/oning Data Mining: Custom web apps on Facebook Gather data including age, gender, loca/on, interest, friends, acquaintances and more 9
Data Solutions For Stronger Consumer Retention Data Enhancement: 175 combina,ons of lifestyle and demographic informa,on available for appending Validate and verify your exis/ng consumer postal, email, cell phone, demographic and lifestyle informa/on 10 Append your demographic or lifestyles informa/on and gain invaluable market intelligence on your current consumer Maximize your ROI Email Appending: Valida9on and Verifica9on: Add email addresses to your exis/ng consumer files, quickly and confiden/ally We offer unmatched append rates and utmost data accuracy. Phone Appending: Append your consumer files with cell phones, using one of the largest, most up- to- date mobile number database Reverse Appending: Append your email or cell phone database with full postal and contact info
Multi-Channel Marketing Match and Deploy: Achieve a 40 to 50% match rate providing the ability to communicate to prospects through mul/ple channels. Increase direct mail response by up to 25% while using less than 10% of an overall adver/sing budget. Alert Email Drop Postal Drop Reminder Email Drop Mul9- Touch Marke9ng: 48-72 Hrs. 48-72 Hrs. 3- month mul/- touch program maximizes new customer acquisi/on. 24-72 Hrs. Providing unmatched ROI 24 Hrs. Crea/ve Test Preparation and" Testing" Tracking and Repor/ng Month 1: email + pay- per- click (SEO) Month 2: email + direct mail + social Month 3: social + direct mail + comprehensive analy/cs HTML email crea/ve received and prepared for tes/ng. SPAM tests are performed to provide maximum deliverability. 11
Some of Our Clients Take 5 Solu+ons is also a trusted supplier of data to some of the na,on s largest list- brokerage houses and Fortune 1000 adver,sers. 12
Contact Us Corporate Headquarters 2385 NW Execu/ve Center Drive Suite 200, Boca Raton, Florida 33431 Toll Free: 866.861.8862 Direct: 561.819.5555 Fax: 561.819.0245 Web: www.take5s.com Email: sales@take5s.com 13