1550 LARIMER ST. #468 DENVER, CO some humble samples of our work.

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1 1550 LARIMER ST. #468 DENVER, CO some humble samples of our work.

2 Andon Guenther Design LLC. is an award winning full service design and advertising agency. We believe in integrated branding. Not just the buzzword, the actual practice of achieving it. From market research to guide our concepts all the way to creating the touch-points that create and maintain brand equity. Print to digital. Static to motion. We are a multi-disciplinary group of passionate and talented designers, developers, strategists and dreamers who solve visual communication problems. CLIENT LIST Previous + Current: Beast Sports Nutrition MusclePharm FitMiss Arnold Schwarzenegger Series Sabian Cymbals Lenovo Top Cow Comics CEO: Complete Energy On-Demand The Right Stuff Tribe Fighting Championships Sony Pictures Janus Funds Argosy University Red Bull North America Denver Art Museum SickDrummer Magazine Relapse Records Airheads Candy Yogi Tea CAPABILITIES Brand Identity + Positioning Brand Development Brand Management Corporate Identity Standards Advertising + Marketing Strategy Advertising Design Typographic Design Packaging Design Print Design Print Management Environmental Design Tradeshow Design Motion Graphics Video Editing Digital Marketing + Advertising Website Design + Content Software UI / UX Content Management Social Media Management Advertising Placement Media Buying Product Development Rapid Prototyping 3D Rendering / Animation You get the idea, we design everything.

3 BRAND IDENTITY +POSITIONING Our approach to strategic branding is based on research, analysis and logic. If your audience are the fish, then we need to fashion the correct lure. When we cast this lure into the water, it s not just a game of Go Fish. Here are just a few of the brands that started with an extensive brand-positioning document, and when finished, created huge and memorable splashes.

4 PRINT ADVERTISING We believe that print is alive. Print is a vital organ in the body of any strategic campaign. Who is the audience and why would they buy this product or service? Of course that s the approach. However, that is definitely easier said than done. We specialize in creating strategic advertising campaigns. Striving to create that perfect union of unforgettable art, engaging copy and an unyielding message. MusclePharm: Colin Kaepernick - Lifestyle Advert

5 PRINT ADVERTISING MusclePharm: Colin Kaepernick - What Athlete Are You? Campaign - ESPN Magazine

6 MusclePharm / Arnold Shwarzenegger - Launch Campaign Adverts

7 Beast Sports Nutrition - Consumer Education Campaign Adverts MusclePharm / Nature Sport - Launch Campaign Adverts

8 FitMiss - The 0 Excuses Campaign Adverts

9 DIGITAL ADVERTISING Activate! But let s get serious. You have to engage your primary audience. Integrated and cohesive brand development and design requires great care. We don t see banner ads. We see opportunities. We don t see Facebook posts. We see brand engagement. No banner ad is too small, no homepage takeover too big. MusclePharm Facebook Daily Workout FitMiss Facebook Daily Recipe Campaign We see digital experiences as some of the most important extensions of any brand, not just a small facet of it. From social media, to responsive and engaging websites. Digital advertising is as ubiquitous as the brandmark itself. When done right, it develops brand loyalty and ROI. We deliver interactive experiences based on research, strategy, craftsmanship, and the ability to measure success. Integration means everything, right down to the last pixel. Inspirational Instagram / Facebook Branded Quotes Arnold Facebook Workout FitMiss Facebook Workout

10 DIGITAL ADVERTISING Activate! But let s get serious. You have to engage your primary audience. Integrated and cohesive brand development and design requires great care. We don t see banner ads. We see opportunities. We don t see Facebook posts. We see brand engagement. No banner ad is too small, no homepage takeover too big. We see digital experiences as some of the most important extensions of any brand, not just a small facet of it. From social media, to responsive and engaging websites. Digital advertising is as ubiquitous as the brandmark itself. When done right, it develops brand loyalty and ROI. We deliver interactive experiences based on research, strategy, craftsmanship, and the ability to measure success. Muscle & Fitness Homepage Takeover MuscleAndFitnessHers.com Homepage Takeovers UFC.com / Rashad Evans Event Promo / Video Homepage Takeover Integration means everything, right down to the last pixel.

11 PACKAGING When applying a brandmark and brand identity system to physical scenarios, we always want to start with packaging. Packaging is where the rubber meets the road. It s where a sale is made or lost. It can build trust and loyalty, increase awareness and catapult visibility. It can open doors that would have been previously shut. We start from concept and see a packaging project through to completion and delivery. Arnold Schwarzenegger Series Brand Identity / All Product Packaging That s just the die we are cut from. Beast Sports Brand Identity / All Product Packaging

12 FitMiss Brand Identity / All Product Packaging + Carton Design MusclePharm / All Flexible Film Product Packaging

13 Arnold Series Brand Identity / All Product Packaging / Launch Kit Arnold Series / Launch Kit MusclePharm Brand Identity / All Product Packaging Flooid tm Brand Identity / All Product Packaging

14 POINT OF PURCHASE Creating a truly integrated brand experience means never overlooking anything. This holds true for every brand touchpoint. Point of Purchase displays are no exception. We take time to ensure that all the brand attributes and key messages are communicated. We know that POP displays leave a lasting impression that creates more brand loyalty and inevitably leads to increased visibility and sales. POP displays are functional sculptures of our modern age, and we treat them as such. MusclePharm / Retail Point Of Purchase

15 MP / Costco - Amino1 Pallet MP / Costco - Combat Pallet FitMiss Point of Purchase

16 TRADESHOW DESIGN Key to brand integration is tradeshow booth and brandscape experience design. How does a brand remain integrated and cohesive in tone and messaging through an entire tradeshow booth? We solve that problem and we are masters of brand integration in physical space. Call it environmental design. Call it brandscaping. But call it a brand touchpoint that should be designed by brand engineers who put message and experience first.

17 BROADCAST In 2013 we had the unique opportunity to create a broadcast spot for MusclePharm. We started with the original creative direction from concept to completion. From the script writing, storyboarding, talent scouting, location scouting and styleframes. Our strategic partners helped us to augment our team, and when the project was finished, the spot was spectacular. MusclePharm - Colin Kaepernick Broadcast Commercial MusclePharm - Las Vegas Jumbotron Edit

18 INTERACTIVE UI/UX We love to translate brand messages and visual brand attributes to entire navigation and user experience systems. We have a simple and extremely effective process: Step 1: Create a unified focus Define the problem visually, and tell the visual story in context. Step 2: Collect user data and target audience personae and research. Step 3: Create visual solution(s) and rapid prototypes. Step 4: Test and measure for accuracy of brand message and overall experience. Arnold Schwarzenegger Series - Responsive Website Experience

19 INTERACTIVE UI/UX When designing any branded user experience or social media touchpoint, the key is to focus on the problem that we are solving. A digital experience should reinforce the intellectual and emotional associations that people make with a brand, company, product, or person. If the brand itself is our response internally, then a digital presence is the actual manifestation of all our ideas and opinions about each brand. That s why interactive branding and social media touchpoints are so important.

20 PHOTOGRAPHY The super-human strength in the way AGD visually communicates comes from our ability to create the most epic visuals that support strong and lasting concepts.

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22 1550 LARIMER ST. #468 DENVER, CO let s do good work together.