WHAT IS PROFESSIONAL COMPUTING? BASIC FACTS DISTRIBUCE
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2 WHAT IS PROFESSIONAL COMPUTING? an IT magazine for users from the enterprise, midrange and SMB segments addresses the needs and shopping habits of those users; publishes editorial articles, interviews and case studies on these topics presents examples of ICT solutions from real business environments readers become acquainted, through the interviews, with representatives of IT manufacturers and their offers BASIC FACTS Published: Print Run: Format: Scope: DISTRIBUCE 7 times per year 11,000 (print) + 10,000 (electronic) 200 x 270 mm pgs. + 4 pg. cover 1. PRINTED DISTRIBUTION ESTIMATE inserted into printed weekly Euro (only subscribers)* 10,500 pc. at DCD Publishing seminars and for private use by project partners 500 pc. TOTAL 11,000 pc. *Inserts into business titles can vary based on publication topic and media selection. 2. ELECTRONIC DISTRIBUTION part of mailing invitations for thematically same exact seminars recipients (database of end users owned by DCD Publishing, updated quarterly, used for the invitation to seminars) statistic of article views Database structure: 7% 10% 3% 3% 5% 4% 4% 5% 6% 6% 29% 13% 8% 3 8% 10% 8% Director (general, financial, business, marketing) IT manager Owner / Director Head of Department (business /marketing) HR Administrator Economist CIO Marketing Trade Executive (not IT) System Engineer Head of Accounting Department Other Administration Wholesale/Retail Manufacture and Servicing Vehicles Construction Transport and Storage Engineering Processing Industries (other than below) Education, Research and Development Public Administration Finance Manufacture of Food and Beverages Vegetal and Livestock Production Metallurgy Energy Manufacture of Rubber and Plastic Products Collection, Purification and Distribution of Water Legal and Accounting activities Production of Computers and Electronic Devices and Equipment Health and Social Care Real Estate Chemical Industry Telecommunications and IT Repair and Installation of Machinery and Equipment Manufacture of Clothing and Textiles Woodworking, Furniture Making Entertainment, Cultural Services Raw Material Extraction Manufacture and Processing of Paper Catering and Accommodation Business Publishing Activities Advertising and Market Research Pharmaceutical Industry Tourism Forestry and Logging
3 PRICE LIST EDITORIAL SPACE SCOPE/MEASURES PRICE expert topical article 2 pgs. approx. 9,000 char. 50,000 CZK product description 1 pg. approx. 5,000 char. 35,000 CZK case study 1 pg. approx. 5,000 char. 35,000 CZK company profile * 1 pg. approx. 5,000 char. 45,000 CZK interview * 1-2 pages 50,000 CZK *There are a limited number of such (designated) articles in each issue. You can develop the above-mentioned formats yourself based on pre-agreed terms or work together with our editorial team, who will develop all content based on materials you supply. A member of the editorial team will carry out the interview; afterwards you will receive it for review and editing. ADVERTISING SPACE DIMENSIONS PRICE 1/1 full-page (inside issue) 200 x 270 mm 59,000 CZK II and III cover 200 x 270 mm 65,000 CZK IV cover (back page) 200 x 270 mm 104,000 CZK PUBLICATION SCHEDULE MONTH MAR. MAY JUNE JUNE OCT. NOV. Sales Deadline Advert Material Deadline Published / Dist Cover Topic Big Data Security and Large IT Solutions Hardware and Software 2016 Cloud, Virtualization, Outsourcing, Backup Communications Networking Modern Business 2017
4 BIG DATA MARCH Big Data is a simplified label for phenomena related to the constant growth in the number of varied devices and systems that create data. Together with the rapid growth in volumes of data, demand for processing this data is understandably increasing. This Big data is hard to use efficiently (to store, to analyze) on existing storage servers and with tools currently available, usually relational databases, which are insufficient for processing such data. For successful implementation, Big Data system environments must be scalable, high-performance and simple to manage. The must include advanced admin solutions and similar visualization tools. TOPICS IN THIS ISSUE What is Big Data and how can you use it effectively? How does Big Data impact a company s profits and competitiveness? What does the term Enterprise Use of Big Data mean? How to process advanced analyses in Big Data environments? All about security in Big Data environments. SECURITY AND LARGE IT SOLUTIONS MAY Security continues to be a long-standing, important topic for enterprise and personal IT policies, and its importance continues to grow. What are the main security principles? What are currently the biggest security threats and what tools can be used to protect against them? These are the main topics of this issue. Enterprise solutions are meant for internal use in companies and serve for effective planning and running all enterprise processes and customer relationships and supply chains. They also support decision-making processes at the strategic and operational levels. Specific solutions include, for example, order information systems, intranet, extranet and company portals. You will also learn in this issue how these solutions help with the smooth running of an transparency for business processes. TOPICS IN THIS ISSUE Bring Your Own Device (BYOD) security Development of security directives and policies Protection against information leaks Crime in ICT systems Human factor in security Hardware and software security Security services (cameras, security systems) Secure networks Secure document archiving Secure printing HARDWARE AND SOFTWARE 2016 JUNE LARGE ENTERPRISE SOLUTIONS INCLUDE ERP (enterprise resource planning) systems for comprehensive planning and management of enterprise resources CRM (customer relationship management) solutions for managing customer relationships SCM (supply chain management) BI (business intelligence) analytical tools that support decision-making processes CPM (corporate performance management) Hardware innovations and new technologies are seemingly pushed aside in favor of ingeniously presented software innovations that garner greater user interest and attention. Meanwhile, hardware manufacturers also continually innovate their product portfolios and introduce advanced solutions that merit more detailed presentation. Learn what all the new generation of storage, switches, firewalls, modems, network elements, PCs, tablets, cameras and other devices can do. Find out how these technologies can improve work processes for businesses.
5 CLOUD, VIRTUALIZATION, OUTSOURCING JUNE Cloud computing generates huge interest mainly because development of virtualization technologies together with greater throughput of local networks and the internet is enabling the use of cloud computing concepts in real environments. General economic developments are also pushing businesses to save significantly and cloud computing can help with this. But a fundamental question remains on whether it s better to give preference to cloud-based solutions, virtualization or eventually turn to outsourcing. TOPICS IN THIS ISSUE Difference between virtualization and the cloud Means for moving to the cloud Existing cloud-based solutions Security and control of data in the cloud Perils of cloud-based solutions Benefits of outsourcing Cloud vs. outsourcing COMMUNICATIONS + NETWORKING OCTOBER The Bring Your Own Device (BYOD) phenomenon is rocking the world. It has an impact on how network environments are perceived and is changing their definition as a coherent whole. What are the benefits of new trends compared to traditional networked infrastructure? How do you manage this new type of network? How do you monitor applications? And, last but not least, how do these networks impact the efficiency of all company employees? These are the topics in our September issue. Efficient communications is a basic requirement for the successful functioning of any business: and not just external communications such as and telephones. Internal social networks, messaging systems, videoconferencing, etc. play an increasingly bigger roles in companies daily operations. The format of modern communications is also changing. Software is growing in importance and R&D is heading the direction of unified devices. This issue of our magazine offers an overview of modern technologies and trends in communications. It provides examples of solutions and interesting tips. MODERN BUSINESS 2017 NOVEMBER Modern Business 2017 offers presentations of the newest products and technologies that any modern business should consider investing in. It s these products that shape the image of a modern company and help it make management more efficient and improve operations and business competitiveness.
6 CONTACTS Address: DCD Publishing, Lublaňská 21, Praha 2, tel.: , fax: , Editor-in-Chief Vladimíra Bezecná Sales Sales Department Sandra Davidová Lenka Hortvíková Advert Materials Tomáš Brejša
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