Web Marketing Academy Search/Social Media Industry Job Research in India for 2011

Transcription

1 Web Academy Search/Social Media Industry Job Research in India for 20 In Association with Online Enthusiast Community India (OME Community) About Web Academy Web Academy is a premier web marketing training institute in Bangalore, providing search engine optimization(seo Training) search engine marketing (SEM Training) social media marketing training, Web analytics and web marketing management training for corporations and individuals. Web marketing academy with OME community has educated more than 1000 Digital marketing professionals, students and corporates through regular conferences, workshops, seminars and meetups. Web marketing academy head quarters in Bangalore and hosts more than 25 web/social media marketing events every years. Many of the famous brands in India, use Web Academy to train their staff in digital media marketing. Some of web marketing academy training clients includes DSM, Red Bus, Invensis, Yahoo India, Gati, Adroitent, Anit promoters, Ooty Real Estate. Visit to learn more Call us to find out more on us at suresh@webmarketingacademy.in About OME Community Web marketing academy founders are also the co-founder of OME community, India s largest and most active community of digital marketing professionals. OME is a group of passionate online marketers and social media specialists with a tremendous zeal to discover & broaden their knowledge not just on Web, Social media, Search Engine, but any popular Online marketing trends. Visit: Web Academy Search/Social Media Industry Job Research in India, 20 Page 1

2 Summary and Highlights The search/social media industry job market research 20 published by web marketing academy in association with OME community, researched more than 100 employers for search, social media job advertisements in India through websites such as Naukri and LinkedIn. This report is based on the information provided by employers publicly through online job portals such as Naukri & LinkedIn. As wl as search engine optimization, search marketing jobs, this report also looks at the growing market for search, social media marketing career which is becoming increasingly significant in India. With over 13 million broadband subscribers in India, the opportunity for digital, social media continues to grow and looks promising for the upcoming years Analysis The service industries like IT followed by marketing & advertising are steadily looking to hire Online professionals. These people either have custom in-house SEO projects (for sf-promotion & marketing) which would need these professionals or there are other client out sourcing requirements for which they need to hire the SEO professionals. Among the emerging industries are the BPO/ITEs & the Trav & tourism sector which are gradually switching to the convenient mode of online marketing & hence fast hiring professionals for the same. From a total of 75 job advertisements studied, the highest demand is that for professionals with an experience between 2-3 years in the online marketing Industry. This is followed by the demand for marketing professionals who have experience above 4 years to a range of 7 years. Freshers with 1 to 2 years of industrial exposure are yet to be in demand in the current online marketing scenario. The demand for online marketing managers is up during the month of July-Aug, followed by that of the online marketing executive & assistant manager in different industries. The highest demand (50%) for online marketing professionals is from Dhi & surrounding areas. A total of 16 out of 33 jobs advertised were from the capital state, followed by Mumbai & Bangalore. It is interesting to note that even NGOs, retail & construction business are gearing up to market their services online. Web Academy Search/Social Media Industry Job Research in India, 20 Page 2

3 Web Job- Industries Web Demand Job- Industries Demand Web Job-Location Demand Advertising/ PR/MR/Events 1 BPO/ITEs 2 Construction/ Engineering/Cement/Metals 1 Hots/ 5, Advertising, MR, PR 3 4 NGO/Social 1 Publishing 2 Retail 1 Tcom/ISP 2 Web Job-Location Demand Bangalore 5 Chandigarh-Mohali 1 Chennai 2 Dhi 5 Dhi-Mumbai 1 Dhi/NCR 2 Ernakulam-Kochi-Cochin 1 Gurgaon 3 Kolkata 1 Mumbai 3 Mumbai Suburbs 2 Noida 5 Pune 1 Surat 1 Web Academy Search/Social Media Industry Job Research in India, 20 Page 3

4 Web Job-Designations Assistant - Online 4 E- Commerce 1 IT /HOD- E-commerce/Online marketing 1 Java Technical 1 Online Associate, Lead Nurturing 1 Online - SEO & PPC & SMM 9 Online Online Specialist 3 SEO/ SEO Specialist - Online 2 Te caller- Web 1 Trainee- Online 1 Web Academy Search/Social Media Industry Job Research in India, 20 Page 4

5 Date Jul- Position (number) Java Technical (4) (Online) Research for a UK firm Trainee- Online Online ( Journals & Online Resources ) Te caller- Web Online (5) Assistant - Online (3) Online (4) Sr.Online marketing - SEO /PPC Online Associate, Lead Nurturing Online (3) Industry Location Experience Salary Chennai Publishing Mumbai 0-1 Chandigarh, Mohali ,000-2,50,000 BPO/ITEs Noida 0-2 Negotiabl e Publishing Kolkata 0-2 As per the company Norms Dhi 0-2, Advertising, MR, PR Noida 1-2 As per the experienc e Dhi 1-3 Noida 1-3 Negotiabl e Surat 1-3 Best In The Industry Dhi , Advertising, MR, PR Gurgaon 1-4 Best in the industry 25- Online, Advertising, Mumbai ,000 - Web Academy Search/Social Media Industry Job Research in India, 20 Page 5

6 MR, PR 1,75, Online Dhi 1 Year Specialist; Dgreetings.com 25-, Online Pune , Jul Jul- 12- Sr. Exec. / AM / DM - Online / E- (5) Specialist, Online Social Gaming Search Engine -Online (5) Online Exec - SEO & PPC & SMM - Web Online A.M/ Mrg Online marketing E - Commerce (Online Sales & ) Senior SEO Specialist (2) 70,000 Retail Dhi/NCR 2-5 Best in the industry Advertising/ PR/MR/Events Hots/ Hots/ Gurgaon 2-6 3,00,000-5,00,000 Dhi, Mumbai 2-7 Chennai 2-7 3,50,000-5,00,000 Gurgaon 3-5 3,00,000-6,00,000 NGO/Social Bangalore 3-6 Hots/ Hots/ Dhi 3-6 4,00,000-8,00,000 Mumbai Suburbs 3-7 Ernakulam / Kochi/ Cochin Jul- SEO - Online Tcom/ISP Noida Assnt / Bangalore 4-9 Exec.- Online 29- BPO/ITEs Mumbai, Mumbai 5-10 Web Academy Search/Social Media Industry Job Research in India, 20 Page 6

7 4-6-Jul ; Online - Online Web IT /HOD- E- commerce/online marketin Online marketing Web Construction/ Engineering/Cement/Met als Hots/ Suburbs Dhi/NCR 5-7 4,50,000-7,00,000 Bangalore 6 - Bangalore 6-10 Bangalore 7-12 Mumbai 7-12 Online Tcom/ISP Noida 8-10 Assistant - Online Assistant Noida / - Online Business Analyst (SEO & Web Devopment) - SEO BPO/ITES Bengaluru/Bangalor e, Chandigarh, Dehradun Jr.SEO/SMO Junior Seo, Online / Assistant 10,00,000-20,00,000 Negotiabl e ,000-2,25, Mumbai ,000-1,75, Chennai 1-2 5,00,000-7,00,000 Haryana ,000-2,75,000 CHANDIGARH 2-5 Dhi 4-7 Web Academy Search/Social Media Industry Job Research in India, 20 Page 7

8 SEO ( Journals & Online Resources ) Online Bidder / Online Sales / Online / BDM / BD Publishing HYDERABAD 0-2 1,00,000-2,00,000 Bhopal 0-3 1,00,000-3,00,000 Online BPO/ITES Chennai 5-10 Online BPO/ITES Noida 1-3 Online Banking/Financial /Broking 1-5 Chandigarh, Dehradun, Dhi/NCR Online 5-7 Lead Online NGO/Social Dhi/NCR 3-6 Online Tcom/ISP Noida 8-10 PHP programmer, website design company 1-4yrs Web designer PR222 - SEO IT Product and Service Dhi 0-1 1,00,000 executive Company Senior Search BPO/ITES Ernakulum / Kochi/ 4-8 Engine Optimization Analyst Cochin Senior SEO Hyderabad / 3-6 Secunderabad Senior SEO Hots/ Bangalore 4-6 Specialist SEO website design company 0-1 1,00,000-1,75,000 SEO Medical products Bhopal, Bhubaneswar, Chandigarh 1-3 SEO - Deputy BPO/ITES Bangalore 4-9 Web Academy Search/Social Media Industry Job Research in India, 20 Page 8

9 Seo analyst website design company Chandigarh ,000-2,75,000 Seo analyst Pune ,000-70,000 SEO ANALYST Indore ,000 - SEO Analyst/Content Writers SEO 2,00,000 Noida 0-2 1,00,000-2,50,000 IT Product and Service Company Bangalore ,000-1,25,000 SEO software solution Dhi 1-3 SEO 1-3 SEO / Link Builder ,000-1,25,000 SEO s Dhi ,000-1,75,000 SEO Expert/ SEO Trainee/ Search Engine Optimisation Analyst Company Dhi 0-3 1,25,000-2,50,000 SEO Education/ Teaching/Training Dhi 0-2 1,00,000-2,50,000 SEO Faridabad 5-8 SEO BPO/ITES Mumbai 6-10 SEO /Senior Advertising/ PR/MR/Events Mumbai, 5-10 SEO Online Internet / / Leader SEO -Search Engine Optimizer + Content writer BPO/ITES Dhi 2-7 Mumbai 1-5 SEO Specialist 1-3 Web Academy Search/Social Media Industry Job Research in India, 20 Page 9

10 SEO Specialist - Online SEO Specialist / SEO Trainees IT Product and Service Company Ahmadabad 1-3 Gurgaon 7-10 Gurgaon 0-1 1,00,000-2,00,000 SEO/ Link Buiders Trav Bangalore 0-5 2,75,000-7,00,000 SEO/ Web Promotions Dhi ,000-1,75,000 Social Media and Digital Strategist Sr. Exec. / AM / DM - Online / E- Sr. SEO Analyst Team Leader- Search, SEM & SEO Trainee SEO & SMO (LINK BUILDER) Digital Media and Strategist Internet Online & Communication Online marketing specialist Senior SEO Analyst Dhi 2-5 Retail Noida 2-5 Noida ,000-1,25,000 BPO/ITES Noida 3-4 Trav 0-5 3,25,000-4,75,000 Online Media, Sports Information Technology and online search engine Business Process Outsourcing Company 4+ yrs 9-10yrs Web Academy Search/Social Media Industry Job Research in India, 20 Page 10

11 Senior SEO IT consulting, Web 1-2yrs Analyst devopment SEO Analyst Information technology 4-5yrs solution SEO Analyst digital media marketing 3yrs SEO Analyst technology solutions and 2-3yrs services SEO Analyst BPO, Healthcare, Legal, 4yrs Finance & Accounting, and Engineering verticals SEO Analyst Information technology 7yrs solution SEO Analyst IT consulting, Web 5yrs devopment SEO and Web We designing Company 9yrs Analyst SEO online search engine 3yrs SEO Specialist Online Media 3+ years SEO Specialist Web design company 4-5yrs SEO/PPC Analyst and Advertising years Sr Tech Writer Information Technology 6+ years and Sr. SEO Analyst Information technology 2-3yrs solution Sr. SEO(Analyst) Leisure, Trav & tourism 5-6yrs Sr.Process Associate(SEO Analyst) Sr.Seo Analyst Financial & insurance company Information Technology 7yrs and Sr.SEO Analyst Web Hosting Company 2-3yrs Technical Writer Writing and Editing Trainee/ Experienced SEO Experts Information Technology Web Academy Search/Social Media Industry Job Research in India, 20 Page