Good design is good business Agency Fish. London Doha Perth

Transcription

1 Good design is good business Agency Fish London Doha Perth

2 With eighteen years of global experience in the airline and corporate sectors, and with offices on three continents, Agency Fish produces creative, design, publishing, and new media services that work. LONDON DOHA PERTH Agency Fish can handle all aspects of a brief, from the initial consultancy required to establish the most effective medium, creating the solution, and effective tracking of the results. Agency Fish Five Good Reasons Agency Fish develops briefs that answer the needs of each client, and each individual project. We work hard to understand clients' competitive landscape, needs and offerings, and create solutions that work. As a by-product, we also win awards, but that's not as important to us as delivering results. Agency Fish has, over the last 18 years, built a reputation for award-winning best practice publishing, creative and new media services. Agency Fish is a publisher of high-quality magazines and IFE guides; we pride ourselves in using original content, and commissioning the best writers and photographers from around the world. Agency Fish ensures good communication with all our partners, the key to success with all relationships. Agency Fish works closely with clients to develop projects that reflect and enchance the values and dynamics of their business, reinforcing the brand in line with the companies' status and audience.

3 Agency Fish Team leaders Stephen Peaple Creative Director Based: Australia Steve is a founding director and has worked with many of our Middle Eastern clients such as Qatar Airways, Doha Bank, Qatar Tourism Authority, Aamal, Gulf Air and Emirates Airline. Steve is responsible for the effective brand positioning of our clients, conceptualising and overseeing creative that dovetails a client's marketing plan. Lindy Polmeer Account Director Based: UK Lindy has over 15 years experience in the advertising and communications industry. Her ultimate responsibility is to ensure the delivery of the completed product, and to ensure the client relationship is managed to Agency Fish s high standards. She has worked as account manager for GE Finance (retail), Orange (telecom), and DTZ (property). Gareth Watson Head of Advertising Based: UK Gareth has over thirty years publishing experience. During his career he has launched over six global circulated magazines, covering iron and steel, aluminum, telecommunications and exhibitions within Europe, Middle East, China and Russia. He has also been extensively involved in setting up new exhibitions and conferences. He was more recently involved in the launching of IT Expert, a major IT Publication within the Agency Fish stable of magazines. Julian Jordan Managing Director Agency Fish Based: UK As a founding director Julian manages third-party relationships, and drives projects internally, ensuring that all clients agreed actions are implemented and documented, and that the client is kept fully aware of any issues that may arise. Julian was integral in building Fish s digital division; in 1993 Fish was one of the first UK agencies to have a dedicated web department. Julian has worked and consulted on digital products for Blockbuster Video, NDS, Sky TV and many other digital entertainment companies. Pascal Zoghbi Arabic Art Direction Based: Lebanon For the Arabic Art Direction our team is led by a Master of Design from the Type & Media course at the Royal Academy of Arts in The Hague. In 2002 he received his Bachelor Degree of Arts from Notre Dame University in Lebanon. Prior to his postgraduate studies, he worked in Beirut for several years as a graphic designer in print and web design. He is an independent type and graphic designer and has instructed teaching graphic design and typography courses at LAU (Lebanese American University) and NDU (Notre Dame University). His design work ranges from creating new Arabic fonts, corporate identities and print design applications and publications. He frequently gives lectures and workshops on Arabic type and typography.

4 Agency Fish Global Network Agency Fish utilises its global contacts to enhance PR and marketing partnerships for its clients. With access to an extensive global team and offices in London, Doha and Perth we are perfectly placed to handle any client and any brief across the globe. We offer a truly global network. Julian Jordan Managing Director Based: UK Lindy Polmeer Account Director Based: UK Agency Fish/Branding Gareth Watson Head of Advertising Based: UK Writing Photography Illustration Advertising Sales Interactive Events and Promotions Pascal Zoghbi Arabic Art Direction Based: Lebanon Stephen Peaple Executive Editor & Creative Director Based: Australia Aviation Experts Consultants

5 Agency Fish Quality Service Quality Delivery Agency Fish Branding & Design Translation and Transliteration Services Award Winning Writers Advertising Sales Network Agency Fish design of Arabic/English bi-lingual corporate literature and editorial design can negate the need to duplicate content, harmoniously integrating the languages. Translation Services Award Winning Photographers Arabic Typographers Brand Consultants Interactive Agencies Where appropriate we suggest translation and transliteration options for consideration. We also help companies define tone of voice and copy style consistency across multiple languages. Creative Network With access to an extensive global team of awardwinning writers, photographers, illustrators and other creatives across five continents, Agency Fish ensures all projects are resourced effectively. The results of our collaborative approach ensures materials are to the highest possible standard. Agency Fish has extensive experience working in partnership with people and organisations. These third-party relationships include the provision of Arabic typographical design and creative direction exclusively from the renowned Pascal Zoghbi, and fashion photography from Toufic Araman. Typographic Resources Agency Fish use sets of English/Arabic fonts that have been specifically designed to work harmoniously together. Most English fonts have a rough Arabic equivalent, but few have been designed specifically to work as a set; we work exclusively in partnership with Pascal Zoghbi (see Creative Network), who is one of the few Arabic type designers working specifically within this field, to ensure type design is world class.

6 OUR EXPERIENCE: QATAR AIRWAYS CLIENT WORK TIMELINE BLOCKBUSTER VIDEO Touch Screen Kiosk Internet Strategy Six European Websites SIMPSON SPENCE AND YOUNG SHIPBROKERS Communications Audit Corporate Literature Direct Mail Event Graphics RIDGEBACK CYCLES Branding Point of Sales Consumer Brochure Exhibition Graphics Advertising MACMILLAN PUBLISHING Annual Conference Screen Presentation Digital Imaging NATIONAL READERSHIP SURVEY Interactive Magazine Direct Mail LOGICA Touch Screen Kiosk Corporate Video Exhibition Graphics Streaming Video

7 OUR EXPERIENCE: QATAR AIRWAYS MADISON CYCLES Product Brochures Point of Sale Advertising Production Packaging Product Identity THE DEPARTMENT OF TRADE & INDUSTRY, UK Screen Saver DAVIES ARNOLD COOPER Digital Imaging Video Production CITADEL SECURITY Packaging Product Identity Point of Sale Product Brochures CIPFA Communications Audit Internet Strategy Administration Database Direct Mail WWF FORESTS FOR LIFE Campaign Press Launch Presentation Material SHIMANO GMBH Advertising Internet Strategy Exhibition Graphics

8 OUR EXPERIENCE: QATAR 2022 MORGAN STANLEY DEAN WITTER IPO Presentation for Spray, Sweden GULF AIR In-flight Entertainment Guide Design and Production NDS Exhibition Programme: Amsterdam Singapore New York Los Angeles New Orleans Las Vegas London NDS Product Brochures Direct Mail Interactive Product Demonstrations On-line and Off-line Advertising SAIL INTERIORS Corporate Brochure Stationery Event Graphics WORLDVISION Logo Development, HTML enewsletter, PDF Content Sheets

9 OUR EXPERIENCE: QATAR 2022 TEAM QATAR 2022 POCKET FOOSBALL STRATOS Branding Data Sheets Advertising Exhibitions Programme JUNE Corporate Identity Branding Advertisting Literature CLIENT WORK TIMELINE DALWA SECURITIES SMBC EUROPE Branding Annual Report CNN TURNER Promotional Print Direct Mail Brochures HURLEY PALMER FLATT Corporate Identity Stationery Event Graphics ODB Corporate Identity Corporate Brochure Stationery Signage

10 OUR EXPERIENCE: QATAR TOURISM AUTHORITY RANDOM PRODUCT DESIGN Corporate Brochure Exhibition Graphics Presentation Material BODY CONTROL PILATES Identity Literature SHIMANO FISHING Fishing Game DAVIES ARNOLD COOPER 30 Second Video Direct Mail Exhibition Graphics Advertising MURPHY'S IRISH STOUT Screen Saver Presentation Shockwave Games Digital Imaging IN-FLIGHT PRODUCTIONS Promotional Literature Exhibition Graphics Promotional Giveaways Advertising LUTION Corporate Identity Product Identities Advertising Signage

11 OUR EXPERIENCE: DOHA JEWELLERY & WATCHES EXHIBITION AIR LANKA In-flight Entertainment Guides NDS IPO Presentation Video 3D Rendering Support Material NDS Database Design and Build AMD ATHLON European Digital Advertising U>DIRECT Internet Strategy Banner Campaign Database Build Screen Savers COCONUT SOFTWARE Exhibition Programme Interactive Product Stand Design and Build Exhibition Graphics UC.COM AGM & The Rai, Amsterdam Annual Report Signage Presentation Material Direct Mail

12 OUR EXPERIENCE: DOHA BANK Getting Started in Doha Employment Real Estate Activities Legal Advice Why ma ke it complicated when it can be so easy? MASTERCLASS DEFINING DRIVING Marketing Strategy Corporate Identity Brochure Advertising Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam. CNN TURNER Promotional Print Literature Suite Direct Mail enewsletter ATIS REAL WEATHERALLS Promotional Print Corporate Advertising Guidelines EMIRATES AIRLINES In-flight Entertainment Guide for Business & First Class FOX SPORTS Exhibition Graphics Brochure ON SIGHT Product Brochure INGENI Promotional Literature Launch Invitation

13 OUR EXPERIENCE: DOHA BANK All in One. Lorem ipsum dolor sit amet, consectetur tadare adipisicing elit, ed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Lorem ipsum dolor sit amet, consectetur adipisicing elit, ed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea. Getting Star ted in Doha Employment Real Estate Activities Legal Advice ETS, ZAMBIA Corporate Identity Branding Guidelines FORTESCUE METALS GROUP Event Graphics SRILANKAN AILRINES Re-design of In-flight Entertainment Guide IT EXPERT Naming Branding Magazine Design Website Design IT EXPERT Magazine Launch Event Website Launch Event DSC-IT Corporate Identity Branding Guidelines Website enewsletter QATAR TOURISM AUTHORITY Corporate Advertising Exhibition Graphics Promotional Literature

14 OUR EXPERIENCE: YAS MARINA CIRCUIT, ABU DHABI A5_GT1World_A bu Dhabi_PRO C M Y CM See skateboarder MY CY IN ACTION GRAMME.pdf 09/03/ :26:10 Abu Dhabi Marc h 2011 Official Prog ramme CMY K official pr Februa ogramme ry, Yas Mar ina Circuit, 2011 Abu Dhabi. orld.com YAS Official Prog ramme_v4.indd 1 6/02/11 7:59 PM DOHA JEWELLERY & WATCHES EXHIBITION Advertising Event Graphics Website Invitations Press and Access Passes Billboards Taxi and Bus Livery Advertising CD Graphics JONES LANG LASALLE Consultancy Softare Interface Design NETWORK FISH Website Promotional Literature Direct Mail QATAR AIRWAYS In-flight Magazine, Oryx Magazine Website Podcast QATAR 2022 Creative Consultancy Mall Event Concepts DOHA BANK Consultancy ilocksmith Corporate Identity

15 OUR EXPERIENCE: AAMAL Four Divisions. One Focus. Industrial Manufacturing Managed Services Trading and Distribution Property Industrial Manufacturing Trading And Distribution Property Managed Services Four Divisions. One Focus. Et provite volenissim volusrewt m ex et aborio blabo. Odicit aboribusciae eis etut molorestis ea volo mossitas ea issecullescivellaci rerunt miliquia doluptate sam, ut exce srum, apernat es et et vellabor aut lruntis atempori con conet fuga. Nonemquodis volupta pero commodi dollecto cupta culparum ipsam re perorruptio voluptat voluptia as rercid drem eosa veriam, quia numquam, quatque iur, quodiet dolest recabore nobis dit dolosdfrec uptatio bearupt atisci re voloeror sitae. Et et ex et mos ea aut pro tem repe ipita nis incsdfiis de venistem rehendi abo. Ebis iuriat et volusap dftatur, quid quisi re voloeror sitae. Et et ex et mos ea aut i re voloeror sitae. Et et ex et mos ea aut ra qui denihicatqui repe porest fugitibero con nosaccae am Industrial Manufacturing Trading And Distribution Property Managed Services A P.O.Box Doha, Qatar T F E [email protected] Et provite volenissim volusrewt m ex et aborio blabo. Odicit aboribusciae eis etut molorestis ea volo mossitas ea issecullescivellaci rerunt miliquia doluptate sam, ut exce srum, apernat es et et vellabor aut lruntis atempori con conet fuga. Nonemquodis volupta pero commodi dollecto cupta culparum ipsam re perorruptio voluptat voluptia as rercid drem eosa veriam, quia numquam, quatque iur, quodiet dolest recabore nobis dit dolosdfrec uptatio bearupt atisci re voloeror sitae. Et et ex et mos ea aut pro tem repe ipita nis incsdfiis de venistem rehendi abo. Ebis iuriat et volusap dftatur, quid quisi re voloeror sitae. Et et ex et mos ea aut i re voloeror sitae. Et et ex et mos ea aut ra qui denihicatqui repe porest fugitibero con nosaccae am voluptae nulparum Industrial Manufacturing Trading And Distribution Property Managed Services A P.O.Box Doha, Qatar T F E [email protected] CLIENT WORK TIMELINE 2011-PRESENT QATAR TOURISM AUTHORITY Corporate Advertising Consultancy Promotional Literature MOERLINA SCHOOL WEBSITE Corporate Literature Event Graphics Stationery YAS MARINA CIRCUIT, ABU DHABI V8 Supercars Official Programme GT1 Official Programme AAMAL Corporate Advertising ZUHA ROYAL Corporate Advertising AL JASSIM GROUP Corporate Advertising THE POLICY GROUP Corporate Identity Website GOVERNMENT HOUSE, WESTERN AUSTRALIA Consultancy Website CRM Database Development

16 Agency Fish Ad Sales Network A must have publishing partner. Agency Fish s network of dynamic advertising sales force in Europe, the Middle East, Asia and Australia can plan and buy your next campaign. This network is controlled by our Head of Advertising, Gareth Watson in the UK. Agency Fish First Class Service for > Consultation and Briefing > Branding > Design and Creative Services > Advertising Creative > Company Marketing Collateral > Project Management With clean design and smart production techniques, the end result is creative that is in synergy with a company's brand and aspirations.

17 Agency Fish emedia A partner you can trust emagazines Agency Fish develop, host and maintain online electronic versions of magazines in a page-turning format. Websites and Micro-sites Agency Fish has the experience to help a client make the transition from paper to digital. Both directors have over 16 years of internet and digital experience. In 1993 Agency Fish was one of the first UK agencies to have a dedicated web department. In 1994 Agency Fish was appointed by Blockbuster Video Europe to plan, design and implement their first site, and create a multilingual web presence for all of their satellite websites throughout Europe. emagazine Enhanced Agency Fish has developed emagazine Enhanced a product that extends the online magazine to the next level integrating marcoms, driving customer-loyalty and repeat sales. Agency Fish publications are produced in a format that is compatible with handheld devices and smartphones.

18 Creative and Innovative Publishing Services from Agency Fish Agency Fish Awards 2010 PATA Gold Award for Travel Photography Our primary focus is to create engaging communications that achieve client targets. Our goal is not to win awards, but they are an exciting by-prodcut of great thinking, planning and execution. In 2010 alone, Agency Fish won 21 International awards for design, photography, illustration and editorial content. London Doha Jakarta Perth

19 Agency Fish Common-sense, creative, practical, realistic and affordable are some of Agency Fish s basic characteristics all of which are more than welcome. Patrick Brannelly Emirates Airlines VP Passenger Communications and Visual Services Without the 100% support from everyone at Fish this result just would not have happened. Needless to say we're all delighted. Peter Hill, CEO SriLankan Airlines Agency Fish Pty Ltd Australasia 5/108 Rokeby Road Subiaco, Perth WA (0) Agency Fish LLC Qatar West Bay, Doha, Qatar Agency Fish Limited London, UK +44 (0) Contact Julian Jordan - Director [email protected] +44 (0) London, UK