2009 SAP Services Research Program. Local Software and IT Services Market Expertise on a Global Scale

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1 2009 SAP Services Research Program Local Software and IT Services Market Expertise on a Global Scale

2 Contents Introduction to PAC s SAP Services Research Detailed Presentation of the 5 Modules SAP Services: Global Datamart SAP Services: InBrief Reports PAC on SAP Reports SAP Services: Detailed Datamart SAP Services: InDepth Reports Custom Research & Consulting Services Overview of SAP Services Research Packages About PAC References

3 PAC s SAP Services Research Program SAP s software products are not only a critical part of 82,000 companies, the products and related services have become an extremely important part of the global IT industry. PAC s SAP Services Research Program is a unique and highly interactive offering. It includes a combination of detailed local and global research reports, quantitative figures (the SAP Services Datamart ) covering 30 countries, the analysis of hot topics chosen by our clients, along with dedicated custom research and consulting services. In 2009, PAC has expanded this off-the-shelf research program from its SAP Consulting & SI focus to also include insights on SAP Outsourcing Services by industries and solutions, and additional geographies; this makes PAC by far the leading supplier of research on this crucial market.

4 What Do We Stand For? Global coverage, local knowledge Consistency across all segments and countries Market reality: pragmatic and actionable information Market reality - the heart of our profession History and territory are the key perimeters of market reality. Our analysts and consultants have a thorough interpretation of the past and are immersed in the specificities of their geographies. We give real conclusions, not standardized insight. Global perspective, local knowledge Globalization cannot be addressed with a universal answer. Subtle understanding of the local market situation is the difference between success and failure. With a network of 16 offices on all continents, our consultants deliver the insight that makes a difference to your business. Comprehensive market coverage This program offers a complete view for the SAPrelated IT services ecosystem based on three dimensions: 3 regions / 30 countries, 9 vertical sectors and 10 main horizontal segments. Each year, we also conduct research on additional vertical sub-segments always in alignment with our unique market model. Structured methodologies mean accurate analyses We undertake thousands of face-to-face interviews annually on both the buy and sell side of the market and use an iterative bottomup and top-down approach to leverage our research effectively. Our consistent segmentation enables quick data comparisons.

5 Reports & Services Concept Scope holistic PAC on SAP Reports Global Datamart PAC S SAP Services InBrief PAC s SAP Services InDepth Country Reports Detailed Datamart Custom-specific Services deep-dive local Coverage Reports global Services

6 Reports & Services Overview OFF-THE-SHELF REPORTS SAP Services InBrief Local analysis of SAP services across 20 countries & global view SAP Services InDepth Deep-dive analysis in the US, UK, France, Germany, Brazil Japan, Austria, and Switzerland and 8 other small countries on an ad-hoc basis PAC on SAP Topical reports with a global SAP services coverage. 4+ reports per year! MARKET FIGURES & RANKINGS SAP Services - Detailed Datamart Local market figures for 15 countries by vertical sectors and by topics; detailed rankings for SAP Consulting & SI and Outsourcing Services. SAP Services - Global Datamart Market figures for SAP services for 30 countries and 4 regions & 4 regional rankings. CUSTOM RESEARCH & CONSULTING SERVICES Customized market figures Strategic benchmarking Go-to-market analysis & advisory Whitepapers Partnership strategy M&A

7 Reports & Services Geographic Details

8 Contents Introduction to PAC s SAP Services Research Detailed Presentation of the 5 Modules SAP Services: Global Datamart SAP Services: InBrief Reports PAC on SAP Reports SAP Services: Detailed Datamart SAP Services: InDepth Reports Custom Research & Consulting Services Overview of SAP Services Research Packages About PAC References

9 SAP Services Global Datamart Contents: Market figures for 30 countries & 3 regions (Americas, APAC, EMEA) and worldwide view 8 rankings (global, EMEA, APAC, Americas; SAP-related C&SI Services & SAP-related Outsourcing) Global market view Up to 2-3 updates per year Market forecast (4 years) Segmentation: - Consulting & Systems Integration (C&SI) Services total of which BAS-related Consulting & SI of which SAP-related Consulting & SI - Outsourcing Services total of which SAP-related Outsourcing of which SAP AM of which SAP Hosting Countries & Regions covered: Americas Finland Portugal APAC France Romania Australia Germany Russia Austria Hungary Slovakia Belgium India South Korea Brazil Italy Spain Canada Japan Sweden China Mexico Switzerland Czech Republic Netherlands Taiwan Denmark Norway UK EMEA Poland USA Worldwide

10 SAP Services Global Datamart Example 30 Countries 3 Regions & Worldwide 4 Rankings 7 Segments

11 SAP Services InBrief Reports Contents: SAP Services Global Datamart Comprehensive & coherent information about SAP Services in: - 20 countries - Global view Allows comparison of 20 countries: - Market maturity & status - SAP Services market - Local characteristics - SAP s positioning - Competitive situation Easy to retrieve information through dashboard-like presentation Countries & Regions covered: Global Italy Australia Japan Austria Netherlands Brazil Poland China Romania Czech Republic Russia France Slovakia Germany Spain Hungary Switzerland India UK USA

12 SAP Services InBrief Reports Deliverables

13 PAC on SAP Reports Contents: 4+ reports per year with pages each Each report is focused on a dedicated topic Precise global analysis of dedicated SAP services topics, based on customer feedback and input, ensuring a highly interactive and unique knowledge exchange! Highly interactive, thanks to external collaboration on our dedicated blog: feedingthesapecosystem.com Upcoming topics include: Business Objects BI Services Oracle Services: Growth Comparison The SAP Skills Ecosystem SAP Services in the Public Sector SAP AM Services Our blog:

14 SAP Services Detailed Datamart The following countries are covered regularly: PAC's SAP Services Detailed Datamart: Focus Countries Americas Canada EMEA Austria Hungary USA* France* Poland Brazil Germany* Romania APAC China Switzerland Russia Japan UK* Slovakia Czech Rep. *includes market crossing verticals by topics Topics: Financials HCM MRP CRM SCM SRM PLM Netweaver (excluding BI & Portals) BI Portals Others (including ISS) Crossing verticals by topics: only for Germany, France, UK, USA Verticals: Manufacturing Banking Insurance Public sector Telecom Utilities Retail & Wholesale Services Transport Contents: Corresponding SAP Services Global Datamart Market figures for 15 countries SAP-related consulting & SI: by verticals and topics SAP-related outsourcing services: by verticals Rankings for 15 countries: SAP-related consulting & SI (top 5-20, depending on country size) SAP-related outsourcing services (top 5-10, depending on country size)

15 SAP Services InDepth Reports Detailed local analysis of SAP Services markets in: PAC's SAP Services InDepth Reports: Focus Countries Americas Canada EMEA Austria Hungary USA* France* Poland Brazil* Germany* Romania APAC China Switzerland Russia Japan* UK* Slovakia Czech Rep. * Available Off-the-Shelf; Others on an Ad-hoc basis Contents: Corresponding Detailed Datamart and InBrief Deep-dive analysis on local SAP Services trends by segment/industry/topic, supplier positioning, short- to long-term outlook in the largest countries for SAP Services These reports address in particular IT services suppliers with a large presence in major markets, or in need of a deeper level of insight in order to understand: Growth drivers by SAP module/industry Local characteristics of skills/resources, customer buying patterns Benchmarking against the competition Outlook for short- to long-term SAP investments

16 Contents Introduction to PAC s SAP Services Research Detailed Presentation of the 5 Modules SAP Services: Global Datamart SAP Services: InBrief PAC on SAP Reports SAP Services: Detailed Datamart SAP Services: InDepth Custom Research & Consulting Services Overview of SAP Services Research Packages About PAC References

17 Custom Research & Consulting Services Custom Research: In addition to the standard SAP Services Research Program, PAC offers additional customized research services: Analyst access (hotline services) Extension of the Global Datamart into niche segments and countries Extension of the InBrief by countries that are covered in the Global Datamart, but not on a regular basis by the InBrief. Extension to countries which are not part of PAC s InDepth Country Datamart offering, but of the Global Datamart. Extension of our Focus Country Report Program by countries which are not regularly offered, but which are part of the Global Datamart. Consulting Services: In addition to custom research services, Senior Consultants and Directors at PAC offer strategic consulting services in the following areas: Strategic benchmarking Development & review of individual SAP strategies SAP portfolio analysis Workshops Partnership strategy M&A search Etc.

18 Contents Introduction to PAC s SAP Services Research Detailed Presentation of the 5 Modules SAP Services: Global Datamart SAP Services: InBrief PAC on SAP Reports SAP Services: Detailed Datamart SAP Services: InDepth Custom Research & Consulting Services Overview of SAP Services Research Packages About PAC References

19 Pricing - Structure The modularity of our SAP Services Research Program allows for flexible pricing. This scalable approach makes it possible to fulfill every customer s requirements. All prices in! (excluding VAT) Module 1 - PAC"s SAP Services Global Datamart: stand-alone prices - Global by country (world & 3 regions & 30 countries & 4 rankings) Americas by country (1 region & 5 countries & 1 ranking) EMEA by country (1 region & 21 countries & 1 ranking) APAC by country (1 region & 7 countries & 1 ranking) single country 1200 Global PAC's SAP Services InBrief Customer Module 2 - PAC"s SAP Services InBrief Global: (always includes corresponding Detailed Datamart) - InBrief for 20 countries (includes Global Datamart for 30 countries) single country 2700 Module 3 - PAC on SAP Reports: - Price per report Price for 4 reports Module 4 - PAC"s SAP Services Detailed Datamart - Countries: - Detailed Datamart (per country - large country) Detailed Datamart (per country - small country) Module 5 - PAC"s SAP Services InDepth - Countries: (always includes corresponding Detailed Datamart) - Report large country (per country) Report small country (per country)

20 Pricing Sample Packages Full Package Includes: Market Figures: Global Datamart (30 countries) & Detailed Datamart (6 countries) Reports: SAP Services InBrief (20 countries), InDepth (6 countries) & PAC on SAP Reports (4 Reports) Budget: 83,000 euros / 110,000 US dollars Standard Package Includes: Market Figures: Global Datamart (30 countries) Reports: SAP Services InBrief (20 countries) & PAC on SAP Reports (4 Reports) Budget: 55,400 euros / 72,950 US dollars Regional Package Includes: Market Figures: Regional Datamart (1 region & all countries within region) Reports: SAP Services InBrief (all countries within region) Budget: packages between 9,000 to 38,000 euros / 11,850 to 50,000 US dollars

21 Contents Introduction to PAC s SAP Services Research Detailed Presentation of the 5 Modules SAP Services: Global Datamart SAP Services: InBrief PAC on SAP Reports SAP Services: Detailed Datamart SAP Services: InDepth Custom Research & Consulting Services Overview of SAP Services Research Packages About PAC References

22 Company Overview Founded by Pierre Audoin in 1976 (Paris). Global coverage with a local presence in all major countries and regions. The specialist for the software and IT services industry: IT services and software suppliers, IT users, influencers and public bodies. An integrated approach covering the whole value chain of our customers: off-the-shelf reports, marketing & consulting services. PAC supports IT decision makers & suppliers in the development and implementation of a successful strategy by providing them with a better understanding of the market, competition and end-users behavior.

23 Our Portfolio PAC s Reports PAC s Offerings PAC s Consulting Services Customized Market Analysis Sales Support Services Communication Services Portfolio Analysis M&A/Partner Search Services Target Definition Company Analysis Market Analysis Recommendations Implementation 100% Standard 100% Tailored

24 Our Market Model Our experts cover all main IT topics and trends by: Vertical sectors (manufacturing, banking, insurance, public, etc.) Products & services (consulting, system integration, outsourcing, etc.) Offerings (ERP, CRM, SOA, HR, Open Source, etc.) Geographies

25 Our Differentiators

26 Local Insight on a Global Basis PAC covers 24 countries in Europe and the US. PAC has vast experience in delivering local insight on a global basis. PAC has active partnerships in emerging regions such as APAC, South America and the Middle East.

27 Our Methodology An iterative bottom-up and top-down approach to leverage our empirical research effectively. Our top-down methodology relies on macroeconomics and market models built on a large set of statistics and referrals (demographic, geopolitical, economic, technological, industrial, etc.). PAC references - Key vendors, key market segments, key success factors, key trends

28 PAC - Some Metrics PAC is a globally acting market analyst & consulting company with deep local expertise. Each PAC consultant conducts approx. 100 face-to-face meetings with direct or indirect members of the SAP ecosystem per year. Every year, we publish over 800 reports and hundreds of market data around 100 press releases 20 local newsletters Approximately 10,000 subscribers to our publications IT suppliers, IT users and influencers (investment banks, strategy consultancies, etc.) The SAP ecosystem (system integrators, technology partners, etc.) Mainly in France, Germany, UK and USA, other WE countries and increasingly EE and APAC Our flagship report SITSI has currently approx. 4,500 active users with more than 150,000 downloads in PAC Group was quoted in the press more than 1,000 times in 2008.

29 Contents Introduction to PAC s SAP Services Research Detailed Presentation of the 5 Modules SAP Services: Global Datamart SAP Services: InBrief PAC on SAP Reports SAP Services: Detailed Datamart SAP Services: InDepth Custom Research & Consulting Services Overview of SAP Services Research Packages About PAC References

30 Who Uses PAC? (partial client list) IT Services Companies Accenture ADP Adecco Altran Atos Origin Bull Capgemini Ciber CSC Euriware Fujitsu Services Fujitsu Siemens Genpact GFI Informatique Groupe CS HP / EDS IBM IBS IDS Scheer Indra Logica Lufthansa Systems Northrop Grumman IS Siemens/SIS Satyam Softlab / Cirquent Sopra Steria Sylis Thales 3S TietoEnator T-Systems Sogeti WincorNixdorf and many others Indicates customer of PAC s SAP Services Research Program (partial list) Software Companies Axway BEA Systems Cegid Cognos CA Infor Global Solutions Intentia - Lawson IBM Software Microsoft ProALPHA PSI Sage SAP SAS Institute SoftM SQS (Software Quality Systems) and many others Other Target Groups IT end users Press Public organizations / ministries Professional institutions Telecom Providers Alcatel Lucent Belgacom British Telecom Cisco Deutsche Telecom France Telecom - Orange Nokia Swisscom Financial Institutions ABN Amro Advent International Carlyle Deutsche Bank Lazard and many others Management Consultancies All major management consultancies are among PAC's customers

31 Contact PAC PARIS 23, rue de Cronstadt F Paris, France Tel: +33 (0) Fax: +33 (0) PAC MUNICH Holzstrasse 26 D Munich, Germany Tel: +49(0) Fax: +49(0) PAC NEW YORK CITY 231 West 29th St. Suite 502 New York, NY 10010, USA Tel: +1 (646) Fax: +1 (646) PAC BUCHAREST Louis Pasteur Bucharest 5, Romania Tel.: +40 (0) Fax: +40 (0) PAC LONDON 15 Bowling Green Lane EC1R0BD London, UK Tel: +44 (0) Fax: +44 (0) PAC SAO PAOLO R. Guilherme Moura 279, Sao Paolo, , Brazil Tel: +55 (0) Fax: +55 (0) PAC s SAP Services Website: PAC s SAP Services Blog: PAC s Website:

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