SPONSORING INSTITUTIONS IBEC 2016

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2 SPONSORING INSTITUTIONS IBEC 2016 Nürtingen-Geislingen University, Germany Hagan School of Business, Iona College, New Rochelle, NY, USA College of Business, and US-Korea Business Institute School of Business and Economics, UP Campus Guadalajara, México Nashville, Tennessee, USA 1

3 EXECUTIVE COMMITTEE FOR IBEC 2016 Conference Chairs: Carlos Trejo-Pech (Executive Director), Professor of Finance, Universidad Panamericana at Guadalajara, México Erskin Blunck (Conference Chair), Associate Dean, Nürtingen-Geislingen University, Nürtingen, Germany John Manley (Chair Emeritus), Professor of Finance, Iona College, New York, USA Treasurer: John F. Manley, Professor of Finance, Iona College, New York, USA Chair of Proceedings: Tomás Kincl, Associate Professor, Faculty of Management, University of Economics, Prague, Czech Republic Senior Executive Committee Member: Jay Kang, Professor of Accounting, San Francisco State University, USA Editor: Carlos Trejo-Pech, Professor of Finance, Universidad Panamericana at Guadalajara, México Associate Editors (in alphabetic order according to last names): Braun, Lorenz, Professor of Economics and Business Administration, Nürtingen-Geislingen University, Nürtingen, Germany Ernst, Dietmar, Professor of International Finance, Nürtingen-Geislingen University, Nürtingen, Germany Fang, Jianing, Associate Professor of Accounting, School of Management at Marist College, Poughkeepsie, NY, USA García-Santillán, Arturo, Professor of Business and Economics, Universidad Cristobal Colón, Veracruz, México Gevorkyan, Aleksandr V., Assistant Professor of Economics and Finance, The Peter J. Tobin College of Business at St. John s University in New York City, USA [[email protected]] Gutiérrez-Rentería, María E., Professor of Business, Universidad Panamericana at Guadalajara, México [[email protected]] Heiman, Bruce, Associate Professor of International Business, College of Business, San Francisco State University, CA, USA [[email protected]] Hussain, Mahmood, Associate Professor of Marketing, College of Business, San Francisco State University, CA, USA [[email protected]] 2

4 EXECUTIVE COMMITTEE FOR IBEC 2016 Associate Editors (in alphabetic order according to last names), Cont.: Jaiswal-Dale, Ameeta, Associate Professor of Finance, University of St. Thomas, Minnesota, USA Kyaw, NyoNyo, Associate Professor of Finance, Hagan School of Business, Iona College, New Rochelle, NY, USA López-Herrera, Francisco, Professor of Finance, Universidad Nacional Autónoma de México (UNAM), Mexico City, México Manley, Robert, Professor and Dean of the School of Education, Dowling College, NY, USA Morote, Elsa-Sofia, Professor, School of Education, Dowling College, NY, USA Ngienthi, Wanida, Professor of Economics, Assumption University, Bangkok, Thailand Noguera, Magdy, Assistant Professor of Finance, University of Idaho, USA Strach, Pavel, Professor of International Services and Innovation, University of Applied Sciences Upper Austria, Steyr, Austria Tangjitprom, Nopphon, Assistant Professor, Assumption University, Bangkok, Thailand Thach, Sharon V., Professor of International Marketing, College of Business Administration, Tennessee State University, Nashville, TN, USA Theingi, Hla, Assistant Professor, International Business Management, Martin De Tours School of Management, Assumption University, Thailand Theingi, Assistant Professor, Dep. Of Marketing, Martin De Tours School of Management, Assumption University, Thailand Yang, Chunmei, Professor, School of Economics, Tianjin Polytechnic University, Tianjin, China 3

5 Summary of activities Subject to changes to be announced Wednesday, January 6 16:00 Registration and tourist information for accompanying guests Venue: NGU Campus, Neckarsteige 6 10, Nürtingen, CI2 building, Stucksaal 17:00 NGU campus tour and guided tour of Nürtingen (Please dress warmly and wear winter shoes) 18:00 Welcome reception. Otmar Heirich, Mayor of Nürtingen, Nürtingen Town Hall 19:00 Casual dinner at Schlachthof Bräu Thursday, January 7 Venue: K3N Conference Center Nürtingen, Panoramasaal 8:00 Registration for late arrivals 9: Welcome Addresses Prof. Dr. Andreas Frey, NGU Rector Prof. Dr. Carlos Trejo-Pech and Prof. Dr. Erskin Blunck, IBEC Conference Chairs 9: Plenary Session Keynote Speakers 1.2.A. Guido Rebstock Director General at the Ministry of Finance and Economics of the Federal State of Baden-Württemberg A Successful State in a Sustainable Environment 1.2.B. Prof. Dr. Graham Oberem Provost and Vice President Academic Affairs, California State University, San Marcos, USA Connecting Teaching and Research A Key to Student Success Change of venue to NGU Campus, CI2 building 10:45 Coffee Break 4

6 Thursday, January 7, Cont. 11:00 12: Paper presentations 1.3.A. Sustainability / Circular Economy 1.3.B. Business Ethics 1.3.C. Marketing 1.3.D. Finance 1.3.E. Management 12:30 Break 12:45 13: Paper presentations 1.4.A. Sustainability / Energy 1.4.B. Management / HR 1.4.C. Marketing / Cross-cultural studies 1.4.D. Macroeconomics 1.4.E. International Trade 14:00 Lunch NGU Campus, CI1 building, University Canteen 15:00 16: Paper presentations 1.5.A. Sustainability / Innovation 1.5.B. Finance / Investments 1.5.C. Macroeconomics 1.5.D. Marketing 1.5.E. Applied Economics / Mexico 16:30 Coffee Break 16:45 18: Paper presentations 1.6.A. Sustainability / Innovation 1.6.B. Economics and Finance 1.6.C. Accounting 1.6.D. Development Economics Change of venue back to K3N Conference Center 19:00 Banquet dinner Sponsored by Kreissparkasse Esslingen- Nürtingen 1. Welcome Address Burkhard Wittmacher, CEO Kreissparkasse Esslingen- Nürtingen 2. Best Paper Awards 3. Music Program 5

7 Venue: NGU Campus, CI2 Building Friday, January 8 9:00 10: Paper presentations 2.1.A. Sustainability / Marketing 2.1.B. Finance Mergers and Acquisitions 2.1.C. Marketing - Telecommunication 2.1.D. Management - Innovation 2.1.E. Cases 10:30 Coffee Break 10:45 12: Paper presentations 2.2.A. Sustainability 2.2.B. Education 2.2.C. Finance 2.2.D. International Trade 12: Plenary session Prof. Dr. Iris Ramme, Director of International Affairs, NGU Nürtingen Partnership opportunities with NGU 13:00 Snack lunch 14:00 Departure to Stuttgart Metropolitan area - NGU meeting point (Please dress warmly and wear suitable winter shoes) 15:30 Welcome Address, Head of Mercedes Museum, Stuttgart, Mercedes Museum tour 18:00 Departure from Mercedes Museum pick-up point 19:00 Dinner & entertainment at the medieval castle Hohen Neuffen Saturday, January 9 Venue: NGU Campus, CI2 Building, Stucksaal 9:30 Planning and organizational meeting for IBEC 2017 All are encouraged to attend 13:00 Tourism program (Optional extra cost for participants) 6

8 11:00 12: Paper Presentations Session 1.3.A. Sustainability / Circular Economy Session Chair: Jootae Kim, Dankook University, Korea All Nippon Airways (ANA) Group Environment Strategy Sadami Sugimoto Economic Research Institute for ASEAN and East Asia, Indonesia & Asia Pacific, ANA Holdings Ltd, Japan Circular Economy: Minimum Benchmarks and Scenarios for Public Private Partnerships Venkaatchalam Anbumozhi Economic Research Institute for ASEAN and East Asia, Indonesia GHG Emission, Ownership Structure and Firm Profitability: Case of Korea Jootae Kim Dankook University, Korea Seonghoon Kim Seoul National University, Korea Taewoo Roh Soonchunhyang University, Korea 7

9 11:00 12: Paper Presentations Session 1.3.B. Business Ethics Session Chair: Vincent F. Maher, Iona College, New Rochelle, New York, USA Asleep at the Wheel: A Not-for-Profit Board of Directors Confronts Insolvency John Manley Hagan School of Business, Iona College, New Rochelle, New York, USA Eleni Mariola Hagan School of Business, Iona College, New Rochelle, New York, USA Linda Manley Lawyers Alliance for New York The Ethics of Organization Donations to Change College Curricula S. Douglas Beets Wake Forest University, USA Criminality in Business: The Case of New England Compounding Company and other Corporations Similarly Situated Vincent F. Maher Iona College, NY, USA George V. Priovolos Iona College, NY, USA Elisabeth J. Maher Psychiatric Nurse Practitioner, NYC, USA 8

10 11:00 12: Paper Presentations Session 1.3.C. Marketing Session Chair: Mahmood Hussain, San Francisco State University, USA Negative Brand Publicity and Consumer Attributions Patrick Poon Lingnan University, Hong Kong Lianxi Zhou Brock University, Canada Measuring Player s Perceptions of Mobile Games from Gameplay Data - A Case Study from Mobile Game Offerings from Playlab Pisal Setthawong Assumption University, Thailand Saranpat Thanadsornsarn Playlab, Hong Kong The Consumer Perspective on Logistics Service Quality: A Study in Consumer Electronics and Appliances Janjaap Semeijn Open University Netherlands, The Netherlands Faten Zidi University of Sousse, Tunisia David B. Vellenga LCC International University, Lithuania Paul W.Th. Ghijsen Open University Netherlands, The Netherlands Allard van Riel Radboud University Nijmegen, The Netherlands 9

11 11:00 12: Paper Presentations Session 1.3.D. Finance Session Chair: Erik Strøjer Madsen, Aarhus University, Denmark Cross-Border M&As and Eco-environmental Performance of European Energy Utilities Evgenii Monastyrenko Paris School of Economics, Université Paris 1 Panthéon- Sorbonne, Paris, France Providing an Affordable but Effective Trading Room: Enhancing the Learning Experience John Manley Hagan School of Business, Iona College, New Rochelle, New York, USA Matt Carey Hagan School of Business, Iona College, New Rochelle, New York, USA Restructuring of the Pharmaceutical Industry Erik Strøjer Madsen Aarhus University, School of Business and Social Sciences, Denmark Yanqing Wu Aarhus University, School of Business and Social Sciences, Denmark 10

12 11:00 12: Paper Presentations Session 1.3.E. Management Session Chair: Christian Arndt, Nürtingen-Geislingen University, Germany Facilitation of Transfer of Leaders by Addressing the Differences in Leadership Competences in Private and Public Sectors Gligor Stojkov FASTO Consulting, Skopje, Macedonia Dusica Janevska Energy Delivery Solutions, Skopje, Macedonia Radmil Polenakovik Ss. Cyril and Methodius University Skopje, Macedonia Relationships and Predictors of Principal Job Satisfaction across Multiple Countries: A Study Using TALIS 2013 and PISA 2012 Karen M. Sealy Dowling College, NY, USA S. Marshall Perry Dowling College, NY, USA Thomas C. Denicola Dowling College, NY, USA Dispersal, Acceptance and Performance of the Project Management Office in German Firms Christian Arndt Nürtingen-Geislingen University, Germany Lorenz Braun Nürtingen-Geislingen University, Germany Michael Ribeiro Institute for Modern Management Consulting, Germany Stephen Rietiker Nürtingen-Geislingen University, Germany Wolfram von Schneyder VS Consulting Team, Germany Steffen Scheurer Nürtingen-Geislingen University, Germany 11

13 12:45 13: Paper Presentations Session 1.4.A. Sustainability / Energy Session Chair: Carsten Herbes, Nürtingen-Geislingen University, Germany Monitoring Program of the First Wind Farm in Bolivia and the German Expertise Mariel Barrero López Alumni, Nürtingen-Geislingen University, Germany / Bolivia Energy-Related Sustainability Reporting Between Global Stakeholders and National Influences Tanja Radloff Nürtingen-Geislingen University, Germany Carsten Herbes Nürtingen-Geislingen University, Germany 12

14 12:45 13: Paper Presentations Session 1.4.B. Management / HR Session Chair: Elsa-Sofia Morote, Dowling College, NY, USA The Effects on Physical and Mental Health of People Who Have Lost Their Jobs Xiomara B. Santiago Rodríguez University of Puerto Rico at Cayey, Puerto Rico Happiness at Work: Organizational Culture, Job Embeddedness, and Continuance Commitment Maria Pepey Dowling College, NY, USA Esmery De Jesus Dowling College, NY, USA Michael J. Rubino Dowling College, NY, USA Elsa-Sofia Morote Dowling College, NY, USA S. Marshall Perry Dowling College, NY, USA 13

15 12:45 13: Paper Presentations Session 1.4.C. Marketing / Cross-cultural studies Session Chair: Pavel Štrach, University of Applied Sciences Upper Austria, School of Management, Steyr, Austria Adaptation Needed: Eye-Tracking Study of Cross-Cultural Differences in Perception of B2B Websites Pavel Štrach University of Applied Sciences Upper Austria, School of Management, Steyr, Austria Nikolay Slivkin University of Applied Sciences Upper Austria, School of Management, Steyr, Austria Idealized Images of Men and Women: A Cross Cultural Analysis of Print and Outdoor Advertisements in China, Japan, and India Nila M. Wiese University of Puget Sound, Tacoma, Washington, USA Lydia Hollingsworth University of Puget Sound, Tacoma, Washington, USA 14

16 12:45 13: Paper Presentations Session 1.4.D. Macroeconomics Session Chair: Nora C. Ampudia Márquez, Universidad Panamericana at Guadalajara, México State Debt and Economic Development in Tamaulipas, México ( ) Francisco García-Fernández Universidad Autónoma de Tamaulipas, México Rafael Alejandro Vaquera-Salazar Universidad Autónoma de Tamaulipas, México José Antonio Serna-Hinojosa Universidad Autónoma de Tamaulipas, México Unconventional Monetary Policy, Income Distribution and Financial Inflation Nora C. Ampudia Márquez Universidad Panamericana at Guadalajara, México 15

17 12:45 13: Paper Presentations Session 1.4.E. International Trade Session Chair: Jan S. Voßwinkel, Department of Economics, Nürtingen-Geislingen University, Germany Synchronizing U.S. States Strategic Plans to Increase Exports to Emerging Markets Jayati Ghosh Dominican University of California, San Rafael, California, USA Denise M. Lucy Dominican University of California, San Rafael, California, USA Francoise O. Lepage Dominican University of California, San Rafael, California, USA Minimum Quality Standards and Exports Laura Birg Department of Economics, University of Göttingen, Germany Jan S. Voßwinkel Department of Economics, Nürtingen-Geislingen University, Germany 16

18 15:00 16: Paper Presentations Session 1.5.A. Sustainability / Innovation Session Chair: Tom Gillpatrick, Portland State University, Portland, OR, USA Application of Open Innovation Methodologies in Solving Business Sustainability Challenges in Colombia Alejandro Vizcaino M. Innovation Consultant & Entrepreneur, Bogotá, Colombia Lean Startup Strategy in Brazil The First Four Months Marcelo Ivan Martin Alumni, Nürtingen-Geislingen University, Germany / Brazil A Comparison between Future German and U.S. Decision Makers Attitudes toward Sustainability Erskin Blunck Nürtingen-Geislingen University, Germany Tom Gillpatrick Portland State University, Portland, OR, USA Verena Weigert Nürtingen-Geislingen University, Germany Darko Pantelic Jonkoping University, Sweden 17

19 15:00 16: Paper Presentations Session 1.5.B. Finance / Investment Session Chair: Dietmar Ernst, Nürtingen-Geislingen University, Germany Reducing Basel III Capital Requirements with Dynamic Conditional Correlation and Monte Carlo Simulation Kleinknecht Manuel Centre for Computational Finance and Economic Agents, University of Essex, Colchester, United Kingdom Ng Wing Lon Bounded Rationality Advancement in Computational Intelligence Laboratory (BRACIL), United Kingdom Pairs Trading Strategy through Sectorial ETF Mean Reversion Daniel Ulises Urrutia Martínez Instituto Politécnico Nacional, HSBC Bank México Francisco Ortiz Arango Universidad Panamericana at Mexico City, México Alejandro Flores Méndez Abacus-CINVESTAV, Instituto Politécnico Nacional, México Option Valuation under the Effect of Time Dilation Bloss Michael European Institute of Financial Engineering and Derivatives, Nürtingen, Germany Kleinknecht Manuel Centre for Computational Finance and Economic Agents, University of Essex, Colchester, United Kingdom 18

20 15:00 16: Paper Presentations Session 1.5.C. Macroeconomics Session Chair: Pellegrino Manfra, City University New York / Queensborough CC, NY, USA Monetary Developments and Transmission in the Euro Area Roman Anton Nürtingen-Geislingen University, Germany European Central Bank (ECB) and The Federal Reserve System (FED) Policies and Objectives Towards Stabilization Pellegrino Manfra City University New York/Queensborough CC, NY, USA 19

21 15:00 16: Paper Presentations Session 1.5.D. Marketing Session Chair: Sharon V. Thach, Tennessee State University, Nashville, TN, USA An implementation of Online Marketing in Movie Theatre: A Case Study in Thailand Nitipan Ratanasawadwat Assumption University, Thailand Wine Tourism: Involvement and Intention of Potential Tourists to Visit California Wineries: East vs. West Mahmood Hussain San Francisco State University, USA Roblyn Simeon San Francisco State University, USA Lutfus Sayeed San Francisco State University, USA An Illustration of Opaque Markets: High End Fine Art Sharon V. Thach Tennessee State University, Nashville, TN, USA Kimball P. Marshall Alcorn State University, Lorman, Mississippi, USA 20

22 15:00 16: Paper Presentations Session 1.5.E. Applied Economics - Mexico Session Chair: Leticia Myriam Sagarnaga Villegas, Universidad Autónoma Chapingo, México Private Benefit and Cost analysis of Applying the Strategies for Combating HLB in the State of Colima in Mexico Assuming the Brazilian Approach Elena Vera-Villagrán CIESTAAM, Universidad Autónoma Chapingo, México Leticia Myriam Sagarnaga-Villegas Zootecnia/CIESTAAM/DICEA, Universidad Autónoma Chapingo, México José María Salas-González Sociología Rural/CIESTAAM/DICEA, Universidad Autónoma Chapingo, México Silvia Helena Galvão De Miranda CEPEA, University of Sao Paulo, Piracicaba, Brazil Andréia Cristina De Oliveira Adami CEPEA, University of Sao Paulo, Piracicaba, Brazil Income, Costs, Equilibrium and Target Prices of Dairy Farms. Case Study Zumpango, México Leticia Myriam Sagarnaga Villegas Zootecnia/CIESTAAM/DICEA; Universidad Autónoma Chapingo, México José María Salas González Sociología Rural/CIESTAAM/DICEA; Universidad Autónoma Chapingo, México Raymundo Rangel Santos Zootecnia, Universidad Autónoma Chapingo, México Jorge Aguilar Ávila CIESTAAM, Universidad Autónoma Chapingo, México What Kind of Changes are there in the Entrepreneurial Spirit of the University Students in the South of the State of Mexico? Javier Jesús Ramírez Hernández Universidad Autónoma del Estado de México, Tenancingo, México Erandi Tena Luis Universidad Autónoma del Estado de México, Tenancingo, México Jessica Alejandra Avitia Rodríguez Universidad Autónoma del Estado de México, Tenancingo, México 21

23 16:45 18: Paper Presentations Session 1.6.A. Sustainability / Innovation Session Chair: Lorenz Braun, Nürtingen-Geislingen University, Germany Incorporating Sustainability into Small Business Innovation Esti Dwi Rinawiyanti University of Surabaya, Surabaya, Indonesia The Importance of Spaces to Sustain Open Source Innovation A. Hazel Marroquin C. Cass Business School, City University London, United Kingdom An Educational Game for Entrepreneurship and Sustainability Ulrich Holzbaur Central University of Technology, Bloemfontein, Free State, South Africa & Aalen University, Aalen, Germany 22

24 16:45 18: Paper Presentations Session 1.6.B. Economics and Finance Session Chair: Amornrat Pattarakitham, Assumption University, Thailand Cross-Border Funding and Microfinance Mission Drift: Empirical Evidence from Sub Saharan Africa Akem N. Forkusam University of Oldenburg, Germany Social Security in the USA: Is it Too Late for Diversification to Salvage the Trust Fund? John Manley Hagan School of Business, Iona College, New Rochelle, New York, USA Eleni Mariola Hagan School of Business, Iona College, New Rochelle, New York, USA An Empirical Study of Life Insurance and Macro Economic Indicators Amornrat Pattarakitham Assumption University, Thailand Chainarong Rungruengarporn Assumption University, Thailand 23

25 16:45 18: Paper Presentations Session 1.6.C. Accounting Session Chair: Jianing Fang, Marist College, Poughkeepsie, New York, USA Operating Risk Measures in American Management Accounting Jay Kang San Francisco State University, USA Cash is King: An Easy Way to Understand Debits and Credits (A Workshop Manual) Jianing Fang Marist College, Poughkeepsie, New York, USA Nathan S. Slavin Hofstra University, Hempstead, New York, USA 24

26 16:45 18: Paper Presentations Session 1.6.D. Development Economics Session Chair: Sami Ullah, Department of Economics, University of Gujrat, Pakistan Opportunity to Learn and Students from Economically Disadvantages Homes: Implications for School Leaders through an Examination of TALIS 2013 S. Marshall Perry Dowling College, NY, USA Karen M. Sealy Dowling College, NY, USA Richard J. Hawkins Dowling College, NY, USA General Model of the Household Economy Tested in Three Rural Communities in México Alicia Sylvia Gijón-Cruz Universidad Autónoma Benito Juárez de Oaxaca, Oaxaca, México Rafael G. Reyes Morales Instituto Tecnológico de Oaxaca, Oaxaca, México Impact of International Migration on Human Development: A South Asian Perspective Sami Ullah Department of Economics, University of Gujrat, Pakistan 25

27 DETAILS ON PAPER PRESENTATIONS - FRIDAY 9:00 10: Paper Presentations Session 2.1.A. Sustainability / Marketing Session Chair: Iris Ramme, Nürtingen-Geislingen University, Germany Consumer Attitude and Behavior on Green Packaging in Korea Sung-Ho Choi Kyonggi University, Republic of Korea Asset Financing: A Micro-Credit Subsidization Hybrid Model Ninsiima Jane Alumni, Nürtingen-Geislingen University, Germany Dick Muyambi Bicycles Against Poverty, Bucknell University, USA Eco-Friendly Behavior A Comparison of Five Countries Iris Ramme Nürtingen-Geislingen University, Germany Neil Granitz California State University Fullerton, USA Sunil Thomas California State University Fullerton, USA Sung-Ho Choi Kyonggi University, Republic of Korea Violeta Corona Cabrera Universidad Panamericana, Guadalajara, México 26

28 DETAILS ON PAPER PRESENTATIONS - FRIDAY 9:00 10: Paper Presentations Session 2.1.B. Finance / Mergers and Acquisitions Session Chair: Anand Shetty, Hagan School of Business, Iona College, New Rochelle, New York, USA What Drives the Payment of Higher Merger Premium, the Damage of Post-merger Operating Performance, and the Termination of Bidder CEOs Following Mergers? Soegiharto Soegiharto YKPN BUSINESS SCHOOL (STIE YKPN), Yogyakarta, Indonesia Does Local Politician Influence Local SOE s M&A Activities? Evidence from China Shuai Yang Nankai University, Tianjin, P.R. China Dimitris Andriosopoulos University of Strathclyde, Glasgow, United Kingdom Yekun Xu Liaoning University, Shenyang, P.R. China Wei An Li Nankai University, Tianjin, P.R. China Factors Impacting the Value of International Mergers: Enhancing the Understanding of the Role of Currency John Manley Hagan School of Business, Iona College, New Rochelle, New York, USA Anand Shetty Hagan School of Business, Iona College, New Rochelle, New York, USA NyoNyo Kyaw Hagan School of Business, Iona College, New Rochelle, New York, USA 27

29 DETAILS ON PAPER PRESENTATIONS - FRIDAY 9:00 10: Paper Presentations Session 2.1.C. Marketing / Telecommunication Session Chair: Suchira Phoorithewet, Department of Marketing, Assumption University, Thailand Mobile Telecommunications in Africa: Entry Mode of MNEs and Universal Access Strategies Arakpogun Ogie Newcastle Business School, Northumbria University, United Kingdom A Proposed Model on Enhancing Co-Production of Thailand Smartphone Products Using Social Media in Customer Engagement Panant Krairojananan Assumption University, Thailand Sakuna Anuvareepong Assumption University, Thailand The Antecedents and Consequences of Customer Engagement: An Exploratory Study on Mobile Network Business in Thailand Theingi Department of Marketing, Assumption University, Thailand Suchira Phoorithewet Department of Marketing, Assumption University, Thailand Yunmei Wang Department of Marketing, Assumption University, Thailand Sikankaew Panthongprasert Department of Marketing, Assumption University, Thailand 28

30 DETAILS ON PAPER PRESENTATIONS - FRIDAY 9:00 10: Paper Presentations Session 2.1.D. Management / Innovation Session Chair: Humberto Merritt, Instituto Politécnico Nacional, CIECAS, Mexico City, México Management Innovation through Using Internet of Things: Case of Smart Farm Jootae Kim Dankook University, Republic of Korea Jai Jin Jung Dankook University, Republic of Korea Joonyoung Lee Dankook University, Republic of Korea An Analysis of Resources, Capabilities, and Institutions of the Aviation Industry in México: Hydra Technologies Case José G. Vargas-Hernández CUCEA, Universidad de Guadalajara, México Arturo Córdova- Rangel Universidad Politécnica de Aguascalientes, México Yozimar Abel García González CUCEA, Universidad de Guadalajara, México Academy-Industry Links in México Humberto Merritt Instituto Politécnico Nacional, CIECAS, Mexico City, México 29

31 DETAILS ON PAPER PRESENTATIONS - FRIDAY 9:00 10: Paper Presentations Session 2.1.E. Cases Session Chair: Nila M. Wiese, University of Puget Sound, Tacoma, Washington, USA Brand-Centered Communications Management in Crises Attributed to Mental Health Issues The Case of the Germanwings Disaster George V. Priovolos Iona College, NY, USA Vincent Maher Iona College, NY, USA Elisabeth J. Maher Psychiatric Nurse Practitioner, NYC, USA Danone in the Latin American Bottled Water Market: A Case Study Fernando Robles The George Washington University, Washington, DC, USA Nila M. Wiese University of Puget Sound, Tacoma, Washington, USA 30

32 DETAILS ON PAPER PRESENTATIONS - FRIDAY 10:45 12: Paper Presentations Session 2.2.A. Sustainability Session Chair: Frank Andreas Schittenhelm, Nürtingen- Geislingen University, Germany Silver Supply Risk Analysis for Photovoltaics Wenhua Li Akita University, Akita, Japan Tsuyoshi Adachi Akita University, Akita, Japan Public Policies, Competitiveness and Economic and Social Problems: SMES in Mexican Southeast. Yucatán, Quintana Roo and Tabasco Beatriz Castilla Ramos Unidad de Ciencias Sociales del Centro de Investigaciones Regionales, Universidad Autónoma de Yucatán, México Yosenlai Alpuche Campos Instituto Tecnológico de Chetumal, Q. Roo, México Mauricio Dzul Sánchez Universidad Autónoma de Yucatán, México A Qualitative Comparison of Governmental Subsidies in Germany to Enhance Sustainable Behavior Steffen Gasior Bürgschaftsbank und Mittelständischen Beteiligungsgesellschaft Baden-Württemberg, Germany Frank Andreas Schittenhelm Nürtingen-Geislingen University, Germany Süleyman Torasan Nürtingen-Geislingen University, Germany 31

33 DETAILS ON PAPER PRESENTATIONS - FRIDAY 10:45 12: Paper Presentations Session 2.2.B. Education Session Chair: Cristina Eccius Wellmann, Universidad Panamericana at Guadalajara, México Test Anxiety in High-Stakes English Language Tests: Beyond the Classroom Josefina C. Santana Universidad Panamericana, Guadalajara, México Arturo García-Santillán Universidad Cristóbal Colón, Veracruz, México Karen Michelle Ventura Michel Universidad Panamericana, Guadalajara, México Felipe Pozos-Texón Universidad Cristóbal Colón, Veracruz, México Teresa Zamora Lobato Universidad Cristóbal Colón, Veracruz, México Predicting Fourth Grade Student English Language Art (ELA) Achievement among New York Schools Yair Cohen Dowling College, NY, USA Elsa-Sofia Morote Dowling College, NY, USA Lack of Metacognitive Actions while committing Algebraic Errors. A study across the exercise: x 2 + y 2 = Cristina Eccius Wellmann Universidad Panamericana at Guadalajara, México Pedro Saúl Orenday Yáñez Universidad Panamericana at Guadalajara, México 32

34 DETAILS ON PAPER PRESENTATIONS - FRIDAY 10:45 12: Paper Presentations Session 2.2.C. Finance Session Chair: Vijaya B. Marisetty, Department of Economics, Finance, and Marketing, RMIT University, Australia State and Foreign Ownership and the Value of Working Capital Management: Evidence from Privatized Firms Hamdi Ben-Nasr King Saud University, Saudi Arabia Is Earnings Management a Technique to Reduce Cost of Capital? Exploratory Study on Indian Companies Archana Patro Finance & Accounting, IFMR-Institute for Financial Management and Research, India A. Kanagaraj Finance & Accounting, Xavier School of Management, Jharkhand, India Public Private Partnerships and Corporate Finance: Evidence from China and India Hong Nhung Dao Department of Economics, Finance, and Marketing, RMIT University, Australia Vijaya B. Marisetty Department of Economics, Finance, and Marketing, RMIT University, Australia 33

35 DETAILS ON PAPER PRESENTATIONS - FRIDAY 10:45 12: Paper Presentations Session 2.2.D. International Trade Session Chair: George L. De Feis, Iona College, NY, USA The Intra-industry and Inter-industry Trade of Cuba After the Collapse of the Soviet Union and the Reestablishment of Diplomatic Relations with the United States of America Jorge Alberto López-Arévalo Universidad Autónoma de Chiapas, México Francisco García-Fernández Universidad Autónoma de Tamaulipas, México Rafael Alejandro Vaquera-Salazar Universidad Autónoma de Tamaulipas, México EU-ACP EPA and the Impact on Trade Dynamics and Global Economy: A Push for Legitimate ACP inclusion in High Level Trade Relations to Sustain Growth Wilberforce Adjei Maranatha University, Accra, Ghana An International Trade Theory for Our Time: Trade Theory of Hyper-Globalization and Hyper-Information Flow George L. De Feis Iona College, NY, USA Donald Grunewald Iona College, NY, USA George N. De Feis Pace University, NY, USA 34

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