APP IDEATION. Understanding client vision. Exchange of idea s. Finalizing an outline. Deliverables:

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1 Development Process

2 APP IDEATION Understanding client vision Exchange of idea s Finalizing an outline We use our app development experience and couple it with your research to help the idea evolve through various stages of innovation. At the end of app ideation, the who, why, what, when and where are scrutinized and sent as part of the problem statement before finalizing the app project. Frequent calls with the client Clarity of the idea A document with a brief description of the idea and a broad overview of features

3 CONCEPT PROOFING Research Refining the idea Handover to the engagement team To reinforce the client s research with our own inputs, we browse through similarly placed apps and ideas ensures we can come to terms with the pros and cons of various approaches we can pursue while bringing the idea to life. Competition analysis Feasibility analysis Engagement team and the client on the same page

4 MOCKUPS Deciding the flow Locking the initial features Preparing the wireframes Here, we show you the prototype of the app without the graphics. The basic purpose is to showcase all the features and flow of the app. This keeps designers, developers and clients on same page. It is also useful in determining if the project has access to the required technology to achieve the project aims from the beginning. Version 1 wireframes Repeat iterations

5 3-DAY MILESTONES Definition of deliverables Design/development milestones identification App documentation Creating measurable milestones is a collaborative process that involves all parties. Work is divided into different components. This makes it easy to keep continuous internal and external tabs on the project cycle. Project calendar Client sign off Functional spec doc

6 DESIGN Designer s interaction with the client Finalization of the theme Screens based on initial mockups Design iterations Client sign off Subsequent changes every two weeks This phase includes requirement gathering, analysis and designing elements for all the important features you want to incorporate in your app. The design process involves crystallizing your vision and creating a distinctive end product that appeals to the target audience.

7 Development Kick-off Review of spec doc Internal meetings Review development estimates The project architect conceptualizes the code structure anddevelops a framework to ensure the streamlined development during the initial stage. Spec doc to the development team Handover of design elements

8 Development Continuous communication with client Weekly client meetings Development builds based on milestones During this phase, app developers make sure your app is being developed according to the planned design and all the desired features properly implemented. In this phase, all the items arecontinuously reviewed to ensure nothing is left out. The developers make sure the development process is on the right track and all the required features are incorporated in the application. Builds are sent to the client after 50%, 70%, 90% and 100% of the development is over. The symbolic percentages are often associated

9 Internal Quality Assurance Project handover to the testing team Bug tracking on Lighthouse PM approval At all different stages, the project goes through sanity testing and regression testing cycles. After each stage of testing, everything is submitted to the client to ensure all the components work in harmony and are error free. Quality assurance Sign off to PM Polished product to client at 50%, 70% and 90% stages

10 Client Quality Assurance Bug Tracking on Lighthouse Feedback cycles with client and development team Client sign off Internally approved project developments are sent to the client and feedback is continuously incorporated into subsequent builds. Project code delivered to the client Project ready for launch

11 Launch Finalizing keywords, deciding on app description, metadata App upload from client s account App acceptance Once your app is ready to enter the market, our advertising and marketing teams help you gain traffic and popularity online. The application is posted live on the web and submitted to the appropriate authorities for approval and app store listing. (For Example: Apple for approval and posting on the App Store)

12 Post Go Live Crashlytics Analytics monitoring For at least two months after the launch, we provide development,testing and update support. We also cover app store optimization, monetization and user engagement support. We do everything we can to ensure you app survives the initial cut-throat competition any new app faces in the app marketplace. Application marketing In-store optimization Monetization Engagement

13 tech done right Plot No. 5, CDCL Sector 28-B Chandigarh, INDIA Phone: Sansome St San Francisco, CA 94104, USA Phone:

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