Solutions for Live Marketing

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1 Solutions for Live Marketing

2 Solutions Digital Services Customer Relationship Management Customer feedback processing Virtual tours Digital give-aways Guidance systems Appointment management Interactive multimedia presentations Program guides Booking and ticketing systems Surveys/polls Customer live interaction solutions Interactive product description panels emagazines Augmented reality applications Product presentation systems Metrics tracking and reporting Lead retrieval systems Social media integration

3 Who, what and why ArtLab Studios Digital Services 25 years of experience as a full-service agency for events, trade fairs and brand worlds 5 years of experience in delivering digital services for live marketing ArtLab Studios cutting-edge digital services: Extensive experience in live marketing Integrated new media and technology Exceeding the expectations of our clients and their markets As an ArtLab Studios client you have an experienced team of concept developers, designers, project managers, multimedia specialists and IT-experts at your side. ArtLab Studios Providing Creative Solutions

4 How we work Digital Services Creative workshops on developing tailor-made solutions Based on pre-determined communication goals Event and IT professionals work in tandem with you, step by step We keep you constantly up to date about project progress, budget and next steps Agile project management allows changed requirements to be integrated quickly into ongoing application development

5 What we can do Digital Services Research/analysis Consultancy User stories Technical and functional concepts Design and development Live support Data hosting Content management Data evaluation presentations

6 Selected Projects

7 Location Based Mobile App Selected Projects For temporary or permanent locations such as Trade Fairs, Events and Brand Worlds Ground plan based interaction Easy insertion of products, services, agendas and lead-generation functions Additional depth to the location before, during and after the clients visit Live updates Available in App Stores for ios and Android Individual home screen with header graphic slider and description of submenus

8 Location Based Mobile App Selected Projects Interactive ground plan Detailed product descriptions

9 Location Based Mobile App Selected Projects Individual schedule / agendaw Integrated contact form and links

10 Dynamic Presenter App Selected Projects Look smarter! Prepare faster! Create Success! All in one solution Unify videos, PowerPoint slides, PDF s and images Remote monitor screen control Quicker location of additional assets during show Free asset navigation Unleash the power of gesture language Developed for HP ElitePad and available for Windows 8

11 Dynamic Presenter App Selected Projects Free presentation path creation with simple gestures All assets in one application Multi screen mirroring in HD quality incl. hibernation mode

12 Volkswagen Group TMC 2010 Selected Projects Database-backed event solution system for Volkswagen Group Booking and ticketing system Car & Drive event management Interactive terminal system 350 guests, 250 cars, 7 test drive categories, 1400 trips

13 Volkswagen Group GTMC 2011 Selected Projects ipad-based event solution App for Volkswagen Group Event information system incl. dynamic organizer CMS-based editorial system Booking and ticketing system for Car & Drive activities Q&A, JD Power survey, local and guest information

14 VW Group Event App 2011 Selected Projects Modular Event App for all VW brands Adaptation of the VW basic Event App Special design and branding for Porsche Product presentation of Porsche portfolio Concept and design

15 Volkswagen AG Event App 2012 Selected Projects Event support App for ipad Event agenda, personal organizer and Q&A module Integrated web-based communication solution Concept/user stories/design

16 German Ministry of the Interior 2011 Selected Projects App presentation, IT-Gipfel, Munich 2011 Technology demonstrator for egovernment Users can interactively test various applications Interaction with other users in different roles Integration with live event

17 Digital Information Presentation Selected Projects Deutsche Bank Implementation of corporate social responsibilty report TIP (publishing company) ipad edition Editorial workflow realization Fraunhofer FOKUS Concept for Open Ride App

18 Event Management System Selected Projects Create an event with the products-and-services-centric system (currently with full inventory palette) Online project planning and communication tool Choose and share configurations Product configurations, descriptions groundplans, product information, site preps Milestones/check lists

19 Asset Management System Selected Projects Easy online ordering of event assets Furniture, displays, graphics Tracking and logistics system Warehouse in Berlin 12,000 items in-stock, interchangeable graphics Shipping and set-up available

20 About us

21 ArtLab Studios History About us BERLIN ArtLab Studios Headquarters MIAMI ArtLab Studios / Eventstar Founded 1988 in Berlin Owner / Creative Director Eric Veenstra Business Area Live Marketing Brand Promise Providing Creative Solutions Employees 20 Turnover 6 Mio. Euro per year ( ) Headquarters Berlin, Germany US Strategic Partner Eventstar - Miami, Florida

22 Fields of Expertise and our Services About us Our fields of expertise are: Shows & Events Brand Worlds & Retail Design Trade Fairs & Exhibitions We are a full-service live marketing agency offering: Concept and design Project management and consultancy Realization and implementation Digital services

23 Unique Selling Proposition About us BERLIN ArtLab Studios Headquarters MIAMI ArtLab Studios / Eventstar ArtLab Studios USP is found in our uniquely concept-driven and cost-effective solutions. We execute these with honesty and professionalism while bringing our 25 years of experience in the live marketing industry to bear.

24 Every Successful Project Starts with a Dialog ArtLab Studios GmbH Wisslerstrasse Berlin Phone Fax Managing/Creative Director Eric Veenstra

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