Introducing Schneider Electric Solutions for the Data Center

Transcription

1 Introducing Schneider Electric Solutions for the Data Center IOS App to communicate our unique Value Proposition to the challenges our customers are facing today Data Center Schneider Electric IT Business Mark Tarantelli 2014 February 2014

2 What is this App do? Digital experience for customers to view how Schneider Electric solves customers real problems Day-in-the-life Customer journey Value Proposition Solutions, applications, or testimonials Developed and aligned with SEDC Campaigns Coordinated d messaging and deployment Deep dives into each application area Standardized input template

3 APP Messaging Schneider Electric presents an interactive and intuitive look at how to solve today's most pressing energy, real estate, performance, and cost control solutions in the data center. See how the CEO, CFO, CIO, and their teams interact with our Software solutions, Data Center Lifecycle services and Product offers in their day-to-day tasks. Take a guided tour through our leading-edge answers to demand-side and supply side energy management tools. Also included in this app is the collection of our award winning products, arranged for you in highly rendered 3- dimensional views. User Demographics Customers Sales Strategic Marketing (BU) Field Marketing

4 App Communication sent to WW Strat Marketers -> pass to Field Marketers, Channel Marketers WW Sales VPs -> pass to Sales Directors Segment Sales Directors Spice, Sales Tools Portal, Weekly Product News posted Have you downloaded this yet? Schneider Electric Solutions App for the Data Center available in the itunes Store for ios devices! Schneider Electric presents an interactive i and intuitive i i look at how to solve today's most pressing energy, real estate, performance, and cost control solutions in the data center. See how the CEO, CFO, CIO, and their teams interact with our Software solutions, Data Center Lifecycle services and Product offers in their day-to-day tasks. Take a guided dtour through h our leading-edge d answers to demand-side d and supply side energy management tools. Also included in this app is the collection of our award winning products, arranged for you in highly rendered 3-dimensional views. Coming soon Android support, Colocation Service Providers, Segment Campaigns, and new products!

5 How do I get it? Navigate to Your browser will guide you to the appropriate destination Mac or Ipad ITunes Music Store iphone - ITunes Music Store (Product catalog only) Android Google Play, Amazon Store PC Install on Desktop, Launch in browser Share with Customers by forwarding, tweeting, or posting this same link!

6 How do we use it? Customers can experience the Schneider Electric Data Center difference on their own device. Sales can facilitate a discussion that illustrates their knowledge of the problems they face, with a unique value proposition and view into products comprised by the solution. Partners can utilize their exclusive association with the Schneider Electric brand to underscore their expertise in the data center. Marketers can drive a call to action, setup large and small events, employ into micro-site strategies, and nurture customers along their specific journey.

7 What is inside the App? From the island navigate to one of the major solution tours Share/experience the Story, Value, and Application/Solution/testimonials Explore the Data Center products comprising our solutions Select regionally specific representations of the Data Center product catalog Read the in-depth feature and benefit descriptions Examine 3-D, photorealistic renderings of the products with animated removal of modules, doors, and side panels Measure the product physical dimensions Highlight the key features for each product Language support Solution tours are currently translated into French, Russian, Portuguese, Japanese, and German Product catalog is translated into French

8 DCIM: StruxureWare for Data Centers

9 DCLS: Data Centers Life Cycle Services

10 CLSP: Colocation Service Providers (March 2014)

11 Finance: Finance Segment (March 2014) In production

12 Roadmap Android, Launch in Browser, Chrome APP support March 2014 Galaxy VM March 2014 Prefabricated Modular Data Center Q2 Telecommunications i Service Providers Q2/3 InfraStruXure for Small IT TBD Power & Cooling Application Tours TBD Secure Power Solutions - TBD

13 For additional help or information Program Manager Heather Palmer Platform & Technical Subject Matter expert Mark Tarantelli Content direction Ben Moore Executive Sponsor John Donovan

14 Other Possibilities? Connect to products Scalable island grows, adds buildings, cityscapes, or entire islands Modular Reuse or connect tours for segment and cross campaign stories Repurpose for adjacent application areas