Enterprise IP Telephony Architectures for the Service Provider Network. Tuesday, March 22, 2011

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1 Enterprise IP Telephony Architectures for the Service Provider Network Tuesday, March 22, a.m. -9:45 a.m.

2 PLEASE SILENCE YOUR CELL PHONES THANK YOU!

3 Moderator: Dave Malfara President & CEO, ETC Group Speakers: Raymond Chiu, CTO, Local Backhaul Networks Jesse Lee, Sr. Solution Manager Carrier Systems Division, Metaswitch Networks Mark Muchow, Regional VP of Sales, Pulse Networks Ralph Santitoro, Director, Carrier Ethernet Market Development, Fujitsu Network Communications

4 Centralized Business Routing, Policy and Control The Missing Link to Introducing Value Added Services Mark Muchow RVP, Sales

5 Centralized Business Routing, Policy and Control Centralized Routing /Policy Control across a carrier s entire network is the missing link to increase revenue and lower cost. Leveraging legacy and NGN investments requires automation/flexibility to draw external data into the real time call path to provide differentiated services. Ability to leverage business policies derived from Fraud, QoS, Margin Assurance, Subscriber Profile, Presence and Location key to customer retention, revenue and cost savings.

6 Presence Profile Policy Location Contracts Quality Billing Leveraging g Legacy & NGN Centralized Business Intelligence Routing and Policy Server Legacy NGN IMS Switch Switch Core

7 y Server Applications Routing SMS/MMS Prepaid Postpaid Conferencing (Audio Video) Leveraging NGN Converged Application Layer Centralized Bus iness Intelligence Routing and Polic IP TV Video streaming Contact Center Policy Presence Location Future applications

8 IP Assurance Service Provider Networks Raymond Chiu Local Backhaul Networks March 22,

9 Delivery of Enterprise IP Telephony Delivery of mission critical applications including Enterprise IP Telephony places a significant obligation for meeting SLA delivery of end-to-end transport over multi-service Provider Network(s) In many cases, the complete transport network is comprised of one or more Service Providers Incumbent Carriers Competitive Providers Cable MSO s COMPTEL PLUS March 22,

10 Challenges for Service Providers Transport Technology Progression Traditional TDM to IP-packet infrastructures Integration of architectures Hybrid network architectures Multi-Provider Integration On-Net and Off-Net (type 2) transport circuits Class of Service mapping SLA delivery: variation vs. conformance Cloud-based (hosted) services IP SLA Assurance of multi-network architectures COMPTEL PLUS March 22,

11 Multi Service Provider Networks End-to-End SLA Assurance from UNI to UNI through entire network transport path ENNI CoS Mapping and Interoperability Challenges of SLA Monitoring and Reporting Multi-provider Multi-vendor Multi-technology COMPTEL PLUS March 22,

12 IP SLA Assurance The ability to provide consistent SLAs throughout the network is the key, as well as a competitive differentiator. Vertical Systems Group 03/2011 Delivery of Enterprise IP Telephony and other performance sensitive applications require the enhanced capabilities of Carrier Ethernet The on-going advancements of Ethernet OAM standards offer the framework and capabilities to offer IP Assurance performance measurements & metrics Quality of Experience necessitates t a capability (tools) to leverage OAM for monitoring & reporting on IP Assurance measurements. COMPTEL PLUS March 22,

13 How to leverage OAM capabilities? Carriers must have tools designed for Carrier Ethernet that encompass: 1. True End dto End dip Circuit it Performance and Network Nt kvisibilityibilit Performance thru Multi vendor/technology transport networks. Visibility thru multi carrier/service providers networks (off net). 2. SLA Assurance Reporting Real time & Predictive SLA performance monitoring SLA conformance and auditing reporting Internal & Customer facing 3. Network Resolution Intelligence Isolation of problem and source across entire network Supports troubleshooting through multi everything infrastructures OcularIP provide real time holistic analysis with network visibility of IP based circuits performance; enabling Application dl delivery over multi technology, l multi vendor, & multi carrier networks. COMPTEL PLUS March 22, 2011

14 About Local Backhaul Networks Local Backhaul Networks is a Network Integration and Application Delivery organization. OcularIP is a Circuit & Performance software application for IP Assurance of multi-technology, multi-vendor, and multiprotocol transport networks. Raymond.Chiu@LocalBackhaul.com COMPTEL PLUS March 22,

15 Deploying SIP Services to Enterprise Jesse Lee Senior Solutions Manager

16 The Customer Premise Encompasses everything from the WAN connection to the phone. Most likely target for mix of owned and BYO Copyright Metaswitch Networks Proprietary and Confidential 16

17 The Customer Premise Deployment Model Scalability Complex set of moving parts Must be repeatable at every customer Reliability Some aspects out of your control Supportability Remote access and diagnostic reach

18 The Customer Premise Equipment Using existing equipment Will require time consuming network analysis You may not have access to diagnostics Someone else controls configuration Data networks are MUCH more tolerant to latency and other issues than Voice communications

19 The Customer Premise Equipment If you use your own equipment & infrastructure You can prequalify the hardware you deploy No need to do this for every customer Results are predictable You can set proper QoS You can monitor the network to the desktop Latest & Greatest Winner!

20 The Customer Premise Avoid unmanaged exceptions If an exception must be accommodated Acknowledge it is an exception Set expectations appropriately Understand it and mitigate risks Productize it so it is a managed exception The Nth exception may already be (nearly) accommodated

21 Premise router Terminates the WAN connection Provides NAT and QoS Provides diagnostic reach

22 Premise router Scalability Ability to deliver WAN termination Consistent firmware and models Consistent configuration across 100s of sites Diagnostics Quality of Service (QoS) Configuration control Reliability Must perform NAT reliably Reboots must not be part of normal operation! Supportability Administration access to router and beyond Bandwidth and availability monitoring i

23 Premise ethernet Key target for control and diagnostic reach Provides separation of data and voice traffic

24 Premise ethernet What can you get from the ethernet switch? Power-over-Ethernet over VLANs and QoS for voice/data separation Diagnostics Port mirroring Logs Statistics

25 Phone Part of the desktop experience THE demarcation for your service

26 Phone Criteria SIP Provisioning Server Interoperability Deployability XML application support User experience Capability to deliver your defined service! End user expectation/familiarity Expertise in your organization Existing hardware Vendor relationship Price Only choose interop tested models

27 Thank You

28 Connection-Oriented Ethernet for Cloud-based Unified Communications Services Ralph Santitoro Carrier Ethernet Market Development 22 March 2011

29 Unified Communications Bandwidth, QoS and Availability Requirements Application Bandwidth QoS IP Voice CIR: Kbps per Bounded latency (uncompressed voice) call and loss Availability High IP Fax CIR: 80 Kbps per call Bounded loss High (e.g., Microsoft Exchange) Internet Conferencing (e.g., Microsoft Live Meeting) Dedicated Conferencing (e.g., Cisco Telepresence) Workgroup file sharing (e.g., Microsoft Sharepoint) EIR Best effort High EIR Best effort High CIR: 512+ Kbps per call (codec dependent) Bounded latency and loss High EIR Best effort High Apps require Guaranteed (CIR) BW alongside Oversubscribed (EIR) BW Cloud-based UC apps require high availability for business continuity March 22, 2011 Connection-Oriented Ethernet for Cloud-based UC Services. Copyright 2011 Fujitsu Network Communications 29

30 Challenges with Connectionless (Switched) Ethernet (CLE) in Carrier/Metro Ethernet Networks Non-Deterministic QoS and Traffic Patterns Variable QoS performance (Packet Delay, Delay Variation, Loss) Traffic paths vary due to spanning tree topology changes Difficult to traffic engineer variable traffic paths Difficult to Guarantee Bandwidth Multiple ingress and egress points in the network Oversubscribed (EIR) bandwidth impacts committed (CIR) bandwidth Difficult to provide High Network Availability Spanning Tree cannot meet demanding application requirements No end-to-end service protection Connection-Oriented Ethernet was invented to address these challenges March 22, Connection-Oriented Ethernet for Cloud-based UC Services. Copyright 2011 Fujitsu Network Communications

31 Connection-Oriented Ethernet (COE) The best of both worlds Connectionless Ethernet Layer 2 Aggregation Statistical Multiplexing Flexible Bandwidth Granularity Cost Effectiveness SONET Deterministic and precision QoS Bandwidth reserved per STS % Availability Highest Security (Layer 1 service) Connection-Oriented Ethernet COE provides the Flexibility and Scalability of Ethernet with the Performance, Reliability and Security of SONET March 22, 2011 Connection-Oriented Ethernet for Cloud-based UC Services. Copyright 2011 Fujitsu 31 Connection-Oriented Network Communications Ethernet: A No-Nonsense Overview

32 COE Ecosystem 6 Attributes of Connection-Oriented Ethernet Standardized Services MEF Service Definitions MEF Service Attributes Deterministic QoS Lowest Packet Latency and Loss Bandwidth Resource Reservation Scalability Layer 2 Aggregation Statistical Multiplexing Ethernet OAM Link Fault Management EVC Fault Management Performance Monitoring Reliability / Availability 50ms EVC Protection UNI & ENNI Protection Security No Bridging: MAC DoS attacks mitigated Completely Layer 2: No IP vulnerabilities March 22, 2011 Connection-Oriented Ethernet for Cloud-based UC Services. Copyright 2011 Fujitsu Network Communications 32

33 Metro Ethernet Architecture for UC Services COE over Fiber, SONET and WDM Customer Premises UNI FW CDS FW 4100 ES FW CDS FW 4100 ES GbE/10GbE SONET FW 4100 ES FW CDS FW 9500 EoX Gat teway ENNI UC Applications in Data Center IP Telephony Conferencing Servers FW CDS FW 4100 ES Metro Ethernet Network FW CDS FW 4100 ES GbE/10GbE SONET FW 4100 ES FW CDS WDM FW 9500 EoX Ga ateway Servers File Share Servers Layer 2 IP March 22, 2011 Connection-Oriented Ethernet for Cloud-based UC Services. Copyright 2011 Fujitsu Network Communications 33

34 Ethernet over SONET (EoS) Challenges on SONET Multiservice Provisioning Platforms (MSPPs) EoS doesn t support aggregation EoS is a port-based transport with no service multiplexing Ethernet switch added for aggregation Eth MSPP Eth MSPP SONET MSPP EoS bandwidth dictated by SONET Container Size EoS bandwidth in 50Mbps STS increments Other bandwidth rates waste SONET bandwidth SONET VCG 50Mbps 30Mbps wasted 20Mbps EVC (Conferencing) SONET VCG 50Mbps 40Mbps wasted 10Mbps EVC (Telephony) SONET VCG 30Mbps wasted 50Mbps 20Mbps EVC 150Mbps of SONET BW for only 50Mbps of service BW March 22, Connection-Oriented Ethernet for Cloud-based UC Services. Copyright 2011 Fujitsu Network Communications (File Sharing)

35 COE over SONET on Fujitsu s Packet Optical Networking Platforms (P-ONP) COE supports EVC aggregation Aggregates EVCs onto higher speed Ethernet port Eth P-ONP Eth P-ONP COE over SONET P-ONP COE aggregates EVCs onto same SONET VCG Can achieve 100% bandwidth utilization 50Mbps 20Mbps EVC (Conferencing) 10Mbps EVC (Telephony) 20Mbps EVC (File Sharing) COE significantly improves BW efficiency over existing SONET network March 22, Connection-Oriented Ethernet for Cloud-based UC Services. Copyright 2011 Fujitsu Network Communications

36 High Availability Ethernet Services with COE Using Fujitsu FLASHWAVE Multi-level Fault Tolerance Architecture High Availability Service Service Ethernet Service OAM via 802.1ag and Y.1731 Network 50ms Network Protection via SONET or G.8031 NE Software Management Network Element Card Port In-Service System Software Upgrades Working / Protect EMS/NMS Instances Protected Power, Switch Fabric, etc. Card protection (active/standby or active/active) Port protection via Link Aggregation Link Aggregation across cards COE on Fujitsu s Packet Optical Networking Platforms provides March the 22, 2011 High Availability Connection-Oriented Ethernet for Cloud-based required UC Services. Copyright for 2011 Cloud-based Fujitsu Network Communications UC services 36

37 CONTACT TODAY S SPEAKERS Dave Malfara, dmalfara@etcgroup.net Raymond Chiu raymond.chiu@localbackhaul.com Jesse Lee Jesse.Lee@metaswitch.com Mark Muchow markm@pulsenetworks.com Ralph Santitoro Ralph.Santitoro@us.fujitsu.com

38 THANK YOU FOR ATTENDING!

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