. Nan HU University of Wisconsin - Eau Claire Accounting and Finance (715) hun@uwec.edu

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1 Nan HU University of Wisconsin - Eau Claire Accounting and Finance (715) hun@uwecedu BIO Nan HU is an Assistant Professor of Accounting & Finance at the University of Wisconsin at Eau Claire He is also an Assistant Professor of Information Systems at Singapore Management University He received his PhD from the University of Texas at Dallas in 2004 under the supervision of Rajv Banker, an internationally recognized leader in interdisciplinary research in management and one of the only 243 most highly cited researchers in economics and business worldwide that have made fundamental contributions to the advancement of science and technology Nan s research focuses on investigating the value implications and market efficiency of both traditional information (eg company financial report, analyst forecast, corporate governance, etc) and non-traditional information (eg blog opinion, online consumer reviews, etc), using a combination of theories from accounting, finance, marketing, information economics, sociology, psychology, and computer science Nan s research has /is going to appear(ed) at JMIS (Journal of Management Information Systems), CACM (Communications of the ACM), DSS (Decision Support Systems), JCS (Journal of Computer Security), and IT&M (Information Technology and Management) His research has been well recognized by academy and industry players For example, his study about the quality of online review has been widely cited by researchers from marketing science, information systems, and computer science and has been inquired by Amazoncom and referred by various websites and online bloggers His CIO research has been featured by CIO magazine And in 2009 his CIO compensation study won the distinguished paper awards from the Society for the Advancement of Information Systems Nan also has over 14 years of rich risk management and consumer behavior mining experiences He worked as a senior analyst for a fortune 200 company and has built various behavior models, including but not limited to risk, response, charge-off, utilization models based on large scale dataset Nan has also been actively working as an entrepreneur Nan was the executive vice president and chairman of the board of a US public listed firm and is the CEO of an image-based ads start-up

2 EDUCATION PhD in Management Science, University of Texas at Dallas Master in Accounting, University of Texas at Dallas Master in Management Information System, University of Texas at Dallas ACADEMIC EXPERIENCE 2009 Present Assistant Professor, University of Wisconsin-Eau Claire 2004 Present Assistant Professor, Singapore Management University PROFESSIONAL EXPERIENCE 2008-Present CEO of Instreet Executive Vice President and Chairman of Board of public listed company, E- Mobile, USA Senior Analyst, Capital One, USA RESEARCH INTEREST 1 Accounting information quality and valuation 2 Information contents and information value of traditional and non-traditional information 3 Executive compensation 4 Analyst behavior 5 Behavior economics JOURNAL ARTICLES 1 "Manipulation in digital word-of-mouth: A reality check for book reviews", by Nan HU, Indranil BOSE, and Ling LIU, forthcoming in Decision Support Systems (DSS) 2 "Fraud Detection in Online Consumer Reviews", by Nan HU, Ling LIU, and Vallabh SAMBAMURTHY, forthcoming in Decision Support Systems (DSS) 3 "Information Technology Diffusion with Influentials, Imitators, and Opponents: Model and Preliminary Evidence", by Nan HU, Hasan CAVUSOGLU, Yingjiu LI, and Dan MA, 2009, forthcoming in Journal of Management Information Systems (JMIS) 4 "Overcoming the J-shaped Distribution of Product Reviews", by Nan HU, Pavlou PAUL, and Jennifer ZHANG, 2009, 52, 10, Communications of the ACM 5 " Who Are Your Peers? An Empirical Investigation of the Matched Sample Comparison Analysis ", by Nan HU, Ling Liu, forthcoming in International Journal of Accounting and Information Management (IJAIM) 6 "Certificate Revocation Release Policies", by Nan HU, Giri TAYI, Chengyu MA, and Yingjiu LI, 2009, 17, 2, Journal of Computer Security, IOS, "Does Sampling Influence Customers in Online Retailing of Digital Music?", by Nan HU, Ling LIU, Indranil BOSE, and Jialie SHEN, 2009, 7, 4, Information Systems and E-Business Management 8 "Wake up or Fall Asleep -- Value Implication of Trusted Computing", by Nan HU, Jianhui HUANG, Ling LIU, Yingjiu LI, and Dan MA, 2009, Information Technology and Management 9 "Do online Reviews Affect Product Sales? The Role of Reviewer Characteristics and Temporal Effects", by Nan HU, Ling LIU, and Jennifer ZHANG, 2008, 9, 3, Information Technology and Management

3 REFEREED CONFERENCE AND WORKSHOP PUBLICATIONS 1 "Are they valued by the board ", by Nan HU, Ling LIU, and Jianhui Huang, distinguished paper award at MBAA IS/QM Distinguished Paper, Chicago, "Blog Exposure, Media Coverage, and the Cross-Section of Stock Returns ", by Nan HU, Ling LIU, and Yi Dong, The International Accounting Section of the American Accounting Association Mid-Year Conference "An investigation of online review manipulation ", by Nan HU, Ling LIU, and Noi Sian Koh, Marketing Management Association Conference, MBAA, Chicago, "Vendors pricing decisions with the presence of online reviews", by Nan HU, Ling LIU, and Noi Chenkai Ni, Marketing Management Association Conference, MBAA, Chicago, "Do Online Reviews Reflect a Product's True Perceived Quality?- An Investigation of Online Movie Reviews Across Cultures", by Noi Sian KOH, Nan HU, and Eric CLEMONS, 01/2010, 43 rd Hawaii International Conference on System Science (HICSS-43), Howaii 6 "Double Learning or Double Blinding-An investigation of vendor private information acquisition and consumer learning", by Nan HU, Ling LIU, Vallabh SAMBAMURTHY, and Bin CHEN, 2009,American Accounting Association (AAA)-IS Section Mid-Year Conference 7 "Are Online Reviews just Noise? The truth, the whole truth, or only the partial truth?", by Nan HU, Ling LIU, Vallabh SAMBAMURTHY, and Bin CHEN, 2009, American Accounting Association (AAA)-AIET Section Mid-Year Conference 8 "Do Vendor Pricing Decisions Fully Reflect Information in Online Reviews?", by Nan HU, Ling LIU, and Chenkai NI, 08/2009, American Accounting Association 2009 Annual Meeting-Research Interaction Session, New York 9 "Detecting Review Management", by Nan HU and Ling LIU, 08/2009, American Accounting Association 2009 Annual Meeting Research Interaction Session, New York 10 "Overcoming Self-Selection Biases in Online Product Reviews", by Nan HU, Pavlou PAUL, and Jennifer ZHANG, 2008, Twentieth Workshop on Information Systems and Economics (WISE), Paris, France 11 "The Value Implication of Online Consumer Review", by Nan HU, Noi Sian KOH, and Vallabh SAMBAMURTHY, 2008, American Accounting Association Seventeenth Annual Research Workshop on Artificial Intelligence and Emerging Technologies (AIET) in Accounting, Auditing and Tax, Anaheim/Orange, California 12 "How to Influence My Customers? The Impact of Electronic Market Design", by Nan HU, Ling LIU, Bing CHEN, and Jialie SHEN, 04/2008, 17th International World Wide Web Conference (WWW'08), Poster Track 13 "Does IT Human Resource Matter? An Empirical Study on the Non-Linear Relations among Strategic IT Professionals, Investment Intensity, and Firm Performance", by Nan HU, Ling LIU, and Daniel CHEN, 01/2008, American Accounting Association (AAA)-IS Section Mid-Year Conference, Redondo Beach 14 "Is Blog Value Relevant", by Nan HU, Ling LIU, and Arindam TRIPATHY, 01/2008, AmericanAccounting Association Mid-Year Conference-AIET Section, Redondo Beac

4 15 "New security technology diffusion with promoters, imitators, and privacy advocates", by Dan MA, Nan HU, and Yingjiu LI, 06/2007, INFORMS Marketing Science, Singapore 16 "On the release of CRLs in public key infrastructure", by Chengyu MA, Nan HU, and Yingjiu LI, 08/2006, 17-28, the 15th USENIX Security Symposium (USENIX Security 2006), Vancouver, Canada 17 "Can online Reviews Reveal a Product's True Quality", by Nan HU, Paul PAVLOU, and Jennifer ZHANG, 06/2006, Proceedings of the Seventh ACM Conference on Electronic Commerce (EC'06) Ann Arbor, Michigan 18 "Experimental and Empirical Perspectives on Grid Resource Allocation for the Singapore Market", by Danny OH, Steven MILLER, and Nan HU, 05/2006, 13-23, in proceedings of the Third International Workshop on Grid Economics and Business Model (GECON 2006), Singapore 19 "Optimal CRL Releasing Strategy in Public Key Infrastructure", by Nan HU, Yingjiu LI, and Chengyu MA, 04/2006, 12th Americas Conference on Information Systems (AMCIS) "A Generic Protocol for Controlling Access to Mobile Services", by Shuhong WANG, Yingjiu LI, Bo ZHU, and Nan HU, 2005, The 4th International Workshop for Applied PKI (IWAP'05) Singapore 21 "Does online Review Reveal a Product's True Quality", by Nan HU and Jennifer ZHANG, 11/2005, Proceedings of the 10th Informs Conference on Information System and Technology (CIST),San Francisco, California 22 "Information Systems Leadership and Future Firm Performance", by Rajiv BANKER, Mark ANDERSON, and Nan HU, 05/2005, 28th Annual Congress of the European Accounting Association, Goteborg 23 "IT Orientation, CIO reporting structure and Firm Performance: To Whom Should the CIO Report?", by Nan HU, Paul PAVLOU, and Rajiv BANKER, 12/2004, Workshop on Information Systems and Economics (WISE), Maryland 24 "Tracking the Mindset of Open Source Participation", by Nan HU, Simon POON, and Wan YUN, 08/2004, Proceedings of the 10th Americas Conference on Information Systems, New York, USA 25 "Job Satisfaction of Information Technology Professionals", by Nan HU, Simon POON, and Wan YUN, 08/2004, Proceedings of the 10th Americas Conference on Information Systems, New York, USA 26 "Returns on Investment in Information Technology", by Rajiv BANKER, Mark ANDERSON, and Nan HU, 08/2004, Information Systems Section of American Accounting Association (AAA-IS) 2004 Annual Meeting, Orlando, Florida 27 "The Impact of IT Spending on Future Performance", by Nan HU, Mark ANDERSON, and Rajiv BANKER, 12/2003, International Conference on Information Systems (ICIS), Seattle 28 "Lagged Performance Effects of IT Spending", by Nan HU, Mark ANDERSON, and Rajiv BANKER, 04/2003, Annual Congress of the European Association, Seville, Spain 29 "Estimating the Business Value of Investments in Information Technology", by Nan HU, Mark ANDERSON, and Rajiv BANKER, 01/2003, the AAA-IS Mid-Year Conference, San Diego

5 30 "Risk Versus Return of IT Investments: A Firm-Level Empirical Analysis ", by Nan HU, Mark ANDERSON, and Rajiv BANKER, 12/2002, Workshop on Information Systems and Economics (WISE), Barcelona 31 "Estimating the Business Value of Investments in Information Technology", by Nan HU, Mark ANDERSON, and Rajiv BANKER, 08/2002, 8th AMICS "Estimating the Business Value of Investments in Information Technology", by Nan HU, Mark ANDERSON, and Rajiv BANKER, 04/2002, Annual Congress of the European Accounting Association, Copenhagen, Denmark WORKING PAPERS 1 "To Whom Should CIO Report to", by Nan HU, Rajiv BANKER, and Paul PAVLOU, 2009, Under the 3rd round review at MISQ 2 "Does Online Review Reveal a Product True Quality", by Nan HU, Jennifer ZHANG, and Paul PAVLOU, 2009, under revise and resubmission for Management Science 3 "IT Human Resource and Firm Performance: A Core-Periphery Perspective", by Nan HU, Chen DANIEL, Ling LIU, and Garry D BRUTON, 2009, under reviewed at ISR 4 "The Value Implication of Online Consumer Reviews", by Nan HU, Noi Sian KOH, and Vallabh SAMBAMURTHY, 2009, Under reviewed at Marketing Science 5 "Do Links Matter? An Investigation of the Impact of Consumer Feedback, Recommendation Networks, and Price Bundling on Sales", by Nan HU and Ling LIU, 2009, Under 2nd round review at IEEE Transactions on Engineering Management 6 "Growth Option and Relative Performance Evaluation-Are Growth Option Firms Less Likely to Use Relative Performance Evaluation? ", by Nan HU and Ling LIU, 2009, Under revise and resubmission for Journal of Management Accounting Research 7 "Is Blog Value Relevant", by Nan HU, Ling LIU, and Arindam TRIPATHY, Under review at Marketing Science 8 "Interlock Social Capital, Firm Value and Market Efficiency", by Nan HU, Ling LIU, Chenkai Ni, Under preparation for Journal of Management Accounting Research 9 "Double Learning or Double Blinding ", by Nan HU, Ling LIU, Vallabh SAMBAMURTHY, under preparation for Marketing Science 10 " Are They Valued By the Board?-an Investigation of Relative Performance Evaluation of Chief Information Officers ", by Nan HU and Ling LIU, under review at MISQ RESEARCH GRANTS AND AWARDS 1 SMU Internal grant, CRM and knowledge management, PI, $40,000k, HP and Singapore MDA, Grid Computing and User Behavior, co-pi, $250,000, Singapore i-jam funding, ILap, PI, $50,000, Singapore NRF FutureTV fund through MDA, Instreet R&D fund, PI, $450,000,

6 PROFESSIONAL ACTIVITIES Reviewer for Information Systems Research (ISR), MIS Quarterly, Hawaiian International Conference on System Sciences (HICSS), International Conference on Information Systems, American Conference on Information Systems (ICIS), International Conference on Electronic Commerce (ICEC), Workshop on Information Systems and Economics (WISE), Decision Science, WWW, MBAA, AAA, ECRA CONFERENCE PROGRAM COMMITTEE 1 WWW ICEC 2007 ICEC ICMB 2010 GRADUATE STUDENT SUPERVISION 1 Noi Sian KOH Singapore Management University(Doctoral Thesis Committee Chair) 2 Chenkai NI - Singapore Management University (PhD advisor) 3 Jianhui HUANG- Singapore Management University (PhD co-advisor) 4 Chenyu MA- Singapore Management University (Master student advisor) 5 Shu YU - Singapore Management University (Master student advisor) PROFESSIONAL MEMBERSHIPS 1 American Accounting Association (AAA) 2 Association of Information Systems (AIS) 3 INFORMS

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